American International Industries

What American International Industries does

American International Industries (AII) is a privately held limited partnership, founded in 1979 and headquartered in Los Angeles, California, that manufactures and distributes a diversified portfolio of 60-plus beauty and personal care brands. The portfolio spans lashes, skin care, nail care, hair care, and men's grooming, and includes heritage names such as Ardell, GiGi, and China Glaze. AII operates a 250,000-square-foot manufacturing and distribution complex and ships more than 60 million finished units per year to professional and retail customers across 180-plus countries. The business is governed as a limited partnership, with ownership consolidated in a consortium of related corporate entities (Glamour Industries Co., ARYZ Corp., ERX Corp., SRYZ Corp., RAZY Properties) and led by President Zvi Ryzman.

Name

American International Industries

Legal name

American International Industries

Website

https://aiibeauty.com

Company type

Private

Founded year

1979

Operating status

Operating

Headcount range

501–1,000 employees

Short description

American International Industries is a Los Angeles-based limited partnership that manufactures and distributes a 60-plus brand portfolio of beauty and personal care products across lashes, skin care, nail care, hair care, and men's grooming, selling wholesale to professional and retail customers in 180-plus countries.

Ownership category

akta.pro rank

Product category

Beauty and Personal Care Products

NAICS

Manufacturing (31-33)

SIC

Perfumes, Cosmetics & Other Toilet Preparations (2844)

akta.pro primary industry

Hand & Body Care (Lotions, Creams, Body Oils) (CRADANAC)

akta.pro secondary industry

Beauty Tools, Accessories & Devices Distribution (CRAOAEAL)

Keywords

• Beauty products manufacturing
• Professional salon supplies
• Wholesale cosmetics distribution
• Nail care products
• Personal care brands

Headquarters

HQ city

Commerce

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Personnel, Operations, Marketing or Sales, Technology or R&D

Revenue model

1. Wholesale product sales: The company manufactures and distributes beauty and personal care products exclusively through wholesale channels. Products are sold to distributors first, then provided to salons and retailers. The company operates on a B2B wholesale model with no direct-to-consumer sales for most products.

Go-to-market motion1 record

Distribution channels4 records

Marketing channels3 records

Core offering

American International Industries is a privately held manufacturer and wholesale distributor of beauty, personal care, and salon-grade products. The company owns and markets more than 60 proprietary brands across categories including lashes, nail care, waxing, hair removal, men's grooming, and skincare, supplying distributors, salons, beauty-supply retailers, and professional channels in over 180 countries.

Product overview

American International Industries is a manufacturer and distributor of beauty and personal care products, not a software platform. The company operates a portfolio of over 60 acquired and developed consumer brands across five major categories: Lashes (Ardell, Salon Perfect, Andrea, DUO), Skin Care (Body Drench, Bye Bye Blemish, Clean and Easy, Gigi, Surgi-Care), Nail Care (China Glaze, IBD Beauty, EzFlow, Seche, SuperNail, Gena, NailTek), Hair Care (Macadamia, Punky Colour, Pro Rituals, 'Nrage), and Men's Grooming (Clubman, Wood's). Products are sold exclusively through distributors and wholesalers to salons, retailers, and consumers worldwide. The company manufactures over 60 million products annually from its 250,000 square foot headquarters in Los Angeles, California, with distribution to over 180 countries.

Differentiator

Problem solved

Functional benefit

Brands

• Ardell: Faux lashes brand serving women, beauty professionals, and Hollywood makeup artists
• GiGi
• China Glaze
• Punky Colour
• Hollywood Fashion Secrets
• Andrea
• Body Drench
• Clubman
• Macadamia
• ibd Beauty

Products and services

• Ardell

Segments3 records

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Scale indicators5 records

Recent moves5 records

Expansion highlights5 records

Direct peers

• Helen of Troy: Diversified consumer products manufacturer and distributor whose portfolio includes beauty, personal care, and wellness brands sold through similar mass, drug, and specialty retail channels. Closely comparable in business model (B2B wholesale to retailers with multi-brand portfolio) and customer base.
• e.l.f. Beauty: Mass-market beauty company with a multi-category portfolio (eyes, lips, face, skin, nails) emphasizing affordability and trend-driven innovation. Comparable target consumer (value-oriented beauty shoppers), product breadth, and distribution across drug, mass, and DTC channels.
• Sally Beauty Holdings: Largest specialty retailer and distributor of professional beauty supplies in North America, serving both salon professionals and consumers. Comparable target customer base (licensed beauty professionals and at-home consumers) and overlap in product categories (nail, lashes, hair, skin).
• Nail Alliance (Pacific World): Global manufacturer and marketer of nail care and nail beauty products under multiple brands (Entity, Gelish, Morgan Taylor), sold through professional and retail channels. Closely comparable to AII's nail portfolio (China Glaze, IBD, Seche, EzFlow) in category and channel focus.

Broad incumbents

• Coty Inc. Large publicly traded beauty conglomerate with multi-category brand portfolios (color cosmetics, fragrance, skin/body care, nail) sold globally through mass and prestige channels. Comparable in breadth of brand portfolio and global distribution, though significantly larger and includes prestige partnerships.
• Revlon: Iconic mass beauty company with broad portfolio across color cosmetics, nail, hair, and skin care sold through drug, mass, and professional channels. Comparable in category mix (especially nail and lashes) and distribution model targeting mass-market consumers.
• Inter Parfums: Manufacturer and distributor of prestige fragrances and personal care products under licensed and owned brands, sold globally through department stores and specialty beauty. Comparable in operating model (multi-brand portfolio, global wholesale distribution, manufacturing-led).
• Edgewell Personal Care: Multi-category personal care company (wet shave, sun and skin care, feminine care, grooming) selling to mass, drug, and food retail channels. Comparable in B2B wholesale model, multi-brand portfolio strategy, and global retail distribution footprint.

Emerging players

• The Honest Company: Multi-category beauty and personal care brand company with emphasis on clean formulations and strong DTC plus retail presence. Comparable in beauty/personal care categories (skin, hair, cosmetics) and multi-channel distribution, though more DTC-led and focused on clean/natural positioning.

Others

• Ulta Beauty: Largest US beauty specialty retailer carrying mass, prestige, and salon brands across all beauty categories. Comparable because Ulta is a key distribution channel for AII's brands and a meaningful driver of shelf-space economics in beauty retail.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks7 records

Key highlights7 records

Customer concentration

• Xx.com/AiiBeauty
• Facebookfacebook.com/AiiBeautyProducts

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Subsidiaries1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about American International Industries