What GASH POINT does

GASH POINT (樂點股份有限公司) is a Taiwan-incorporated digital entertainment payment and distribution platform that has operated since 2006 as a subsidiary of the Wanin Group (網銀集團), with operational ties to Gamania Group (橘子集團). Its core product is the GASH 數位娛樂服務平台, which provides prepaid point cards (GASH POINT 點數卡), a member wallet (GASH 會員錢包), and online storefront (GASH 商城) for purchasing game points across Taiwan, Hong Kong, and Japan. The platform serves two distinct customer bases: B2C individual gamers who acquire points through convenience-store chains (7-ELEVEN, FamilyMart, OK, Hi-Life), e-commerce platforms (momo, Shopee, Yahoo, Payeasy, 東森, 蝦皮購物, 8591, EPP易點, PLANET9, 點點樂), and telecom billing (FarEasTone, Taiwan Mobile, Asia Pacific Telecom, Chunghwa Telecom); and B2B game publishers and digital content providers who integrate via the GASH 金流服務 payment gateway for distribution and payment collection.

Beyond consumer point distribution, GASH POINT operates the FunOne sub-platform, which bundles a games portal, a ticketing system, and a member loyalty points program into a unified membership experience. The company also offers GASH 機房租借服務 (IDC data center colocation), claiming capacity as one of the largest online-game data centers in the Asian region, and provides technical API integration, marketing support, and channel distribution for publisher partners. A 履約保證 (performance guarantee) backed by E.Sun Bank serves as a trust signal in a prepaid category where fraud risk is material. Revenue model is primarily transaction-based: point-card sales and payment-processing fees on game-point transactions, with no publicly disclosed pricing or revenue figures.

Name

GASH POINT

Legal name

樂點股份有限公司 (GASH POINT Co, Ltd.)

Website

https://tw.gashpoint.com

Company type

Private

Founded year

2006

Operating status

Operating

Short description

GASH POINT is a Taiwan-based digital entertainment payment platform, subsidiary of Wanin Group, providing prepaid point cards, member wallet, B2B payment gateway, and IDC hosting for game publishers and gamers across Taiwan, Hong Kong, and Japan.

Ownership category

akta.pro rank

Product category

Digital Entertainment Payment Platform

akta.pro primary industry

Cross-Border Payments & FX for Gaming (MPAEALAH)

Keywords

• Digital payment platform
• Game point cards
• Online game recharge
• Cross-border payments
• Telecom billing integration

GTM type

B2B and B2C

Offering type

Services

Cost components

Technology or R&D, Infrastructure, Operations, Marketing or Sales, Personnel, Supply Chain

Distribution channels8 records

Marketing channels4 records

Core offering

GASH POINT is a digital entertainment payment platform that issues and distributes prepaid game point cards (點數卡), recharge services, and digital wallet (GASH會員錢包) to individual consumers for online games across Taiwan, Hong Kong, and Japan. Beyond consumer point distribution, the company provides B2B payment processing, API integration, cross-border payment collection, and data center colocation services to game publishers and digital content providers.

Product overview

GASH POINT is a digital entertainment services platform operating primarily in Taiwan, Hong Kong, and Japan. The core offering is the GASH 數位娛樂服務平台, a unified platform providing game point cards (GASH POINT 點數卡), recharge services, and the GASH 會員錢包 digital wallet. The ecosystem includes the FunOne sub-platform for games, ticketing, and loyalty points, plus B2B services like GASH 金流服務 for payment processing and GASH 機房租借服務 for data center hosting. The company serves both consumers (B2C) purchasing point cards through convenience stores and online channels, and game publishers (B2B) seeking payment integration and distribution services.

Differentiator

Problem solved

Functional benefit

Products and services

• GASH POINT 點數卡 (Point Card) Physical and digital prepaid point cards used to recharge points for online games and digital entertainment services. Available in multiple denominations through convenience stores and e-commerce platforms in Taiwan and Hong Kong. Targeted at individual gamers who want a secure, bank-guaranteed means to top up their online game accounts.
• GASH 會員錢包 (GASH Member Wallet) Digital wallet service for GASH members to store, manage, and redeem points across multiple games and digital services, accessible at gashwallet.gashpoint.com.
• GASH 金流服務 (GASH Payment Services) B2B payment and financial transaction services for game publishers, including point card integration, mobile payment processing, telecom billing connection, and cross-border payment collection spanning Taiwan, Hong Kong, Japan, China, Malaysia, Philippines, Vietnam, and Thailand.
• GASH 機房租借服務 (IDC Data Center Rental) Server colocation and hosting service featuring 4G+ bandwidth, 10G download capability, 24/7 monitoring, UPS, generators, climate control, and fire safety systems; described as one of the largest online game data centers in Asia.
• FunOne Sub-platform under GASH POINT offering three services: Games (遊戲平台) game portal, Tickets (售票系統) ticketing system, and Points (會員紅利) member loyalty rewards.

Segments2 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Recent moves6 records

Expansion highlights4 records

Direct peers

• MyCard: MyCard is a Taiwanese gaming point-card and online payment platform operating through similar convenience-store and online retail channels, serving the same publishers and gamer base as GASH POINT in Taiwan and broader Chinese-speaking markets.
• Gamania Group (橘子集團): Gamania is one of Taiwan's leading online game operators and a direct strategic partner of GASH POINT, sharing affiliated ownership via Wanin Group and overlapping heavily in game distribution and payment integration use cases.
• FunPoint (Taiwan): FunPoint is a Taiwanese prepaid point platform for online games and digital content, sold through similar retail channels and competing for the same Taiwan-based gamer consumer wallet as GASH POINT.

Broad incumbents

• Razer Gold: Razer Gold is a global gaming payments and digital wallet platform with regional reach across Southeast Asia; it operates the same B2B publisher payment-aggregation model as GASH but at significantly broader geographic and currency scale.
• MOL Points: MOL Points is an established digital payment and online voucher network across Southeast Asia, directly comparable to GASH in offering publisher payment aggregation, point cards, and cross-border top-up flows for games and digital content.
• Garena (Sea Limited): Garena is a major Southeast Asian digital entertainment and game-publishing platform that also operates top-up/payment flows; comparable to GASH in that it bridges publishers and gamers with integrated regional payment rails across Asia.

Regional players

• WebMoney (Japan): WebMoney is a Japan-centric prepaid digital payment and point-card platform serving online games; comparable to GASH in product mechanics and target user (Japanese gamers), but operates in a different primary geography.
• BitCash: BitCash is a Japanese prepaid digital voucher used heavily for online gaming top-ups, with GASH POINT even maintaining a dedicated BitCash integration zone on its platform; directly comparable product mechanics for Japanese game consumers.

Emerging players

• LINE Pay: LINE Pay is a mobile wallet with broad Taiwan/Hong Kong/Japan presence; while not gaming-specific, it increasingly competes for game top-up flows as a general-purpose alternative to dedicated point-card platforms like GASH.
• PayPay (Japan): PayPay is Japan's dominant mobile payment platform and is increasingly used for digital content and gaming purchases; it represents the broader wallet-based payment trend that threatens point-card aggregators like GASH in the Japanese market.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat5 records

Key risks5 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/gashpoint
• Instagraminstagram.com/iamgash

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Subsidiaries1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about GASH POINT