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Fibabanka

Full company profile

uuid0009965

Namestring
Fibabanka
Legal namestring
Fibabanka Anonim Şirketi
Company typeenum
Private
Founded yearint
2010
Descriptiontext

Fibabanka is a privately held Turkish commercial bank headquartered in Istanbul and part of the Fiba Group conglomerate. Founded in 2010 and operating with 1,001-5,000 employees, the bank serves four primary customer segments — individual retail (Bireysel), SME and agriculture (KOBİ/Tarım), corporate/commercial (Kurumsal/Ticari), and private banking — through a hybrid distribution model combining a nationwide branch and ATM network with a mobile-first digital platform.

Its product portfolio centers on the Kiraz Hesap hybrid deposit product (advertised at up to 46% annual interest on TL accounts), complemented by consumer loans, mortgages, vehicle loans, SME commercial credit (Efsane Kredi up to 1,500,000 TL), and a full investment suite spanning FX, equities (Borsa Market), mutual funds (Fon Market), eurobonds, asset-backed securities, and cryptocurrencies (Kripto Market). Insurance products — including Fi-Pati pet insurance, personal accident, life, health, and motor cover — are distributed as an agency of group affiliates HDI Fiba Emeklilik ve Hayat and Fiba Sigorta. The bank is regulated by BDDK, TCMB, and MASAK, with KVKK, ISO 27001, and PCI-DSS compliance.

The core technology stack is a mobile-first digital banking platform with video banking (Görüntülü Bankacılık) for remote NFC/OCR-based onboarding, FAST instant payment integration, and an open banking (Açık Bankacılık) API layer. In September 2024, Fibabanka launched its Servis Bankacılığı Banking-as-a-Service (BaaS) platform in partnership with GetirFinans, enabling third-party fintechs to embed accounts and credit facilities. Embedded credit partnerships with Pionr (Tahsildar platform, generating 750M+ TL in agricultural credit) and Trendyol/AG MİKS extend distribution to non-bank end-customers. Revenue is generated primarily through net interest income (deposit-lending spread), with supplementary fee/commission income and emerging BaaS/embedded finance revenue streams.

Short descriptiontext

Fibabanka is a privately held Istanbul-based Turkish commercial bank within the Fiba Group, serving retail, SME, agricultural, corporate, and private banking customers through a hybrid branch-and-mobile platform with embedded finance and BaaS capabilities.

Operating statusenum
Operating
Ownership categoryenum
Headcount rangeband
1,001–5,000
akta.pro rankint
HeadquartersIstanbul
HQ citystring
Istanbul
Markets served

Serves global market

Offices1 record

Each record includes

City, Country, Type, Description, Source

Keyword5 values
retail banking services, commercial lending, digital banking platform, investment products, embedded finance solutions
Industry5 codes
1SME Business Lending (Term Loans, Lines of Credit, Overdrafts)
CodeFSABABABPrimaryYes
2SME Deposits & Business Accounts (Operating, Savings, CDs)
CodeFSABABACPrimaryNo
3Mass-Market Consumer Deposit Banking (Checking/Savings)
CodeFSABAAAAPrimaryNo
4Small Business Banking (Microbusiness/Sole Proprietor)
CodeFSABAAAIPrimaryNo
5Credit Cards & Revolving Credit
CodeFSABAAACPrimaryNo
NAICS code3 codes
  • Commercial Banking522110
  • Commercial Banking52211
  • Depository Credit Intermediation5221
SIC code2 codes
  • National Commercial Banks6021
  • Functions Related To Depository Banking, Nec6099
Product category
Retail Banking
GTM motion1 record

Each record includes

Type, Description, Source

Revenue model4 records
1Net Interest Income
TypeSubscription Recurring
Description

Primary revenue stream from the spread between interest earned on loans (consumer loans, mortgages, SME loans, agricultural credit, commercial loans) and interest paid on deposits (Kiraz Hesap, time deposits, FX deposits). Interest rates on deposits advertised at up to 46% annual for TL accounts.

fibabanka.com.tr
2Fee and Commission Income
TypeTransaction Fee
Description

Income from transaction fees, credit card fees, account maintenance fees, payment processing (POS), foreign trade transaction commissions, and other service charges. Listed as part of products and services.

fibabanka.com.tr
3BaaS / Embedded Finance Revenue
TypeSubscription Recurring
Description

Revenue from Banking-as-a-Service partnerships where Fibabanka provides the underlying banking infrastructure (accounts, credit facilities) to fintechs and platform partners who embed these services into their own products. Partnership with GetirFinans launched September 2024.

openpr.com
4Agricultural and SME Credit Partnerships
TypeTransaction Fee
Description

Revenue generated through embedded credit facilities distributed via fintech partners. Partnership with Pionr's Tahsildar platform generated over 750 million TL in agricultural credit volume.

egirisim.com
Marketing channels5 records

Each record includes

Title, Type, Stage, Description, Source

Distribution channels7 records

Each record includes

Title, Type, Scope, Target buyer, Description, Source

Cost components6 values
Personnel, Operations, Technology or R&D, Marketing or Sales, Infrastructure, Others
Pricing details5 tiers
1Kiraz Hesap (Cherry Account) deposit interest rates: up to 46% annual for TL accounts
ModelSubscriptionBilling cadenceMonthly
Notes

New customer welcome rate of 45% for TL accounts, with +1% additional rate for same-day investment in Fiba Portfolio funds via Fonlu Kiraz (Fund-backed Cherry Account), totaling up to 46% annual. Welcome rate applies upon reaching minimum balance thresholds. Ongoing 'Devam Faizi' (continuation rate) applies after welcome period ends. Available in TL, USD, EUR, GBP, XAU (Gold), XAG (Silver). Interest rates are daily and variable.

fibabanka.com.tr
2Consumer loans - interest rates not publicly disclosed; quote-based based on credit profile
ModelOtherBilling cadenceMonthly
Notes

Personal loan campaigns advertised at 2.99% monthly for new customers. Housing loans, vehicle loans, and other credit products available. Exact rates determined based on credit score and profile.

fibabanka.com.tr
3SME / KOBİ lending via Efsane Kredi: up to 1,500,000 TL
ModelOtherBilling cadenceMonthly
Notes

Efsane Kredi offers fast commercial credit up to 1,500,000 TL for SMEs with flexible terms and low interest rates. Rates not publicly disclosed; determined per applicant.

egirisim.com
4Fi-Pati Pet Insurance: annual health coverage limits from 10,000 TL to 50,000 TL
ModelSubscriptionBilling cadenceAnnual
Notes

Fi-Pati S.O.S package: 10,000 TL annual limit, covers accident and injury. Fi-Pati Mini package: 25,000 TL annual limit per health issue (5,000 TL per incident), no age restriction. Fi-Pati Maxi package: 50,000 TL annual limit, covers all cat/dog breeds and hereditary diseases, ages 8 weeks to 8/12 years. Premiums vary by pet breed, age, and coverage selected.

fibabanka.com.tr
5Personal Accident Insurance: Silver / Gold / Platinum packages with varying coverage levels
ModelSubscriptionBilling cadenceAnnual
Notes

Coverage for death and permanent disability due to accidents including earthquakes, medical expenses, and assistance services. Age range 18-75. Premiums vary by package tier (Silver, Gold, Platinum), coverage limits, and payment method (lump sum or installment). Provided by HDI Fiba Emeklilik ve Hayat A.Ş.

fibabanka.com.tr
GTM typeB2B and B2C
B2B and B2C
Offering typeServices
Services
Brand1 of 6 records shown
1Fibabanka Mobil
Description

Mobile banking application for iOS and Android devices

fibabanka.com.tr
+5 more records
Core offering1 text field

Fibabanka is a Turkish commercial bank providing retail, SME, agricultural, corporate, and private banking services. Its core offerings span deposit accounts (including the flagship Kiraz Hesap hybrid demand/time deposit), consumer and commercial loans, credit and debit cards, investment products (FX, stocks, crypto, mutual funds), insurance agency services, and an API-based Banking-as-a-Service (Servis Bankacılığı) platform that enables embedded finance for third-party fintechs.

Differentiator
Functional benefit
Problem solved
Quantifiable outcome1 of 3 values shown
  • Up to 46% annual interest rate on TL Kiraz Hesap deposits for new customers
+2 more records
Product overview1 text field

Fibabanka is a Turkish digital bank offering a comprehensive suite of banking products across retail, SME, corporate, and private banking segments. The product portfolio centers on Kiraz Hesap as the flagship hybrid deposit product, complemented by e-Mevduat, currency-protected deposits, and precious metals accounts. Lending products include personal loans (İhtiyaç Kredisi, Anında Kredi), mortgages, auto loans, and shopping credit. Investment services encompass FX Market, Borsa Market (stocks), Kripto Market (crypto), and a full range of mutual funds through Fon Market. The bank operates a Banking-as-a-Service (BaaS) platform called Servis Bankacılığı, launched in September 2024 in partnership with GetirFinans, enabling embedded finance. Insurance products are distributed as agency including Fi-Pati (pet insurance), Ferdi Kaza (personal accident), life, health, and motor insurance. All services are accessible through Fibabanka Mobil mobile banking app with video banking for remote onboarding, FibabankaBiz for business customers, and Açık Bankacılık (Open Banking) for third-party integrations.

Product and service24 records
1Kiraz Hesap
CategoryDeposit Products
Description

Hybrid demand/time deposit account combining daily usability with interest earnings; offers welcome rates up to 45% plus an additional 1% for Fund-backed Kiraz (Fonlu Kiraz) accounts.

2e-Mevduat
CategoryDeposit Products
Description

Electronic deposit account providing digital-only access to deposit products with competitive interest rates for retail customers.

3İhtiyaç Kredisi (Personal Loan)
CategoryConsumer Lending
Description

Personal loan product for meeting immediate financial needs with competitive interest rates and flexible repayment options for individual borrowers.

4Konut Kredisi (Housing Loan)
CategoryConsumer Lending
Description

Housing mortgage loan for purchasing residential real estate with extended repayment terms and competitive interest rates.

5Taşıt Kredisi (Vehicle Loan)
CategoryConsumer Lending
Description

Vehicle financing loan for purchasing automobiles with flexible terms and competitive interest rates.

6Hızlı Para (Overdraft Account)
CategoryConsumer Lending
Description

Overdraft account providing instant access to credit when the account balance is insufficient, enabling continued spending without interruption.

7Efsane Kredi (SME Commercial Loan)
CategoryCommercial Lending
Description

SME-special commercial loan offering up to 1,500,000 TL with low interest rates and flexible terms, accessible 24/7 through FibabankaBiz mobile app.

8Kredi Kartları (Credit Cards)
CategoryPayment Products
Description

Credit card products with various reward programs, installment options, and spending benefits, branded under Mastercard and Visa networks.

9FX Market
CategoryInvestment Products
Description

Foreign exchange trading platform for buying and selling currencies with real-time rates and live market data accessible via mobile and internet banking.

10Borsa Market (Stock Exchange Market)
CategoryInvestment Products
Description

Stock exchange market for trading equities listed on Borsa Istanbul (BIST) with integrated Fibayatırım account opening capability, investment funds, and IPO participation.

11Kripto Market
CategoryInvestment Products
Description

Cryptocurrency market providing access to digital asset trading with daily market commentary and analysis.

12Fon Market (Mutual Funds)
CategoryInvestment Products
Description

Mutual fund marketplace offering money market funds, gold funds, currency funds, bond funds, stock funds, variable funds, eurobond funds, commodity funds, basket funds, and discretionary funds.

13Servis Bankacılığı (BaaS Platform)
CategoryEmbedded Finance
Description

API-based Banking-as-a-Service platform enabling third-party fintechs and businesses to embed Fibabanka's banking products (accounts, loans, cards) into their own applications; first interface provider partner was GetirFinans.

14Açık Bankacılık (Open Banking)
CategoryBanking APIs
Description

Open banking service enabling customers to securely share account information with third-party providers and initiate payments through licensed fintech partners via APIs.

15Özel Bankacılık (Private Banking)
CategoryWealth Management
Description

Private banking services for high-net-worth individuals including investment products, deposits, loans, cards, and insurance with personalized advisory services and dedicated relationship management.

16Fi-Pati Evcil Hayvan Sigortası (Pet Insurance)
CategoryInsurance
Description

Pet insurance product covering veterinary expenses for cats and dogs up to 85% reimbursement, offered in three tiers (Maxi, Mini, S.O.S) and distributed as agent for Fiba Sigorta A.Ş.

17Ferdi Kaza Sigortası (Personal Accident Insurance)
CategoryInsurance
Description

Personal accident insurance covering death and permanent disability due to accidents including earthquakes, medical expenses, and assistance services; offered in Silver, Gold, and Platinum tiers for ages 18-75.

18Bireysel Emeklilik Sistemi (BES)
CategoryInsurance and Pension
Description

Private pension system providing long-term savings and investment with government matching contributions and tax advantages for individual retirement planning.

19AgroCard (Tarım Kartı)
CategoryCommercial Banking
Description

Agricultural card designed exclusively for farmers, providing access to agricultural credit and farming supplies with specialized insurance coverage.

20QR ile Ödeme
CategoryPayment Products
Description

QR code payment solution enabling contactless payments at participating merchants via the Fibabanka Mobil app.

21FAST Transfer
CategoryPayment Products
Description

Instant payment system enabling 24/7 real-time money transfers between all Turkish banks with immediate settlement via the FAST infrastructure.

22Global Transfer (Mastercard)
CategoryPayment Products
Description

International money transfer service powered by Mastercard for cross-border remittances using Mastercard Send infrastructure.

23Tedarikçi Finansmanı Sistemi (TFS)
CategoryCommercial Banking
Description

Supply chain finance system enabling suppliers to receive early payment while buyers extend payment terms, supporting corporate working capital management.

24Fibabanka Mobil (Mobile Banking App)
CategoryDigital Banking Platform
Description

Mobile banking application enabling customers to perform account management, transfers, investments, loans, and card operations with video banking for instant customer onboarding.

Scale indicator4 records

Each record includes

Type, Value, Description, Source

Partnership6 partners
Strategic tierCoreTypeTechnology or IntegrationAnnounced on2025-01-01
Description

Fibabanka partners with Pionr's Tahsildar platform to provide embedded agricultural credit. The partnership generated over 750 million TL in agricultural credit volume in 2025, distributed to Pionr's network of 120,000+ SMEs and 900+ corporate clients. Fibabanka's credit facilities are integrated directly into the Tahsildar payment screen, enabling seamless agricultural financing at point of sale.

Strategic tierCoreTypeTechnology or IntegrationAnnounced on2024-09-01
Description

GetirFinans is an interface provider (Arayüz Sağlayıcı) that partnered with Fibabanka in September 2024 to launch a Banking-as-a-Service (BaaS) platform. Through this partnership, GetirFinans embeds Fibabanka's banking infrastructure — including account services and credit facilities — into its platform, enabling embedded financial services within the Getir super-app ecosystem. Fibabanka evaluates credit applications submitted via GetirFinans using KKB (Credit Bureau of Turkey) queries.

3AG MİKS (Trendyol)
Strategic tierCoreTypeChannel Partner/ Reseller/ Distributor
Description

AG MİKS (Trendyol) serves as a channel partner enabling Fibabanka loan products to be marketed and distributed through the Trendyol e-commerce marketplace. Customers can access Fibabanka credit facilities directly within the Trendyol platform. Fibabanka evaluates credit risk using KKB queries and customer financial data. The partnership allows Fibabanka to reach customers at point of purchase in an e-commerce context.

fibabanka.com.tr
Strategic tierCoreTypeOthers
Description

Fibabanka is a member of the Fiba Group, a large Turkish financial and industrial conglomerate. The group affiliation provides brand credibility, cross-selling opportunities across group companies, and shared infrastructure. Fibabanka's insurance products are distributed through Fiba Group insurance companies including HDI Fiba Emeklilik ve Hayat A.Ş. and Fiba Sigorta A.Ş.

Strategic tierMinorTypeStrategic or Co-development Partner
Description

Fibabanka acts as an insurance agent (acente) for HDI Fiba Emeklilik ve Hayat A.Ş., distributing personal accident insurance (Ferdi Kaza Sigortası) and other life/health insurance products to its retail customer base. The insurance products are branded under Fibabanka and offered through the bank's digital and physical channels.

Strategic tierMinorTypeStrategic or Co-development Partner
Description

Fibabanka acts as an insurance agent (acente) for Fiba Sigorta A.Ş., distributing property, casualty, and other insurance products. Products include Fi-Pati Evcil Hayvan Sigortası (pet insurance) and other retail insurance offerings available through Fibabanka's digital channels and branches.

Recent move6 records

Each record includes

Date, Type, Title, Description, Source

Expansion highlight5 records

Each record includes

Type, Description

Peers10 records
TypeDirect peer
Description

Akbank is one of Turkey's top-tier private banks with a digital-first push (Akbank Mobil, N Kolay), retail/SME/corporate lending, cards, and investment products. Direct competitor in retail deposits, consumer loans, and digital acquisition — comparable in go-to-market and product mix.

TypeDirect peer
Description

QNB Finansbank is a Turkey-wide private bank (QNB Group-owned) serving retail, SME and corporate segments with strong digital banking (QNB eFinans) and consumer credit positioning. Comparable in scale, product mix, and digital-first ambitions.

TypeEmerging player
Description

Papara is a leading Turkish digital wallet / fintech offering prepaid cards, deposits, payments, and consumer credit via its own e-money license. Comparable to Fibabanka on digital-first retail acquisition and consumer credit, but competing from outside the regulated banking perimeter.

TypeDirect peer
Description

Garanti BBVA is one of Turkey's largest private commercial banks offering a comparable full-stack suite — retail deposits, SME and corporate lending, credit cards, digital channels (Garanti BBVA Mobil), investment products, and insurance distribution. Most direct comparable to Fibabanka in business model, multi-channel strategy, and product breadth.

TypeDirect peer
Description

DenizBank is a mid-to-large Turkish private bank (EMKAT-owned, with Emirates NBD ties) operating retail, SME, agricultural, and corporate banking. Highly comparable to Fibabanka in SME and agricultural credit focus and in branch-plus-digital distribution.

TypeRegional player
Description

Kuveytturk is a Turkish participation (Islamic) bank owned by Kuwait Finance House. Comparable in serving Turkish retail and SME customers with deposits, financing, and digital channels, though operating under a different (interest-free) banking model.

TypeBroad incumbent
Description

İş Bankası is Turkey's largest private bank with the country's broadest branch and digital network, full retail/SME/corporate coverage, and an in-house investment/securities subsidiary. Comparable as a universal Turkish bank but materially larger and broader than Fibabanka.

TypeBroad incumbent
Description

ING Turkey operates a branchless/digital-led retail and SME bank under the global ING brand. Comparable to Fibabanka's digital-first, mobile-centric GTM, though narrower in corporate banking and operating as part of a global banking group.

TypeDirect peer
Description

Yapı Kredi is a major Turkish private bank with retail, SME, corporate and private banking, a strong mobile app, and extensive credit-card franchise. Closely comparable to Fibabanka across product categories and target segments, with deeper scale but similar universal-bank positioning.

TypeEmerging player
Description

Tosla is a Turkish consumer-finance and digital-payments fintech offering cards, consumer loans, and embedded credit. Emerging competitor to Fibabanka in digital-first consumer credit and embedded finance, though smaller and more narrowly focused.

Market position
Strengths5 records

Each record includes

Headline, Details, Source

Weaknesses5 records

Each record includes

Headline, Details, Source

Competitive moat6 records

Each record includes

Type, Details

Key risks6 records

Each record includes

Headline, Details, Source

Key highlights6 records

Each record includes

Headline, Details, Source

Customer concentration

Classification, Details

Named customers2 records

Each record includes

Name, Industry, Type, Use case, Source, UUID

Segment4 records

Each record includes

Title, Type, Primary, Description, Pain point addressed, Use case, Source

Ideal customer profile5 records

Each record includes

Profile, Firmographic size, Sales motion, Sales cycle length, Buying structure, Purchase trigger, Buyer persona, Geography, Industry vertical, Primary use case, Description, Pain points, Evidence proof points, Target buyer

Technology focused
No
API detail
Has APIbool
Yes

Docs URL, Description

Integration16 records

Each record includes

Title, Type, Description, Source

AI maturity
App detail

Has app

Feature6 records

Each record includes

Title, Differentiator, Description, Source

Core technology
Revenue estimate
Valuation estimate
Number of profiles
Profiles1 record

Each record includes

Name, Designation, Designation category, Overview, Profile commentary, Source

Subsidiaries3 records

Each record includes

Name, Acquired on, Relationship type, Type, Business focus

Compliance7 records

Each record includes

Name, Class, Description

Funding overview

Funding stage, Last funding date, Total funding USD

Funding rounds2 records

Each record includes

Round, Amount USD, Date, Pre money valuation, Total investors, Investors, News

Investors3 records

Each record includes

Name, Type, Date of entry, Rounds participated, Website

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Each record includes

Name, Acquisition type, Announced date, Completed date, Status, Website, News

Investment6 records

Each record includes

Name, Round, Announced date, Lead investor, Website, News

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Fibabanka

Retail Bankingfibabanka.com.tr

Fibabanka is a privately held Istanbul-based Turkish commercial bank within the Fiba Group, serving retail, SME, agricultural, corporate, and private banking customers through a hybrid branch-and-mobile platform with embedded finance and BaaS capabilities.

What Fibabanka does

Fibabanka is a privately held Turkish commercial bank headquartered in Istanbul and part of the Fiba Group conglomerate. Founded in 2010 and operating with 1,001-5,000 employees, the bank serves four primary customer segments — individual retail (Bireysel), SME and agriculture (KOBİ/Tarım), corporate/commercial (Kurumsal/Ticari), and private banking — through a hybrid distribution model combining a nationwide branch and ATM network with a mobile-first digital platform.

Its product portfolio centers on the Kiraz Hesap hybrid deposit product (advertised at up to 46% annual interest on TL accounts), complemented by consumer loans, mortgages, vehicle loans, SME commercial credit (Efsane Kredi up to 1,500,000 TL), and a full investment suite spanning FX, equities (Borsa Market), mutual funds (Fon Market), eurobonds, asset-backed securities, and cryptocurrencies (Kripto Market). Insurance products — including Fi-Pati pet insurance, personal accident, life, health, and motor cover — are distributed as an agency of group affiliates HDI Fiba Emeklilik ve Hayat and Fiba Sigorta. The bank is regulated by BDDK, TCMB, and MASAK, with KVKK, ISO 27001, and PCI-DSS compliance.

The core technology stack is a mobile-first digital banking platform with video banking (Görüntülü Bankacılık) for remote NFC/OCR-based onboarding, FAST instant payment integration, and an open banking (Açık Bankacılık) API layer. In September 2024, Fibabanka launched its Servis Bankacılığı Banking-as-a-Service (BaaS) platform in partnership with GetirFinans, enabling third-party fintechs to embed accounts and credit facilities. Embedded credit partnerships with Pionr (Tahsildar platform, generating 750M+ TL in agricultural credit) and Trendyol/AG MİKS extend distribution to non-bank end-customers. Revenue is generated primarily through net interest income (deposit-lending spread), with supplementary fee/commission income and emerging BaaS/embedded finance revenue streams.

Fibabanka firmographics

Firmographics
Name
Fibabanka
Legal name
Fibabanka Anonim Şirketi
Website
https://fibabanka.com.tr
Company type
Private
Founded year
2010
Operating status
Operating
Headcount range
1,001–5,000 employees
Short description
Fibabanka is a privately held Istanbul-based Turkish commercial bank within the Fiba Group, serving retail, SME, agricultural, corporate, and private banking customers through a hybrid branch-and-mobile platform with embedded finance and BaaS capabilities.
Ownership category
akta.pro rank

Fibabanka industry classification

Industry
Product category
Retail Banking
NAICS
Commercial Banking (522110), Commercial Banking (52211), Depository Credit Intermediation (5221)
SIC
National Commercial Banks (6021), Functions Related To Depository Banking, Nec (6099)
akta.pro primary industry
SME Business Lending (Term Loans, Lines of Credit, Overdrafts) (FSABABAB)
akta.pro secondary industries
SME Deposits & Business Accounts (Operating, Savings, CDs) (FSABABAC), Mass-Market Consumer Deposit Banking (Checking/Savings) (FSABAAAA), Small Business Banking (Microbusiness/Sole Proprietor) (FSABAAAI), Credit Cards & Revolving Credit (FSABAAAC)

Keywords

  • Retail banking services
  • Commercial lending
  • Digital banking platform
  • Investment products
  • Embedded finance solutions

Where Fibabanka is headquartered

Location

Headquarters

HQ city
Istanbul

Offices1 record

Markets served

Fibabanka business model

Business model
GTM type
B2B and B2C
Offering type
Services
Cost components
Personnel, Operations, Technology or R&D, Marketing or Sales, Infrastructure, Others

Revenue model

  1. Net Interest Income: Primary revenue stream from the spread between interest earned on loans (consumer loans, mortgages, SME loans, agricultural credit, commercial loans) and interest paid on deposits (Kiraz Hesap, time deposits, FX deposits). Interest rates on deposits advertised at up to 46% annual for TL accounts.
  2. Fee and Commission Income: Income from transaction fees, credit card fees, account maintenance fees, payment processing (POS), foreign trade transaction commissions, and other service charges. Listed as part of products and services.
  3. BaaS / Embedded Finance Revenue: Revenue from Banking-as-a-Service partnerships where Fibabanka provides the underlying banking infrastructure (accounts, credit facilities) to fintechs and platform partners who embed these services into their own products. Partnership with GetirFinans launched September 2024.
  4. Agricultural and SME Credit Partnerships: Revenue generated through embedded credit facilities distributed via fintech partners. Partnership with Pionr's Tahsildar platform generated over 750 million TL in agricultural credit volume.

Pricing tiers

ModelBillingPrice
SubscriptionMonthlyKiraz Hesap (Cherry Account) deposit interest rates: up to 46% annual for TL accounts
OtherMonthlyConsumer loans - interest rates not publicly disclosed; quote-based based on credit profile
OtherMonthlySME / KOBİ lending via Efsane Kredi: up to 1,500,000 TL
SubscriptionAnnualFi-Pati Pet Insurance: annual health coverage limits from 10,000 TL to 50,000 TL
SubscriptionAnnualPersonal Accident Insurance: Silver / Gold / Platinum packages with varying coverage levels

Go-to-market motion1 record

Distribution channels7 records

Marketing channels5 records

Fibabanka product offering

Product offering

Core offering

Fibabanka is a Turkish commercial bank providing retail, SME, agricultural, corporate, and private banking services. Its core offerings span deposit accounts (including the flagship Kiraz Hesap hybrid demand/time deposit), consumer and commercial loans, credit and debit cards, investment products (FX, stocks, crypto, mutual funds), insurance agency services, and an API-based Banking-as-a-Service (Servis Bankacılığı) platform that enables embedded finance for third-party fintechs.

Product overview

Fibabanka is a Turkish digital bank offering a comprehensive suite of banking products across retail, SME, corporate, and private banking segments. The product portfolio centers on Kiraz Hesap as the flagship hybrid deposit product, complemented by e-Mevduat, currency-protected deposits, and precious metals accounts. Lending products include personal loans (İhtiyaç Kredisi, Anında Kredi), mortgages, auto loans, and shopping credit. Investment services encompass FX Market, Borsa Market (stocks), Kripto Market (crypto), and a full range of mutual funds through Fon Market. The bank operates a Banking-as-a-Service (BaaS) platform called Servis Bankacılığı, launched in September 2024 in partnership with GetirFinans, enabling embedded finance. Insurance products are distributed as agency including Fi-Pati (pet insurance), Ferdi Kaza (personal accident), life, health, and motor insurance. All services are accessible through Fibabanka Mobil mobile banking app with video banking for remote onboarding, FibabankaBiz for business customers, and Açık Bankacılık (Open Banking) for third-party integrations.

Differentiator

Problem solved

Functional benefit

Brands

  • Fibabanka Mobil: Mobile banking application for iOS and Android devices
  • Kiraz Hesap
  • FibaBiz
  • Fi-Pati
  • Servis Bankacılığı
  • Fibayatırım

Products and services

  • Kiraz Hesap Hybrid demand/time deposit account combining daily usability with interest earnings; offers welcome rates up to 45% plus an additional 1% for Fund-backed Kiraz (Fonlu Kiraz) accounts.
  • e-Mevduat Electronic deposit account providing digital-only access to deposit products with competitive interest rates for retail customers.
  • İhtiyaç Kredisi (Personal Loan) Personal loan product for meeting immediate financial needs with competitive interest rates and flexible repayment options for individual borrowers.
  • Konut Kredisi (Housing Loan) Housing mortgage loan for purchasing residential real estate with extended repayment terms and competitive interest rates.
  • Taşıt Kredisi (Vehicle Loan) Vehicle financing loan for purchasing automobiles with flexible terms and competitive interest rates.
  • Hızlı Para (Overdraft Account) Overdraft account providing instant access to credit when the account balance is insufficient, enabling continued spending without interruption.
  • Efsane Kredi (SME Commercial Loan) SME-special commercial loan offering up to 1,500,000 TL with low interest rates and flexible terms, accessible 24/7 through FibabankaBiz mobile app.
  • Kredi Kartları (Credit Cards) Credit card products with various reward programs, installment options, and spending benefits, branded under Mastercard and Visa networks.
  • FX Market Foreign exchange trading platform for buying and selling currencies with real-time rates and live market data accessible via mobile and internet banking.
  • Borsa Market (Stock Exchange Market) Stock exchange market for trading equities listed on Borsa Istanbul (BIST) with integrated Fibayatırım account opening capability, investment funds, and IPO participation.
  • Kripto Market Cryptocurrency market providing access to digital asset trading with daily market commentary and analysis.
  • Fon Market (Mutual Funds) Mutual fund marketplace offering money market funds, gold funds, currency funds, bond funds, stock funds, variable funds, eurobond funds, commodity funds, basket funds, and discretionary funds.
  • Servis Bankacılığı (BaaS Platform) API-based Banking-as-a-Service platform enabling third-party fintechs and businesses to embed Fibabanka's banking products (accounts, loans, cards) into their own applications; first interface provider partner was GetirFinans.
  • Açık Bankacılık (Open Banking) Open banking service enabling customers to securely share account information with third-party providers and initiate payments through licensed fintech partners via APIs.
  • Özel Bankacılık (Private Banking) Private banking services for high-net-worth individuals including investment products, deposits, loans, cards, and insurance with personalized advisory services and dedicated relationship management.
  • Fi-Pati Evcil Hayvan Sigortası (Pet Insurance) Pet insurance product covering veterinary expenses for cats and dogs up to 85% reimbursement, offered in three tiers (Maxi, Mini, S.O.S) and distributed as agent for Fiba Sigorta A.Ş.
  • Ferdi Kaza Sigortası (Personal Accident Insurance) Personal accident insurance covering death and permanent disability due to accidents including earthquakes, medical expenses, and assistance services; offered in Silver, Gold, and Platinum tiers for ages 18-75.
  • Bireysel Emeklilik Sistemi (BES) Private pension system providing long-term savings and investment with government matching contributions and tax advantages for individual retirement planning.
  • AgroCard (Tarım Kartı) Agricultural card designed exclusively for farmers, providing access to agricultural credit and farming supplies with specialized insurance coverage.
  • QR ile Ödeme QR code payment solution enabling contactless payments at participating merchants via the Fibabanka Mobil app.
  • FAST Transfer Instant payment system enabling 24/7 real-time money transfers between all Turkish banks with immediate settlement via the FAST infrastructure.
  • Global Transfer (Mastercard) International money transfer service powered by Mastercard for cross-border remittances using Mastercard Send infrastructure.
  • Tedarikçi Finansmanı Sistemi (TFS) Supply chain finance system enabling suppliers to receive early payment while buyers extend payment terms, supporting corporate working capital management.
  • Fibabanka Mobil (Mobile Banking App) Mobile banking application enabling customers to perform account management, transfers, investments, loans, and card operations with video banking for instant customer onboarding.

Quantifiable outcome

  • Up to 46% annual interest rate on TL Kiraz Hesap deposits for new customers
  • +2 more outcomes

Companies that use Fibabanka

Customer profile

Named customers2 records

Segments4 records

Ideal customer profiles5 records

Fibabanka technology and API

Technology

Technology focussed No

API detail

Has API
Yes
API docs
API detail

Core technology

AI maturity

App detail

Integration16 records

Feature6 records

Fibabanka partnerships and signals

Strategic signal

Partnerships

Six partnerships are on record, tiered core and minor.

  • Pionr (Tahsildar Platform)coreTechnology or Integration · 1 January 2025Fibabanka partners with Pionr's Tahsildar platform to provide embedded agricultural credit. The partnership generated over 750 million TL in agricultural credit volume in 2025, distributed to Pionr's network of 120,000+ SMEs and 900+ corporate clients. Fibabanka's credit facilities are integrated directly into the Tahsildar payment screen, enabling seamless agricultural financing at point of sale.
  • GetirFinanscoreTechnology or Integration · 1 September 2024GetirFinans is an interface provider (Arayüz Sağlayıcı) that partnered with Fibabanka in September 2024 to launch a Banking-as-a-Service (BaaS) platform. Through this partnership, GetirFinans embeds Fibabanka's banking infrastructure — including account services and credit facilities — into its platform, enabling embedded financial services within the Getir super-app ecosystem. Fibabanka evaluates credit applications submitted via GetirFinans using KKB (Credit Bureau of Turkey) queries.
  • AG MİKS (Trendyol)coreChannel Partner/ Reseller/ DistributorAG MİKS (Trendyol) serves as a channel partner enabling Fibabanka loan products to be marketed and distributed through the Trendyol e-commerce marketplace. Customers can access Fibabanka credit facilities directly within the Trendyol platform. Fibabanka evaluates credit risk using KKB queries and customer financial data. The partnership allows Fibabanka to reach customers at point of purchase in an e-commerce context.
  • Fiba Group (Parent)coreOthersFibabanka is a member of the Fiba Group, a large Turkish financial and industrial conglomerate. The group affiliation provides brand credibility, cross-selling opportunities across group companies, and shared infrastructure. Fibabanka's insurance products are distributed through Fiba Group insurance companies including HDI Fiba Emeklilik ve Hayat A.Ş. and Fiba Sigorta A.Ş.
  • HDI Fiba Emeklilik ve Hayat A.Ş.minorStrategic or Co-development PartnerFibabanka acts as an insurance agent (acente) for HDI Fiba Emeklilik ve Hayat A.Ş., distributing personal accident insurance (Ferdi Kaza Sigortası) and other life/health insurance products to its retail customer base. The insurance products are branded under Fibabanka and offered through the bank's digital and physical channels.
  • Fiba Sigorta A.Ş.minorStrategic or Co-development PartnerFibabanka acts as an insurance agent (acente) for Fiba Sigorta A.Ş., distributing property, casualty, and other insurance products. Products include Fi-Pati Evcil Hayvan Sigortası (pet insurance) and other retail insurance offerings available through Fibabanka's digital channels and branches.

Scale indicators4 records

Recent moves6 records

Expansion highlights5 records

Fibabanka competitors and assessment

Company assessment

Direct peers

  • Akbank: Akbank is one of Turkey's top-tier private banks with a digital-first push (Akbank Mobil, N Kolay), retail/SME/corporate lending, cards, and investment products. Direct competitor in retail deposits, consumer loans, and digital acquisition — comparable in go-to-market and product mix.
  • QNB Finansbank: QNB Finansbank is a Turkey-wide private bank (QNB Group-owned) serving retail, SME and corporate segments with strong digital banking (QNB eFinans) and consumer credit positioning. Comparable in scale, product mix, and digital-first ambitions.
  • Garanti BBVA: Garanti BBVA is one of Turkey's largest private commercial banks offering a comparable full-stack suite — retail deposits, SME and corporate lending, credit cards, digital channels (Garanti BBVA Mobil), investment products, and insurance distribution. Most direct comparable to Fibabanka in business model, multi-channel strategy, and product breadth.
  • DenizBank: DenizBank is a mid-to-large Turkish private bank (EMKAT-owned, with Emirates NBD ties) operating retail, SME, agricultural, and corporate banking. Highly comparable to Fibabanka in SME and agricultural credit focus and in branch-plus-digital distribution.
  • Yapı Kredi: Yapı Kredi is a major Turkish private bank with retail, SME, corporate and private banking, a strong mobile app, and extensive credit-card franchise. Closely comparable to Fibabanka across product categories and target segments, with deeper scale but similar universal-bank positioning.

Emerging players

  • Papara: Papara is a leading Turkish digital wallet / fintech offering prepaid cards, deposits, payments, and consumer credit via its own e-money license. Comparable to Fibabanka on digital-first retail acquisition and consumer credit, but competing from outside the regulated banking perimeter.
  • Tosla (Tosla Financial Technologies): Tosla is a Turkish consumer-finance and digital-payments fintech offering cards, consumer loans, and embedded credit. Emerging competitor to Fibabanka in digital-first consumer credit and embedded finance, though smaller and more narrowly focused.

Regional players

  • Kuveytturk Participation Bank: Kuveytturk is a Turkish participation (Islamic) bank owned by Kuwait Finance House. Comparable in serving Turkish retail and SME customers with deposits, financing, and digital channels, though operating under a different (interest-free) banking model.

Broad incumbents

  • İş Bankası: İş Bankası is Turkey's largest private bank with the country's broadest branch and digital network, full retail/SME/corporate coverage, and an in-house investment/securities subsidiary. Comparable as a universal Turkish bank but materially larger and broader than Fibabanka.
  • ING Turkey: ING Turkey operates a branchless/digital-led retail and SME bank under the global ING brand. Comparable to Fibabanka's digital-first, mobile-centric GTM, though narrower in corporate banking and operating as part of a global banking group.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat6 records

Key risks6 records

Key highlights6 records

Customer concentration

Fibabanka social profiles

Digital presence

Fibabanka compliance and trust

Trust signal

Compliance7 records

Fibabanka financial estimates

Financial estimate

Revenue estimate

Valuation estimate

Fibabanka leadership team

Management profile

Number of profiles

Profiles1 record

Fibabanka subsidiaries and ownership

Company hierarchy

Subsidiaries3 records

Fibabanka funding detail

Funding detail

Funding overview

Funding rounds2 records

Investors3 records

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

Fibabanka M&A and investment

M&A and investment

M&A

Investments6 records

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Fibabanka

What does Fibabanka do?

Fibabanka is a Turkish commercial bank providing retail, SME, agricultural, corporate, and private banking services. Its core offerings span deposit accounts (including the flagship Kiraz Hesap hybrid demand/time deposit), consumer and commercial loans, credit and debit cards, investment products (FX, stocks, crypto, mutual funds), insurance agency services, and an API-based Banking-as-a-Service (Servis Bankacılığı) platform that enables embedded finance for third-party fintechs.

Is Fibabanka a public or private company?

Fibabanka is a private company. It is classified as corporate owned and is currently operating.

When was Fibabanka founded?

Fibabanka was founded in 2010. It employs 1,001 to 5,000 people.

Where is Fibabanka based?

Fibabanka is headquartered in Istanbul.

How does Fibabanka make money?

Four revenue lines are on record. Net Interest Income is the primary driver. The others are fee and Commission Income, baaS / Embedded Finance Revenue and agricultural and SME Credit Partnerships.

Who are Fibabanka's main competitors?

Direct peers on record are Akbank, QNB Finansbank, Garanti BBVA, DenizBank and Yapı Kredi. Emerging players are Papara and Tosla (Tosla Financial Technologies). Kuveytturk Participation Bank is listed as a regional player. Broad incumbents are İş Bankası and ING Turkey.

Does Fibabanka have an API?

Yes. Fibabanka offers Açık Bankacılık (Open Banking) services that enable third-party providers to access account information, initiate payments, and evaluate credit applications through secure digital channels. The bank operates a Banking-as-a-Service (BaaS) platform launched in September 2024 in partnership with GetirFinans, providing embedded finance capabilities. The website references 'Arayüz Sağlayıcı GetirFinans' (Interface Provider GetirFinans) for processing credit applications. SWIFT integration is available for international money transfers. Developer documentation is at www.fibabanka.com.tr/bireysel/diger-urun-ve-hizmetlerimiz/acik-bankacilik.

What industry is Fibabanka in?

Fibabanka's product category is Retail Banking. Its primary akta.pro industry code is FSABABAB, SME Business Lending (Term Loans, Lines of Credit, Overdrafts), with a secondary code of FSABABAC, SME Deposits & Business Accounts (Operating, Savings, CDs). Its NAICS code is 522110 and its SIC code is 6021.

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Live signals
openPR.comEmerging Sub-Segments Transforming the Banking-As-A-Service (BaaS) Market LandscapeThe banking-as-a-service market is projected to grow to $2,198.34 billion by 2030, representing a compound annual growth rate of 21.4%, driven by embedded finance adoption, API monetization, and cloud-native banking platforms. In June 2023, FIS acquired Bond Financial Technologies, a UK-based BaaS platform provider, to enhance its embedded finance capabilities, and in September 2024, Fibabanka in Turkey launched a BaaS platform in partnership with GetirFinans. The market is segmented by type (API-based and cloud-based), component, enterprise size, and end users including banks and non-bank financial companies.PwCUnlocking the Potential of Banking as a Service (BaaS) in TürkiyeBanking as a Service (BaaS) is gaining traction in Türkiye, with a recent partnership between Fibabanka and Getir. The Turkish market shows strong customer willingness to bank with non-banks, but regulatory complexities and partner management remain challenges. BaaS is expected to accelerate embedded finance offerings.GlobeNewswireFibabanka launches Türkiye’s first BaaS platform in partnership with GetirFinansFibabanka launched Türkiye's first Banking as a Service (BaaS) platform with GetirFinans, which raised $70 million at a $250 million valuation last year. The partnership lets GetirFinans offer banking services like account management and card issuance without a license. Fibabanka plans to expand the platform across more industries.IctmediaFinberg ve Fibabanka’dan Tırport’a Stratejik YatırımFinberg, Fibabanka'nın iştiraki olan Finberg liderliğinde dijital lojistik platformu Tırport'a 1 milyon dolarlık stratejik yatırım gerçekleştirdi. Bu yatırım kapsamında Fibabanka, Tırport'un ödeme servislerinin çözüm ortağı olarak görev alarak kamyonculara ödemelerin 24 saat içinde peşin yapılmasını sağlayacak finans gücünü sağladı.BthaberFinberg ve Fibabanka’dan Tırport’a yatırımFinberg, Fibabanka'nın yüzde yüz iştiraki tarafından yönetilen bir yatırım turu ile dijital lojistik platformu Tırport'u destekledi. Bu stratejik yatırım kapsamında Fibabanka, Tırport'un ödeme servislerinin çözüm ortağı olarak görev alacak ve kamyoncuların ödemelerini 24 saat içinde peşin yapmalarını sağlayacak. Bu iş birliği, Türkiye'deki lojistik sektörünün dijital dönüşümünü hızlandırmayı ve Tırport'un global pazarlardaki liderliğini pekiştirmeyi hedefliyor.AfyononlinehaberFinberg ve Fibabanka'dan Tırport'a Stratejik YatırımTırport, Fibabanka'nın fintek odaklı yatırım kolu olan Finberg liderliğinde yaklaşık 2 milyon dolarlık stratejik bir yatırım turu tamamladı. Bu anlaşma kapsamında Fibabanka, Tırport'un ödeme servislerinin çözüm ortağı olarak platformdaki kamyonculara teslimat sonrası 24 saat içinde ödeme garantisi sağlıyor. Tırport, bu sermaye ve iş birliğiyle dijital lojistik pazarındaki liderliğini pekiştirmeyi ve yurt dışı açılımını hızlandırmayı hedefliyor.AIM GroupEasyCep recieves additional investment from FibabankaTurkey-based refurbished-electronics marketplace EasyCep has secured additional investment from its strategic partner, Fibabanka, to support expansion in local and regional markets. This follows previous funding rounds, including a $11 million Series A, and coincides with the company's opening of 60 physical stores and entry into Qatar. The investment aims to accelerate international growth while strengthening operations within Turkey.SwipelineYenilenmiş elektronik ürün marketi EasyCep, Fibabanka’dan yatırım aldıEasyCep, a Turkish refurbished electronics marketplace, has deepened its strategic partnership with Fibabanka, which has increased its stake in the company through additional investment. This investment will support EasyCep's ambitions to strengthen its position in Turkey's refurbished phone market and expand internationally, with its first global operation recently launched in Qatar. EasyCep aims to become a significant player in the refurbished electronics sector in both Turkey and the wider MENA and CEE regions.WebrazziEasyCep, Fibabanka'dan yatırım aldıEasyCep received an undisclosed amount of investment from Fibabanka, continuing its growth strategy following an earlier $11 million investment at a $100 million valuation last year. The company aims to become a global brand and expand internationally while increasing its presence in the refurbished electronics market, particularly in Turkey and surrounding regions. EasyCep, which has significantly grown in the past year, aims to contribute to the reduction of carbon emissions associated with new phone production as it continues its expansion.EgirisimFibabanka’nın kurum içi girişimcilik projesi e-ticaret platformu Taksit Market, Finberg’ten yatırım aldıFibabanka's e-commerce platform Taksit Market has received investment from Finberg, Fibabanka's wholly-owned venture capital subsidiary. The platform plans to expand its product range into cosmetics, automotive, and stationery sectors following a strategic partnership with technology retailer Nethouse. This investment supports the growth of an internal entrepreneurship project within the Fiba Group.