IntY
IntY is a UK-based private cloud services company operating a Cloud Market Platform that enables 6,000+ technology resellers and MSPs to source, provision, and manage cloud, comms, hardware, and software from leading vendors via a single self-service marketplace.
- Company typePrivate
- Founded1997
- HeadquartersBristol, United Kingdom
- Headcount51–100
- GTM typeB2B
- OfferingDigital Commerce or Content
What IntY does
IntY is a UK-based private cloud services company headquartered in Bristol with 51-100 employees, founded in 1997. Based on the detailed source material associated with the company's market presence, IntY operates through a Cloud Market Platform positioned as a specialist digital marketplace for technology resellers and managed service providers (MSPs) across the United Kingdom. The platform aggregates cloud, communications, hardware, and software products from leading vendors and carriers — including Vodafone, Microsoft, EE, CityFibre, and Openreach — enabling channel partners to source, provision, and manage solutions for their SMB end-customers from a single self-service interface.
The core product is the Cloud Market Platform, complemented by a portfolio spanning ten interconnected categories: Modern Workplace, Cloud Infrastructure, Cybersecurity, Connectivity, Mobile, IP Comms, Cellular IoT, Hardware, and Billing. Partners access automated end-to-end software covering sales, order management, billing, self-service, and integrations. Distribution is exclusively through the channel partner model; IntY does not sell direct to end customers, instead serving a network of 6,000+ technology reseller and MSP partners.
The business model is platform/marketplace distribution: revenue is generated through wholesale-to-retail margin, recurring subscription fees for platform access, and transaction fees on product sales. Pricing is not publicly disclosed; partners must engage directly. IntY has been recognized through multiple 2024 industry awards (Technology Reseller Awards, Comms Business Awards, Comms National Awards, Channel Champions Awards) and was named Vodafone Distribution Partner of the Year 2025/26. The company remains UK-only in geographic footprint, with no disclosed revenue figures or recent funding rounds beyond a 2012 event with Accelero Capital.
IntY firmographics
Firmographics- Name
- IntY
- Legal name
- The Giacom Group
- Website
- https://inty.com
- Company type
- Private
- Founded year
- 1997
- Operating status
- Operating
- Headcount range
- 51–100 employees
- Short description
- IntY is a UK-based private cloud services company operating a Cloud Market Platform that enables 6,000+ technology resellers and MSPs to source, provision, and manage cloud, comms, hardware, and software from leading vendors via a single self-service marketplace.
- Ownership category
- akta.pro rank
IntY industry classification
Industry- Product category
- Cloud Services Distribution / Cloud Marketplace
- NAICS
- Computing Infrastructure Providers, Data Processing, Web Hosting, and Related Services (51821), Custom Computer Programming Services (541511)
- SIC
- Communications Services, Nec (4899), Services-Prepackaged Software (7372), Services-Computer Programming, Data Processing, Etc. (7370)
- akta.pro primary industry
- Telco Cloud & Edge for NaaS (Distributed Cloud, MEC, Edge CNFs) (HDAIAIAE)
- akta.pro secondary industry
- Virtualized Security & SASE for Telco Networks (vFW, vDDoS, vSEC, Secure Edge) (HDAIAIAK)
Keywords
Where IntY is headquartered
LocationHeadquarters
- HQ city
- Bristol
- HQ country
- United Kingdom
- HQ region
- Europe
Offices1 record
Markets served
IntY business model
Business model- GTM type
- B2B
- Offering type
- Digital Commerce or Content
- Cost components
- Personnel, Technology or R&D, Operations, Marketing or Sales, Infrastructure
Revenue model
- Platform/Marketplace Distribution: Giacom operates as a cloud market platform and distributor, enabling technology resellers and MSPs to purchase cloud, comms, hardware, and software products from leading vendors through a single marketplace. Revenue is generated through the margin between wholesale and retail pricing, subscription fees for platform access, and transaction fees on product sales.
Go-to-market motion1 record
Distribution channels3 records
Marketing channels7 records
IntY product offering
Product offeringCore offering
IntY is a global company providing cloud-based services through a Cloud Market Platform. The platform aggregates cloud, communications, hardware, and software products from leading vendors and makes them available to technology resellers and managed service providers (MSPs) via a self-service marketplace, with automated provisioning and billing built in.
Product overview
Giacom operates as a Cloud Market Platform — a unified marketplace-plus-portfolio architecture designed exclusively for technology resellers and MSPs in the UK channel. The core offering is the Cloud Market Platform, a self-service marketplace providing access to cloud, comms, hardware, and software from the world's leading vendors. The product portfolio comprises ten interconnected categories: Cloud Market Platform (core marketplace infrastructure), Modern Workplace (productivity), Cloud Infrastructure (IaaS), Cybersecurity (security), Connectivity (broadband/Ethernet), Mobile (business mobile), IP Comms (voice/UC), Cellular IoT (M2M/IoT connectivity), Hardware (devices/equipment), and Billing (billing query management). Partners access these through a single portal to create bespoke bundled offerings for SMB customers.
Differentiator
Problem solved
Functional benefit
Products and services
- Cloud Market Platform A self-service online marketplace that aggregates cloud, communications, hardware, and software products from leading vendors and makes them available to technology resellers and MSPs, with automated end-to-end provisioning, quoting, billing, and management.
- Cloud Services Portfolio (Microsoft 365, Azure, etc.) Curated cloud productivity, infrastructure, and security offerings from major vendors (including Microsoft 365 and Azure) delivered to resellers and MSPs through the Cloud Market Platform.
- Communications and Connectivity Solutions Voice, hosted PBX, and connectivity products sourced from multiple third-party providers and resold to end customers via reseller and MSP partners through the platform.
- Hardware and Devices Catalogue A catalogue of hardware and end-user devices made available to resellers and MSPs alongside cloud and software offerings for bundled customer delivery.
Quantifiable outcome
- Named Vodafone Distribution Partner of the Year 2025/26
Companies that use IntY
Customer profileSegments2 records
Ideal customer profiles1 record
IntY technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature2 records
IntY partnerships and signals
Strategic signalPartnerships
Six partnerships are on record, tiered core, flagship and minor.
- Evolution CapitalcoreGiacom partnered with Evolution Capital to launch CFO Assist and Virtual CFO Services, providing financial insight services that help MSPs improve profitability, KPIs, and long-term business value.
- VodafoneflagshipGiacom was named Vodafone Distribution Partner of the Year 2025/26, recognizing excellence in distributing Vodafone mobile and connectivity services to the channel.
- EEcoreGiacom added EE to its wholesale mobile offering, expanding the range of mobile network options available to partners through the platform.
- CityFibrecoreCityFibre Business FTTP became available to residential premises via Giacom, enabling acceleration of All-IP preparation with expanded network footprint.
- MicrosoftcoreGiacom serves as a Microsoft Cloud Solution Provider (CSP), with newly appointed Microsoft Technology Strategist Andy Porter supporting partners through CSP changes and accelerating Microsoft cloud growth.
- OpenreachminorGiacom works with Openreach on FTTP priority exchanges as part of the lead-up to the PSTN Switch Off, helping partners prepare for the transition.
Scale indicators2 records
Recent moves6 records
Expansion highlights5 records
IntY competitors and assessment
Company assessmentDirect peers
- Pax8: Global cloud distribution marketplace serving managed service providers and IT resellers with a self-service platform for cloud, security, and modern workplace products. Closest direct peer to Giacom's Cloud Market Platform model, though Pax8 operates at significantly larger international scale.
- Also Cloud Marketplaces (formerly Also Actebis): European distribution group operating the Also Cloud Marketplace for resellers, offering cloud, security, and modern workplace services on a self-service platform. Directly comparable marketplace-plus-product-portfolio model to Giacom.
- Westcoast: UK-based IT distribution business serving resellers and retailers with hardware, software, comms, and cloud products. Direct UK channel peer to Giacom with overlapping vendor portfolio including mobile, connectivity, and cloud solutions.
- Climb Channel Solutions: UK-based value-added distributor specialising in cloud, security, and data management products sold through resellers and MSPs. Direct peer to Giacom in the UK channel, with similar focus on SMB enablement and curated vendor portfolios.
- Sherweb: Cloud distribution partner and Microsoft CSP-focused marketplace enabling resellers and MSPs to provision Microsoft cloud, security, and productivity solutions. Directly comparable business model to Giacom's Cloud Market Platform, with overlapping Microsoft CSP positioning.
Emerging players
- CRM Cloud / Cloudmore: Cloud brokerage and marketplace platform enabling IT providers and resellers to source, provision, and manage cloud services from multiple vendors. Adjacent peer to Giacom with overlapping partner-first cloud aggregation model, though smaller scale.
- MSP360: Cloud-focused software and marketplace provider for managed service providers, offering backup, storage, and remote management tooling integrated with cloud vendor marketplaces. Adjacent peer relevant to Giacom's cloud infrastructure and MSP tooling categories.
Broad incumbents
- Exclusive Networks: Global cybersecurity-focused distributor with a marketplace model serving resellers and MSSPs. Overlaps with Giacom on the cybersecurity product category and partner-first distribution approach, though Exclusive is much larger and listed.
- Ingram Micro Cloud: Global cloud marketplace and distribution business within Ingram Micro, offering IaaS, SaaS, and modern workplace solutions to resellers. Direct functional analog to Giacom's Cloud Market Platform, operating at vastly larger global scale.
- ALSO Group: European ICT distribution and services group operating a marketplace-plus-logistics model across multiple countries. Broad incumbent offering cloud, hardware, and consumables to resellers; comparable to Giacom in product breadth but materially larger and geographically diversified.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights6 records
Customer concentration
IntY social profiles
Digital presenceIntY financial estimates
Financial estimateRevenue estimate
Valuation estimate
IntY leadership team
Management profileNumber of profiles
Profiles1 record
IntY funding detail
Funding detailFunding overview
Funding rounds1 record
Investors1 record
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
IntY M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about IntY
What does IntY do?
IntY is a global company providing cloud-based services through a Cloud Market Platform. The platform aggregates cloud, communications, hardware, and software products from leading vendors and makes them available to technology resellers and managed service providers (MSPs) via a self-service marketplace, with automated provisioning and billing built in.
Is IntY a public or private company?
IntY is a private company. It is classified as unknown and is currently operating.
When was IntY founded?
IntY was founded in 1997. It employs 51 to 100 people.
Where is IntY based?
IntY is headquartered in Bristol, United Kingdom, in the Europe region.
How does IntY make money?
One revenue line is on record: platform/Marketplace Distribution.
Who are IntY's main competitors?
Direct peers on record are Pax8, Also Cloud Marketplaces (formerly Also Actebis), Westcoast, Climb Channel Solutions and Sherweb. Emerging players are CRM Cloud / Cloudmore and MSP360. Broad incumbents are Exclusive Networks, Ingram Micro Cloud and ALSO Group.
Does IntY have an API?
No public API is recorded for IntY.
What industry is IntY in?
IntY's product category is Cloud Services Distribution / Cloud Marketplace. Its primary akta.pro industry code is HDAIAIAE, Telco Cloud & Edge for NaaS (Distributed Cloud, MEC, Edge CNFs), with a secondary code of HDAIAIAK, Virtualized Security & SASE for Telco Networks (vFW, vDDoS, vSEC, Secure Edge). Its NAICS code is 51821 and its SIC code is 4899.