Dixon Place
Dixon Place is a 501(c)(3) non-profit artistic incubator on Manhattan's Lower East Side that presents original theater, dance, music, puppetry, literature, and visual-art works through ticketed performances, a cocktail lounge, and a subsidized rental program serving independent artists, arts companies, and educational institutions.
- Company typePrivate
- Founded1986
- HeadquartersNew York, United States
- Headcount11–50
- GTM typeB2C
- OfferingServices
What Dixon Place does
Dixon Place is a 501(c)(3) non-profit artistic incubator, legally organized as Open Channels New York, Inc. in New York, founded in 1985–1986 by Ellie Covan as a salon and converted over 23 years into a professional venue. From 2008 onward it has operated a state-of-the-art, bi-level theater at 161A Chrystie Street on the Lower East Side of Manhattan, presenting original works across theater, dance, music, puppetry, circus arts, literature, and visual art. The institution holds Bessie, Obie, BAXten, CUNY Edwin Booth, and NY Innovation Theater Foundation Stewardship awards, and counts Blue Man Group, John Leguizamo, Lisa Kron, and Taylor Mac among its alumni.
The organization runs a portfolio of curated programs including the annual HOT Festival (34th edition in 2026), the dance series 8 in Show and Fast Forward, the literary/performance series Experiments & Disorders, and StylePointe Nouvelle — a fashion-meets-dance showcase staged during New York Fashion Week. The facility combines a 120-seat flexible theater (max occupancy 150), a custom-built cocktail lounge with a full liquor license (seats ~40, max 94), and a 22'x15' mirrored rehearsal studio with sprung Marmoleum floor. Technical infrastructure comprises professional lighting, sound, and video packages, a grand piano, dressing rooms, and live-streaming capability. Ticketing is delivered through OvationTix and gift cards via OvationTix web.
Dixon Place's business model blends four revenue streams: per-ticket performance sales (typical prices $8–$70 across tiered seating, with community tickets at $10), bar and lounge beverage sales, a Subsidized Rental Program for self-producing artists and small arts and education organizations, and tax-deductible donations plus grants from foundations including the Jerome Foundation, Jim Henson Foundation, NYS Council on the Arts, Lower Manhattan Cultural Council, and Foundation for Contemporary Arts. The organization employs between 11 and 50 staff, presents more than 1,000 creators annually, and is governed by an independent board with Ellie Covan as Founding Director and Benjamin Soencksen as Business & Finance Director.
Dixon Place firmographics
Firmographics- Name
- Dixon Place
- Legal name
- Open Channels New York, Inc.
- Website
- https://dixonplace.org
- Company type
- Private
- Founded year
- 1986
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Dixon Place is a 501(c)(3) non-profit artistic incubator on Manhattan's Lower East Side that presents original theater, dance, music, puppetry, literature, and visual-art works through ticketed performances, a cocktail lounge, and a subsidized rental program serving independent artists, arts companies, and educational institutions.
- Ownership category
- akta.pro rank
Dixon Place industry classification
Industry- Product category
- Performing Arts Venue
- NAICS
- Theater Companies and Dinner Theaters (71111), Promoters of Performing Arts, Sports, and Similar Events with Facilities (71131)
- SIC
- Services-Miscellaneous Amusement & Recreation (7990)
- akta.pro primary industry
- Performing Arts & Cultural Event Venues (Theaters, Museums) (THAHAAAG)
- akta.pro secondary industry
- Nightclub & Small Live Venue Operations (Clubs, Bars with Stages) (MPAGALAF)
Keywords
Where Dixon Place is headquartered
LocationHeadquarters
- HQ city
- New York
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Dixon Place business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Infrastructure, Technology or R&D, Others
Revenue model
- Ticket Sales: Primary revenue from ticket sales for theater performances, comedy shows, dance events, and festivals. Tickets are sold through Ovations ticketing platform.
- Bar & Lounge Revenue: One of the few non-profit venues with a full liquor license. The cocktail lounge is open on performance nights, before and after shows, generating beverage sales that support artistic programs.
- Space Rentals: Subsidized Rental Program serves self-producing artists, dance/theater companies, non-profits, and educational institutions needing affordable performance and rehearsal space. Also offers rehearsal studio and lounge rentals.
- Donations & Fundraising: Tax-deductible donations as a 501(c)(3) non-profit organization. Accepts planned giving, in-kind donations, and volunteer support.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| One time/ perpetual license | Pay-as-you-go | StylePointe Nouvelle VIP seating |
| One time/ perpetual license | Pay-as-you-go | StylePointe Orchestra seating |
| One time/ perpetual license | Pay-as-you-go | StylePointe Mezzanine seating |
| One time/ perpetual license | Pay-as-you-go | Standard performance tickets |
| One time/ perpetual license | Pay-as-you-go | HOT Festival lounge performances |
| One time/ perpetual license | Pay-as-you-go | Community/accessible pricing |
| One time/ perpetual license | Pay-as-you-go | Pop Up Piano Bar general admission |
| One time/ perpetual license | Pay-as-you-go | Experiments and Disorders tickets |
| One time/ perpetual license | Pay-as-you-go | Me-Wee's Playhouse residency performance |
Go-to-market motion1 record
Distribution channels5 records
Marketing channels5 records
Dixon Place product offering
Product offeringCore offering
Dixon Place is a 501(c)(3) non-profit artistic incubator that presents original works of theater, dance, music, puppetry, circus arts, literature, and visual art at all stages of development. Operating from a state-of-the-art Lower East Side facility, it runs a portfolio of ticketed performance series and an annual festival, while also renting its theater, rehearsal studio, and cocktail lounge to independent artists, dance/theater companies, non-profits, and educational institutions through a subsidized rental program.
Product overview
Dixon Place is a non-profit artistic incubator presenting original works across multiple disciplines including theater, dance, music, puppetry, circus arts, literature, and visual art. The organization operates a portfolio of ongoing programs: the flagship HOT Festival (an annual queer arts festival celebrating its 34th edition in 2026), the dance series 8 in Show and Fast Forward (both curated by Sangeeta Yesley), Experiments & Disorders (literary/performance series), and StylePointe Nouvelle (fashion-meets-dance NYFW event). Venues include a 120-seat flexible theater with state-of-the-art technology and a cocktail lounge with full liquor license. The Subsidized Rental Program provides affordable access to these spaces for independent artists, dance/theater companies, and non-profit organizations.
Differentiator
Problem solved
Functional benefit
Brands
- HOT Festival: The annual HOT Festival featuring queer performance, comedy, dance, theater, and visual art events. The 34th annual festival celebrating 40 years of Dixon Place.
- DP Cocktail Lounge
- 8 in Show
- Fast Forward
- StylePointe
Products and services
- HOT Festival An annual flagship queer arts festival showcasing theater, dance, comedy, and performance art by LGBTQIA+ artists, marking its 34th edition in 2026 and 40 years of Dixon Place.
- 8 in Show A dance series curated by Sangeeta Yesley featuring 8 dance companies per evening, showcasing new 5-12 minute pieces by early career and established choreographers in all dance forms.
- Fast Forward A dance series curated by Sangeeta Yesley providing opportunities for choreographers to workshop longer, developed pieces running 25-35 minutes, featuring 2 choreographers per evening on shared bills.
- Subsidized Rental Program An affordable full-service rental program serving independent artists, theater and dance companies, non-profit organizations, and educational institutions with access to the theater, studio, and cocktail lounge.
- Dixon Place Theater A bi-level flexible theater space with state-of-the-art technology accommodating up to 120 people (150 maximum occupancy), featuring full lighting/audio/video packages, a grand piano, sprung floor, dressing room, and studio space.
- DP Cocktail Lounge An intimate lounge with a full liquor license featuring recycled wood wainscotting, custom stained-glass artwork, and a custom-designed bar, serving beverages during performances and hosting private events.
- StylePointe Nouvelle A collaboration between fashion and dance during New York Fashion Week, pairing emerging and established fashion designers with choreographers to showcase collections through dance vignettes.
- Experiments & Disorders A curated literary and performance series featuring fiction, nonfiction, poetry, and experimental texts by adventurous established and emerging writers.
Quantifiable outcome
- Over 1000 creators presented annually
- +1 more outcomes
Companies that use Dixon Place
Customer profileNamed customers12 records
Segments5 records
Ideal customer profiles3 records
Dixon Place technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Dixon Place partnerships and signals
Strategic signalPartnerships
Two partnerships are on record, tiered minor and core.
- G.L.I.T.S.minorBrooklyn's preeminent non-profit for transgender individuals. Dixon Place hosts events benefiting G.L.I.T.S., including the Teacups variety show with proceeds/support going to the organization.
- Creative PerformancescoreSangeeta Yesley founded Creative Performances and serves as curator for multiple Dixon Place dance programs including Fast Forward, 8 in Show, HOT Dance, and Dance Bloc NYC Festival. She is a former board member of Dixon Place.
Scale indicators5 records
Recent moves6 records
Expansion highlights6 records
Dixon Place competitors and assessment
Company assessmentDirect peers
- The Kitchen: Chelsea-based nonprofit presenting experimental performance, dance, and visual art since 1971. Strong overlap with Dixon's incubator identity and multi-disciplinary programming.
- La MaMa Experimental Theatre Club: Long-running NYC nonprofit experimental theater presenting original works across disciplines. Matches Dixon Place on mission (artistic incubator), nonprofit status, East Village/NYC footprint, and capacity scale.
- HERE Arts Center: SoHo-based nonprofit performing arts center producing hybrid theater, dance, music, and visual art. Comparable on presenting model, nonprofit status, multi-discipline programming, and small-theater scale.
- New York Theatre Workshop: Off-Broadway nonprofit producing experimental and new work in NYC. Comparable mission and audience, though larger in scale and operating budget than Dixon Place.
- Target Margin Theater: Brooklyn-based experimental nonprofit producing and presenting original theater. Comparable on small-team, indie theater model with subsidized space access.
- Performance Space New York: East Village nonprofit presenting experimental performance art. Comparable on NYC geography, nonprofit status, and curatorial mission for emerging and experimental artists.
- The Chocolate Factory Theater: Long Island City nonprofit supporting independent theater artists. Comparable on NYC regional presenting model, nonprofit structure, and capacity scale.
- Soho Rep: NYC nonprofit producing new work by experimental theater makers. Comparable as a small-capacity presenting venue with subscription/ticket revenue plus institutional funding.
- The Bushwick Starr: Brooklyn-based nonprofit presenting new work by emerging artists. Comparable on small-scale indie presenting model and artistic incubator positioning.
- Mabou Mines: NYC experimental theater company developing new work and resident artist programming. Comparable on multi-decade history and commitment to experimental theater makers.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
Dixon Place social profiles
Digital presenceDixon Place financial estimates
Financial estimateRevenue estimate
Valuation estimate
Dixon Place leadership team
Management profileNumber of profiles
Profiles1 record
Dixon Place funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Dixon Place M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Dixon Place
What does Dixon Place do?
Dixon Place is a 501(c)(3) non-profit artistic incubator that presents original works of theater, dance, music, puppetry, circus arts, literature, and visual art at all stages of development. Operating from a state-of-the-art Lower East Side facility, it runs a portfolio of ticketed performance series and an annual festival, while also renting its theater, rehearsal studio, and cocktail lounge to independent artists, dance/theater companies, non-profits, and educational institutions through a subsidized rental program.
Is Dixon Place a public or private company?
Dixon Place is a private company. It is classified as nonprofit foundation owned and is currently operating.
When was Dixon Place founded?
Dixon Place was founded in 1986. It employs 11 to 50 people.
Where is Dixon Place based?
Dixon Place is headquartered in New York, United States, in the North America region.
How does Dixon Place make money?
Four revenue lines are on record. Ticket Sales are the primary driver. The others are bar & Lounge Revenue, space Rentals and donations & Fundraising.
Who are Dixon Place's main competitors?
Direct peers on record are The Kitchen, La MaMa Experimental Theatre Club, HERE Arts Center, New York Theatre Workshop, Target Margin Theater, Performance Space New York, The Chocolate Factory Theater, Soho Rep, The Bushwick Starr and Mabou Mines.
Does Dixon Place have an API?
No public API is recorded for Dixon Place.
What industry is Dixon Place in?
Dixon Place's product category is Performing Arts Venue. Its primary akta.pro industry code is THAHAAAG, Performing Arts & Cultural Event Venues (Theaters, Museums), with a secondary code of MPAGALAF, Nightclub & Small Live Venue Operations (Clubs, Bars with Stages). Its NAICS code is 71111 and its SIC code is 7990.