SEIU Healthcare

What SEIU Healthcare does

SEIU Healthcare Michigan is a Michigan-based nonprofit labor union and a local affiliate of the Service Employees International Union (SEIU). It represents healthcare workers across hospitals, nursing homes, and home care settings, organizing new bargaining units via NLRB and PERA card check elections and supporting existing members through collective bargaining, grievance handling, and political advocacy. The union offers a portfolio of member-facing services including a Member Resource Center, sector-specific newsletters, and an online membership enrollment portal for private-sector (NLRB) and public-sector (PERA) workers.

The organization's core products are union representation services and three sector-specific organizing campaigns (Hospitals, Nursing Homes, and Home Care), supplemented by a Member Resource Center, the COPE political program, and a Solidarity and Strike Fund established under its 2025 Constitution and Bylaws. Its underlying technology is a community organizing and collective bargaining platform combining digital enrollment tools (join.seiu.org, online membership cards), field organizing infrastructure (door-knocking, phone banking, worksite visits), and content channels (website, social media, newsletters). The union relies on NLRB and state labor law for certification and enforcement rather than proprietary technical IP.

SEIU Healthcare Michigan's revenue model is recurring member dues set at 1.75% of regular monthly earnings, with a $27.50 minimum and caps of $33.50/month for part-time and $61.00/month for full-time workers, plus a $1/month allocation to the Solidarity and Strike Fund. As a member-governed 501c-style nonprofit, it has no equity investors and receives additional support from parent SEIU International and program grants such as the $25M H-CAP state of Michigan nursing home workforce stability grant. The customer base is concentrated in Michigan and spans large academic systems (University of Michigan Medicine), faith-based systems (Trinity Health), and 66+ nursing home facilities (MediLodge, Villa Healthcare, Optalis, SKLD).

Name

SEIU Healthcare

Legal name

SEIU Healthcare Michigan

Website

https://seiuhealthcaremi.org

Company type

Private

Founded year

1964

Operating status

Operating

Headcount range

101–250 employees

Short description

SEIU Healthcare Michigan is a nonprofit labor union representing hospital, nursing home, and home care workers across Michigan, organized as a local affiliate of SEIU International and funded primarily through recurring member dues.

Ownership category

akta.pro rank

Product category

Healthcare Labor Union Services

NAICS

Home Health Care Services (621610), Specialty (except Psychiatric and Substance Abuse) Hospitals (622310), Ambulatory Health Care Services (621)

SIC

Services-Membership Organizations (8600), Services-Skilled Nursing Care Facilities (8051), Services-Home Health Care Services (8082), Services-General Medical & Surgical Hospitals, Nec (8062), Services-Nursing & Personal Care Facilities (8050)

akta.pro primary industry

Skilled Nursing Facilities (SNF) (HLAFAFAB)

akta.pro secondary industry

Skilled Nursing Facility (SNF)-Based Rehab Units (HLADAJAB)

Keywords

• Healthcare labor union
• Collective bargaining
• Union representation
• Labor organizing
• Healthcare worker advocacy

Headquarters

HQ city

Detroit

HQ country

United States

HQ region

North America

Offices2 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Others

Revenue model

1. Member Dues: Union membership dues are collected as a percentage of regular monthly earnings (excluding overtime). Proposed dues rate: 1.75% of regular monthly earnings (down from 2.5%), with minimum dues of $27.50 and maximum dues rates for part-time (up to 30 hours/week) at $33.50/month and full-time (over 30 hours/week) at $61.00/month. A Solidarity & Strike Fund receives at least $1 per member per month.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels6 records

Core offering

SEIU Healthcare Michigan is a labor union representing healthcare workers across Michigan in hospitals, nursing homes, and home care settings. The union provides member representation services including contract negotiations, collective bargaining, grievance handling, and political advocacy for healthcare workers. It organizes new workers into membership through card check elections and enrollment processes.

Product overview

SEIU Healthcare Michigan is a labor union offering union representation services as its core product, organizing healthcare workers across hospitals, nursing homes, and home care facilities. The organization provides member services including contract negotiations, grievance handling through its Member Resource Center, regular newsletters, and membership enrollment through NLRB and PERA cards. The union runs sector-specific campaigns for Hospitals, Nursing Homes (with over 5,000 workers), and Home Care (with nearly 32,000 workers). A COPE political program allows member contributions. The union's structure centers around the Michigan United Strong Team (M.U.S.T.) Committee and operates under a proposed Constitution and Bylaws framework with elected leadership and a Solidarity & Strike Fund.

Differentiator

Problem solved

Functional benefit

Quantifiable outcome

• Nearly 32,000 home care workers won union election with 73% margin - largest in Midwest since 1940s
• +4 more outcomes

Named customers7 records

Segments3 records

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Four partnerships are on record, tiered core and minor.

• H-CAP (Healthcare Career Advancement Program)coreStrategic or Co-development Partner · 22 August 2023H-CAP is a national labor-management organization with a network of over 1,000 participating employers and 550,000 workers across 16 states and DC. SEIU Healthcare Michigan works with H-CAP on a $25 million state grant to address nursing home staffing shortages through worker-centered training, retention programs, and workforce development solutions in 66 MediLodge and Villa Healthcare facilities.
• Restore Healthcare for AngelenoscoreStrategic or Co-development PartnerCoalition formed to address federal healthcare funding cuts to Medi-Cal. Seeking Los Angeles County Board of Supervisors to place half-cent sales tax measure on June ballot to raise $1 billion annually for local coverage program for people losing Medi-Cal insurance.
• SEIU-United Healthcare Workers WestcoreStrategic or Co-development PartnerSEIU-United Healthcare Workers West filed a ballot initiative in October 2025 proposing a one-time 5% tax on wealth above $1 billion for California's ~200 billionaires, projected to generate $100 billion over five years to offset federal Medicaid cuts. SEIU Healthcare Michigan is part of the broader SEIU family pursuing wealth tax and healthcare funding initiatives.
• One Fair WageminorGTM or Marketing PartnerAdvocacy group leading $30-an-hour minimum wage campaign. SEIU supports complementary wealth tax proposals alongside this campaign under the banner of requiring billionaires to pay their fair share.

Scale indicators12 records

Recent moves6 records

Expansion highlights4 records

Emerging players

• Teamsters (International Brotherhood of Teamsters): One of the largest labor unions in North America (1.3M+ members) that has begun expanding into healthcare worker representation. Represents an emerging competitive force in the same healthcare organizing space SEIU Healthcare Michigan operates in.

Regional players

• Michigan AFL-CIO: The state labor federation coordinating 40+ affiliated unions across Michigan including SEIU Healthcare Michigan. Provides the political infrastructure, lobbying, and cross-union coordination that SEIU operates within.

Broad incumbents

• SEIU International: The parent international union and largest healthcare union in North America with 2M+ members across multiple sectors. Provides the affiliation framework, strike support, and political infrastructure that SEIU Healthcare Michigan operates within.

Others

• UNITE HERE: A labor union representing 300,000+ workers in hotels, gaming, food service, and related sectors. Not a direct competitor in healthcare but a peer labor organization with similar collective bargaining, organizing, and political models relevant for strategic benchmarking.

Direct peers

• National Union of Healthcare Workers (NUHW): An independent healthcare union representing 20,000+ healthcare workers in California, primarily in hospital and nursing home settings. Directly comparable in size, sector focus, and breakaway-union governance model to SEIU Healthcare Michigan.
• AFT Michigan (American Federation of Teachers): Michigan affiliate of the AFT representing nurses, healthcare professionals, and public employees in the state. Competes with SEIU Healthcare Michigan for the same hospital and public-sector healthcare worker representation.
• SEIU Healthcare Pennsylvania: A state-level SEIU healthcare local representing hospital, nursing home, and home care workers in Pennsylvania. Closest geographic and structural peer to SEIU Healthcare Michigan, sharing parent affiliation and multi-sector organizing model.
• AFSCME (American Federation of State, County and Municipal Employees): The largest public-sector union in the U.S., representing 1.4M workers including many in public hospitals, home care, and behavioral health settings. Competes for the same healthcare worker representation, especially in Michigan's public sector (PERA organizing).
• 1199SEIU United Healthcare Workers East: The largest healthcare worker union in the U.S., representing over 400,000 healthcare workers across New York, Massachusetts, Maryland, New Jersey, Florida, and Washington DC. Operates the same healthcare union model as SEIU Healthcare Michigan and shares SEIU international affiliation.
• National Nurses United (NNU): The largest union of registered nurses in the U.S., with 225,000+ members. Directly competes for representation of hospital-based nurses and respiratory therapists - segments where SEIU Healthcare Michigan has won major elections including at U of M Medicine.

Market position

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/seiuhcmi
• Facebookfacebook.com/seiuhcmi
• Instagraminstagram.com/seiuhcmi
• LinkedInlinkedin.com/company/seiu-healthcare-michigan

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about SEIU Healthcare