Bloom Insurance Agency
Bloom Insurance Agency is a U.S. virtual insurance services and technology company that provides Medicare enrollment, call center operations, and member engagement services to government-sponsored health plans via its Ascend Platform and TranslateOS translation product.
- Company typePrivate
- Founded2007
- HeadquartersBloomington, United States
- Headcount251–500
- GTM typeB2B
- OfferingServices
What Bloom Insurance Agency does
Bloom Insurance Agency is a U.S.-based private insurance services and technology company founded in 2007 and headquartered in Bloomington, operating as a fully virtual organization with 251–500 employees distributed across the country. The company serves two linked customer segments: Medicare beneficiaries, who receive guided enrollment, benefit counseling, plan comparison, and post-enrollment engagement support, and government-sponsored health plans (Medicare Advantage and Medicare Supplement issuers), which contract Bloom for high-value enrollment services. Bloom's core revenue engine is telesales-based enrollment operations delivered as a managed service, augmented by technology licensing and member engagement services.
Bloom's product architecture is organized around the Ascend Platform, a purpose-built technology for real-time, high-value enrollment and member engagement that integrates with health plan systems to submit high-quality enrollments, reduce enrollment fallout, and improve Star ratings. The Ascend Platform is modularized into Telesales (expert call center and campaign operations), Quote & Enroll (sales technology for quoting, enrollment, and early engagement), and Health Activations (member engagement activities that close care gaps and boost risk/quality outcomes). In March 2026, Bloom launched TranslateOS, a next-generation live translation service positioned at approximately 40% lower cost than human interpreters and packaged with a compliance portal for call monitoring, recording, and transcripts.
Bloom's go-to-market is enterprise inside-sales to U.S. health plans with multi-year contracts and quote-based, custom enterprise pricing. Marketing relies on organic social (LinkedIn, Facebook), an Insights content blog, and a careers-focused recruitment funnel targeting remote licensed insurance agents. The company is HITRUST Assessment Certified for healthcare data security and BBB Accredited, but discloses no funding rounds, institutional investors, M&A activity, or ownership structure, indicating it operates as an independent private entity.
Bloom Insurance Agency firmographics
Firmographics- Name
- Bloom Insurance Agency
- Legal name
- Bloom
- Website
- https://bloominsuranceagency.com
- Company type
- Private
- Founded year
- 2007
- Operating status
- Operating
- Headcount range
- 251–500 employees
- Short description
- Bloom Insurance Agency is a U.S. virtual insurance services and technology company that provides Medicare enrollment, call center operations, and member engagement services to government-sponsored health plans via its Ascend Platform and TranslateOS translation product.
- Ownership category
- akta.pro rank
Bloom Insurance Agency industry classification
Industry- Product category
- Medicare Insurance Enrollment Services
- NAICS
- Direct Health and Medical Insurance Carriers (524114)
- SIC
- Insurance Agents, Brokers & Service (6411)
- akta.pro primary industry
- Medicare Member Engagement & Care Management (Utilization, Case/Disease Mgmt) (FSAIAGAL)
- akta.pro secondary industries
- Eligibility, Enrollment & Benefits Administration (HLAEALAH), Care Management & Population Health Program Administration (HLAEALAG), Medicare Quality, Risk Adjustment & Stars Analytics/Services (FSAIAGAJ)
Keywords
Where Bloom Insurance Agency is headquartered
LocationHeadquarters
- HQ city
- Bloomington
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Bloom Insurance Agency business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Technology or R&D, Marketing or Sales, Others
Revenue model
- Telesales Services: Expert health insurance enrollment, call center, and campaign operations for health plans. Revenue derived from providing sales and enrollment services to government-sponsored health plans.
- Technology Platform Licensing: Ascend Platform and Quote & Enroll tools provided as technology solutions to health plans for optimized quoting, enrollment, and member engagement.
- Health Activation Services: Engagement activities and member health services that help health plans improve ratings and revenue outcomes.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Multi-year contract | Custom enterprise pricing for health plans |
Go-to-market motion1 record
Distribution channels2 records
Marketing channels4 records
Bloom Insurance Agency product offering
Product offeringCore offering
Bloom Insurance Agency delivers specialized enrollment and member engagement services for government-sponsored health plans, centered on its proprietary Ascend Platform. Its offerings include Telesales enrollment operations, Quote & Enroll sales technology, Health Activations to improve Star ratings and close care gaps, and the TranslateOS real-time translation service. The combination enables health plans to drive high-quality Medicare enrollments, engage members pre-effectively, and improve retention.
Product overview
Bloom Insurance Agency offers a unified platform architecture centered on the Ascend Platform, which provides real-time enrollment and member engagement capabilities. The platform is complemented by specialized modules: Telesales for call center and campaign operations, Quote & Enroll for optimized quoting and enrollment workflows, and Health Activations for member engagement and care gap closure. TranslateOS, launched in March 2026, provides next-generation translation services as an additional capability within the ecosystem. Together, these products enable high-value enrollment throughout the Medicare beneficiary journey from initial contact through enrollment and ongoing engagement.
Differentiator
Problem solved
Functional benefit
Brands
- Ascend: Purpose-built platform for real-time, high value enrollment and member engagement.
- TranslateOS
Products and services
- Ascend Platform Purpose-built technology platform for real-time, high-value Medicare enrollment and member engagement; enables health plans to submit high-quality enrollments, improve Star ratings, help members access care earlier, and reduce enrollment fallout.
- Telesales Expert health insurance enrollment, call center, and campaign operations solution that gives health plan shoppers an enrollment experience tailored to their needs with the right conversation.
- Quote & Enroll Sales technology tools providing seamless quoting, enrollment, and early engagement for health plans and their members.
- Health Activations Engagement activities that connect with members along their journey to close care gaps, increase satisfaction and retention, improve risk/quality outcomes, and increase Star ratings.
- TranslateOS Next-generation translation service delivering fast, high-quality live translation at approximately 40% lower cost than human interpreters, with a compliance portal for call monitoring, recording, and transcripts.
Quantifiable outcome
- 40% cost reduction with TranslateOS compared to human interpreters
- +1 more outcomes
Companies that use Bloom Insurance Agency
Customer profileSegments2 records
Ideal customer profiles2 records
Bloom Insurance Agency technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature4 records
Bloom Insurance Agency partnerships and signals
Strategic signalScale indicators1 record
Recent moves5 records
Expansion highlights4 records
Bloom Insurance Agency competitors and assessment
Company assessmentDirect peers
- eHealth: Online health insurance marketplace with a large Medicare business, combining proprietary technology with licensed agent support for enrollment. Comparable as a tech-enabled Medicare enrollment platform.
- Convey Health Solutions: Specialized provider of member enrollment, benefits administration, and engagement services for Medicare Advantage and Medicare Supplement plans. Highly comparable to Bloom's carrier-facing enrollment and member engagement stack.
- Benefytt Technologies: Health insurance distributor and technology provider with Medicare-focused enrollment and engagement capabilities. Overlaps with Bloom's telesales and platform-driven enrollment model.
- SelectQuote: Public direct-to-consumer distributor of Medicare insurance products via telesales and online channels. Highly comparable to Bloom as a Medicare-focused enrollment and telesales services provider.
- LanguageLine Solutions: Largest provider of interpretation and translation services, including for healthcare contact centers. Directly comparable to Bloom's TranslateOS product offering multilingual live translation with compliance tooling.
- HealthPlanOne (now part of MediaAlpha): Medicare and health insurance agency leveraging digital and call-center channels for carrier enrollment. Comparable to Bloom's Medicare enrollment services model serving health plans.
- GoHealth: Medicare-focused health insurance marketplace and enrollment platform using telesales and proprietary technology. Directly comparable to Bloom's Telesales + Ascend Platform business model.
Emerging players
- Caravan Health / Cardinal Care Management: Population health and care management services for value-based Medicare programs. Comparable to Bloom's Health Activations and Star rating-focused engagement offering for MA plans.
- The Brokerage (Medicare FMO): Field marketing organization specializing in Medicare Supplement and Medicare Advantage distribution. Comparable as a Medicare-focused distribution and enrollment services partner to carriers.
Broad incumbents
- TTEC (TeleTech): Large-scale BPO and CX technology provider serving healthcare payers with member engagement and enrollment support. Comparable as a broader incumbent offering overlapping Telesales/Health Activations capabilities to MA plans.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights6 records
Customer concentration
Bloom Insurance Agency social profiles
Digital presenceBloom Insurance Agency financial estimates
Financial estimateRevenue estimate
Valuation estimate
Bloom Insurance Agency leadership team
Management profileNumber of profiles
Bloom Insurance Agency funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Bloom Insurance Agency M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Bloom Insurance Agency
What does Bloom Insurance Agency do?
Bloom Insurance Agency delivers specialized enrollment and member engagement services for government-sponsored health plans, centered on its proprietary Ascend Platform. Its offerings include Telesales enrollment operations, Quote & Enroll sales technology, Health Activations to improve Star ratings and close care gaps, and the TranslateOS real-time translation service. The combination enables health plans to drive high-quality Medicare enrollments, engage members pre-effectively, and improve retention.
Is Bloom Insurance Agency a public or private company?
Bloom Insurance Agency is a private company. It is classified as unknown and is currently operating.
When was Bloom Insurance Agency founded?
Bloom Insurance Agency was founded in 2007. It employs 251 to 500 people.
Where is Bloom Insurance Agency based?
Bloom Insurance Agency is headquartered in Bloomington, United States, in the North America region.
How does Bloom Insurance Agency make money?
Three revenue lines are on record. Telesales Services are the primary driver. The others are technology Platform Licensing and health Activation Services.
Who are Bloom Insurance Agency's main competitors?
Direct peers on record are eHealth, Convey Health Solutions, Benefytt Technologies, SelectQuote, LanguageLine Solutions, HealthPlanOne (now part of MediaAlpha) and GoHealth. Emerging players are Caravan Health / Cardinal Care Management and The Brokerage (Medicare FMO). TTEC (TeleTech) is listed as a broad incumbent.
Does Bloom Insurance Agency have an API?
No public API is recorded for Bloom Insurance Agency.
What industry is Bloom Insurance Agency in?
Bloom Insurance Agency's product category is Medicare Insurance Enrollment Services. Its primary akta.pro industry code is FSAIAGAL, Medicare Member Engagement & Care Management (Utilization, Case/Disease Mgmt), with a secondary code of HLAEALAH, Eligibility, Enrollment & Benefits Administration. Its NAICS code is 524114 and its SIC code is 6411.