Lanre Shittu Motors
Lanre Shittu Motors Nigeria Limited assembles, distributes, and services Toyota, Yutong, and JAC vehicles (buses, SUVs, and specialty commercial trucks) for fleet operators, government agencies, and individual buyers across Nigeria through eight branches and a 2,500-unit-per-year assembly plant.
- Company typePrivate
- Founded1981
- HeadquartersSuru Lere, Nigeria
- Headcount101–250
- GTM typeB2B and B2C
- OfferingHardware or Manufacturing
What Lanre Shittu Motors does
Lanre Shittu Motors Nigeria Limited is a privately held, integrated automobile company operating in Nigeria since 1981 (incorporated 1986), and a member of the Lanre Shittu Group — a wholly-owned Nigerian conglomerate with subsidiaries spanning equipment, haulage and logistics, agro-allied operations, realty, and fuels. The company assembles, distributes, and services vehicles across multiple brands including Toyota (Coaster buses, Land Cruiser Prado SUVs), Yutong (27- and 30-seater buses), and JAC (specialty commercial trucks such as 4x2 and 6x4 waste compactors, heavy-duty tow trucks, and 6x4 dump trucks). Its Lagos-based LSM Assembly Plant has a stated annual capacity of 2,500 vehicles and is equipped with brake testing, light and speed testers, wheel alignment, oven baking, welding and painting, and electronic quality control.
The company operates an enterprise sales motion through eight physical branches across Nigeria — five in Lagos, plus Abuja, Port Harcourt, Ilorin, and Kano — covering five of the country's six geopolitical zones. Revenue is generated through three streams: (1) one-time vehicle sales (new and used) of trucks, buses, and SUVs to fleet operators and individual buyers; (2) OEM spare parts and accessories for the brands distributed, providing recurring aftermarket revenue; and (3) professional after-sales services including ultra-modern workshop facilities, mobile workshops, and quick-rescue vehicle deployment. Pricing is quote-based across all offerings, and the company targets both organizations (government agencies, logistics companies, waste management operators, corporate fleets) and individual consumers as primary customer segments. Founding Chairman Alhaji Rasaq Olanrewaju Shittu has transitioned operational control to the second generation — Taiwo Shittu as Managing Director, Lukman Shittu as Deputy Managing Director (promoted 2023), and Richard Shittu as Group Executive Director. No external institutional capital, public listing, or disclosed revenue is recorded in the source data.
Lanre Shittu Motors firmographics
Firmographics- Name
- Lanre Shittu Motors
- Legal name
- Lanre Shittu Motors Nigeria Limited
- Website
- https://lanreshittu.com
- Company type
- Private
- Founded year
- 1981
- Operating status
- Operating
- Headcount range
- 101–250 employees
- Short description
- Lanre Shittu Motors Nigeria Limited assembles, distributes, and services Toyota, Yutong, and JAC vehicles (buses, SUVs, and specialty commercial trucks) for fleet operators, government agencies, and individual buyers across Nigeria through eight branches and a 2,500-unit-per-year assembly plant.
- Ownership category
- akta.pro rank
Lanre Shittu Motors industry classification
Industry- Product category
- Automotive Sales and Assembly
- NAICS
- Motor Vehicle Body and Trailer Manufacturing (33621)
- SIC
- Wholesale-Motor Vehicles & Motor Vehicle Parts & Supplies (5010), Wholesale-Motor Vehicle Supplies & New Parts (5013)
- akta.pro primary industry
- Material Handling & Industrial Lift Vehicle Manufacturing (Forklifts/Telehandlers/Reach Stackers) (IMACAFAD)
Keywords
Where Lanre Shittu Motors is headquartered
LocationHeadquarters
- HQ city
- Suru Lere
- HQ country
- Nigeria
- HQ region
- Africa
Offices9 records
Markets served
Lanre Shittu Motors business model
Business model- GTM type
- B2B and B2C
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Inventory, Operations, Personnel, Infrastructure, Marketing or Sales
Revenue model
- Vehicle Sales: Sale of new and used vehicles including trucks, buses, and SUVs. Vehicles include Toyota Coaster, Land Cruiser Prado, Yutong buses, and JAC trucks (waste compactors, dump trucks, tow trucks). Both new and used vehicle categories are offered.
- Original Equipment Manufacturer (OEM) Spare Parts and Accessories: Sale of genuine OEM spare parts and accessories for all vehicle brands sold, providing a recurring revenue stream from the existing customer base.
- After-Sales Services and Workshop: Vehicle maintenance, repairs, and servicing through ultra-modern workshop facilities. Includes mobile workshop services for on-site repairs and quick rescue vehicle deployment.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Pay-as-you-go | Vehicle sales - quote-based pricing |
Go-to-market motion1 record
Distribution channels2 records
Marketing channels2 records
Lanre Shittu Motors product offering
Product offeringCore offering
Lanre Shittu Motors is an integrated automobile solutions company that assembles, distributes, and sells vehicles and equipment in Nigeria. The company offers new and used vehicles including Toyota buses, Land Cruiser Prado SUVs, Yutong buses, and JAC commercial trucks (waste compactors, dump trucks, tow trucks), complemented by OEM spare parts, workshop services, mobile workshop support, and technical training for client personnel. The in-house LSM Assembly Plant has annual capacity of 2,500 vehicles with full quality control capabilities.
Product overview
Lanre Shittu Motors is an integrated automobile solutions company established in 1981, operating as a manufacturer, assembler, and distributor of vehicles. The company offers a portfolio of vehicles including Toyota Coaster buses, Land Cruiser Prado SUVs, Yutong buses, and JAC commercial trucks (waste compactors, tow trucks, dump trucks). Supporting the vehicle business, the company provides after-sales services including OEM spare parts, workshop services, mobile workshop rescue, and technical training. The LSM Assembly Plant has capacity to assemble 2,500 vehicles annually with full quality control capabilities.
Differentiator
Problem solved
Functional benefit
Products and services
- Toyota Coaster 30 Seater
Companies that use Lanre Shittu Motors
Customer profileSegments2 records
Ideal customer profiles2 records
Lanre Shittu Motors technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature1 record
Lanre Shittu Motors partnerships and signals
Strategic signalScale indicators4 records
Recent moves6 records
Expansion highlights5 records
Lanre Shittu Motors competitors and assessment
Company assessmentRegional players
- Nord Automobiles: Nigerian automobile distribution company established in Nigeria that competes in the multi-brand auto retail space. Comparable as a regional dealer addressing similar consumer and fleet segments.
- Mikano International: Nigerian diversified group with automotive distribution and generator/power solutions. Comparable as a domestic conglomerate with auto distribution alongside non-auto industrial businesses.
Emerging players
- Stallion Group / Amuwo Motors: Nigerian diversified group with auto distribution operations across multiple brands. Comparably structured as a domestic conglomerate with significant automotive distribution alongside other verticals.
Direct peers
- Innoson Vehicle Manufacturing (IVM): Nigerian-owned vehicle assembly/manufacturing company producing buses, SUVs and commercial vehicles locally. Comparable as a Nigerian-based assembler competing for the same 'Made-in-Nigeria' positioning and government fleet contracts.
- Elizade Nigeria Limited: Nigerian multi-brand automobile group distributing Toyota, Lexus, Hyundai and others with assembly, parts and service operations. Closely comparable in business model — multi-brand distribution combined with assembly and after-sales infrastructure.
- Coscharis Motors: Lagos-based Nigerian multi-brand automobile distributor representing Ford, Jaguar Land Rover, Rolls-Royce and others. Directly comparable to Lanre Shittu as a multi-brand importer/distributor with full after-sales service targeting both fleet and individual buyers in Nigeria.
- Globe Motors (Nigeria): Lagos-headquartered Nigerian multi-brand auto dealer (Honda, Ford, Hyundai, etc.) with parts and service operations. Directly comparable as a Nigerian multi-brand auto retailer serving similar customer segments.
Broad incumbents
- Honda Manufacturing Nigeria: Local Honda assembly and distribution operation in Nigeria. Comparable as an OEM-affiliated assembler operating in the same Nigerian market and competing for similar passenger-vehicle and government fleet demand.
- Toyota Nigeria: Official Toyota distribution and assembly presence in Nigeria. Comparable as an OEM-aligned competitor for the Toyota-badged vehicles that anchor Lanre Shittu's passenger-vehicle and bus portfolio.
- CFAO Motors: Pan-African automotive and equipment distributor owned by Toyota Tsusho, distributing multiple international brands across West and East Africa. Comparable as a multi-country, multi-brand auto distributor with substantial Nigerian operations.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights6 records
Customer concentration
Lanre Shittu Motors social profiles
Digital presenceLanre Shittu Motors financial estimates
Financial estimateRevenue estimate
Valuation estimate
Lanre Shittu Motors leadership team
Management profileNumber of profiles
Profiles9 records
Lanre Shittu Motors subsidiaries and ownership
Company hierarchySubsidiaries9 records
Lanre Shittu Motors funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Lanre Shittu Motors M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Lanre Shittu Motors
What does Lanre Shittu Motors do?
Lanre Shittu Motors is an integrated automobile solutions company that assembles, distributes, and sells vehicles and equipment in Nigeria. The company offers new and used vehicles including Toyota buses, Land Cruiser Prado SUVs, Yutong buses, and JAC commercial trucks (waste compactors, dump trucks, tow trucks), complemented by OEM spare parts, workshop services, mobile workshop support, and technical training for client personnel. The in-house LSM Assembly Plant has annual capacity of 2,500 vehicles with full quality control capabilities.
Is Lanre Shittu Motors a public or private company?
Lanre Shittu Motors is a private company. It is classified as family owned and is currently operating.
When was Lanre Shittu Motors founded?
Lanre Shittu Motors was founded in 1981. It employs 101 to 250 people.
Where is Lanre Shittu Motors based?
Lanre Shittu Motors is headquartered in Suru Lere, Nigeria, in the Africa region.
How does Lanre Shittu Motors make money?
Three revenue lines are on record. Vehicle Sales are the primary driver. The others are original Equipment Manufacturer (OEM) Spare Parts and Accessories and after-Sales Services and Workshop.
Who are Lanre Shittu Motors's main competitors?
Regional players on record are Nord Automobiles and Mikano International. Stallion Group / Amuwo Motors is listed as an emerging player. Direct peers are Innoson Vehicle Manufacturing (IVM), Elizade Nigeria Limited, Coscharis Motors and Globe Motors (Nigeria). Broad incumbents are Honda Manufacturing Nigeria, Toyota Nigeria and CFAO Motors.
Does Lanre Shittu Motors have an API?
No public API is recorded for Lanre Shittu Motors.
What industry is Lanre Shittu Motors in?
Lanre Shittu Motors's product category is Automotive Sales and Assembly. Its primary akta.pro industry code is IMACAFAD, Material Handling & Industrial Lift Vehicle Manufacturing (Forklifts/Telehandlers/Reach Stackers). Its NAICS code is 33621 and its SIC code is 5010.