What Advanced Wireless Communications does

Advanced Wireless Communications (AWC) is a privately-held, family-controlled US company headquartered in Lakeville, Minnesota, founded in 1992 by Ben and Ken Coons. The company designs, manufactures, and integrates wireless communication solutions — most prominently two-way radio hardware and the cloud-based The ONE Platform unified communication software — for enterprise and mid-market customers in four vertical markets: National Retail, Senior Living, Logistics & Enterprise, and Minnesota Business & Education. Operations span a nationwide US footprint supported by direct enterprise field sales, an e-commerce storefront, online repair request and tracking, and a fleet of service vans providing 24/7/365 installation and emergency support.

The product architecture is a platform-plus-modules model. The ONE Platform orchestrates thirteen purpose-built modules covering push-to-talk mobile (ONE Mobile), voice assistant (ONE Sage), temperature monitoring (ONE Temperature), system integration via web API (ONE Integrator), nurse call (ONE Call, ONE Renew), mass notification (ONE Connect), customer assistance and curbside pickup (ONE Assist, ONE Curbside), guest feedback (ONE Feedback), accessibility (ONE Communic-Aid), custom content (ONE Content), and cross-site enterprise reporting (ONE Enterprise). This software layer sits alongside proprietary hardware including the AWR Advantage two-way radio line (with analog, Bluetooth, and forthcoming digital DMR variants), the AWR-8000 and AWR-D series digital radios, Kenwood and Vertex-Standard product lines distributed under authorized warranty repair arrangements, the CHARGE-ALL and Charge More multi-device charging station families, call boxes and door security solutions, the Hello BLU Bluetooth CommBadge, and In-Building Wireless/Distributed Antenna Systems for cellular and public-safety ERCES coverage compliant with NFPA and IFC codes. A wholly-owned subsidiary, ModioLab (launched 2022), operates a channel partner division featuring the ModioWave radio and ModioDok charger.

Revenue is generated across four streams: (1) hardware sales of two-way radios, repeaters, base stations, call boxes, and scanner accessories; (2) subscription/recurring revenue from The ONE Platform and its modules; (3) professional services including system design, FCC licensing coordination, installation, and ongoing technical support, with ERCES installations estimated at $0.50–$1.25 per square foot; and (4) repair services with publicly posted flat-rate pricing ($85–$160 per unit by tier) and a four-day turnaround. The GTM is sales-led via a five-step process (Introduction, Discovery, Proof of Value, Go Live, Partnership), supplemented by content marketing, downloadable vertical playbooks, active social media, and an e-commerce channel for standard products. The company is an authorized warranty repair center for Kenwood and Vertex-Standard, a member of the Safer Buildings Coalition, and operates with no disclosed external institutional capital or parent company.

Name

Advanced Wireless Communications

Legal name

Advanced Wireless Communications

Website

https://advancedwireless.com

Company type

Private

Founded year

1992

Operating status

Operating

Headcount range

101–250 employees

Short description

Advanced Wireless Communications (AWC) is a privately-held US company that designs, manufactures, and integrates proprietary two-way radio hardware and The ONE Platform unified communication software for retail, senior living, logistics, and education customers across the United States.

Ownership category

akta.pro rank

Product category

Wireless Communications

NAICS

Radio and Television Broadcasting and Wireless Communications Equipment Manufacturing (334220), Other Communications Equipment Manufacturing (33429), Other Communications Equipment Manufacturing (334290)

SIC

Radio & Tv Broadcasting & Communications Equipment (3663), Communications Equipment, Nec (3669), Services-Computer Integrated Systems Design (7373)

akta.pro primary industry

Neutral Host & In‑Building Connectivity (DAS/Small Cells) (HDAIAGAC)

akta.pro secondary industry

Wireless/DECT Audio Intercom Systems (HSAHAIAB)

Keywords

• Two-way radio systems
• Unified communications platform
• In-building wireless solutions
• Radio repair services
• Wireless communication hardware

Headquarters

HQ city

Lakeville

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Personnel, Supply Chain, Operations, Technology or R&D, Marketing or Sales, Infrastructure

Revenue model

1. Hardware Sales: Sale of two-way radios (AWR Advantage, AWR-8000, DMR digital radios, Kenwood), repeaters, base stations, call boxes, scanner accessories, and complementary devices. One-time purchase model with accessories and peripherals.
2. Software/SaaS (The ONE Platform): Cloud-based software platform with modules for mobile communication, enterprise reporting, voice assistant, temperature monitoring, nurse call, integrations, notifications, and content management. Likely subscription-based.
3. Professional Services: System design, installation, FCC licensing coordination, and ongoing technical support. Includes nationwide field service with installation capabilities and site surveys.
4. Repair Services: Component-level troubleshooting and repair for two-way radios with tiered pricing (starting at $85 flat rate). Four-day turn times and 60-day warranty on repairs.
5. In-Building Wireless/ERCES Solutions: Design, installation, and commissioning of distributed antenna systems and Emergency Responder Coverage Enhancement Systems for building code compliance.

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels6 records

Core offering

Advanced Wireless Communications designs, manufactures, and integrates wireless communication solutions for enterprise and mid-market customers, combining proprietary two-way radio hardware (AWR Advantage family), Kenwood resell radios, multi-device charging stations, in-building wireless/DAS/ERCES infrastructure, and The ONE Platform — a cloud-based unified communication platform with modular add-ons (ONE Mobile, ONE Sage, ONE Call, ONE Temperature, ONE Integrator, and others). The company also delivers nationwide system design, installation, FCC licensing, and component-level repair services through a 15+ technician repair lab and field service fleet.

Product overview

Advanced Wireless Communications (AWC) offers a platform-plus-modules architecture centered on The ONE Platform, a unified communication ecosystem that integrates multiple purpose-built modules (ONE Mobile, ONE Enterprise, ONE Sage, ONE Temperature, ONE Integrator, ONE Assist, ONE Content, ONE Renew, ONE Call, ONE Communic-Aid, ONE Curbside, ONE Feedback, and ONE Connect) alongside proprietary two-way radio hardware (AWR Advantage, Advantage BLU, digital DMR, and AWR-8000 series), Kenwood-branded radios, scanner accessories under the Scanner Innovations brand, CHARGE-ALL/Charge More multi-device charging stations, Hello BLU CommBadge wearables, in-building wireless (IBW) solutions, call boxes, door security solutions, and channel partner products (ModioWave, ModioDok) under the ModioLab division. The ONE Platform serves as the central orchestration layer connecting communication operations across retail, senior living, logistics, and Minnesota business/education verticals.

Differentiator

Problem solved

Functional benefit

Brands

• ModioLab: Channel Partner division providing reliable and durable products with exclusive solutions to enhance reseller offerings.
• Be More Co.

Products and services

• The ONE Platform A cloud-based unified communication platform that integrates two-way radios, mobile devices, nurse call systems, sensors, and building automation systems into a single reporting and alerting environment. Includes modules for push-to-talk (ONE Mobile), enterprise reporting (ONE Enterprise), voice assistant (ONE Sage), temperature monitoring (ONE Temperature), system integration (ONE Integrator), customer assistance (ONE Assist), digital content (ONE Content), nurse call renewal (ONE Renew) and nurse call (ONE Call), accessibility (ONE Communic-Aid), curbside pickup (ONE Curbside), guest feedback (ONE Feedback), and mass notification (ONE Connect). Designed for retail, senior living, manufacturing, logistics, and education customers.
• AWR Advantage / Advantage BLU Two-Way Radio AWC's flagship feature-packed two-way radio with superior sound quality, drop/bump-resistant durability, and multi-brand integration; the BLU variant adds Bluetooth audio accessory connectivity. Designed for enterprise and mid-market customers across retail, senior living, logistics, and education verticals.
• AWR-8000 Two-Way Radio An AWC-manufactured two-way radio model (106321) sold with antenna, battery, belt clip, and charger accessories for enterprise communication deployments.
• AWR Digital Radio Series (D5000, D6000, D7000, D7500) A line of AWC digital two-way radios including AWR-D5000 (106368), AWR-D6000 (106293), AWR-D7000 (106306) noted for durability, loudness, and clarity in logistics environments, and AWR-D7500 (106307), offered as distinct SKUs with repair pricing tiers.
• AWR Mobile & Infrastructure Radios (AWR-DM7700, AWR-RB5000, AWR-DRP9050S, AWR-RP9000N) AWC-branded radio infrastructure including the AWR-DM7700 (106309) mobile radio for vehicle/forklift installation, AWR-RB5000 (922961) base station for fixed-site operations, and AWR-DRP9050S (106354) and AWR-RP9000N (922963) repeaters for extending two-way radio coverage in large buildings and campus environments.
• CHARGE-ALL and Charge More Family A multi-unit, multi-purpose charging station family with customizable cup configurations to charge two-way radios, mobile computers, power tool batteries, and more; the Charge More line includes MAX Two (M2) with 2 large cups and MAX Five (M5) with 5 large cups, plus Zebra scanner-specific charging cups.
• In-Building Wireless (IBW) / DAS / ERCES Solutions Customized in-building wireless solutions including UHF radio coverage, cellular coverage (2G to 5G), and Public Safety ERCES (Emergency Responder Coverage Enhancement System) compliant with NFPA and IFC building codes, delivered through AWC's design and installation services and partnerships with Comba, Westell, Surecall, Fiplex, Corning, ADRF, and Nextivity.
• Call Boxes Wireless and hardwired call box solutions including nurse call boxes, micro call boxes, blade units, and two-way/one-way call boxes used for customer assistance, guest feedback, and staff notification in retail and senior living environments.
• Door Solutions (Wander Management & Access Control) Security and access control products including ResidentGuard LC 1200 and LS2400 systems for wander management, ceiling/wall-mount/pet-immune/high-traffic motion detectors, and door/window transmitters sold into senior living and facility security applications.
• Hello BLU CommBadge A Bluetooth-enabled wearable communication device with surveillance wired headsets, reversible ear hooks, and charging accessories designed for seamless integration with the AWC communication ecosystem in retail and senior living operations.
• Scanner Innovations Accessories A line of scanner accessory products including trigger handles, rugged boots, hand straps, cases, holsters, and charging solutions engineered for Zebra mobile scanner devices including TC2X, TC5X, TC7X, EC5X, and ET51.
• ModioLab Channel Partner Products (ModioWave Two-Way Radio, ModioDok Charger) Channel-partner-only products under the ModioLab division, including the ModioWave two-way radio and the ModioDok customizable charger, intended exclusively for reseller distribution to enhance partner offerings.
• Kenwood Two-Way Radios A line of Kenwood-manufactured two-way radios resold by AWC under authorized distribution, including NX-1300, NX-3300, NX-3320, and ProTalk LT models in analog and digital variants; AWC serves as an authorized Kenwood warranty repair center.
• Professional Services Custom system design, nationwide installation, FCC licensing coordination, ERCES commissioning, and 24/7/365 emergency technical support delivered through qualified travel technicians and a fleet of service vans for enterprise communications deployments.
• Component-Level Radio Repair Services Component-level troubleshooting and repair for AWC and Kenwood/Vertex-Standard two-way radios with tiered flat-rate pricing (starting at $85), four-day turnaround times, and a 60-day repair warranty; repair requests managed through an online RMA/RRA portal with live tracking and email notifications.

Named customers2 records

Segments4 records

Ideal customer profiles4 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

AI capability4 records

Feature17 records

Partnerships

Three partnerships are on record, tiered core.

• Safer Buildings CoalitioncoreStrategic or Co-development PartnerAWC is a proud member of the Safer Buildings Coalition, the leading industry organization supporting vital communication needs of first responders through education, policies, and technology guidelines. Association underscores commitment to provide reliable police/fire radio communications.
• Kenwood (Authorized Warranty Repair Center)coreTechnology or IntegrationAuthorized Kenwood warranty repair center providing service for Kenwood portable and mobile radios. Also authorized Vertex-Standard warranty repair center.
• Vertex-Standard (Authorized Warranty Repair Center)coreTechnology or IntegrationAuthorized Vertex-Standard warranty repair center providing service for two-way radios.

Scale indicators7 records

Recent moves6 records

Expansion highlights6 records

Peers

• Tessco Technologies:

Broad incumbents

• Motorola Solutions: Dominant OEM in professional two-way radios and mission-critical communications. Competes directly with AWC's AWR Advantage line and integrated communications platform, with substantially broader portfolio and global scale.
• JVCKENWOOD (Kenwood): Major Japanese two-way radio OEM whose products AWC distributes and for which AWC serves as an authorized warranty repair center. Comparable product portfolio (DMR, NEXEDGE, analog) and overlapping customer base in logistics and enterprise.
• Zebra Technologies: Provider of mobile computing, barcode scanning, and RFID solutions. Comparable through AWC's Scanner Innovations brand for Zebra TC2X/TC5X/TC7X devices and overlap in logistics/retail verticals.

Direct peers

• Hytera Communications: Global manufacturer of DMR, TETRA, and analog two-way radios with strong presence in commercial and public-safety markets. Direct competitor in digital radio hardware that AWC also distributes and supports.
• Icom America: Manufacturer of two-way radios, aviation, and marine communications equipment serving commercial, public safety, and enterprise customers. Comparable product category and channel model.
• BK Technologies: US-based manufacturer of two-way radios and public safety communications solutions. Closely comparable in scale and product focus, with similar specialization in LMR/P25 systems for first responders and industrial users.
• EFJohnson Technologies: Subsidiary of JVCKENWOOD focused on P25-compliant public safety radio systems. Direct peer in mission-critical communications and ERCES-adjacent infrastructure.

Emerging players

• Catalyst Communications Technologies: Provider of dispatch and interoperability software for LMR networks. Comparable in offering software orchestration layers (similar to AWC's ONE Platform) over radio infrastructure.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/channel/UCtRGYRHdiaPEo96lF6QgKVQ
• Facebookfacebook.com/AdvWirelessComm
• LinkedInlinkedin.com/company/advanced-wireless-communications_2
• Xx.com/AdvWirelessComm

Revenue estimate

Valuation estimate

Number of profiles

Profiles5 records

Subsidiaries1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Advanced Wireless Communications