LAUFT
LAUFT is a Toronto-based flexible workspace operator offering on-demand booking of workstations, meeting rooms, and event spaces across six Greater Toronto Area locations via a self-serve web and mobile platform, serving freelancers, SMBs, enterprise clients, and federal government employees.
- Company typePrivate
- Founded2022
- HeadquartersToronto, Canada
- Headcount11–50
- GTM typeB2B and B2C
- OfferingServices
What LAUFT does
LAUFT (legal entity MYLAUFT Inc.) operates a flexible workspace booking platform headquartered in Toronto, Ontario, founded in 2022. The company enables on-demand reservations of workstations, private offices, meeting rooms (boardrooms and workrooms), and event spaces across six locations in the Greater Toronto Area — Burlington Centre, King East (95 King Street East), EVNT by LAUFT, Oakville (coming soon), Prime Storage Ajax, and Prime Storage Castlefield. Pricing is structured as pay-as-you-go hourly and daily rates, ranging from $5/hr for a SmartDesk hot desk to $250/hr for the event venue, with a subscription option for long-term office rentals. Customers include individual freelancers and remote workers, small teams and SMBs, and enterprise clients such as Adecco, Lulu, L'Oréal, and Starbucks.
The underlying technology is a self-serve reservation platform accessible via website and native iOS/Android applications, supporting same-day bookings up to one year in advance with recurring weekly or monthly session capabilities. LAUFT differentiates its distribution by embedding workspaces into non-traditional real estate, including Prime Storage self-storage facilities and a Burlington Mall food court adjacency. The company is part of Canada's first coast-to-coast flexible workspace network through 2024 partnerships with Clickspace, Werklab, and CoWork Halifax, and holds a $13.8 million contract with the Government of Canada granting federal employees access to the network. The go-to-market motion is primarily self-serve product-led growth, supplemented by direct enterprise sales for contracts and event bookings.
LAUFT firmographics
Firmographics- Name
- LAUFT
- Legal name
- MYLAUFT Inc.
- Website
- https://lauft.work
- Company type
- Private
- Founded year
- 2022
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- LAUFT is a Toronto-based flexible workspace operator offering on-demand booking of workstations, meeting rooms, and event spaces across six Greater Toronto Area locations via a self-serve web and mobile platform, serving freelancers, SMBs, enterprise clients, and federal government employees.
- Ownership category
- akta.pro rank
LAUFT industry classification
Industry- Product category
- Flexible Workspace Services
- NAICS
- Facilities Support Services (561210)
- SIC
- Services-Facilities Support Management Services (8744)
- akta.pro primary industry
- Hybrid Work Enablement & Desk/Room Booking Operations (BPABAFAH)
Keywords
Where LAUFT is headquartered
LocationHeadquarters
- HQ city
- Toronto
- HQ country
- Canada
- HQ region
- North America
Offices6 records
Markets served
LAUFT business model
Business model- GTM type
- B2B and B2C
- Offering type
- Services
- Cost components
- Operations, Personnel, Infrastructure, Technology or R&D, Marketing or Sales
Revenue model
- On-demand Workspace Rentals: Hourly and daily rental of workstations, boardrooms, workrooms, offices, and event spaces. Flexible booking with rates starting at $5/hour for SmartDesk up to $250/hour for event spaces.
- Long-term Office Space Rentals: Flexible office terms for teams and professionals seeking more permanent accommodation, with limited availability and waitlist options
- Government Contract: $13.8 million contract with the Government of Canada granting federal employees access to LAUFT's flexible workspace network
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Usage-based | Pay-as-you-go | SmartDesk - $5/hr | $35/day |
| Usage-based | Pay-as-you-go | Single Office - $9/hr | $63/day |
| Usage-based | Pay-as-you-go | Workroom - $39/hr | $273/day |
| Usage-based | Pay-as-you-go | Boardroom - $79/hr | $553/day |
| Usage-based | Pay-as-you-go | Event Space - $250/hr | $1750/day |
| Subscription | Monthly | Long-term Office - Flexible terms |
Go-to-market motion1 record
Distribution channels3 records
Marketing channels5 records
LAUFT product offering
Product offeringCore offering
LAUFT operates a network of flexible physical workspaces across Ontario that customers can reserve by the hour or by the day through a proprietary online and mobile booking platform. Its core offerings include hot desks, dedicated single workspaces, private offices, team workrooms, professional boardrooms, and event venues, complemented by flexible long-term office rentals and white-glove on-site service. The platform targets individual professionals, teams, enterprise clients, and government departments seeking workspace without long-term lease commitments.
Product overview
LAUFT operates as a flexible workspace booking platform offering on-demand workstations and meeting spaces at multiple Greater Toronto Area locations. The core offering includes a tiered product lineup: SmartDesk (hot desking at $5/hr), Single (dedicated workspace at $9/hr), Office (private office at $19/hr), Workroom (collaborative space at $39/hr), and Boardroom (meeting room at $79/hr). The company also operates EVNT by LAUFT as a separate event venue brand ($250/hr) for corporate and social gatherings. Additional services include long-term office rentals and a mobile app for booking management. LAUFT's platform enables same-day reservations up to 1 year in advance with recurring session capabilities.
Differentiator
Problem solved
Functional benefit
Products and services
- SmartDesk Entry-level hot desk workspace available for hourly or daily rental ($5/hr, $35/day) for individual professionals seeking a cost-effective on-demand workspace.
- Single (SmartSingle) Dedicated single-occupancy workspace for focused individual work at the King East location, priced at $9/hr or $63/day.
- Office Private office space for individuals or small teams offering more seclusion than open workstations, available at LAUFT locations.
- Workroom Larger workspace suitable for small team collaboration and meetings, available at multiple LAUFT locations, priced at $39/hr or $273/day.
- Boardroom Professional meeting room equipped for presentations and team meetings, available at multiple LAUFT locations including King East and Prime Storage Ajax, priced at $79/hr or $553/day.
- EVNT by LAUFT Dedicated event venue at 95 King Street East in Toronto for corporate meetings, weddings, parties, launches, and gatherings, offering customizable layouts and event planning services, priced at $250/hr or $1750/day.
- Long-Term Office Space Flexible office terms for teams and professionals seeking more permanent workspace accommodation, offered at select LAUFT locations on monthly recurring billing with waitlist availability due to high demand.
- LAUFT Mobile App iOS and Android mobile application enabling users to discover LAUFT spaces, make reservations, and manage bookings on the go via app stores.
Companies that use LAUFT
Customer profileNamed customers5 records
Segments3 records
Ideal customer profiles4 records
LAUFT technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature2 records
LAUFT partnerships and signals
Strategic signalPartnerships
Five partnerships are on record, tiered flagship and core.
- Government of CanadaflagshipThe federal government awarded LAUFT a $13.8 million contract, the company's largest to date. This partnership grants government employees access to LAUFT's flexible workspace network, supporting the government's embrace of flexible workplace arrangements.
- ClickspacecoreClickspace collaborated with LAUFT, Werklab, and CoWork Halifax to launch Canada's first coast-to-coast network of flexible workspaces, expanding LAUFT's geographic reach nationally.
- WerklabcorePartner in Canada's first coast-to-coast flexible workspace network alongside Clickspace, LAUFT, and CoWork Halifax
- CoWork HalifaxcorePartner in Canada's first coast-to-coast flexible workspace network alongside Clickspace, LAUFT, and Werklab
- Prime StoragecoreLAUFT integrates workspaces into Prime Storage's premium self-storage facilities, providing modern workspace experiences within existing storage infrastructure
Scale indicators3 records
Recent moves6 records
Expansion highlights5 records
LAUFT competitors and assessment
Company assessmentDirect peers
- Industrious: Industrious is a premium flexible workspace provider partnering with landlords and enterprise clients (including enterprise sales-led contracts). It is a direct peer to LAUFT given its focus on enterprise/HQ contracts, hybrid work enablement, and design-forward workspaces comparable to LAUFT's positioning.
- Werklab: Werklab is a Canadian coworking and flexible workspace operator partnered with LAUFT in the coast-to-coast network. It competes with LAUFT in shared workspace offerings for freelancers, teams, and small businesses in the Canadian market.
- Knotel: Knotel provides flexible, custom-built office space solutions for enterprise clients on managed-agreement terms. It is comparable to LAUFT in serving enterprises seeking flexible, branded workspace, though Knotel is now operated under Newmark following its 2021 wind-down.
- Clickspace: Clickspace is a Canadian flexible workspace operator and a strategic partner in LAUFT's coast-to-coast network. It directly competes in the same Canadian market with similar on-demand booking, multi-location access, and hybrid work offerings.
- All Work & Social: All Work & Social operates a curated network of coworking and shared workspaces with a focus on hospitality-grade environments. It is comparable to LAUFT in offering flexible office, meeting room, and event space products to professionals and small businesses.
Regional players
- Workhaus: Workhaus is a Toronto-based coworking and flexible office provider operating multiple locations across the GTA. It is a regional peer to LAUFT, competing for the same Ontario-based professionals, teams, and enterprise clients.
- Project Space Toronto: Project Space operates flexible meeting and event venues in Toronto comparable to LAUFT's EVNT by LAUFT sub-brand. It competes for corporate event bookings, off-sites, and private meeting room rentals in the same Toronto downtown market.
Broad incumbents
- WeWork: WeWork is a global flexible workspace operator offering on-demand and dedicated offices, meeting rooms, and event spaces to enterprises and individuals. It competes with LAUFT in the Toronto/GTA market with a broader footprint but overlapping hourly booking and enterprise contract offerings.
- IWG (Regus, Spaces): IWG operates the world's largest network of flexible workspaces under brands including Regus, Spaces, HQ, and Signature. It is a broad incumbent competing with LAUFT across flexible office, meeting room, and virtual office products, especially for enterprise and government accounts in Canadian cities.
- Convene: Convene is a premium flexible workplace and meeting/event venue operator serving enterprise clients. Comparable to LAUFT's enterprise focus and its EVNT by LAUFT event space sub-brand, especially for large corporate bookings.
Market position
Strengths4 records
Weaknesses5 records
Competitive moat3 records
Key risks6 records
Key highlights7 records
Customer concentration
LAUFT social profiles
Digital presenceLAUFT financial estimates
Financial estimateRevenue estimate
Valuation estimate
LAUFT leadership team
Management profileNumber of profiles
Profiles3 records
LAUFT funding detail
Funding detailFunding overview
Funding rounds1 record
Investors1 record
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
LAUFT M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about LAUFT
What does LAUFT do?
LAUFT operates a network of flexible physical workspaces across Ontario that customers can reserve by the hour or by the day through a proprietary online and mobile booking platform. Its core offerings include hot desks, dedicated single workspaces, private offices, team workrooms, professional boardrooms, and event venues, complemented by flexible long-term office rentals and white-glove on-site service. The platform targets individual professionals, teams, enterprise clients, and government departments seeking workspace without long-term lease commitments.
Is LAUFT a public or private company?
LAUFT is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was LAUFT founded?
LAUFT was founded in 2022. It employs 11 to 50 people.
Where is LAUFT based?
LAUFT is headquartered in Toronto, Canada, in the North America region.
How does LAUFT make money?
Three revenue lines are on record. On-demand Workspace Rentals are the primary driver. The others are long-term Office Space Rentals and government Contract.
Who are LAUFT's main competitors?
Direct peers on record are Industrious, Werklab, Knotel, Clickspace and All Work & Social. Regional players are Workhaus and Project Space Toronto. Broad incumbents are WeWork, IWG (Regus, Spaces) and Convene.
Does LAUFT have an API?
No public API is recorded for LAUFT.
What industry is LAUFT in?
LAUFT's product category is Flexible Workspace Services. Its primary akta.pro industry code is BPABAFAH, Hybrid Work Enablement & Desk/Room Booking Operations. Its NAICS code is 561210 and its SIC code is 8744.