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Better Days Foundation

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uuid0009jio

Namestring
Better Days Foundation
Legal namestring
Simon Cartwright
Websiteurl
allairemcdougall.com
Company typeenum
Private
Founded yearint
2026
Descriptiontext

Better Days Foundation is described in firmographic data as a private non-profit organization headquartered in Los Angeles, California, with 11–50 employees and Allaire McDougall identified as a co-founder. The firm's associated web property (allairemcdougall.com) operates as an informational content platform targeting UK adult gamblers seeking non-GamStop offshore casinos. The platform publishes 200+ independently-tested casino reviews, bonus guides, and educational content about offshore gambling licensing (Curaçao, Malta, Gibraltar), supported by a documented 7-step hands-on review methodology in which the lead analyst personally registers, deposits, plays, and tests withdrawals at each casino before publication. The technology stack is a standard web publishing platform with Google Analytics integration, affiliate tracking cookies, and SSL encryption. Revenue is generated through affiliate commissions paid by offshore casino operators when readers click through and complete qualifying actions such as account registration or deposits; content is provided free to readers, and editorial independence from commercial relationships is disclosed. The sole legal entity disclosed for the website is a sole proprietorship under Simon Cartwright in England and Wales, which is internally inconsistent with the firmographic description of Better Days Foundation as a US-based non-profit — this data conflict should be resolved before any investment decision.

Short descriptiontext

Better Days Foundation is a US-based non-profit (Los Angeles, 11–50 employees) whose associated web property publishes hands-on reviews of non-GamStop offshore casinos for UK adult gamblers, monetizing through affiliate commissions from casino operators.

Operating statusenum
Operating
Ownership categoryenum
Headcount rangeband
11–50
akta.pro rankint
HeadquartersLos Angeles, United States
HQ citystring
Los Angeles
HQ countrystring
United States
HQ regionstring
North America
Markets served

Serves global market

Offices1 record

Each record includes

City, Country, Type, Description, Source

Keyword5 values
nonprofit foundation, charitable services, community programs, social impact, philanthropic support
Industry1 code
1Private Foundations
CodeBPAGAKAAPrimaryYes
NAICS code1 code
  • Grantmaking Foundations813211
Product category
Non-profit Foundation
Social media profiles1 record
GTM motion1 record

Each record includes

Type, Description, Source

Revenue model1 record
1Affiliate Commissions
TypeAffiliate Referral
Description

Allairemcdougall earns commission payments from casino operators when readers click affiliate links and complete qualifying actions such as registering accounts or making deposits. This is the primary revenue stream. The site discloses that not every casino mentioned has an active affiliate agreement - some are reviewed purely for informational purposes. Commission structures are pre-agreed with operators but do not influence editorial scores or rankings.

allairemcdougall.com
Marketing channels3 records

Each record includes

Title, Type, Stage, Description, Source

Distribution channels1 record

Each record includes

Title, Type, Scope, Target buyer, Description, Source

Cost components3 values
Personnel, Operations, Others
GTM typeB2C
B2C
Offering typeServices
Services
Core offering1 text field

Better Days Foundation is a privately held non-profit organization headquartered in Los Angeles, California, with 11-50 employees. The firmographics list its primary web presence as allairemcdougall.com. Specific details on the foundation's mission, programs, grants, or service beneficiaries are not documented in the available source data.

Differentiator
Functional benefit
Problem solved
Quantifiable outcome1 value
  • Casino sites scoring below 6.0 are excluded from positive recommendations and listed only in 'casinos to avoid' section
Scale indicator4 records

Each record includes

Type, Value, Description, Source

Recent move4 records

Each record includes

Date, Type, Title, Description, Source

Expansion highlight3 records

Each record includes

Type, Description

Market position
Strengths2 records

Each record includes

Headline, Details, Source

Weaknesses2 records

Each record includes

Headline, Details, Source

Competitive moat3 records

Each record includes

Type, Details

Key risks1 record

Each record includes

Headline, Details, Source

Key highlights3 records

Each record includes

Headline, Details, Source

Customer concentration

Classification, Details

Segment1 record

Each record includes

Title, Type, Primary, Description, Pain point addressed, Use case, Source

Technology focused
No
API detail
Has APIbool
No

Docs URL, Description

AI maturity
App detail

Has app

Feature1 record

Each record includes

Title, Differentiator, Description, Source

Core technology
Revenue estimate
Valuation estimate
Number of profiles
Profiles1 record

Each record includes

Name, Designation, Designation category, Overview, Profile commentary, Source

No data
No data
Funding overview

Funding stage, Last funding date, Total funding USD

Funding rounds

Each record includes

Round, Amount USD, Date, Pre money valuation, Total investors, Investors, News

Investors

Each record includes

Name, Type, Date of entry, Rounds participated, Website

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Each record includes

Name, Acquisition type, Announced date, Completed date, Status, Website, News

Investment

Each record includes

Name, Round, Announced date, Lead investor, Website, News

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Better Days Foundation

Non-profit Foundationallairemcdougall.com

Better Days Foundation is a US-based non-profit (Los Angeles, 11–50 employees) whose associated web property publishes hands-on reviews of non-GamStop offshore casinos for UK adult gamblers, monetizing through affiliate commissions from casino operators.

What Better Days Foundation does

Better Days Foundation is described in firmographic data as a private non-profit organization headquartered in Los Angeles, California, with 11–50 employees and Allaire McDougall identified as a co-founder. The firm's associated web property (allairemcdougall.com) operates as an informational content platform targeting UK adult gamblers seeking non-GamStop offshore casinos. The platform publishes 200+ independently-tested casino reviews, bonus guides, and educational content about offshore gambling licensing (Curaçao, Malta, Gibraltar), supported by a documented 7-step hands-on review methodology in which the lead analyst personally registers, deposits, plays, and tests withdrawals at each casino before publication. The technology stack is a standard web publishing platform with Google Analytics integration, affiliate tracking cookies, and SSL encryption. Revenue is generated through affiliate commissions paid by offshore casino operators when readers click through and complete qualifying actions such as account registration or deposits; content is provided free to readers, and editorial independence from commercial relationships is disclosed. The sole legal entity disclosed for the website is a sole proprietorship under Simon Cartwright in England and Wales, which is internally inconsistent with the firmographic description of Better Days Foundation as a US-based non-profit — this data conflict should be resolved before any investment decision.

Better Days Foundation firmographics

Firmographics
Name
Better Days Foundation
Legal name
Simon Cartwright
Website
https://allairemcdougall.com
Company type
Private
Founded year
2026
Operating status
Operating
Headcount range
11–50 employees
Short description
Better Days Foundation is a US-based non-profit (Los Angeles, 11–50 employees) whose associated web property publishes hands-on reviews of non-GamStop offshore casinos for UK adult gamblers, monetizing through affiliate commissions from casino operators.
Ownership category
akta.pro rank

Better Days Foundation industry classification

Industry
Product category
Non-profit Foundation
NAICS
Grantmaking Foundations (813211)
akta.pro primary industry
Private Foundations (BPAGAKAA)

Keywords

  • Nonprofit foundation
  • Charitable services
  • Community programs
  • Social impact
  • Philanthropic support

Where Better Days Foundation is headquartered

Location

Headquarters

HQ city
Los Angeles
HQ country
United States
HQ region
North America

Offices1 record

Markets served

Better Days Foundation business model

Business model
GTM type
B2C
Offering type
Services
Cost components
Personnel, Operations, Others

Revenue model

  1. Affiliate Commissions: Allairemcdougall earns commission payments from casino operators when readers click affiliate links and complete qualifying actions such as registering accounts or making deposits. This is the primary revenue stream. The site discloses that not every casino mentioned has an active affiliate agreement - some are reviewed purely for informational purposes. Commission structures are pre-agreed with operators but do not influence editorial scores or rankings.

Go-to-market motion1 record

Distribution channels1 record

Marketing channels3 records

Better Days Foundation product offering

Product offering

Core offering

Better Days Foundation is a privately held non-profit organization headquartered in Los Angeles, California, with 11-50 employees. The firmographics list its primary web presence as allairemcdougall.com. Specific details on the foundation's mission, programs, grants, or service beneficiaries are not documented in the available source data.

Differentiator

Problem solved

Functional benefit

Quantifiable outcome

  • Casino sites scoring below 6.0 are excluded from positive recommendations and listed only in 'casinos to avoid' section

Companies that use Better Days Foundation

Customer profile

Segments1 record

Better Days Foundation technology and API

Technology

Technology focussed No

API detail

Has API
No
API docs
API detail

Core technology

AI maturity

App detail

Feature1 record

Better Days Foundation partnerships and signals

Strategic signal

Scale indicators4 records

Recent moves4 records

Expansion highlights3 records

Better Days Foundation competitors and assessment

Company assessment

Market position

Strengths2 records

Weaknesses2 records

Competitive moat3 records

Key risks1 record

Key highlights3 records

Customer concentration

Better Days Foundation social profiles

Digital presence

Better Days Foundation financial estimates

Financial estimate

Revenue estimate

Valuation estimate

Better Days Foundation leadership team

Management profile

Number of profiles

Profiles1 record

Better Days Foundation funding detail

Funding detail

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

Better Days Foundation M&A and investment

M&A and investment

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Better Days Foundation

What does Better Days Foundation do?

Better Days Foundation is a privately held non-profit organization headquartered in Los Angeles, California, with 11-50 employees. The firmographics list its primary web presence as allairemcdougall.com. Specific details on the foundation's mission, programs, grants, or service beneficiaries are not documented in the available source data.

Is Better Days Foundation a public or private company?

Better Days Foundation is a private company. It is classified as nonprofit foundation owned and is currently operating.

When was Better Days Foundation founded?

Better Days Foundation was founded in 2026. It employs 11 to 50 people.

Where is Better Days Foundation based?

Better Days Foundation is headquartered in Los Angeles, United States, in the North America region.

How does Better Days Foundation make money?

One revenue line is on record: affiliate Commissions.

Does Better Days Foundation have an API?

No public API is recorded for Better Days Foundation.

What industry is Better Days Foundation in?

Better Days Foundation's product category is Non-profit Foundation. Its primary akta.pro industry code is BPAGAKAA, Private Foundations. Its NAICS code is 813211.

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