What Pixio does

Pixio is a Torrance, California-based gaming gear brand founded in 2016 that designs, sources, and sells gaming monitors and complementary accessories directly to consumers. Its product portfolio centers on gaming monitors spanning price tiers from refurbished 1080p units starting at $79.99 up to premium OLED and Mini LED displays priced near $599.99, with flagship specs including 400Hz Fast IPS panels (PX258 Hayabusa) and OLED models such as the Luma OLED Aura Gen2. The brand differentiates through high-refresh-rate performance (300Hz-400Hz), 1ms GTG response times, AMD FreeSync support, and a distinctive color-led "Wave" series that ships monitors and accessories in pink, blue, mint, purple, yellow, beige, white, and black finishes.

Pixio operates a direct-to-consumer e-commerce storefront (pixiogaming.com) with free FedEx Ground shipping within the contiguous United States from a Southern California fulfillment center, supplemented by Amazon marketplace listings in the US, UK, and Japan. Revenue is generated entirely through hardware sales — gaming monitors, monitor arms and desks, DisplayPort/HDMI cables, mousepads, green screens, bundles, and certified refurbished units. Customers are segmented primarily as competitive and casual gamers seeking high-refresh-rate performance, with a secondary segment of style-conscious desk-setup buyers drawn by the Wave colorway line. The company is a subsidiary of Japan-listed Hamee Corp., which provides strategic and distribution backing, particularly for the Japanese market where Pixio runs Amazon Japan promotional events. The business is asset-light in personnel (1-10 employees in the US entity), relies on a single US warehouse, and supports its catalog with a 36-month limited warranty, 30-day returns, and US-based customer support.

Name

Pixio

Legal name

Pixio

Website

https://pixiogaming.com

Company type

Private

Founded year

2016

Operating status

Operating

Headcount range

1–10 employees

Short description

Pixio is a Torrance, California-based gaming gear brand founded in 2016 that sells value-priced, high-refresh-rate gaming monitors and color-themed desk accessories direct-to-consumer and on Amazon in the US, UK, and Japan, serving competitive gamers and style-conscious desk-setup buyers.

Ownership category

akta.pro rank

Product category

Gaming Monitors

NAICS

Audio and Video Equipment Manufacturing (3343), Electronics and Appliance Retailers (44921), Computer Terminal and Other Computer Peripheral Equipment Manufacturing (334118)

SIC

Household Audio & Video Equipment (3651), Retail-Radio, Tv & Consumer Electronics Stores (5731)

akta.pro primary industry

Gaming Monitors (High Refresh/Low Latency) (HDACADAC)

akta.pro secondary industries

4K/5K/8K & High-Resolution Monitors (HDACADAH), Gaming Displays & Video (Monitors, TVs, Capture Cards) (MPAFAGAE), Monitors & Displays Retail (CRACABAF), Gaming Displays & Monitors (CRACAOAG)

Keywords

• Gaming monitors
• Esports displays
• High refresh rate monitors
• Monitor accessories
• OLED gaming monitors

Headquarters

HQ city

Torrance

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Marketing or Sales, Operations, Personnel, Infrastructure

Revenue model

1. Gaming Monitor Sales: Primary revenue stream from selling gaming monitors ranging from budget-friendly 1080p 120Hz models to premium OLED and high-refresh-rate esports monitors (up to 400Hz)
2. Monitor Accessories: Sales of complementary products including monitor arms, cables (DisplayPort, HDMI), mousepads, green screens, and desk accessories
3. Certified Refurbished Products: Refurbished monitors and accessories sold at discounted prices through the Outlet collection
4. Bundles: Pre-configured monitor bundles with monitor arms and accessories sold at package pricing

Pricing tiers

Go-to-market motion2 records

Distribution channels2 records

Marketing channels3 records

Core offering

Pixio designs, sources, and sells gaming monitors — ranging from budget 1080p 120Hz models to premium OLED and 300Hz/400Hz esports Fast IPS displays — directly to consumers through its own e-commerce site and Amazon. The product line is complemented by monitor arms, DisplayPort 2.1 and HDMI 2.1 cables, mousepads, green screens, and the Canvas Desk, sold as individual units, pre-configured bundles, or certified refurbished items.

Product overview

Pixio is a Japan-based gaming peripherals brand operated by Hamee Corp., specializing in gaming monitors and accessories. The product portfolio centers on gaming monitors across multiple series including the Hayabusa (competitive/high-refresh-rate models at 300Hz-400Hz), Wave series (colored monitors in various sizes), Prime/Prime Neo series, OLED (Luma OLED Aura), and Mini LED lines. The company also offers monitor accessories including arms, stands, cables (DisplayPort and HDMI), mousepads, and green screen products. Additionally, Pixio sells The Canvas Desk, an adjustable desk for gaming setups. Products are available as individual units, bundles (combining monitors with arms), and certified refurbished units through their outlet. Key differentiators include high refresh rates for competitive gaming (up to 400Hz), colorful monitor designs (offering pink, blue, mint green, purple, yellow, beige, white, and black color options), and a focus on the Japanese gaming market.

Differentiator

Problem solved

Functional benefit

Products and services

• PX258 Hayabusa Competitive Gaming Monitor 24.5-inch competitive gaming monitor with 400Hz refresh rate, 1ms GTG response time, 1080p resolution on a Fast IPS panel; available in black and white finishes.
• PX257 Hayabusa Competitive Gaming Monitor 24.5-inch competitive gaming monitor with 300Hz refresh rate, 1ms GTG response time, and 1080p Fast IPS display, designed for esports excellence.
• Luma OLED Aura Gen2 Gaming Monitor OLED gaming monitor in Pixio's Luma series featuring second-generation Aura technology for enhanced visual performance.
• PX27U Prime Neo 27" Dual Mode Gaming Monitor 27-inch dual mode gaming monitor offering versatile resolution switching for different use cases, priced at $399.99.
• PX27UM Mini LED White 27" Dual Mode Gaming Monitor 27-inch Mini LED gaming monitor in white finish with dual mode capability, priced at $599.99.
• 16K DisplayPort 2.1 VESA DP54 Certified Cable VESA DP54 certified DisplayPort 2.1 cable rated for 16K@60Hz, 8K@120Hz, and 4K@240Hz, with nylon braiding for durability; available in multiple colors and lengths, priced at $23.99.
• 8K HDMI 2.1 Ultra Certified Cable HDMI 2.1 certified cable supporting 8K resolution with high bandwidth for gaming and video applications.
• PS1D Dual Monitor Arm Mount Dual monitor arm mount supporting two displays with adjustable positioning, priced at $64.99 (reduced from $99.99).
• PS1D Wave Premium Dual Monitor Stand Premium dual monitor stand from the Wave series with enhanced aesthetics and stability.
• PS1S Wave Premium Single Monitor Stand Premium single monitor stand from the Wave series with color options including purple, yellow, beige, mint green, white, black, blue, and pink.
• Pixio Wave Mousepads Wave series mousepads available in multiple colors including black, white, pink, blue, beige, mint green, purple, and yellow, priced at $20.99.
• Green Screen Mouse Mat Mouse mat with integrated green screen functionality for chroma key background setups, priced at $35.99.
• Green Screen XL Wide/XL Ultrawide Large format green screen backdrop available in wide and ultrawide sizes for streaming and content creation.
• The Canvas Desk Height-adjustable desk designed for gaming setups, offering ergonomic positioning for monitors and accessories.
• 27" Single Yellow Wave Bundle Single 27-inch Yellow Wave monitor with single monitor arm, offering 1440p resolution, 180Hz refresh rate, and FAST IPS panel with 1ms GTG response; priced at $289.99.
• 24" Dual Yellow Wave Bundle Dual 24-inch Yellow Wave monitor bundle with dual monitor arm, featuring 200Hz refresh rate, 1080p resolution, Fast IPS panel, and 1ms GTG response time; priced at $399.98.
• 24" Single Yellow Wave Bundle Single 24-inch Yellow Wave monitor with single monitor arm, combining vibrant yellow aesthetics with competitive gaming performance; priced at $199.99.
• 27" Yellow Wave Dual Bundle Dual 27-inch Yellow Wave monitors with dual monitor arm configuration for expanded screen real estate and immersive setups.
• OLED Bundle Pre-configured bundle featuring the PX277 OLED MAX 27-inch 1440p 240Hz HDR OLED gaming monitor with arm mount and accessories, starting at $499.99.
• Certified Refurbished Monitors and Accessories (Outlet) Refurbished monitors, arms, and accessories sold at discounted prices (starting at $79.99, up to $350.00) through Pixio's Outlet collection, with savings of 40–60% off original prices.

Quantifiable outcome

• Up to 400Hz refresh rate for competitive gaming monitors
• +1 more outcomes

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature5 records

Partnerships

Three partnerships are on record, tiered core, major and minor.

• Hamee Corp.coreOthers · 4 October 2025Hamee Corp. is the parent company operating the Pixio gaming accessory brand. Pixio is described as a Japan-based gaming peripherals brand under Hamee Corp., with promotional sales conducted through Amazon Japan's marketplace platform.
• Amazon Japan (Amazon.co.jp)majorChannel Partner/ Reseller/ Distributor · 4 October 2025Amazon Japan serves as a marketplace channel for Pixio products in Japan. The Prime Appreciation Pre-Sale promotional event offers up to 60% off on gaming monitors, monitor arms, and mouse pads from October 4-10, 2025.
• FedExminorImplementation/ SI/ Consulting PartnerFedEx is used for order fulfillment and shipping. Pixio offers free FedEx Ground shipping on all orders within the contiguous United States, with delivery times ranging from 3 to 10 business days.

Scale indicators3 records

Recent moves5 records

Expansion highlights6 records

Broad incumbents

• Alienware (Dell): Alienware's premium gaming monitors (QD-OLED, 360Hz+) compete with Pixio's high-end SKUs. As Dell's gaming sub-brand, it has substantially broader capital and brand reach, making it a scaled incumbent peer.

Direct peers

• AOC Gaming: AOC Gaming (AGON series) is a value-tier gaming monitor competitor with similar spec-per-dollar positioning, including 165Hz–240Hz IPS models aimed at budget-conscious esports players.
• Acer Predator: Acer Predator offers high-refresh-rate gaming monitors at similar price-per-spec tiers to Pixio, including competitive X27 and XB series, overlapping on the enthusiast and esports buyer.
• ViewSonic Gaming (VX Series): ViewSonic's VX and Elite gaming monitor lines target the same enthusiast value segment as Pixio, including 1080p/1440p high-refresh-rate IPS panels at competitive prices.
• Samsung Odyssey: Samsung's Odyssey gaming monitors (G7, G8, G9) compete head-to-head with Pixio's OLED and curved offerings, leveraging Samsung Display's proprietary panel supply as a structural advantage.
• ASUS ROG (Republic of Gamers): ASUS ROG gaming monitors span the same high-refresh-rate, low-latency category as Pixio, including premium OLED and Mini-LED models. Direct competition across enthusiast and esports tiers.
• BenQ ZOWIE: BenQ ZOWIE specializes in competitive esports monitors with 240Hz+ refresh rates, directly comparable to Pixio's Hayabusa line. Both target the pro/competitive FPS segment.
• MSI Optix: MSI's Optix and MAG gaming monitor lines cover budget to premium 240Hz–360Hz tiers, directly overlapping Pixio's catalog positioning and gamer audience.
• LG Electronics (UltraGear): LG's UltraGear line directly competes with Pixio in high-refresh-rate gaming monitors (240Hz–480Hz OLED and IPS). Both target esports and enthusiast gamers with Fast IPS / OLED panels at overlapping price points.

Emerging players

• KTC: KTC is a newer Chinese gaming monitor brand rapidly gaining share with affordable 27" 4K and OLED options. Comparable business model (DTC + Amazon) and value-tier positioning, making it a relevant emerging peer for Pixio.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/PixioGaming
• Facebookfacebook.com/pixiogaming
• LinkedInlinkedin.com/company/pixiogaming

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Pixio