Housing On Merit
Housing On Merit provides affordable housing solutions and construction services for vulnerable populations in California.
- Company typePrivate
- Founded2011
- HeadquartersLos Angeles, United States
- Headcount1–10
- GTM typeB2C
- OfferingServices
What Housing On Merit does
Housing On Merit is a California-based non-profit organization founded in 2011 that provides affordable housing solutions and construction services targeted at vulnerable populations. The organization operates out of Los Angeles with a small team of 1-10 employees and maintains a web presence at housingonmerit.org, though the company's website returned only a security verification page during data collection, limiting the granularity of product and program details available for analysis. Leadership is documented at the operating level with David Cottingham serving as Chief Operating Officer.
The organization's core function combines two related activities: affordable housing provision (which in the non-profit context typically involves acquisition, rehabilitation, or development of housing units for low-income or at-risk individuals) and construction services supporting that mission. The specific delivery model — whether through direct ownership, partnerships with public housing authorities, developer collaborations, or grant-funded service contracts — is not documented in the available input. As a California non-profit serving vulnerable populations, the organization likely participates in state and federal affordable housing programs, but specific program participation, funding sources, and beneficiary counts are not disclosed.
The business model is characteristic of a small mission-driven non-profit: revenue is most plausibly derived from a mix of government grants, foundation funding, individual donations, and possibly program-related fees, rather than commercial contracts. No pricing models, publicly disclosed financial figures, named customers, or partnership relationships are documented in the input, and the website data failed to load. The company's customer base, in the non-profit service-delivery sense, is vulnerable populations in California, while its financial supporters (donors, grant-makers, government agencies) constitute the de facto revenue counterparties. There are no documented product launches, technology platforms, AI capabilities, integrations, certifications, or intellectual property assets in the available data.
Housing On Merit firmographics
Firmographics- Name
- Housing On Merit
- Website
- https://housingonmerit.org/
- Company type
- Private
- Founded year
- 2011
- Headcount range
- 1–10 employees
- Short description
- Housing On Merit provides affordable housing solutions and construction services for vulnerable populations in California.
- Ownership category
- akta.pro rank
Housing On Merit industry classification
Industry- Product category
- Affordable Housing Services
- NAICS
- Community Housing Services (62422), Other Community Housing Services (624229)
- SIC
- Services-Social Services (8300), Land Subdividers & Developers (No Cemeteries) (6552)
- akta.pro primary industry
- Residential Affordable Housing Development & Construction (IMAFABAI)
- akta.pro secondary industries
- Public & Affordable Housing Programs (Subsidies, Vouchers, Public Housing) (BPAIANAA), Housing Assistance & Homeless Services (BPAGAEAB)
Keywords
Where Housing On Merit is headquartered
LocationHeadquarters
- HQ city
- Los Angeles
- HQ country
- United States
- HQ region
- North America
Markets served
Housing On Merit business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Infrastructure, Supply Chain, Marketing or Sales
Housing On Merit product offering
Product offeringCore offering
Housing On Merit provides affordable housing solutions and construction services for vulnerable populations in California. Operating as a Los Angeles-based nonprofit, the organization develops and delivers supportive housing aimed at low-income and at-risk individuals in the region.
Differentiator
Problem solved
Functional benefit
Products and services
- Affordable Housing Solutions
Companies that use Housing On Merit
Customer profileIdeal customer profiles1 record
Housing On Merit technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Housing On Merit partnerships and signals
Strategic signalRecent moves2 records
Expansion highlights1 record
Housing On Merit competitors and assessment
Company assessmentDirect peers
- Abode Communities: California-based nonprofit affordable housing developer that builds and manages affordable and supportive housing across the state. Directly comparable to Housing On Merit in mission, geography, and integrated build-plus-operate model.
- Skid Row Housing Trust: Los Angeles nonprofit that develops and manages permanent supportive housing for vulnerable populations, including those experiencing homelessness. Comparable in mission, LA geography, and resident population served.
- PATH Ventures: California nonprofit developer of affordable and supportive housing for low-income and formerly homeless households. Comparable in nonprofit structure, CA footprint, and affordable housing focus.
- BRIDGE Housing: Mission-driven California affordable housing developer with significant LA presence. Comparable in building affordable rental housing for low-income families and vulnerable populations.
- Habitat for Humanity of Greater Los Angeles: LA-based nonprofit that constructs affordable homeownership housing for vulnerable low-income families. Closely comparable integrated construction + affordable housing model in the same metro.
Broad incumbents
- Mercy Housing: One of the largest national nonprofit affordable housing developers, with significant California operations. Comparable mission and product but materially larger scale and broader geographic footprint.
- Related California: Affordable housing arm of Related Companies focused on California mixed-income and affordable developments. Comparable product category but operates at substantially larger scale as part of a national developer.
Regional players
- LA Family Housing: Los Angeles nonprofit focused on homelessness prevention and supportive/affordable housing. Comparable in serving vulnerable populations in LA, with stronger emphasis on social services alongside housing.
- Coalition for Responsible Community Development: LA-based nonprofit community development corporation that builds affordable housing and provides workforce/economic development services. Comparable LA geography and affordable housing development focus.
Emerging players
- Community Development Technologies Center: LA nonprofit focused on affordable housing and community economic development in South LA. Comparable LA geography and affordable housing delivery for low-income residents, smaller-scale peer.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat2 records
Key risks6 records
Key highlights5 records
Customer concentration
Housing On Merit social profiles
Digital presenceHousing On Merit financial estimates
Financial estimateRevenue estimate
Valuation estimate
Housing On Merit leadership team
Management profileNumber of profiles
Profiles1 record
Housing On Merit funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Housing On Merit M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Housing On Merit
What does Housing On Merit do?
Housing On Merit provides affordable housing solutions and construction services for vulnerable populations in California. Operating as a Los Angeles-based nonprofit, the organization develops and delivers supportive housing aimed at low-income and at-risk individuals in the region.
When was Housing On Merit founded?
Housing On Merit was founded in 2011. It employs 1 to 10 people.
Where is Housing On Merit based?
Housing On Merit is headquartered in Los Angeles, United States, in the North America region.
Who are Housing On Merit's main competitors?
Direct peers on record are Abode Communities, Skid Row Housing Trust, PATH Ventures, BRIDGE Housing and Habitat for Humanity of Greater Los Angeles. Broad incumbents are Mercy Housing and Related California. Regional players are LA Family Housing and Coalition for Responsible Community Development. Community Development Technologies Center is listed as an emerging player.
Does Housing On Merit have an API?
No public API is recorded for Housing On Merit.
What industry is Housing On Merit in?
Housing On Merit's product category is Affordable Housing Services. Its primary akta.pro industry code is IMAFABAI, Residential Affordable Housing Development & Construction, with a secondary code of BPAIANAA, Public & Affordable Housing Programs (Subsidies, Vouchers, Public Housing). Its NAICS code is 62422 and its SIC code is 8300.