New Majority Capital
New Majority Capital is a Providence-based impact investing firm that finances underrepresented entrepreneurs to acquire profitable $500K–$2M EBITDA small businesses via non-extractive capital, supported by its $50M NMC Fund I, the bETA Accelerator, and post-acquisition concierge services.
- Company typePrivate
- Founded2022
- HeadquartersProvidence, United States
- Headcount1–10
- GTM typeB2B and B2C
- OfferingServices
What New Majority Capital does
New Majority Capital is a Providence, Rhode Island-based private impact investing firm founded in February 2022 that deploys Entrepreneurship Through Acquisition (ETA) as a strategy to close persistent U.S. wealth gaps. The firm targets acquisitions of profitable small businesses with $500K–$2M in EBITDA from retiring baby boomer owners ("Silver Tsunami") and channels 100% non-extractive financing to BIPOC, women, and other underrepresented first-time owner-operators through its NMC Fellows Program. As of the most recent data, the platform has supported 65 NMC Fellow acquisitions, mobilized $260M in capital, and projects $206M in wealth generation across acquired businesses employing approximately 650 people.
The core platform consists of four integrated products: NMC Fund I, a $50M private equity micro-buyout fund that closed its first round in June 2024 with the Skoll Foundation as a lead investor; the bETA Accelerator, a 10-week cohort-based education program operating through NMC's 501(c)(3) foundation; the NMC Fellows Program, a six-step end-to-end acquisition pathway; and a Concierge Suite of post-acquisition back-office services (HR, IT, accounting, and insurance) including a 0% interest Pre-Acquisition Loan product and an insurance partnership with Tribe Insurance Group. The firm also mandates that portfolio companies share 10% of annual profits with employees, reinforcing its impact-investing positioning.
NMC's go-to-market operates as a two-sided platform: entrepreneur acquisition flows through community-led outreach, bETA cohorts, direct website intake, and partnerships with organizations such as Black Innovation Alliance and BERC, while Limited Partner capital is sourced via accredited investor outreach, industry events (SOCAP, MIT and Babson ETA conferences), and the firm's portfolio track record. Revenue is generated through fund management fees and carried interest on NMC Fund I, supplemented by referral revenue from the insurance concierge partnership. There is no proprietary technology platform underpinning the offering, and revenue figures are not publicly disclosed; with 1–10 employees, NMC is structurally a fund manager rather than a scaled operating business at present.
New Majority Capital firmographics
Firmographics- Name
- New Majority Capital
- Legal name
- New Majority Capital Management LLC
- Website
- https://newmajoritycapital.com
- Company type
- Private
- Founded year
- 2022
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- New Majority Capital is a Providence-based impact investing firm that finances underrepresented entrepreneurs to acquire profitable $500K–$2M EBITDA small businesses via non-extractive capital, supported by its $50M NMC Fund I, the bETA Accelerator, and post-acquisition concierge services.
- Ownership category
- akta.pro rank
New Majority Capital industry classification
Industry- Product category
- Impact Investing / Private Equity (ETA Micro-Buyout)
- NAICS
- Portfolio Management and Investment Advice (523940), Funds, Trusts, and Other Financial Vehicles (525)
- SIC
- Investment Advice (6282), Security Brokers, Dealers & Flotation Companies (6211)
- akta.pro primary industry
- Micro-PE / Lower Middle Market ETA Funds (FSANALAG)
- akta.pro secondary industry
- SME Term Loans & Growth Capital (FSAKAGAB)
Keywords
Where New Majority Capital is headquartered
LocationHeadquarters
- HQ city
- Providence
- HQ country
- United States
- HQ region
- North America
Offices2 records
Markets served
New Majority Capital business model
Business model- GTM type
- B2B and B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D, Others
Revenue model
- Fund Management / Private Equity: NMC generates revenue through management fees and carried interest on NMC Fund I, a private equity micro-buyout fund targeting acquisitions of $500K-$2M EBITDA small businesses. The fund provides 100% non-extractive financing for NMC Fellows.
- Accelerator Program: The bETA Accelerator is a 10-week program educating underrepresented entrepreneurs on business acquisition. The accelerator is run by NMC's 501(c)(3) foundation and provides education, tools, and access to capital.
- Concierge Services - Insurance: NMC partners with Tribe Insurance Group to provide business insurance solutions to acquiring entrepreneurs. This generates referral/partnership revenue through the New Majority Insurance Solutions brand.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Multi-year contract | NMC Fellows Program - No cost to entrepreneurs |
| Freemium | Annual | bETA Accelerator - Free program |
| Other | Multi-year contract | Investor Deck Request |
Go-to-market motion3 records
Distribution channels5 records
Marketing channels7 records
New Majority Capital product offering
Product offeringCore offering
New Majority Capital is an impact investing firm that deploys non-extractive capital and provides end-to-end support for underrepresented entrepreneurs to acquire profitable small businesses through Entrepreneurship Through Acquisition (ETA). Its integrated platform includes the NMC Fund I private equity micro-buyout fund, the bETA Accelerator education program, NMC Fellows Program acquisition pathway, 0% interest Pre-Acquisition Loan financing, and a Concierge Suite of post-acquisition back-office services including insurance, HR, IT, and accounting.
Product overview
New Majority Capital is an impact investing firm operating as a platform with multiple integrated products and services focused on Entrepreneurship Through Acquisition (ETA). The core offering consists of NMC Fund I (a $50M private equity micro-buyout fund targeting $500K-$2M EBITDA businesses), the bETA Accelerator (a 10-week education program), and the NMC Fellows Program (a comprehensive acquisition support pathway). The platform is supplemented by Concierge Suite services including business insurance, HR, IT, and accounting support, plus PAL Financing for 0% interest pre-acquisition loans. The company mandates that all portfolio companies share 10% of annual profits with employees.
Differentiator
Problem solved
Functional benefit
Brands
- bETA Accelerator: 10-week accelerator program designed to give underrepresented individuals the knowledge, tools, and access to capital needed to acquire and run successful small businesses through Entrepreneurship through Acquisition.
- NMC Fund I
- bETA
Products and services
- NMC Fund I A $50M target private equity micro-buyout fund that provides 100% non-extractive financing to NMC Fellows for acquiring profitable small businesses with $500K–$2M EBITDA, enabling entrepreneurs to reach 100% ownership via a time-vested schedule. Targeted at accredited investors and institutional impact investors.
- bETA Accelerator A free 10-week cohort-based accelerator program, run through the NMC 501(c)(3) foundation, that gives underrepresented individuals the knowledge, tools, and access to capital needed to acquire and run an existing small business via ETA.
- NMC Fellows Program A comprehensive ETA program providing training, guidance, mentorship, and capital support for underrepresented entrepreneurs to acquire, operate, and scale small businesses, structured as a six-step process from search through post-acquisition. Free at point of use.
- Succession Ready Program
Quantifiable outcome
- 65 NMC Fellow acquisitions completed
- +5 more outcomes
Companies that use New Majority Capital
Customer profileNamed customers10 records
Segments3 records
Ideal customer profiles3 records
New Majority Capital technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
New Majority Capital partnerships and signals
Strategic signalPartnerships
Eleven partnerships are on record, tiered key and support.
- Black Innovation AlliancekeyPartner organization supporting underrepresented entrepreneurs in innovation and business ownership
- BERC (Blacks unused Economic Research Center)keyPartner organization hosting First Fridays think tanks and supporting economic research for Black communities
- National Association of Investment Companies (NAIC)keyNAIC is a member organization representing minority investment professionals. NMC featured in NAIC Member Profile highlighting wealth disparity work.
- Zebras Unite CoOpsupportCooperative member supporting mission-aligned business practices
- Intentional Endowments Network (IEN)supportNetwork supporting colleges and universities in making investment decisions aligned with mission
- Viking Mergers & AcquisitionskeyInvestment bank facilitating M&A transactions. Facilitated Ballantyne Plastic Surgery acquisition involving NMC as capital partner.
- Tribe Insurance GroupkeyInsurance partner providing business insurance solutions (Key Man Life, General Liability, Property, Workers Compensation, Cyber, Employee Benefits) to NMC acquiring entrepreneurs through New Majority Insurance Solutions brand.
- Goldman Sachs 10,000 Small Business ProgramkeyRichard Bliss, national director of Goldman Sachs 10,000 Small Business program, assisted with developing bETA Accelerator curriculum.
- MIT Sloan School of ManagementkeyPartner for 8th Annual ETA Conference. Co-founder Allegra Stennett is MIT Sloan MBA alum. Partnership for education and research in entrepreneurship through acquisition.
- Babson CollegekeyCo-founders Havell Rodrigues and Kris Schumacher are Babson MBA alumni. Partnership for Babson's Annual ETA Conference and Lewis Institute for Social Innovation events.
- Duke University Fuqua School of BusinesskeyHost partner for Southeast Entrepreneurship Through Acquisition Conference (SEETA) along with UVA Darden and UNC Kenan-Flagler.
Scale indicators14 records
Recent moves7 records
Expansion highlights6 records
New Majority Capital competitors and assessment
Company assessmentDirect peers
- Apis & Heritage Capital Partners: Minority-led private equity firm that acquires and grows small to mid-sized businesses with founders from underrepresented backgrounds. Directly comparable to NMC's thesis of deploying PE capital to BIPOC entrepreneurs acquiring SMBs.
- The Vistria Group: Chicago-based impact private equity firm investing in middle-market companies serving underserved populations. Comparable thesis to NMC, though operating at a larger check size and broader sector mandate.
- SJF Ventures: Impact venture and growth equity firm backing mission-driven businesses in workforce, education, health, and clean energy. Comparable impact orientation and lower middle market focus.
- Acumen America: Impact investment vehicle backing businesses serving low-income Americans. Directly comparable impact mandate and entrepreneur-of-color focus, though operating at venture rather than buyout stage.
- Renewal Funds: BC-based impact venture and growth equity firm investing in founders building sustainable food and renewal economy businesses. Comparable thesis-driven, mission-aligned PE approach with entrepreneur support.
Broad incumbents
- Main Street Capital: Publicly traded lower middle market PE firm providing debt and equity capital to SMBs across the U.S. Comparable in target deal size band but operates as a broad incumbent rather than an impact-focused ETA specialist.
- Pritzker Private Capital: Family office-backed PE firm acquiring middle-market operating businesses with partner operators. Comparable acquisition-led model and operator partnership, though operating at materially larger check sizes.
Emerging players
- Brown Venture Group: Black-led venture firm investing in Black and Brown-led tech and consumer businesses. Comparable founder demographic thesis and impact mandate, though earlier-stage and venture-stage focused rather than micro-buyouts.
- Open Prairie: Impact-oriented private equity firm focused on growth-stage companies in agriculture, food, and rural/under-served U.S. markets. Comparable impact thesis and SMB focus, though more regionally concentrated.
Others
- Candide Group: Impact advisory and investment firm providing strategy, capital, and field-building for place-based economic development. Comparable impact orientation and ecosystem-building role in the impact investing landscape.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
New Majority Capital social profiles
Digital presenceNew Majority Capital financial estimates
Financial estimateRevenue estimate
Valuation estimate
New Majority Capital leadership team
Management profileNumber of profiles
Profiles6 records
New Majority Capital subsidiaries and ownership
Company hierarchySubsidiaries4 records
New Majority Capital funding detail
Funding detailFunding overview
Funding rounds1 record
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
New Majority Capital M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about New Majority Capital
What does New Majority Capital do?
New Majority Capital is an impact investing firm that deploys non-extractive capital and provides end-to-end support for underrepresented entrepreneurs to acquire profitable small businesses through Entrepreneurship Through Acquisition (ETA). Its integrated platform includes the NMC Fund I private equity micro-buyout fund, the bETA Accelerator education program, NMC Fellows Program acquisition pathway, 0% interest Pre-Acquisition Loan financing, and a Concierge Suite of post-acquisition back-office services including insurance, HR, IT, and accounting.
Is New Majority Capital a public or private company?
New Majority Capital is a private company. It is classified as venture growth investor backed and is currently operating.
When was New Majority Capital founded?
New Majority Capital was founded in 2022. It employs 1 to 10 people.
Where is New Majority Capital based?
New Majority Capital is headquartered in Providence, United States, in the North America region.
How does New Majority Capital make money?
Three revenue lines are on record. Fund Management / Private Equity is the primary driver. The others are accelerator Program and concierge Services - Insurance.
Who are New Majority Capital's main competitors?
Direct peers on record are Apis & Heritage Capital Partners, The Vistria Group, SJF Ventures, Acumen America and Renewal Funds. Broad incumbents are Main Street Capital and Pritzker Private Capital. Emerging players are Brown Venture Group and Open Prairie. Candide Group is listed as an others.
Does New Majority Capital have an API?
No public API is recorded for New Majority Capital.
What industry is New Majority Capital in?
New Majority Capital's product category is Impact Investing / Private Equity (ETA Micro-Buyout). Its primary akta.pro industry code is FSANALAG, Micro-PE / Lower Middle Market ETA Funds, with a secondary code of FSAKAGAB, SME Term Loans & Growth Capital. Its NAICS code is 523940 and its SIC code is 6282.