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Dufil Prima Foods

Full company profile

uuid0009lgo

Namestring
Dufil Prima Foods
Legal namestring
Dufil Prima Foods
Websiteurl
dufil.com
Company typeenum
Private
Founded yearint
1995
Operating statusenum
Operating
Ownership categoryenum
Headcount rangeband
101–250
akta.pro rankint
HeadquartersLagos, Nigeria
HQ citystring
Lagos
HQ countrystring
Nigeria
HQ regionstring
Africa
Markets served

Serves global market

Keyword5 values
instant noodles, packaged food manufacturing, palm oil production, consumer food products, food processing
Industry3 codes
1Noodle Manufacturing (instant, ramen, rice noodles)
CodeAFAKABACPrimaryYes
2Palm Oil Milling, Refining & Fractionation
CodeAFAKAEABPrimaryNo
3Industrial Oil & Wax Crop Farming (Castor, Jojoba, Oil Palm for industrial uses)
CodeAFAGAGALPrimaryNo
NAICS code3 codes
  • Food Manufacturing311
  • Starch and Vegetable Fats and Oils Manufacturing31122
  • Soybean and Other Oilseed Processing311224
SIC code2 codes
  • Food And Kindred Products2000
  • Agricultural Production-Crops100
Product category
Instant Noodles
GTM motion1 record

Each record includes

Type, Description, Source

Revenue model1 record
1Instant Noodle Manufacturing and Sales
TypeOne Time License
Description

Dufil Prima Foods manufactures and distributes Indomie instant noodles in Nigeria, operating as the local production arm of Indofood. The company generates revenue through the sale of packaged food products to Nigerian consumers and retailers.

businessday.ng
Distribution channels1 record

Each record includes

Title, Type, Scope, Target buyer, Description, Source

Cost components4 values
Supply Chain, Operations, Personnel, Marketing or Sales
GTM typeB2C
B2C
Offering typeHardware or Manufacturing
Hardware or Manufacturing
Brand1 record
1Indomie
Description

Indomie is the instant noodle brand produced by Dufil Prima Foods in Nigeria under license from Indofood.

blogs.lse.ac.uk
Core offering1 text field

Dufil Prima Foods manufactures and distributes Indomie instant noodles in Nigeria, operating as the local production subsidiary of Indonesia's Indofood conglomerate. The company runs large-scale instant noodle manufacturing facilities and has made significant backward integration investments in palm oil production to ensure supply chain stability and cost competitiveness for its packaged food products.

Differentiator
Functional benefit
Problem solved
Product overview1 text field

Dufil Prima Foods is a food manufacturing company that produces Indomie instant noodles in Nigeria as part of Indofood's production network. The company operates as the local producer of Indomie branded instant noodle products, which represent its primary product offering. The product portfolio centers on instant noodles with various flavors and formulations targeting Nigerian consumers.

Product and service1 record
1Indomie Instant Noodles
CategoryPackaged Food / Instant Noodles
Scale indicator2 records

Each record includes

Type, Value, Description, Source

Partnership2 partners
Strategic tierCoreTypeStrategic or Co-development PartnerAnnounced on2011-01-01
Description

Dufil Prima Foods benefited from Nigeria's 2011 backward integration policy for palm oil, which spurred billions of dollars in investments. This policy framework encouraged domestic production of agricultural commodities to reduce import dependency.

Strategic tierFlagshipTypeStrategic or Co-development PartnerAnnounced on1965-01-01
Description

Indofood is the parent company of Dufil Prima Foods, establishing the Indomie instant noodle production facility in Nigeria. This partnership represents Indofood's expansion into the Nigerian market, with Dufil Prima Foods serving as the licensed local production subsidiary for the Indomie brand. The relationship began as part of Indonesia-Nigeria diplomatic and trade relations established in 1965.

Recent move4 records

Each record includes

Date, Type, Title, Description, Source

Expansion highlight3 records

Each record includes

Type, Description

Peers10 records
TypeBroad incumbent
Description

Parent company and global instant noodle leader. Directly comparable as the originator of the Indomie brand and a multi-category packaged food conglomerate operating across noodle, flour, and palm oil (Salim Group) — fully overlapping product, input, and category mix with Dufil Prima Foods.

TypeDirect peer
Description

Nigerian/Indonesian conglomerate that manufactures and distributes Indomie instant noodles across West Africa outside Nigeria under license from Indofood. Directly comparable as the regional licensee-producer of the same brand using a similar manufacturing and distribution model in adjacent West African markets.

TypeDirect peer
Description

Major Nigerian oil palm plantation and palm oil producer, also identified as a peer alongside Dufil Prima Foods among Nigeria's top palm oil producers. Comparable for plantation scale, refining capability, and exposure to the same backward integration policy framework.

TypeDirect peer
Description

One of Nigeria's largest food and agro-processing conglomerates, with operations spanning flour milling, pasta, noodles, edible oils, and animal feed. Comparable as a vertically integrated Nigerian food manufacturer serving similar mass-market consumers with overlapping product categories (pasta, noodles, oils).

TypeDirect peer
Description

Nigerian flour milling and pasta/noodle producer. Comparable as a direct competitor in Nigerian wheat-based packaged foods (pasta, noodles) targeting similar mass-market consumers through similar retail and distribution channels.

TypeBroad incumbent
Description

Nigeria's largest conglomerate with food, sugar, and previously pasta/noodle operations. Comparable as a dominant Nigerian packaged food and consumer staples producer with overlapping distribution networks and customer segments.

TypeDirect peer
Description

One of Nigeria's largest oil palm plantation and palm oil mill operators, listed alongside Dufil Prima Foods among the country's top palm oil producers. Directly comparable for the palm oil vertical, sharing capital intensity, regulatory exposure, and end-market dynamics.

TypeDirect peer
Description

Nigerian food company producing flour, pasta, sugar, and edible oils for mass-market consumers. Comparable to Dufil Prima Foods as a large-scale Nigerian packaged food manufacturer competing for similar retail shelf space, consumer wallets, and supply chain inputs (wheat, oils).

TypeEmerging player
Description

Malaysian instant noodle and snack manufacturer with growing presence in Africa and the Middle East. Comparable as an emerging international instant noodle exporter targeting similar emerging-market consumers with similar shelf-stable, low-unit-price products.

TypeBroad incumbent
Description

Subsidiary of Nestlé operating in Nigeria with broad packaged food portfolio including Maggi seasonings and noodles. Comparable as a large multinational packaged food manufacturer serving the same Nigerian mass-market consumers with overlapping categories (seasonings, noodles, culinary).

Market position
Strengths5 records

Each record includes

Headline, Details, Source

Weaknesses5 records

Each record includes

Headline, Details, Source

Competitive moat4 records

Each record includes

Type, Details

Key risks6 records

Each record includes

Headline, Details, Source

Key highlights6 records

Each record includes

Headline, Details, Source

Customer concentration

Classification, Details

Segment1 record

Each record includes

Title, Type, Primary, Description, Pain point addressed, Use case, Source

Ideal customer profile1 record

Each record includes

Profile, Firmographic size, Sales motion, Sales cycle length, Buying structure, Purchase trigger, Buyer persona, Geography, Industry vertical, Primary use case, Description, Pain points, Evidence proof points, Target buyer

Technology focused
No
API detail
Has APIbool
No

Docs URL, Description

AI maturity
App detail

Has app

Core technology
Revenue estimate
Valuation estimate
Number of profiles
Profiles1 record

Each record includes

Name, Designation, Designation category, Overview, Profile commentary, Source

No data
No data
Funding overview

Funding stage, Last funding date, Total funding USD

Funding rounds

Each record includes

Round, Amount USD, Date, Pre money valuation, Total investors, Investors, News

Investors

Each record includes

Name, Type, Date of entry, Rounds participated, Website

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Each record includes

Name, Acquisition type, Announced date, Completed date, Status, Website, News

Investment

Each record includes

Name, Round, Announced date, Lead investor, Website, News

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Dufil Prima Foods

Instant Noodlesdufil.com

Dufil Prima Foods firmographics

Firmographics
Name
Dufil Prima Foods
Legal name
Dufil Prima Foods
Website
https://dufil.com
Company type
Private
Founded year
1995
Operating status
Operating
Headcount range
101–250 employees
Ownership category
akta.pro rank

Dufil Prima Foods industry classification

Industry
Product category
Instant Noodles
NAICS
Food Manufacturing (311), Starch and Vegetable Fats and Oils Manufacturing (31122), Soybean and Other Oilseed Processing (311224)
SIC
Food And Kindred Products (2000), Agricultural Production-Crops (100)
akta.pro primary industry
Noodle Manufacturing (instant, ramen, rice noodles) (AFAKABAC)
akta.pro secondary industries
Palm Oil Milling, Refining & Fractionation (AFAKAEAB), Industrial Oil & Wax Crop Farming (Castor, Jojoba, Oil Palm for industrial uses) (AFAGAGAL)

Keywords

  • Instant noodles
  • Packaged food manufacturing
  • Palm oil production
  • Consumer food products
  • Food processing

Where Dufil Prima Foods is headquartered

Location

Headquarters

HQ city
Lagos
HQ country
Nigeria
HQ region
Africa

Markets served

Dufil Prima Foods business model

Business model
GTM type
B2C
Offering type
Hardware or Manufacturing
Cost components
Supply Chain, Operations, Personnel, Marketing or Sales

Revenue model

  1. Instant Noodle Manufacturing and Sales: Dufil Prima Foods manufactures and distributes Indomie instant noodles in Nigeria, operating as the local production arm of Indofood. The company generates revenue through the sale of packaged food products to Nigerian consumers and retailers.

Go-to-market motion1 record

Distribution channels1 record

Dufil Prima Foods product offering

Product offering

Core offering

Dufil Prima Foods manufactures and distributes Indomie instant noodles in Nigeria, operating as the local production subsidiary of Indonesia's Indofood conglomerate. The company runs large-scale instant noodle manufacturing facilities and has made significant backward integration investments in palm oil production to ensure supply chain stability and cost competitiveness for its packaged food products.

Product overview

Dufil Prima Foods is a food manufacturing company that produces Indomie instant noodles in Nigeria as part of Indofood's production network. The company operates as the local producer of Indomie branded instant noodle products, which represent its primary product offering. The product portfolio centers on instant noodles with various flavors and formulations targeting Nigerian consumers.

Differentiator

Problem solved

Functional benefit

Brands

  • Indomie: Indomie is the instant noodle brand produced by Dufil Prima Foods in Nigeria under license from Indofood.

Products and services

  • Indomie Instant Noodles

Companies that use Dufil Prima Foods

Customer profile

Segments1 record

Ideal customer profiles1 record

Dufil Prima Foods technology and API

Technology

Technology focussed No

API detail

Has API
No
API docs
API detail

Core technology

AI maturity

App detail

Dufil Prima Foods partnerships and signals

Strategic signal

Partnerships

Two partnerships are on record, tiered core and flagship.

  • Nigerian Government (Backward Integration Policy)coreStrategic or Co-development Partner · 1 January 2011Dufil Prima Foods benefited from Nigeria's 2011 backward integration policy for palm oil, which spurred billions of dollars in investments. This policy framework encouraged domestic production of agricultural commodities to reduce import dependency.
  • IndofoodflagshipStrategic or Co-development Partner · 1 January 1965Indofood is the parent company of Dufil Prima Foods, establishing the Indomie instant noodle production facility in Nigeria. This partnership represents Indofood's expansion into the Nigerian market, with Dufil Prima Foods serving as the licensed local production subsidiary for the Indomie brand. The relationship began as part of Indonesia-Nigeria diplomatic and trade relations established in 1965.

Scale indicators2 records

Recent moves4 records

Expansion highlights3 records

Dufil Prima Foods competitors and assessment

Company assessment

Broad incumbents

  • Indofood Sukses Makmur (Indofood): Parent company and global instant noodle leader. Directly comparable as the originator of the Indomie brand and a multi-category packaged food conglomerate operating across noodle, flour, and palm oil (Salim Group) — fully overlapping product, input, and category mix with Dufil Prima Foods.
  • Dangote Group (Dangote Sugar / Dangote Noodles): Nigeria's largest conglomerate with food, sugar, and previously pasta/noodle operations. Comparable as a dominant Nigerian packaged food and consumer staples producer with overlapping distribution networks and customer segments.
  • Nestlé Nigeria: Subsidiary of Nestlé operating in Nigeria with broad packaged food portfolio including Maggi seasonings and noodles. Comparable as a large multinational packaged food manufacturer serving the same Nigerian mass-market consumers with overlapping categories (seasonings, noodles, culinary).

Direct peers

  • Tolaram Group: Nigerian/Indonesian conglomerate that manufactures and distributes Indomie instant noodles across West Africa outside Nigeria under license from Indofood. Directly comparable as the regional licensee-producer of the same brand using a similar manufacturing and distribution model in adjacent West African markets.
  • Okomu Oil Palm Company: Major Nigerian oil palm plantation and palm oil producer, also identified as a peer alongside Dufil Prima Foods among Nigeria's top palm oil producers. Comparable for plantation scale, refining capability, and exposure to the same backward integration policy framework.
  • Flour Mills of Nigeria: One of Nigeria's largest food and agro-processing conglomerates, with operations spanning flour milling, pasta, noodles, edible oils, and animal feed. Comparable as a vertically integrated Nigerian food manufacturer serving similar mass-market consumers with overlapping product categories (pasta, noodles, oils).
  • Honeywell Flour Mills: Nigerian flour milling and pasta/noodle producer. Comparable as a direct competitor in Nigerian wheat-based packaged foods (pasta, noodles) targeting similar mass-market consumers through similar retail and distribution channels.
  • Presco Plc: One of Nigeria's largest oil palm plantation and palm oil mill operators, listed alongside Dufil Prima Foods among the country's top palm oil producers. Directly comparable for the palm oil vertical, sharing capital intensity, regulatory exposure, and end-market dynamics.
  • BUA Foods: Nigerian food company producing flour, pasta, sugar, and edible oils for mass-market consumers. Comparable to Dufil Prima Foods as a large-scale Nigerian packaged food manufacturer competing for similar retail shelf space, consumer wallets, and supply chain inputs (wheat, oils).

Emerging players

  • Mamee-Double Decker: Malaysian instant noodle and snack manufacturer with growing presence in Africa and the Middle East. Comparable as an emerging international instant noodle exporter targeting similar emerging-market consumers with similar shelf-stable, low-unit-price products.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

Dufil Prima Foods social profiles

Digital presence

Dufil Prima Foods financial estimates

Financial estimate

Revenue estimate

Valuation estimate

Dufil Prima Foods leadership team

Management profile

Number of profiles

Profiles1 record

Dufil Prima Foods funding detail

Funding detail

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

Dufil Prima Foods M&A and investment

M&A and investment

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Dufil Prima Foods

What does Dufil Prima Foods do?

Dufil Prima Foods manufactures and distributes Indomie instant noodles in Nigeria, operating as the local production subsidiary of Indonesia's Indofood conglomerate. The company runs large-scale instant noodle manufacturing facilities and has made significant backward integration investments in palm oil production to ensure supply chain stability and cost competitiveness for its packaged food products.

Is Dufil Prima Foods a public or private company?

Dufil Prima Foods is a private company. It is classified as corporate owned and is currently operating.

When was Dufil Prima Foods founded?

Dufil Prima Foods was founded in 1995. It employs 101 to 250 people.

Where is Dufil Prima Foods based?

Dufil Prima Foods is headquartered in Lagos, Nigeria, in the Africa region.

How does Dufil Prima Foods make money?

One revenue line is on record: instant Noodle Manufacturing and Sales.

Who are Dufil Prima Foods's main competitors?

Broad incumbents on record are Indofood Sukses Makmur (Indofood), Dangote Group (Dangote Sugar / Dangote Noodles) and Nestlé Nigeria. Direct peers are Tolaram Group, Okomu Oil Palm Company, Flour Mills of Nigeria, Honeywell Flour Mills, Presco Plc and BUA Foods. Mamee-Double Decker is listed as an emerging player.

Does Dufil Prima Foods have an API?

No public API is recorded for Dufil Prima Foods.

What industry is Dufil Prima Foods in?

Dufil Prima Foods's product category is Instant Noodles. Its primary akta.pro industry code is AFAKABAC, Noodle Manufacturing (instant, ramen, rice noodles), with a secondary code of AFAKAEAB, Palm Oil Milling, Refining & Fractionation. Its NAICS code is 311 and its SIC code is 2000.

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Live signals
MyJoyOnlineIndomieFest lights up Takoradi, extending Ghana’s biggest family celebration to the Western RegionDufil Prima Foods, manufacturer of Indomie noodles in Ghana, hosted IndomieFest at Takoradi Mall in the Western Region on July 18th, drawing families with children as early as 7am despite the 9am start time. The event featured interactive activities including cooking competitions, bouncy castles, VR experiences, and performances by Ghanaian artists Medikal and Kuami Eugene. This was the second edition of the regional tour following events in Koforidua and Accra earlier in the year.London School of Economics and Political ScienceNigeria–Indonesia relations reflect a new era of Global South relationsNigeria and Indonesia have evolved their diplomatic relationship, established in 1965, into a practical partnership centered on trade, investment, and technology, with bilateral trade growing from approximately £2.08 billion in 2021 to over £3.76 billion by 2023. Indonesia is now Nigeria's second-largest trading partner in Africa, with at least 15 Indonesian companies active across sectors including instant noodles, petrochemicals, household products, and pharmaceuticals. Key investments include Indorama's £167 million acquisition of Eleme Petrochemicals, Indofood's Indomie production through Dufil Prima Foods, and Kalbe Farma's pharmaceutical joint venture with Orange Drugs Nigeria.BusinessdayPolicy flip-flop threatens palm oil backward integration investmentsNigeria's 2011 backward integration policy for palm oil, which spurred billions of dollars in investments from companies like Wilmar, Dufil Prima Foods, Presco, and Okomu, is now under threat from cheap palm oil imports flooding the market. The country's largest palm oil producers achieved record profits in 2025 with combined net profit of N201.64 billion, but industry stakeholders warn of an existential crisis as fresh fruit prices have crashed 43 percent from N2.8 million to N1.6 million per ton. Industry leaders and associations are urging the government to regulate crude palm oil imports, alleging that smuggled palm oil enters through over 300 coastal entry points nightly, undermining domestic producers and discouraging new investments.LinkedInBlue Tokai Coffee Roasters raises $25M for global expansionIndomie, produced locally by Dufil Prima Foods under Tolaram Group, entered Nigeria in 1988 and has since achieved dominant market control, capturing approximately 74% of the country's instant noodle market with annual consumption reaching over 8 billion servings. The company's success is attributed to a strategic playbook combining cultural flavor adaptation, local manufacturing to reduce costs and ensure supply, extensive distribution networks, and brand positioning through media engagement and affordability. This has turned Indomie into a near-generic brand name in Nigeria and established Tolaram Group's valuation at over $1 billion.Daily TrustPalm Oil Plantation: Dufil compensate 1,628 farmers in EdoDufil Prima Foods compensated 1,628 farmers across 14 communities in Edo state for 17,954 hectares of land acquired for palm oil cultivation. The payment exercise began April 8, 2019 and will last three weeks, overseen by the Ministry of Agriculture. The company plans an integrated palm oil mill and upcoming EIA and RSPO assessments.