Kurt Salmon

What Kurt Salmon does

Kurt Salmon is a privately held global management consulting firm headquartered in New York, United States, founded in 1935 and operating with between 1,001 and 5,000 employees. The firm positions itself as dedicated to building the market leaders of tomorrow across industries, with strategic advisory as its core offering and an apparent focus on adaptability as client needs evolve.\n\nThe firm has historically extended its capabilities through targeted acquisitions, including the October 6, 2015 acquisition of Mobispoke for an undisclosed amount, which added mobile and digital capabilities to a traditional strategy and operations consulting base. Identified leadership includes Chief Executive Officer Brooks Kitchel, director Steve Osburn, and Randy Unger as Managing Director for North American Retail Strategy, indicating an active vertical practice in retail alongside broader advisory mandates.\n\nKurt Salmon's business model follows professional services conventions: revenue is generated through client engagements delivered by senior consultants, pricing is not publicly disclosed, and go-to-market appears to be enterprise field sales with vertical specialization (notably retail in North America). With nearly nine decades of operating history, the firm operates as a mid-sized strategy and operations consultancy serving enterprise clients in the United States and beyond, though specific revenue, customer logos, and product details are not disclosed in the available data.

Name

Kurt Salmon

Website

https://kurtsalmon.com

Company type

Private

Founded year

1935

Operating status

Operating

Headcount range

1,001–5,000 employees

Short description

Kurt Salmon is a privately held global management consulting firm headquartered in New York, founded in 1935 with 1,001–5,000 employees, dedicated to building market leaders through strategy and digital transformation advisory services, with added mobile capabilities from its 2015 Mobispoke acquisition.

Ownership category

akta.pro rank

Headquarters

HQ city

New York

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales

Revenue model

1. Retail Consulting Services: Professional consulting services for retail transformation, including strategy, digital transformation, AI implementation, supply chain optimization, and operational excellence.
2. Managed Services: Ongoing managed services for retail operations, including process optimization and technology outsourcing.

Go-to-market motion1 record

Distribution channels3 records

Marketing channels4 records

Core offering

Kurt Salmon is a global management consulting firm that provides strategic advisory services to retail and consumer goods companies. The firm helps clients build market leadership through business transformation initiatives, with dedicated practice areas including North American Retail Strategy led by a Managing Director.

Differentiator

Problem solved

Functional benefit

Products and services

• Management Consulting Services
• Retail Strategy Consulting

Quantifiable outcome

• 46% of retail worker tasks could be automated or augmented by AI
• +2 more outcomes

Named customers2 records

Segments9 records

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature2 records

Partnerships

16 partnerships are on record, tiered core and extended.

• SAPcoreTechnology or IntegrationStrategic technology partnership helping unlock the value of SAP application portfolios with intelligence, innovation and industry expertise.
• MicrosoftcoreTechnology or IntegrationPartnership to reinvent how retailers work with Microsoft's secure, agile and AI-powered platforms and tools. Accenture and Avanade named 2024 Microsoft Global SI Partner of the Year in Retail & Consumer Goods.
• Google CloudcoreTechnology or IntegrationPartnership to achieve transformative results through scalable infrastructure, advanced data analytics, robust security, targeted advertising and cutting-edge generative AI.
• OraclecoreTechnology or IntegrationImplementation partnership for end-to-end Oracle solutions including infrastructure, applications, middleware, and databases that are flexible and scalable.
• SalesforcecoreTechnology or IntegrationPartnership to enhance customer interactions by harnessing data and AI with Salesforce, enabling seamless personalized experiences that drive loyalty and growth.
• AdobeextendedTechnology or IntegrationExtended ecosystem partner for digital experience and marketing technology solutions.
• AWSextendedTechnology or IntegrationExtended ecosystem partner for cloud infrastructure and services.
• NvidiaextendedTechnology or IntegrationExtended ecosystem partner for AI and accelerated computing capabilities.
• SnowflakeextendedTechnology or IntegrationExtended ecosystem partner for data cloud and analytics.
• DatabricksextendedTechnology or IntegrationExtended ecosystem partner for data engineering and AI platform.
• WorkdayextendedTechnology or IntegrationExtended ecosystem partner for human capital management and financial management solutions.
• ServiceNowextendedTechnology or IntegrationExtended ecosystem partner for digital workflow and operational technology solutions.
• Blue YonderextendedTechnology or IntegrationExtended ecosystem partner for supply chain and retail planning solutions.
• ShopifyextendedTechnology or IntegrationExtended ecosystem partner for commerce platform solutions.
• Manhattan AssociatesextendedTechnology or IntegrationExtended ecosystem partner for supply chain and inventory management solutions.
• AvanadecoreImplementation/ SI/ Consulting PartnerJoint delivery partner for Microsoft solutions; Accenture and Avanade together received Microsoft 2024 Global SI Partner of the Year in Retail & Consumer Goods.

Scale indicators4 records

Recent moves1 record

Expansion highlights2 records

Broad incumbents

• Accenture: Global professional services giant with a large retail consulting practice that directly overlaps Kurt Salmon's vertical focus; the source dataset is in fact drawn from Accenture's retail practice page, underscoring direct competitive overlap.
• McKinsey & Company: Premier global management consultancy with a dedicated Consumer & Retail practice, competing for the same enterprise retail strategy and transformation engagements as Kurt Salmon.
• Boston Consulting Group: Top-tier global strategy consultancy with a Consumer & Retail sector practice, directly comparable in serving large retailers on strategy, operations, and digital transformation mandates.
• Bain & Company: Global management consulting firm with a deep Retail and Consumer Products practice, competing for similar strategic advisory and performance-improvement engagements in retail.
• Deloitte Consulting: Big Four advisory firm with a sizeable Consumer & Industrial Products consulting practice, competing on retail technology implementations, supply chain, and customer experience transformations.
• PwC Advisory / Strategy&: Big Four firm operating a global retail and consumer advisory practice that competes on strategy, operations, and digital mandates at the enterprise level.
• EY-Parthenon: Strategy consulting arm of EY with a dedicated Consumer Products & Retail practice, directly overlapping Kurt Salmon's enterprise retail strategy offering.
• KPMG Advisory: Big Four advisory firm with a Consumer & Retail consulting practice that competes for retail transformation, technology implementation, and operational excellence engagements.

Direct peers

• Kearney: Global management consulting firm historically of similar mid-to-large size, with a strong Consumer & Retail practice; most directly comparable in scale, vintage, and retail vertical focus to Kurt Salmon.
• Oliver Wyman: Global management consultancy with a Consumer & Retail practice of similar scale, focused on strategy, operations, and risk advisory for retailers and consumer goods companies.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat2 records

Key risks4 records

Key highlights4 records

Customer concentration

• Xx.com/infokurtsalmon
• Facebookfacebook.com/kurtsalmonna
• LinkedInlinkedin.com/company/kurt-salmon

Revenue estimate

Valuation estimate

Number of profiles

Profiles3 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A1 record

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Kurt Salmon