Imaginary Landscape
Imaginary Landscape is a Chicago-based web development firm founded in 1995 that builds custom websites and web applications using Python, Django, and React for enterprise, healthcare, and nonprofit clients, with long-term support contracts.
- Company typePrivate
- Founded1995
- HeadquartersChicago, United States
- Headcount11–50
- GTM typeB2B
- OfferingServices
What Imaginary Landscape does
Imaginary Landscape is a Chicago-based web development and design firm founded in 1995, specializing in custom websites and web applications built on Python, Django, and React. The firm serves primarily enterprise and mid-market clients in verticals including healthcare (with HIPAA-compliant infrastructure), nonprofit organizations requiring high-traffic, content-rich sites, and Chicago-area small businesses. Notable technical work includes the Rock and Roll Hall of Fame Fan Voting application that processed over 5 million votes, and the firm maintains a proprietary Elasticsearch-based site search engine (iScraper) as well as open-source Django libraries including django-nocaptcha-recaptcha.
The company's core technology stack is Python/Django on the backend with React front-end integration, leveraging PostgreSQL with PostGIS for geographic data and Elasticsearch for search. Imaginary Landscape has been a Django Software Foundation Corporate Member since 2012 and has sponsored PyCon annually since 2008, reflecting deep engagement with the Python/Django open-source community. The firm operates from a single office in Evanston, Illinois, with 11-50 employees.
Imaginary Landscape's revenue model combines project-based custom web development (low-to-mid five figures per engagement, ranging from under $10K to over $100K) with recurring post-launch support and maintenance contracts, some spanning over a decade. Go-to-market is consultative and direct, led by Vice President of Business Development Toni Van Ert, with leads generated through the company website, RFP submissions, and inbound from content marketing (an extensive technical blog) and community presence (Chicago Djangonauts meetup, DjangoCon presentations). The firm is privately held with no external funding, managed by President and CEO Brian Moloney.
Imaginary Landscape firmographics
Firmographics- Name
- Imaginary Landscape
- Legal name
- Imaginary Landscape, LLC
- Website
- https://imagescape.com
- Company type
- Private
- Founded year
- 1995
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Imaginary Landscape is a Chicago-based web development firm founded in 1995 that builds custom websites and web applications using Python, Django, and React for enterprise, healthcare, and nonprofit clients, with long-term support contracts.
- Ownership category
- akta.pro rank
Imaginary Landscape industry classification
Industry- Product category
- Custom Web Development Services
- NAICS
- Custom Computer Programming Services (541511), Graphic Design Services (54143), Software Publishers (5132)
- SIC
- Services-Computer Programming Services (7371), Services-Computer Programming, Data Processing, Etc. (7370), Services-Mailing, Reproduction, Commercial Art & Photography (7330)
- akta.pro primary industry
- Digital Creative & Experience Design Agencies (Web/App/UX) (MPAAAAAD)
- akta.pro secondary industries
- Platform Engineering & Internal Developer Platforms (IDP) (BPAEAKAC), Graphic Design & Visual Content Production (BPAFAIAC)
Keywords
Where Imaginary Landscape is headquartered
LocationHeadquarters
- HQ city
- Chicago
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Imaginary Landscape business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Technology or R&D, Marketing or Sales, Operations, Infrastructure
Revenue model
- Custom Web Development Projects: Project-based engagements for building custom websites, web applications, portals, dashboards, e-commerce stores, and 3rd party API integrations. Engagements start in the low-to-mid five figures with wide variance based on project scope and complexity.
- Ongoing Support and Maintenance: Long-term support contracts including hosting support, DevOps, security monitoring, performance monitoring, CMS training and updates, Django and open-source updates, and accessibility compliance. Some clients have been with the firm for over a decade.
- Consulting Services: Technology consulting services for architecture decisions, technology stack evaluation, and digital strategy guidance.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Multi-year contract | Project-based pricing with budget tiers |
Go-to-market motion1 record
Distribution channels2 records
Marketing channels5 records
Imaginary Landscape product offering
Product offeringCore offering
Imaginary Landscape designs, builds, and supports custom business websites and web applications using Python Django and React. Its services span portals and dashboards, third-party API integrations, custom applications, e-commerce stores, responsive design, content management systems, and ongoing hosting, DevOps, and post-launch support. The firm works primarily with healthcare, nonprofit, and enterprise clients across the United States, with engagements typically starting in the low-to-mid five figures and often evolving into long-term support relationships.
Product overview
Imaginary Landscape is a Chicago-based web development firm specializing in Python Django and React for custom business websites. Their core offering is Custom Web Development & Support, supplemented by specialized service modules including Django CMS Development, Responsive Design Services, E-commerce Development, Website Redesign Services, and Hosting Support & DevOps. The company also develops open-source Django modules (django-nocaptcha-recaptcha) and maintains internal tools like iScraper for Elasticsearch-based search. Their post-launch support services include ongoing maintenance, security monitoring, and performance optimization. They work with multiple CMS platforms including Django CMS, dotCMS, and WordPress, and integrate payment gateways (Stripe, Braintree, PayPal) for e-commerce projects.
Differentiator
Problem solved
Functional benefit
Products and services
- Custom Web Development and Support
Quantifiable outcome
- 5 million+ votes processed for Rock and Roll Hall of Fame Fan Voting application
- +1 more outcomes
Companies that use Imaginary Landscape
Customer profileNamed customers3 records
Segments4 records
Ideal customer profiles4 records
Imaginary Landscape technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration13 records
Feature3 records
Imaginary Landscape partnerships and signals
Strategic signalScale indicators4 records
Recent moves6 records
Expansion highlights3 records
Imaginary Landscape competitors and assessment
Company assessmentMarket position
Strengths4 records
Competitive moat4 records
Key risks6 records
Key highlights6 records
Customer concentration
Imaginary Landscape social profiles
Digital presenceImaginary Landscape compliance and trust
Trust signalCompliance4 records
Imaginary Landscape financial estimates
Financial estimateRevenue estimate
Valuation estimate
Imaginary Landscape leadership team
Management profileNumber of profiles
Profiles3 records
Imaginary Landscape funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Imaginary Landscape M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Imaginary Landscape
What does Imaginary Landscape do?
Imaginary Landscape designs, builds, and supports custom business websites and web applications using Python Django and React. Its services span portals and dashboards, third-party API integrations, custom applications, e-commerce stores, responsive design, content management systems, and ongoing hosting, DevOps, and post-launch support. The firm works primarily with healthcare, nonprofit, and enterprise clients across the United States, with engagements typically starting in the low-to-mid five figures and often evolving into long-term support relationships.
Is Imaginary Landscape a public or private company?
Imaginary Landscape is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Imaginary Landscape founded?
Imaginary Landscape was founded in 1995. It employs 11 to 50 people.
Where is Imaginary Landscape based?
Imaginary Landscape is headquartered in Chicago, United States, in the North America region.
How does Imaginary Landscape make money?
Three revenue lines are on record. Custom Web Development Projects are the primary driver. The others are ongoing Support and Maintenance and consulting Services.
Does Imaginary Landscape have an API?
No public API is recorded for Imaginary Landscape.
What industry is Imaginary Landscape in?
Imaginary Landscape's product category is Custom Web Development Services. Its primary akta.pro industry code is MPAAAAAD, Digital Creative & Experience Design Agencies (Web/App/UX), with a secondary code of BPAEAKAC, Platform Engineering & Internal Developer Platforms (IDP). Its NAICS code is 541511 and its SIC code is 7371.