Microworkers
- Company typePrivate
- Founded2009
- HeadquartersFrisco, United States
- Headcount11–50
- GTM typeB2B
- OfferingDigital Commerce or Content
Microworkers firmographics
Firmographics- Name
- Microworkers
- Legal name
- Weblabcenter, Inc.
- Website
- https://microworkers.com
- Company type
- Private
- Founded year
- 2009
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Ownership category
- akta.pro rank
Microworkers industry classification
Industry- Product category
- Crowdsourcing Platform
- NAICS
- Computer Systems Design and Related Services (54151)
- SIC
- Services-Employment Agencies (7361)
- akta.pro primary industry
- Gig / On-Demand Generalist Staffing Platforms (BPACACAK)
Keywords
Where Microworkers is headquartered
LocationHeadquarters
- HQ city
- Frisco
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Microworkers business model
Business model- GTM type
- B2B
- Offering type
- Digital Commerce or Content
- Cost components
- Technology or R&D, Personnel, Operations, Infrastructure, Marketing or Sales
Revenue model
- Employer Task Fees (Basic Campaigns): For Basic campaigns, employers are charged only for tasks rated as Satisfied. A 7.5% service fee is deducted from the task value per satisfied task, plus a $0.75 campaign approval fee per campaign.
- Employer Task Fees (Hire Group Campaigns): For Hire Group campaigns, employers pay per task assignment: 10% fee on tasks priced at $0.10 or above, or a flat $0.01 fee per task for assignments below $0.10. No campaign approval fee is charged for Hire Group.
- Worker Service Charge: Workers are charged a 10% service fee on earnings from satisfied tasks.
- Bonus System: Employers may award bonuses to workers ranging from 10% to 200% of the task value, providing an additional revenue stream for the platform on bonus amounts.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Transaction based/ take rate | Pay-as-you-go | Basic Campaign - Per-Satisfying Task Pricing |
| Transaction based/ take rate | Pay-as-you-go | Hire Group Campaign - Per-Task Assignment Pricing |
| Transaction based/ take rate | Pay-as-you-go | Worker Earnings - Service Charge |
| One time/ perpetual license | Pay-as-you-go | Deposit Requirement |
Go-to-market motion2 records
Distribution channels3 records
Marketing channels4 records
Microworkers product offering
Product offeringCore offering
Microworkers operates a crowdsourcing marketplace that connects employers with a global pool of 4.8M+ workers to complete small, paid micro-jobs (tasks). The platform offers two products: a Standard Platform for basic campaigns without templates, and a TTV (Template Test & Verification) Platform that provides pre-built customizable templates for structured tasks such as data annotation, transcription, content moderation, surveys, and data collection. The platform also exposes a REST API for programmatic campaign management.
Product overview
Microworkers is a crowdsourcing platform operating since 2009 with two main platforms: the Standard Platform for basic micro job campaigns and the TTV (Template Test & Verification) Platform for template-based complex tasks. The platform connects employers (who need micro jobs completed) with workers (who earn money completing tasks). Key offerings include API access for programmatic campaign management, pre-built templates for common task types (data annotation, surveys, transcription, content moderation, sentiment analysis), and advanced features like auto-approval, auto-rating, qualification tests, and bonus awarding. The platform specializes in AI training data collection including image annotation, video transcription, and NLP tasks.
Differentiator
Problem solved
Functional benefit
Brands
- MicroWorkers: The main crowdsourcing platform brand name.
Products and services
- Microworkers Standard Platform Self-serve crowdsourcing platform for employers to create and manage basic micro-task campaigns (without templates) and target a global workforce of 4.8M+ workers across 190+ countries. Used by businesses, AI/ML teams, and researchers to outsource data annotation, surveys, content moderation, and other small digital tasks at scale.
- Microworkers TTV (Template Test & Verification) Platform Advanced template-based platform offering pre-built, customizable templates for structured tasks such as Data Mining, Data Annotation, Surveys, Content Moderation, Transcription, and Sentiment Analysis. Includes Qualification Tests, VCode auto-verification, Hire Group dynamic targeting, Auto Rate Tasks, multi-worker consensus, Clone and Edit templates, and TTV Bonus rewards. Used by employers needing higher-quality structured micro-work.
- Microworkers REST API (v2.0) REST API (v2.0) that provides programmatic access to Microworkers platform features, including campaign management, task operations, worker rating, and proof submission. Used by developers and businesses to integrate Microworkers workflows into their own systems.
Quantifiable outcome
- 206,234,057+ tasks completed and 4,820,777+ workers available
Companies that use Microworkers
Customer profileSegments2 records
Ideal customer profiles2 records
Microworkers technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- Yes
- API docs
- API detail
Core technology
AI maturity
App detail
AI capability9 records
Feature8 records
Microworkers partnerships and signals
Strategic signalScale indicators3 records
Recent moves5 records
Expansion highlights4 records
Microworkers competitors and assessment
Company assessmentDirect peers
- Hive Micro: Crowdsourcing division of Hive, offering paid micro-tasks for AI training data labeling. Operates a similar marketplace model with global taskers and pay-per-task economics.
- Prolific: Online participant recruitment platform for academic and commercial research. Overlaps in survey and research task distribution, though more focused on vetted participants than open crowdsourcing.
- Amazon Mechanical Turk: Amazon's flagship crowdsourcing marketplace for micro-tasks. Direct competitor offering HITs (Human Intelligence Tasks) to a global worker pool with similar on-demand, transaction-based pricing and broad task categories (surveys, annotation, data collection).
- Appen: Global leader in data annotation and AI training data services with a managed crowd platform. Competes head-on in image annotation, transcription, and NLP data labeling, but with stronger enterprise orientation and SLAs.
- Scale AI: High-growth AI data labeling platform serving foundation model developers. Competes in image, text, and video annotation with AI-assisted tooling and quality guarantees, primarily targeting enterprise AI teams.
- Toloka: Crowdsourcing platform originally built by Yandex for AI training data. Offers similar micro-task distribution, qualification tests, and dynamic worker targeting, with global worker coverage across data annotation use cases.
- Clickworker: European-based crowdsourcing platform producing micro-task content, AI training data, and SEO content. Closely comparable business model, pricing structure, and target use cases to Microworkers.
- Remotasks: Data labeling task platform operated by Scale AI, focused on distributed taskers in emerging markets for AI training datasets. Directly comparable in terms of micro-task structure and global worker pool.
Broad incumbents
- TELUS International AI (formerly Lionbridge AI): Large managed data annotation services provider within a broader digital customer experience conglomerate. Competes in enterprise AI data labeling with a different delivery model (managed services) but overlapping customer base.
- Microsoft Universal Human Relevance System (UHRS): Microsoft's internal crowdsourcing platform for search relevance and AI data tasks, accessed via partners like Appen. Comparable in task structure but embedded within Microsoft's broader product ecosystem.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat4 records
Key risks6 records
Key highlights6 records
Customer concentration
Microworkers social profiles
Digital presenceMicroworkers financial estimates
Financial estimateRevenue estimate
Valuation estimate
Microworkers leadership team
Management profileNumber of profiles
Microworkers funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Microworkers M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Microworkers
What does Microworkers do?
Microworkers operates a crowdsourcing marketplace that connects employers with a global pool of 4.8M+ workers to complete small, paid micro-jobs (tasks). The platform offers two products: a Standard Platform for basic campaigns without templates, and a TTV (Template Test & Verification) Platform that provides pre-built customizable templates for structured tasks such as data annotation, transcription, content moderation, surveys, and data collection. The platform also exposes a REST API for programmatic campaign management.
Is Microworkers a public or private company?
Microworkers is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Microworkers founded?
Microworkers was founded in 2009. It employs 11 to 50 people.
Where is Microworkers based?
Microworkers is headquartered in Frisco, United States, in the North America region.
How does Microworkers make money?
Four revenue lines are on record. Employer Task Fees (Basic Campaigns) is the primary driver. The others are employer Task Fees (Hire Group Campaigns), worker Service Charge and bonus System.
Who are Microworkers's main competitors?
Direct peers on record are Hive Micro, Prolific, Amazon Mechanical Turk, Appen, Scale AI, Toloka, Clickworker and Remotasks. Broad incumbents are TELUS International AI (formerly Lionbridge AI) and Microsoft Universal Human Relevance System (UHRS).
Does Microworkers have an API?
Yes. Microworkers offers a public API (API 2.0) for employers to programmatically manage campaigns, tasks, workers, and ratings. The API supports REST operations for campaign creation, task management, worker rating, bonus awarding, proof submission, and template management. Supports campaign types: B (Basic) and HG (Hire Group). Authentication via API key header (MicroworkersApiKey). Developer documentation is at ttv.microworkers.com/apidocs.
What industry is Microworkers in?
Microworkers's product category is Crowdsourcing Platform. Its primary akta.pro industry code is BPACACAK, Gig / On-Demand Generalist Staffing Platforms. Its NAICS code is 54151 and its SIC code is 7361.