Strolby
Strolby was a Brooklyn-based online marketplace, founded in 2013 with 1–10 employees, that sold locally made, limited-production goods from small US shops through a single storefront; the domain is currently listed for sale on HugeDomains.
- Company typePrivate
- Founded2013
- HeadquartersBrooklyn, United States
- Headcount1–10
- GTM typeB2C
- OfferingDigital Commerce or Content
What Strolby does
Strolby was a for-profit, privately held online marketplace founded in 2013 and based in Brooklyn, United States, with a stated headcount of 1–10 employees. Per its firmographic profile, the company curated and sold locally made, limited-production goods from small US shops through a single online storefront, positioning itself as a destination for artisanal and small-batch products not readily available through mass retailers.
The underlying technology, product catalog, and operational mechanics are not disclosed in the available data: no core platform architecture, integrations, mobile applications, or AI capabilities are described. Customer segments, named accounts, awards, patents, and management team are similarly absent. The sole partnership on record is with NameBright.com, which serves as the registrar facilitating post-purchase domain transfers, WhoIs Privacy Protection, and email packages.
A material inconsistency exists between the firmographic profile and the live web footprint. The strolby.com domain is currently listed for sale on the HugeDomains marketplace at a buy-now price of $3,695 or a 24-month 0%-interest payment plan of $153.96/month, with no active commerce site reachable. The only dated capital event in the data is a 2014-06-13 funding round of $396,470 from undisclosed investors. Taken together, the evidence indicates the original marketplace is no longer operating under the Strolby brand, and the principal remaining commercial interest in the asset is the sale of the domain name itself.
Strolby firmographics
Firmographics- Name
- Strolby
- Website
- https://strolby.com
- Company type
- Private
- Founded year
- 2013
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Strolby was a Brooklyn-based online marketplace, founded in 2013 with 1–10 employees, that sold locally made, limited-production goods from small US shops through a single storefront; the domain is currently listed for sale on HugeDomains.
- Ownership category
- akta.pro rank
Strolby industry classification
Industry- Product category
- Online Artisan Marketplace
- akta.pro primary industry
- Private/Closed Membership Generalist Marketplaces (CRAFAAAG)
Keywords
Where Strolby is headquartered
LocationHeadquarters
- HQ city
- Brooklyn
- HQ country
- United States
- HQ region
- North America
Markets served
Strolby business model
Business model- GTM type
- B2C
- Offering type
- Digital Commerce or Content
- Cost components
- Personnel, Operations, Technology or R&D, Marketing or Sales
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| One time/ perpetual license | Pay-as-you-go | Buy now - one-time full payment |
| Other | Monthly | Payment plan - 24 monthly installments |
Distribution channels1 record
Strolby product offering
Product offeringCore offering
Strolby operates an online marketplace that curates and sells locally made, limited-production goods from independent small shops across the country. It functions as a single online destination where consumers can discover and purchase small-batch, artisanal products aggregated from a curated set of U.S. small shops.
Product overview
No product information available. The source data indicates Strolby.com is a domain name currently listed for sale on HugeDomains.com marketplace at a price of $3,695. No active product, service, or company operations are described for Strolby itself.
Differentiator
Problem solved
Functional benefit
Products and services
- Strolby Online Marketplace An online marketplace that curates and sells locally made, limited-production goods from independent small shops across the country, providing consumers with a single destination to discover and purchase small-batch, artisanal products.
Companies that use Strolby
Customer profileIdeal customer profiles1 record
Strolby technology and API
TechnologyAPI detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Strolby partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- NameBright.comcoreNameBright.com serves as the registrar for domain transfers after purchase. Once a domain is purchased, it is pushed into an account for the buyer at NameBright.com. They offer email packages for yearly fees and provide WhoIs Privacy Protection services (free for first year, then fee-based).
Recent moves3 records
Expansion highlights1 record
Strolby competitors and assessment
Company assessmentEmerging players
- Food52: Food52 is a curated marketplace and content platform for kitchen, home, and food goods, much of it sourced from independent makers and small producers — a partial overlap with Strolby's locally made, small-batch positioning.
- Goimagine: Goimagine is a handmade goods marketplace that donates a portion of sales to charity, focused on small US-based makers. It targets the same indie maker / small shop audience as Strolby at a smaller scale.
Broad incumbents
- Etsy: Etsy operates a global online marketplace for handmade, vintage, and locally produced goods — directly overlapping with Strolby's original thesis of aggregating locally made, limited-production items from small shops. Etsy is the dominant incumbent in this category.
- Amazon Handmade: Amazon Handmade is Amazon's curated marketplace for artisan and locally produced goods. It competes in the same category as Strolby's original offering, with the backing of Amazon's logistics and Prime audience.
Direct peers
- Tundra (Tundra.com): Tundra is a zero-commission online marketplace that connects buyers directly with brands and makers, emphasizing locally and independently produced goods. It pursues a similar supply-side thesis to Strolby's original model.
- Uncommon Goods: Uncommon Goods curates unique, often handmade or small-batch goods from independent makers and small shops — a very similar value proposition to Strolby's "best small shops" framing and a directly comparable curated marketplace model.
- Faire: Faire runs a wholesale marketplace connecting independent makers and local brands with retailers — the same supply base (small US shops producing limited goods) that Strolby targeted. Faire represents the modern, well-capitalized execution of Strolby's original concept.
Market position
Strengths2 records
Weaknesses4 records
Competitive moat1 record
Key risks4 records
Customer concentration
Strolby social profiles
Digital presenceStrolby financial estimates
Financial estimateRevenue estimate
Valuation estimate
Strolby leadership team
Management profileNumber of profiles
Strolby funding detail
Funding detailFunding overview
Funding rounds1 record
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Strolby M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Strolby
What does Strolby do?
Strolby operates an online marketplace that curates and sells locally made, limited-production goods from independent small shops across the country. It functions as a single online destination where consumers can discover and purchase small-batch, artisanal products aggregated from a curated set of U.S. small shops.
When was Strolby founded?
Strolby was founded in 2013. It employs 1 to 10 people.
Where is Strolby based?
Strolby is headquartered in Brooklyn, United States, in the North America region.
Who are Strolby's main competitors?
Emerging players on record are Food52 and Goimagine. Broad incumbents are Etsy and Amazon Handmade. Direct peers are Tundra (Tundra.com), Uncommon Goods and Faire.
Does Strolby have an API?
No public API is recorded for Strolby.
What industry is Strolby in?
Strolby's product category is Online Artisan Marketplace. Its primary akta.pro industry code is CRAFAAAG, Private/Closed Membership Generalist Marketplaces.