Walletto
- Company typePrivate
- Founded2017
- HeadquartersVilnius, Lithuania
- Headcount51–100
- GTM typeB2B
- OfferingSoftware
What Walletto does
Walletto is a Bank of Lithuania-licensed Electronic Money Institution (EMI Licence No. 33) operating as a payment-services fintech headquartered in Vilnius. It delivers three integrated services — card issuing (Visa and Mastercard virtual and physical cards), merchant acquiring (card payment acceptance for online sellers), and payment accounts with dedicated IBANs supporting SEPA, SWIFT, and mass payments — to businesses across the 36-country SEPA region. The client base spans fintechs and crypto platforms, e-commerce merchants, freelance platforms and media buyers, financial-services providers, travel agencies, insurance companies, and other businesses needing fast deployment of payment infrastructure. Named customers include Bonusukarte.lv (white-label employee benefits, 2,500+ prepaid cards), Inbalance Grid (Baltic EV-charging network), and Presto Autoskola (Latvian driving school).
The platform is underpinned by a developer-facing API with published integration documentation, PCI DSS Level 1 security architecture, 3D Secure authentication, tokenization for card-on-file storage, granular card controls (contactless/ATM/e-commerce toggles), and Apple Pay and Google Pay support. Walletto is a Principal Member of both Visa and Mastercard as issuer and acquirer, a direct participant in STEP2 and SWIFT, a Visa Ready Certified BIN Sponsor, and a PCI DSS Level 1 certified entity. Recent product additions include a Mastercard World Business Debit Card, e-commerce plugins for WooCommerce and PrestaShop, and an MB WAY integration via SIBS for the Portuguese market.
Walletto generates revenue primarily through transaction-based fees on card issuing and acquiring (0.8%-2.9% per transaction depending on card origin and tier), per-card and account service charges, FX mark-ups of 1%-3%, and white-label/BIN-sponsorship programs. Two pricing tiers (Standard and Advanced) are offered to both business and consumer accounts, with premium onboarding fees and negative interest on Advanced balances. Distribution combines API-first self-serve account opening (with 48-hour urgent opening) for mid-market and developer-led clients, and dedicated personal account managers for enterprise accounts. In FY2025 Walletto reported EUR 38.3 million in net turnover (+43% year-on-year), EUR 16.9 million gross profit, and EUR 6.56 million net profit, making it one of the more clearly scaling European EMIs in the segment.
Walletto firmographics
Firmographics- Name
- Walletto
- Legal name
- UAB Walletto
- Website
- https://walletto.eu
- Company type
- Private
- Founded year
- 2017
- Operating status
- Operating
- Headcount range
- 51–100 employees
- Ownership category
- akta.pro rank
Walletto industry classification
Industry- Product category
- Payment Infrastructure / Fintech-as-a-Service
- NAICS
- Credit Card Issuing (522210), Credit Card Issuing (52221)
- SIC
- Finance Services (6199)
- akta.pro primary industry
- Embedded Wallets (Platforms & Marketplaces) (FSAMAEAM)
- akta.pro secondary industries
- Digital Wallet Platforms (Consumer & Merchant) (BPAMAFAC), General-Purpose Digital Wallets (P2P + Merchant) (FSAMAEAA), International / Multi-Currency Wallets (FSAMAEAL)
Keywords
Where Walletto is headquartered
LocationHeadquarters
- HQ city
- Vilnius
- HQ country
- Lithuania
- HQ region
- Europe
Offices1 record
Markets served
Walletto business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Personnel, Technology or R&D, Operations, Infrastructure, Marketing or Sales, Others
Revenue model
- Payment Processing Fees: Fees charged per transaction for both acquiring and issuing. Acquiring fees range from 0.8% for EU cards to 2.4% for non-EU cards for Standard tier; 1.5% EU / 2.9% non-EU for Advanced tier. SEPA payments free for business accounts; non-SEPA fees apply.
- Card Issuing Services: Virtual card issuance at 5.00 EUR (Standard) or free (Advanced); plastic cards at 10.00 EUR (Standard) or free (Advanced); monthly service commission of 5.00 EUR per card. ATM withdrawals with 2.50 EUR + 1.6% fee.
- Account Service and Maintenance: Account opening fee free for business, free for consumer (Standard) and 1000 EUR for consumer (Advanced). Monthly maintenance, statement fees, enquiry fees, and inactive account fees apply. FX mark-up of 1-3% on foreign currency transactions.
- Acquiring Services: Transaction fees, refund/reversal fees (0.50 EUR), chargeback processing fees (35.00 EUR standard, from 50.00 EUR advanced), onboarding and monthly monitoring fees for merchant accounts (MID).
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Transaction based/ take rate | Pay-as-you-go | Standard Business Account - Account opening free, SEPA payments free, non-SEPA outgoing at 10.00 EUR + 0.1%, acquiring from 0.8% EU / 2.4% non-EU, FX mark-up 3%, ATM 2.50 EUR + 1.6% |
| Transaction based/ take rate | Pay-as-you-go | Standard Consumer Account - Account opening free, SEPA incoming at 1.00 EUR, non-SEPA at 5.00 EUR + 0.15%, FX mark-up 1%, ATM 1.00 EUR + 0.5%, most services free |
| Transaction based/ take rate | Pay-as-you-go | Advanced Business Account - Application review 1000 EUR (non-refundable), urgent opening 2000 EUR, SEPA incoming at 5.00 EUR + 0.5%, acquiring onboarding from 50 EUR per MID, monitoring from 10 EUR monthly |
| Transaction based/ take rate | Pay-as-you-go | Advanced Consumer Account - Application review 1000 EUR, urgent opening 2000 EUR, SEPA incoming at 5.00 EUR + 0.5%, most services at premium rates, account balance fee -0.5% per annum |
Go-to-market motion2 records
Distribution channels5 records
Marketing channels7 records
Walletto product offering
Product offeringCore offering
Walletto is a European-licensed electronic money institution operating an all-in-one fintech platform that provides businesses with payment account services (IBAN accounts with SEPA and SWIFT transfers), card issuing (Visa and Mastercard virtual and physical cards), and payment acquiring (merchant processing with PCI DSS Level 1 compliance). The platform is delivered via a developer-friendly API and supplemented by e-commerce plugins (WooCommerce, PrestaShop), mobile wallet support (Apple Pay, Google Pay, MB WAY), and white-label card programs.
Product overview
Walletto is an all-in-one European-licensed fintech platform providing a comprehensive suite of payment solutions. The platform operates through three interconnected core services: Card Issuing (enabling businesses to offer Visa and Mastercard virtual and physical payment cards), Acquiring (providing merchant account services for card payment acceptance with transaction processing), and Payments (offering dedicated IBAN payment accounts with mass payments, SEPA, and SWIFT transfer capabilities). Additional value-added services include tokenization for enhanced security, e-commerce plugins for WooCommerce and PrestaShop platforms, and mobile payment integrations like MB WAY. The platform is regulated by the Bank of Lithuania as an Electronic Money Institution (License No.33) and is a Principal Member of both Visa and Mastercard as an Issuer and Acquirer.
Differentiator
Problem solved
Functional benefit
Products and services
- Walletto Fintech Platform All-in-one European-licensed fintech platform providing payment account services, card issuing, and payment acquiring solutions for businesses seeking to launch, scale, and grow.
- Card Issuing Payment card issuance service enabling businesses to offer a wide range of Visa and Mastercard payment cards, including virtual and physical cards for corporate, consumer, and white-label scenarios.
- Acquiring Payment acquiring service providing merchant account setup, transaction processing, and rapid fund transfers for businesses accepting card payments.
- Payment Account (IBAN) Dedicated IBAN payment account with full assistance for opening, supporting SEPA and SWIFT payments, mass payments, and currency exchange services.
- Mass Payments Service enabling businesses to upload files with payee details and amounts for efficient large-scale payment transactions processing.
- Mastercard World Business Debit Card Business debit card available in both virtual and physical formats, with physical cards available within the EU and virtual cards accessible worldwide.
- WooCommerce Payment Plugin Payment integration plugin for WooCommerce e-commerce websites enabling merchants to accept secure online payments with Visa, Mastercard, Apple Pay, and Google Pay.
- PrestaShop Plugin Payment integration plugin for PrestaShop e-commerce platforms enabling merchants to accept secure online payments with built-in PCI DSS compliance, 3D Secure, and multi-currency support.
- MB WAY Integration Mobile payment method integration powered by SIBS, the leading mobile payment solution in Portugal, enhancing acquiring services for merchants.
Quantifiable outcome
- Remote account opening in 48 hours from moment of providing all requested documents when choosing urgent account opening
- +3 more outcomes
Companies that use Walletto
Customer profileNamed customers3 records
Segments7 records
Ideal customer profiles5 records
Walletto technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- Yes
- API docs
- API detail
Core technology
AI maturity
App detail
Integration9 records
Feature4 records
Walletto partnerships and signals
Strategic signalPartnerships
Seven partnerships are on record, tiered minor and core.
- Fintech PolandminorWalletto joined Fintech Poland in November 2024 to empower Polish fintech companies by providing advanced payment services and supporting their global expansion.
- Bonusukarte.lvminorWhite-label partnership issuing over 2,500 customized Mastercard prepaid business cards for employee benefits. Bonusukarte.lv is an employee benefits platform in Latvia co-founded by Arturs Piliksers.
- VisacorePrincipal Member of Visa for both card issuing and acquiring. Visa membership (issuing) approved December 2018; Visa issuing live date July 2019. Walletto became Visa Ready Certified BIN Sponsor in March 2023 as part of the Fintech Enablement Program.
- MastercardcorePrincipal Member of Mastercard for both card issuing and acquiring. Mastercard principal license (issuing and acquiring) effective date May 2019; Mastercard issuing live date January 2020; Mastercard acquiring live date August 2021.
- STEP2 and SWIFTcoreDirect participant of STEP2 and SWIFT payment networks, enabling SEPA and international payment processing capabilities.
- Fintech Hub LTminorWalletto became a member of Fintech Hub LT in January 2023, a Lithuanian fintech association supporting innovation and collaboration among financial technology companies.
- Mastercard LighthouseminorWalletto became a member of Mastercard Lighthouse (an innovation program) in January 2023, gaining access to a network of fintech innovators and Mastercard resources.
Scale indicators8 records
Recent moves7 records
Expansion highlights6 records
Walletto competitors and assessment
Company assessmentDirect peers
- Mangopay: Paris-based European EMI providing API-first payment infrastructure for marketplaces and platforms, with card issuing, IBANs and acquiring — directly comparable to Walletto's three-pillar offering and platform customer base.
- Lemonway: French-licensed payment institution offering IBANs, acquiring and wallet services primarily for marketplaces and crowdfunding platforms. Comparable regulated European EMI serving similar platform-driven customers as Walletto.
- Treezor: French EMI licensed by the ACPR providing Banking-as-a-Service APIs for card issuing, accounts and SEPA payments. Closely matches Walletto's regulated API-first issuing and payments proposition in Europe.
- Marqeta: Public card-issuing platform with global Visa/Mastercard processing for fintechs and corporates. Comparable on the modern, API-driven card-issuing model, though primarily US-focused and lacking Walletto's European EMI licence.
- Banking Circle: European-regulated payments bank offering IBAN accounts, SEPA/SWIFT and acquiring services to fintechs and corporates. Comparable regulated payments-infrastructure competitor operating across SEPA.
- Solaris SE: Berlin-based Banking-as-a-Service provider offering regulated accounts, card issuing and lending infrastructure across Europe via API — directly competitive in the embedded-finance and issuing space.
Broad incumbents
- Stripe: Global payments platform with Stripe Issuing, corporate cards and IBAN-style services. Overlaps with Walletto on developer-first acquiring and issuing but operates at vastly broader scale.
- Adyen: Global acquiring-led platform with Visa/Mastercard principal membership, multi-currency accounts and licensed EU presence. Competes for the same enterprise acquiring and platform customers as Walletto.
- Mollie: European payment service provider offering acquiring, multi-currency accounts and developer APIs to SMBs and platforms. Comparable customer profile and merchant-acquiring focus to Walletto's e-commerce segment.
- SumUp: European-headquartered payments company providing acquiring, card issuing and business accounts across SEPA. Overlaps with Walletto on merchant acquiring and card products for SMEs.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights6 records
Customer concentration
Walletto social profiles
Digital presenceWalletto compliance and trust
Trust signalCompliance8 records
Walletto financial estimates
Financial estimateRevenue estimate
Valuation estimate
Walletto leadership team
Management profileNumber of profiles
Profiles7 records
Walletto funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Walletto M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Walletto
What does Walletto do?
Walletto is a European-licensed electronic money institution operating an all-in-one fintech platform that provides businesses with payment account services (IBAN accounts with SEPA and SWIFT transfers), card issuing (Visa and Mastercard virtual and physical cards), and payment acquiring (merchant processing with PCI DSS Level 1 compliance). The platform is delivered via a developer-friendly API and supplemented by e-commerce plugins (WooCommerce, PrestaShop), mobile wallet support (Apple Pay, Google Pay, MB WAY), and white-label card programs.
Is Walletto a public or private company?
Walletto is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Walletto founded?
Walletto was founded in 2017. It employs 51 to 100 people.
Where is Walletto based?
Walletto is headquartered in Vilnius, Lithuania, in the Europe region.
How does Walletto make money?
Four revenue lines are on record. Payment Processing Fees are the primary driver. The others are card Issuing Services, account Service and Maintenance and acquiring Services.
Who are Walletto's main competitors?
Direct peers on record are Mangopay, Lemonway, Treezor, Marqeta, Banking Circle and Solaris SE. Broad incumbents are Stripe, Adyen, Mollie and SumUp.
Does Walletto have an API?
Yes. Walletto offers a user-friendly API that eliminates the need to merge disparate systems and spend months integrating payment functions. The API enables developers to integrate payment processing, card issuing, and acquiring services into their applications. Integration documentation is available via PDF reference guide. Developer documentation is at walletto.eu/wp-content/uploads/2023/04/Integration_Reference.pdf.
What industry is Walletto in?
Walletto's product category is Payment Infrastructure / Fintech-as-a-Service. Its primary akta.pro industry code is FSAMAEAM, Embedded Wallets (Platforms & Marketplaces), with a secondary code of BPAMAFAC, Digital Wallet Platforms (Consumer & Merchant). Its NAICS code is 522210 and its SIC code is 6199.