Zenzero

What Zenzero does

Zenzero is a registered jewelry brand and online retailer operated from Istanbul, Turkey, by parent company Dalgıç Kuyumculuk — a Turkish jewelry house with more than 40 years of trade history. The brand sells over 100 modern designs organized into two main lines: Gümüş Takılar (925 Sterling Silver jewelry, marketed as A++ grade with zirkon sapphire stones) and Çelik Takılar (Steel jewelry, marketed as hypoallergenic and tarnish-resistant), spanning bracelets, necklaces, earrings, rings, and coordinated sets. Individual SKUs are sold both individually to end-consumers and at wholesale with a mandatory minimum of 100 units per SKU for reseller accounts.

The company runs a direct-to-consumer e-commerce storefront at zenzero.com.tr as its primary sales channel, complemented by WhatsApp ordering integration on every product page and a 5-day return/exchange policy. Orders placed before 16:00 ship the same day, and all items are dispatched in branded gift packaging. Marketing is digital-light: an email newsletter (E-bülten) for campaigns plus messaging-based conversion via WhatsApp. There is no disclosed app, API, third-party marketplace presence, or social media footprint in the input data, and no management team or board is publicly identified beyond the parent owner.

Commercially, Zenzero generates revenue through two overlapping streams: one-time B2C retail purchases by individual consumers in Turkey and B2B wholesale orders from resellers buying in minimum 100-unit batches. Pricing is quote-based rather than publicly listed — buyers must contact the company via WhatsApp or email for rates, which is consistent with a small, relationship-driven operation. There are no announced funding rounds, M&A activity, partnerships, geographic expansions, or AI/technology investments in the evidence provided; the business appears to be a tightly held, owner-operated digital extension of the legacy Dalgıç Kuyumculuk workshop.

Name

Zenzero

Legal name

Dalgıç Kuyumculuk

Website

https://zenzero.com.tr

Company type

Private

Operating status

Operating

Headcount range

1–10 employees

Short description

Zenzero is a registered Istanbul-based jewelry brand under Dalgıç Kuyumculuk, selling 100+ 925 Sterling Silver and steel designs through its zenzero.com.tr e-commerce store plus B2B wholesale orders to Turkish retailers and end-consumers.

Ownership category

akta.pro rank

Product category

Jewelry (Wholesale and Retail)

NAICS

Jewelry Retailers (458310), Jewelry, Watch, Precious Stone, and Precious Metal Merchant Wholesalers (423940)

SIC

Retail-Jewelry Stores (5944), Wholesale-Jewelry, Watches, Precious Stones & Metals (5094)

akta.pro industry

PRIMARYCRAKAGAA

Fine Jewelry Retail (Precious Metals & Gemstones)

Consumer Products & Retail/Jewelry, Watches & Luxury Accessories/Jewelry & Watch Retail (Omnichannel/Specialty)

SECONDARYCRAKAAAD

Precious Metal Jewelry (Gold/Platinum/Silver)

Consumer Products & Retail/Jewelry, Watches & Luxury Accessories/Fine Jewelry (Precious Metals & Gemstones)

SECONDARYCRAKABAC

Designer/Artisan Fashion Jewelry (Independent Brands)

Consumer Products & Retail/Jewelry, Watches & Luxury Accessories/Fashion/Costume Jewelry

Keywords

• Sterling silver jewelry
• Wholesale jewelry supplier
• Steel jewelry accessories
• Silver necklaces bracelets
• Jewelry e-commerce

Headquarters

HQ city

Istanbul

Offices1 record

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Personnel, Marketing or Sales, Others

Revenue model

1. Wholesale Jewelry Sales: B2B wholesale jewelry sales with minimum 100 units per product. Sells 925 sterling silver and steel jewelry through owned e-commerce platform. Products include chains, necklaces, bracelets, earrings, and rings with various stone options.

Pricing tiers

Go-to-market motion1 record

Distribution channels2 records

Marketing channels2 records

Core offering

Zenzero sells 925 Sterling Silver A++ jewelry and hypoallergenic steel jewelry through its owned e-commerce platform zenzero.com.tr, offering 100+ modern designs including bracelets, necklaces, earrings, rings, and coordinated sets with zirkon sapphire and natural stone accents. The business operates a hybrid model serving both retail consumers and wholesale buyers, with wholesale orders requiring a minimum of 100 units per SKU placed via WhatsApp or email, and retail orders fulfilled through the website with same-day shipping, gift packaging, and a 5-day return/exchange policy.

Product overview

Zenzero is a registered trademark established by Dalgıç Kuyumculuk, a jewelry company with over 40 years of experience in Goldsmithing. The company offers over 100 different and modern jewelry designs, categorized into two main product lines: Gümüş Takılar (Silver Jewelry) made from 925 sterling silver featuring necklaces (Kolyeler), bracelets (Bileklik), earrings (Küpe), and rings (Yüzük) with designs including Cleopatra, infinity symbols, star patterns, planet motifs, and zirkon sapphire stones; and Çelik Takılar (Steel Jewelry) including men's and women's bracelets and necklaces. The product portfolio spans collections such as Lugano, Latina, Toskana, Lombardia steel pieces and various silver designs. Orders are accepted with a minimum quantity of 100 units, with same-day shipping for orders placed before 4:00 PM, and all products are shipped in special gift boxes.

Differentiator

Problem solved

Functional benefit

Products and services

• Gümüş Takılar (Silver Jewelry Collection) Collection of jewelry made from 925 Sterling Silver A++ material, including necklaces, bracelets, earrings, and rings featuring designs such as Cleopatra, infinity symbols, star patterns, and zirkon sapphire stones. Targeted at wholesale buyers and retail consumers seeking quality silver jewelry.
• Çelik Takılar (Steel Jewelry Collection) Collection of hypoallergenic steel jewelry including men's leather-steel bracelets and themed steel necklaces for men and women, featuring Italian-inspired collections such as Lugano, Latina, Toskana, and Lombardia. Targeted at wholesale buyers and retail consumers seeking durable, tarnish-resistant steel accessories.
• Bileklik (Bracelets) Bracelet category spanning silver bracelets (e.g., Gümüş Kleopatra, Gümüş İnce Balık Sırtı) and steel bracelets including men's leather-steel designs (Raul, Octavia, Danino, Fabio). Targeted at wholesale buyers and retail consumers seeking wrist accessories.
• Kolye (Necklaces) Necklace category featuring silver pendant designs (Ayetel Kürsi, Sonsuzluk/Infinity, Planet, Şimal Yıldızı/North Star, Sirius Yıldızı, Kar Kristali, Dua Kabı, Ayyıldız/Crescent Star, Göz/Evil Eye, Yaşam Çiçeği) and steel necklaces (Vitale, Jody, Di Luce, Amor, Spada, Güneş, Arben, Arian, Justin, Amarildo, Egon, Sole, Zodiac, Assane, Compas 2, Paco, Pedro). Targeted at wholesale buyers and retail consumers.
• Küpe (Earrings) Silver earring collection including stud earrings, drop earrings, and hoop styles with zirkon sapphire stones and various designs (Gümüş Yıldız Beyaz/Siyah Taşlı, Gümüş Modern Halka, Gümüş Geometrik Halka). Targeted at wholesale buyers and retail consumers seeking fashion earrings.
• Yüzük (Rings) Ring collection including silver bands, engagement-style rings with zirkon stones, and various classic and modern designs. Targeted at wholesale buyers and retail consumers seeking finger rings.
• Setler (Jewelry Sets) Coordinated jewelry sets combining multiple pieces (bracelet combinations such as Bileklik Kombin-33 through Kombin-38, mixing rope, steel cord, stone, and luck bracelet styles) for complete looks. Targeted at wholesale buyers and retail consumers seeking matched jewelry sets.

Quantifiable outcome

• Same-day shipping for orders placed before 16:00
• +1 more outcomes

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration1 record

Feature1 record

Scale indicators2 records

Recent moves4 records

Expansion highlights3 records

Direct peers

• Atasay: Major Turkish jewelry retailer producing gold, diamond, and silver jewelry through both physical stores and e-commerce. Comparable to Zenzero as a Turkey-based branded jewelry seller with omnichannel distribution and a similar silver/precious-metal product mix.
• Gülaylar: Turkish gold and silver jewelry chain with strong e-commerce and physical retail presence. Directly comparable to Zenzero in product category (silver jewelry), customer base (Turkish consumers), and DTC distribution approach.
• Sevan Bıçakçı: Istanbul-based designer jewelry brand selling silver and gold handcrafted pieces with proprietary designs. Comparable to Zenzero as a Turkish design-led jewelry brand with named collections and a focus on distinctive aesthetics rather than commodity silver.

Broad incumbents

• Altınbaş: One of Turkey's largest jewelry houses with gold, diamond, and silver assortments sold through a national retail footprint. Comparable to Zenzero as a domestic Turkish jewelry brand but with much broader scale, multi-category offerings, and international presence.
• Pırlanta (Pirlanta.com.tr): Turkish online-first jewelry retailer selling diamond, gold, and silver pieces via e-commerce with branded design collections. Comparable to Zenzero in DTC jewelry e-commerce model and silver product mix, though with a heavier diamond orientation.
• Pandora: Global silver jewelry brand selling bracelets, charms, rings, and necklaces through branded retail and e-commerce. Comparable to Zenzero in core silver product mix and gifting positioning, though at vastly larger scale and with branded charm IP.
• Swarovski: Global crystal and jewelry brand using zirconia stones and silver settings across fashion jewelry lines. Comparable to Zenzero in zirkon/stone-accented silver jewelry at accessible price points, though with global retail scale and brand IP.
• Bluenile (Blue Nile): Online-first jewelry retailer selling gold, silver, and gemstone pieces globally through e-commerce. Comparable to Zenzero as a digital-native silver jewelry seller with a wide catalog and DTC-first distribution model.

Emerging players

• Mejuri: DTC fine jewelry brand selling gold and silver pieces direct-to-consumer globally via e-commerce. Comparable to Zenzero in silver jewelry DTC model and brand-led design approach, though with international reach and venture funding.
• Ana Luisa: DTC jewelry brand selling gold- and silver-vermeil pieces through owned e-commerce with a focus on everyday fine jewelry. Comparable to Zenzero in DTC silver-leaning catalog and direct-to-consumer positioning.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks6 records

Key highlights5 records

Customer concentration

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Zenzero