Food & Beverage Magazine

Name

Food & Beverage Magazine

Legal name

Food & Beverage Magazine

Website

https://fb101.com

Company type

Private

Founded year

2006

Operating status

Operating

Headcount range

11–50 employees

Ownership category

akta.pro rank

Product category

Trade Digital Media Publishing

NAICS

Periodical Publishers (51312)

SIC

Periodicals: Publishing Or Publishing & Printing (2721)

akta.pro primary industry

Food, Cooking & Beverage Magazines (MPAJAEAF)

akta.pro secondary industries

Business, Finance & Industry Trade Magazines (MPAJAEAM), Digital Newsstand & Aggregation Platforms (Magazine/News Apps, Bundles) (MPAJAKAE)

Keywords

• Digital trade media
• Food hospitality publishing
• Beverage industry news
• Restaurant industry content
• CPG awards program

Headquarters

HQ city

Las Vegas

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Digital Commerce or Content

Cost components

Personnel, Technology or R&D, Marketing or Sales, Operations

Revenue model

1. Advertising & Sponsorship: The magazine generates primary revenue through advertising placements across its website, digital editions, and newsletter. The 'Subscribe' and 'Advertise' CTAs on the homepage indicate active advertising sales operations.
2. Awards Programs: The PROOF Awards and CPG Awards programs, co-founded by Michael Politz, create revenue through program entries, sponsorships, and associated brand exposure. CPG Awards offers shelf-stable CPG brands exposure to retail buyers and the magazine's reader network.
3. Digital Subscription / Content Access: The magazine offers a 'Subscribe' option for digital editions and exclusive content, suggesting a freemium model where core content is free and premium features or deep archive access may be gated.

Pricing tiers

Go-to-market motion2 records

Distribution channels5 records

Marketing channels7 records

Core offering

Food & Beverage Magazine operates a digital-first media publication (fb101.com) delivering food, beverage, and hospitality industry news, celebrity cover stories, recipes, and trend coverage to over 14 million monthly readers. The offering is extended through a Digizine digital edition archive, a podcast distributed via Art19, and a weekly email newsletter. The company also runs proprietary industry awards programs (PROOF Awards and CPG Awards) that connect consumer packaged goods brands with 200+ retail buyers and provide editorial exposure across the publication's network.

Product overview

Food & Beverage Magazine operates a unified digital media platform serving over 14 million monthly readers with food, beverage, and hospitality content. The core offering consists of the flagship fb101.com digital publication featuring news, recipes, podcasts, and celebrity cover stories. The portfolio includes the Digizine digital archive, the F&B Magazine Podcast, and an expanded network of six sister publications (RHF News, F&B Industry News, C-Store News, Foodservice News, F&B Department, and Crabs.blue) launched in May 2026 to serve specialized industry verticals. The company also operates award programs including PROOF Awards and CPG Awards, and maintains partnership programs like TacoTuesday.com Taco Legends. The publication was founded by Michael Politz and has a 20-year reputation in the industry.

Differentiator

Problem solved

Functional benefit

Brands

• PROOF Awards: Industry awards program co-founded by Michael Politz
• CPG Awards
• Digizine
• F&B Mag Podcast

Products and services

• Food & Beverage Magazine (fb101.com) Flagship digital publication serving over 14 million monthly readers with food, beverage, and hospitality news, celebrity cover stories, recipes, and industry trend coverage.
• Digizine Digital Edition Archive Monthly digital magazine archive featuring celebrity cover issues available for free reading via Issuu.
• F&B Magazine Podcast (F&B Mag Podcast Live!) Podcast series covering experiential marketing trends, culinary leadership, and hospitality brand engagement, distributed via Art19.
• CPG Awards National competition for shelf-stable consumer packaged goods brands offering exposure to more than 200 retail buyers and Food & Beverage Magazine's network of 15 million monthly readers, evaluating products on taste and packaging design across food, pet nutrition, supplements, and baby products.
• PROOF Awards Industry awards program operated by Food & Beverage Magazine recognizing excellence in the food and beverage sector.
• Food & Beverage Magazine Annual Winners List Annual editorial winners list recognizing top food and beverage products and brands across sustainability, brewing, and other categories.

Quantifiable outcome

• 14 million+ monthly readers
• +2 more outcomes

Named customers5 records

Segments4 records

Ideal customer profiles4 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Two partnerships are on record, tiered core and minor.

• The Original Brand (CPG Awards owner)coreStrategic or Co-development Partner · 24 April 2026The Original Brand, which owns the CPG Awards program, partnered with Food & Beverage Magazine to co-present the 2026 CPG Awards national competition. Food & Beverage Magazine provides editorial coverage and access to its network of 15 million monthly readers, while the CPG Awards provides the competition framework and retail buyer connections (200+ buyers). The program evaluates shelf-stable CPG brands across food, pet nutrition, supplements, and baby products on taste and packaging design.
• TacoTuesday.comminorGTM or Marketing PartnerTacoTuesday.com partnered with Food & Beverage Magazine for its nationwide 'Taco Legends' search — a community-driven awards program recognizing the best taco restaurants across U.S. regions. Food & Beverage Magazine provides editorial coverage and brand association; TacoTuesday.com drives the program platform and regional voting mechanics. Regional winners are selected through community voting beginning April 1st, culminating in a national Taco Legend recognition.

Scale indicators5 records

Recent moves7 records

Expansion highlights6 records

Direct peers

• Nation's Restaurant News: The leading US trade publication serving the restaurant and foodservice industry. Directly comparable to Food & Beverage Magazine's flagship coverage of restaurant operators, chefs, and hospitality leaders, and competes for the same B2B advertising dollars.
• Restaurant Business: Major trade media brand covering the restaurant industry with news, trends, and operator-focused content. Closely overlaps Food & Beverage Magazine's restaurant/hospitality editorial scope and audience of restaurateurs and foodservice operators.
• QSR Magazine: Trade publication dedicated to the quick-service and fast-casual restaurant segment. Overlaps with Food & Beverage Magazine's QSR content category and shares the same foodservice operator and brand-marketer audience.
• Food Engineering Magazine: B2B trade publication covering food and beverage manufacturing operations. Comparable to Food & Beverage Magazine in being a vertical trade title for the F&B industry, though skews more toward processing/manufacturing than on-premise hospitality.
• Beverage Daily: Trade news site covering the global beverage industry including non-alcoholic, alcoholic, and functional drinks. Directly comparable to Food & Beverage Magazine's beverage news vertical and serves brand marketers and beverage industry buyers.
• Food Navigator: Digital trade publication covering food industry news, trends, and ingredient innovation for B2B audiences. Closely mirrors Food & Beverage Magazine's editorial model of verticalized F&B news aimed at brand and category decision-makers.
• The Spirits Business: Trade publication for the global spirits and cocktail industry. Comparable to Food & Beverage Magazine's Spirits, Cocktails, and Beer content categories and shares overlap on bar and beverage-program operator audiences.
• Restaurant Hospitality: Trade media brand covering independent restaurants, chefs, and hospitality operations. Directly comparable to Food & Beverage Magazine's Restaurants & Chefs and Best Restaurants verticals for the same operator audience.
• Cheers Magazine (on-premise beverage trade): Trade publication for the on-premise beverage industry covering bars, restaurants, and beverage programs. Overlaps Food & Beverage Magazine's beverage-program coverage and hospitality operator audience.

Broad incumbents

• Eater: Major digital food media brand covering restaurants, bars, and food culture at scale. Operates as part of Vox Media's portfolio — broader and more consumer-facing than Food & Beverage Magazine but competes for the same hospitality advertising and editorial attention.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xx.com/fb101com
• Facebookfacebook.com/FoodAndBeverageMagazine
• LinkedInlinkedin.com/company/food-and-beverage-magazine

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Subsidiaries6 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Food & Beverage Magazine