Diversicare

What Diversicare does

Diversicare Healthcare Services, LLC is a privately held, for-profit post-acute and senior care provider headquartered at 1621 Galleria Boulevard, Brentwood, Tennessee. Founded in 1994, the company operates 45 care centers across 5 states with more than 4,000 team members, delivering a continuum of services that includes short-term rehabilitation (physical, occupational, and speech-language therapy), long-term care, memory care for Alzheimer's and dementia, and hospice and respite care. The company's stated mission is to "improve every life we touch by providing exceptional healthcare and exceeding expectations," and it positions itself around an interdisciplinary care model across the full spectrum of senior needs.

The business model is service-delivery-based: revenue is generated by caring for residents and short-term patients at physical care center locations, with payors spanning Medicare, Medicaid, private insurance, and private pay arrangements. Pricing is not publicly disclosed and varies by level of care, length of stay, and insurance coverage. Distribution is direct through the 45 physical facilities, accessed via hospital referrals, health system partnerships, family inquiries, and admissions. Marketing is conducted through corporate website content, press releases, and organic social channels (Facebook, LinkedIn, X, Instagram). The company maintains an in-house Political Action Committee and the Diversicare Foundation as part of its regulatory and community engagement posture.

Technologically, Diversicare is a labor-intensive healthcare services operator rather than a software or platform business. No APIs, integrations, AI modalities, patents, or proprietary technology products are disclosed. The company's defensibility rests on operational scale, multi-state regulatory licensure, a licensed clinical workforce, and brand/reputation assets such as its 2026 Great Place to Work Certification and Best Places to Work in Nashville recognition. Ownership is private with no disclosed parent company, institutional investor, or public equity backing, and no funding rounds are on record.

Name

Diversicare

Legal name

Diversicare Healthcare Services, LLC

Website

https://dvcr.com

Company type

Private

Founded year

1994

Operating status

Operating

Headcount range

5,001–10,000 employees

Short description

Diversicare is a private, Tennessee-based post-acute and senior care provider operating 45 care centers across 5 states with 4,000+ staff, delivering short-term rehabilitation, long-term care, memory care, and hospice services reimbursed through Medicare, Medicaid, private insurance, and private pay.

Ownership category

akta.pro rank

Product category

Post-Acute and Senior Care Services

NAICS

Continuing Care Retirement Communities and Assisted Living Facilities for the Elderly (62331), Services for the Elderly and Persons with Disabilities (624120)

SIC

Services-Skilled Nursing Care Facilities (8051), Services-Nursing & Personal Care Facilities (8050)

akta.pro primary industry

Subacute Care Facilities (HLAFAFAE)

akta.pro secondary industries

Specialty CCRCs (e.g., Memory-Care-Focused, Veteran-Focused) (HLADAEAK), Caregiver Support & Respite Coordination (Assessment/Scheduling/Voucher Navigation) (HLADAKAJ)

Keywords

• Post-acute care services
• Senior rehabilitation therapy
• Long-term care facilities
• Memory care services
• Hospice and respite care

Headquarters

HQ city

Brentwood

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Marketing or Sales, Others

Revenue model

1. Healthcare Services Delivery: Diversicare generates revenue through providing healthcare services including short-term rehabilitation, long-term care, memory care, and hospice/respite care at their care centers. Revenue is derived from patient care services billed to residents, families, and payors including Medicare, Medicaid, and private insurance.

Go-to-market motion1 record

Distribution channels1 record

Marketing channels6 records

Core offering

Diversicare is a post-acute and senior care services provider operating 45 care centers across 5 states. Its core offering spans four service lines: short-term rehabilitation (physical, occupational, and speech-language pathology therapy), long-term care, memory care for individuals with dementia and Alzheimer's, and hospice and respite care for end-of-life support. Services are billed to patients, families, Medicare, Medicaid, and private insurance.

Product overview

Diversicare offers a unified healthcare services portfolio comprising four core service lines: Short-Term Rehabilitation (physical, occupational, and speech therapy), Long-Term Care (ongoing interdisciplinary support), Memory Care (specialized cognitive support services), and Hospice & Respite Care. The company operates 45 care centers across 5 states with over 4,000 team members, providing a full spectrum of compassionate senior care from short-term recovery to end-of-life services.

Differentiator

Problem solved

Functional benefit

Products and services

• Short-Term Rehabilitation Physical, occupational, and speech-language pathology therapy services using innovative therapeutic approaches focused on achieving optimal outcomes for patients recovering from illness, surgery, or injury. Delivered by specialized therapists at Diversicare's care centers.
• Long-Term Care Ongoing interdisciplinary support delivered by a clinical team focused on maintaining health, stability, independence, and quality of life for residents requiring extended care.
• Memory Care Specialized care delivered by trained teams designed to support cognitive function, safety, and meaningful daily engagement for individuals with Alzheimer's disease, dementia, and other memory-related conditions.
• Hospice & Respite Care Services Compassionate end-of-life care focused on comfort, symptom management, and emotional support for individuals and families, along with respite care offering temporary relief for family caregivers.

Segments5 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Scale indicators2 records

Recent moves5 records

Expansion highlights5 records

Direct peers

• National HealthCare Corporation: NHC operates skilled nursing facilities, assisted living, home care, and hospice across the Southeast and Midwest, with a similar mix of post-acute, long-term, and memory care services. Closest publicly traded comparable to Diversicare's multi-state SNF operating model.
• PACS Group: PACS Group operates one of the largest skilled nursing platforms in the U.S. with 250+ facilities across multiple states following rapid PE-backed roll-up. Directly comparable as a multi-state SNF operator with similar service mix.
• The Ensign Group: Ensign operates post-acute care and skilled nursing facilities across 14 states, with additional senior living and home health services. Highly comparable operating model with diversified care continuum and emphasis on operational quality.
• Five Star Senior Living: Five Star Senior Living operates senior living communities including assisted living, memory care, and skilled nursing across 30+ states. Comparable to Diversicare's senior care continuum with particular overlap in memory care.
• Genesis Healthcare: Genesis Healthcare operates skilled nursing facilities and assisted/senior living communities across 23 states, providing post-acute, rehabilitation, and long-term care. Direct competitor in the multi-state SNF segment.
• The Pennant Group: Pennant operates home health, hospice, and senior living services across the U.S. Overlaps with Diversicare's hospice/respite care and senior services focus, with a comparable community-level operating model.

Others

• American Healthcare REIT: American Healthcare REIT (formerly Griffin-American Healthcare) is a triple-net REIT that owns and leases senior care, SNF, and behavioral health facilities. Not a direct operator but a key landlord and capital partner for SNF operators including Diversicare's peer set.

Broad incumbents

• Brookdale Senior Living: Brookdale operates the largest senior living portfolio in the U.S., including independent living, assisted living, and memory care. Comparable to Diversicare's elderly care continuum though Brookdale lacks the skilled nursing component.
• Encompass Health: Encompass Health operates inpatient rehabilitation hospitals focused on post-acute recovery. Comparable to Diversicare's short-term rehabilitation service line at a larger scale and with a more specialized rehabilitation focus.

Emerging players

• CareMax (formerly InnovAge) competitor: Cano Health / agilon health: agilon health partners with primary care physicians to manage Medicare Advantage populations, including post-acute care coordination. Comparable as a value-based care player that increasingly competes for downstream post-acute referrals.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

• Xx.com/DVCRHealth
• Facebookfacebook.com/DiversicareHealthcareServices
• LinkedInlinkedin.com/company/diversicarehealthcareservices
• Instagraminstagram.com/diversicarehealthcare

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A1 record

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Diversicare