Developer docs
API playgroundTry for free, no card

Search company profiles

National Animal Supplement Council

Full company profile

uuid0009qjd

Namestring
National Animal Supplement Council
Legal namestring
National Animal Supplement Council
Websiteurl
nasc.cc
Company typeenum
Private
Founded yearint
2001
Descriptiontext

The National Animal Supplement Council (NASC) is a non-profit trade association founded in 2001 that provides regulatory guidance, quality compliance programs, and industry advocacy for animal health supplement manufacturers in the United States. Headquartered in Sun City West, Arizona, NASC establishes cGMP standards, administers the NASC Quality Seal, facilitates adverse event reporting, and issues certificates of free sale to support international exports. Its core programs address the absence of a distinct federal legal category for animal health supplements, a structural regulatory gap that NASC seeks to close through the proposed Animal Health Supplement Act and through category-specific compliance frameworks such as the newly launched NASC Treat Program.

NASC is member-supported, with revenue derived from membership dues, conference sponsorships, and quality program participation. Its annual conference functions as the principal member engagement and demand-generation channel, drawing 450 attendees, 30 speakers, and 72 sponsors at the 25th anniversary event in Phoenix in 2026. The organization operates with a lean team of 1-10 employees, coordinating a coalition that includes founding member FoodScience and other manufacturers such as PetAg, Native Pet, Vetnique, and CompletePet. The association's strategic emphasis is shifting from incremental compliance guidance to structural regulatory change, with federal legislation targeted for 2027 passage.

Short descriptiontext

The National Animal Supplement Council is a U.S. non-profit trade association that sets quality standards, provides regulatory compliance guidance, and advocates for a distinct federal category for animal health supplements serving pet supplement manufacturers.

Operating statusenum
Operating
Ownership categoryenum
Headcount rangeband
1–10
akta.pro rankint
HeadquartersSun City West, United States
HQ citystring
Sun City West
HQ countrystring
United States
HQ regionstring
North America
Markets served

Serves global market

Keyword5 values
animal supplement regulation, pet wellness compliance, quality seal certification, trade association membership, cGMP standards
Industry3 codes
1Animal Welfare & Advocacy Organizations
CodeAFAEALACPrimaryYes
2Animal Health Policy, Standards & International Coordination (e.g., WOAH/FAO)
CodeHLAMAJAOPrimaryNo
3Animal Welfare Auditing, Compliance & Certification Services (Non-testing Lab)
CodeAFAEALANPrimaryNo
SIC code1 code
  • Services-Membership Organizations8600
Product category
Industry Trade Association
Marketing channels1 record

Each record includes

Title, Type, Stage, Description, Source

Cost components3 values
Personnel, Operations, Marketing or Sales
GTM typeB2B
B2B
Offering typeServices
Services
Core offering1 text field

The National Animal Supplement Council is a non-profit trade association providing regulatory guidance, quality compliance programs, and industry standards to animal supplement manufacturers and suppliers. Its offerings include the NASC Quality Seal certification program, the NASC Treat Program for pet treats with health claims, adverse event reporting systems, and advocacy for federal legislation (Animal Health Supplement Act) to create a distinct legal category for animal health supplements. NASC also facilitates industry education through annual conferences and networking events.

Differentiator
Functional benefit
Problem solved
Quantifiable outcome1 value
  • Market growth from $800 million to $5.5 billion over 25 years
Product overview1 text field

The National Animal Supplement Council (NASC) is a nonprofit industry trade association representing animal supplement manufacturers and suppliers. Rather than offering commercial products, NASC provides regulatory guidance, quality compliance programs, and industry standards for its member companies. Key programs include the NASC Treat Program, which addresses regulatory requirements for pet treats with health supplement claims, and the proposed Animal Health Supplement Act, federal legislation to establish a distinct legal category for animal health supplements. NASC also facilitates networking and education through annual conferences.

Product and service3 records
1NASC Quality Seal Program
CategoryQuality Certification
Description

Quality certification program that establishes cGMP standards and provides a recognized quality seal for animal supplement manufacturers and suppliers who meet NASC compliance requirements.

2NASC Treat Program
CategoryRegulatory Compliance Program
Description

Compliance program addressing regulatory requirements for pet treats with health supplement claims, providing members with guidance in a category with significant regulatory uncertainty.

3NASC Annual Conference
CategoryIndustry Conference
Description

Annual industry gathering providing networking, education, and regulatory updates for pet supplement manufacturers, suppliers, and industry stakeholders.

Scale indicator3 records

Each record includes

Type, Value, Description, Source

Partnership1 partner
Strategic tierFlagshipTypeStrategic or Co-development PartnerAnnounced on2026-03-18
Description

FoodScience, a founding NASC member, became the first company to join the NASC Treat Program. This program addresses regulatory gray areas in the treats category and demonstrates FoodScience's long-standing commitment to NASC quality standards and compliance guidance.

Recent move4 records

Each record includes

Date, Type, Title, Description, Source

Expansion highlight4 records

Each record includes

Type, Description

Peers10 records
TypeBroad incumbent
Description

Principal U.S. veterinary professional association with broad regulatory and policy advocacy in animal health. Comparable to NASC as a major animal health policy voice, but representing veterinary professionals rather than supplement manufacturers and operating at much greater scale.

TypeBroad incumbent
Description

Trade association representing distributors and manufacturers in the pet industry. Comparable to NASC as a pet industry trade body with regulatory and standards work, but oriented around distribution channels rather than a specific product category like supplements.

TypeBroad incumbent
Description

Largest U.S. pet industry trade association covering the full pet products category. Comparable to NASC as a membership-based industry body serving pet manufacturers and suppliers, but with a much broader scope across food, toys, accessories, and services rather than a focus on health supplements.

TypeDirect peer
Description

The primary U.S. trade association representing pet food manufacturers. Closely comparable to NASC in structure (non-profit trade body, member dues, regulatory advocacy on pet nutrition), but focused on complete pet food rather than health supplements and nutraceuticals.

TypeEmerging player
Description

Trade association serving the international pet transport and relocation industry. Adjacent peer to NASC as a pet industry membership body, but focused on transportation logistics rather than supplement regulation and operating globally rather than U.S.-only.

6American Feed Industry Association (AFIA)
TypeBroad incumbent
Description

Trade association representing the U.S. animal feed manufacturing industry. Comparable to NASC as a membership-based body setting quality and regulatory standards for animal nutrition products, but covering livestock feed rather than companion animal supplements specifically.

TypeEmerging player
Description

U.S. professional association for veterinarians practicing holistic and integrative medicine, with strong overlap on supplement and nutraceutical usage. Comparable to NASC as a stakeholder organization in the animal supplement ecosystem, but representing veterinarians rather than manufacturers.

TypeBroad incumbent
Description

Largest U.S. trade association representing the natural products industry including dietary supplements. Comparable to NASC as a non-profit standards and certification body for supplements, but with a much broader scope across human supplements, food, and personal care rather than animal-specific supplements.

TypeRegional player
Description

U.S. trade association for grain, feed, and grain-based product industries with overlapping regulatory interests in animal nutrition. Comparable to NASC as a trade body operating in adjacent animal nutrition regulation, but primarily oriented around grain-handling infrastructure rather than supplements.

TypeBroad incumbent
Description

U.S. trade association representing manufacturers of animal health products including pharmaceuticals and vaccines. Comparable to NASC in regulatory advocacy role for animal health, but focused on pharmaceutical manufacturers rather than supplement companies and operating at a larger scale.

Market position
Strengths5 records

Each record includes

Headline, Details, Source

Weaknesses5 records

Each record includes

Headline, Details, Source

Competitive moat3 records

Each record includes

Type, Details

Key risks6 records

Each record includes

Headline, Details, Source

Key highlights6 records

Each record includes

Headline, Details, Source

Customer concentration

Classification, Details

Named customers5 records

Each record includes

Name, Industry, Type, Use case, Source, UUID

Segment2 records

Each record includes

Title, Type, Primary, Description, Pain point addressed, Use case, Source

Ideal customer profile1 record

Each record includes

Profile, Firmographic size, Sales motion, Sales cycle length, Buying structure, Purchase trigger, Buyer persona, Geography, Industry vertical, Primary use case, Description, Pain points, Evidence proof points, Target buyer

Technology focused
No
API detail
Has APIbool
No

Docs URL, Description

AI maturity
App detail

Has app

Core technology
Revenue estimate
Valuation estimate
Number of profiles
No data
No data
Funding overview

Funding stage, Last funding date, Total funding USD

Funding rounds

Each record includes

Round, Amount USD, Date, Pre money valuation, Total investors, Investors, News

Investors

Each record includes

Name, Type, Date of entry, Rounds participated, Website

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Each record includes

Name, Acquisition type, Announced date, Completed date, Status, Website, News

Investment

Each record includes

Name, Round, Announced date, Lead investor, Website, News

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

National Animal Supplement Council

Industry Trade Associationnasc.cc

The National Animal Supplement Council is a U.S. non-profit trade association that sets quality standards, provides regulatory compliance guidance, and advocates for a distinct federal category for animal health supplements serving pet supplement manufacturers.

What National Animal Supplement Council does

The National Animal Supplement Council (NASC) is a non-profit trade association founded in 2001 that provides regulatory guidance, quality compliance programs, and industry advocacy for animal health supplement manufacturers in the United States. Headquartered in Sun City West, Arizona, NASC establishes cGMP standards, administers the NASC Quality Seal, facilitates adverse event reporting, and issues certificates of free sale to support international exports. Its core programs address the absence of a distinct federal legal category for animal health supplements, a structural regulatory gap that NASC seeks to close through the proposed Animal Health Supplement Act and through category-specific compliance frameworks such as the newly launched NASC Treat Program.

NASC is member-supported, with revenue derived from membership dues, conference sponsorships, and quality program participation. Its annual conference functions as the principal member engagement and demand-generation channel, drawing 450 attendees, 30 speakers, and 72 sponsors at the 25th anniversary event in Phoenix in 2026. The organization operates with a lean team of 1-10 employees, coordinating a coalition that includes founding member FoodScience and other manufacturers such as PetAg, Native Pet, Vetnique, and CompletePet. The association's strategic emphasis is shifting from incremental compliance guidance to structural regulatory change, with federal legislation targeted for 2027 passage.

National Animal Supplement Council firmographics

Firmographics
Name
National Animal Supplement Council
Legal name
National Animal Supplement Council
Website
https://nasc.cc
Company type
Private
Founded year
2001
Operating status
Operating
Headcount range
1–10 employees
Short description
The National Animal Supplement Council is a U.S. non-profit trade association that sets quality standards, provides regulatory compliance guidance, and advocates for a distinct federal category for animal health supplements serving pet supplement manufacturers.
Ownership category
akta.pro rank

National Animal Supplement Council industry classification

Industry
Product category
Industry Trade Association
SIC
Services-Membership Organizations (8600)
akta.pro primary industry
Animal Welfare & Advocacy Organizations (AFAEALAC)
akta.pro secondary industries
Animal Health Policy, Standards & International Coordination (e.g., WOAH/FAO) (HLAMAJAO), Animal Welfare Auditing, Compliance & Certification Services (Non-testing Lab) (AFAEALAN)

Keywords

  • Animal supplement regulation
  • Pet wellness compliance
  • Quality seal certification
  • Trade association membership
  • CGMP standards

Where National Animal Supplement Council is headquartered

Location

Headquarters

HQ city
Sun City West
HQ country
United States
HQ region
North America

Markets served

National Animal Supplement Council business model

Business model
GTM type
B2B
Offering type
Services
Cost components
Personnel, Operations, Marketing or Sales

Marketing channels1 record

National Animal Supplement Council product offering

Product offering

Core offering

The National Animal Supplement Council is a non-profit trade association providing regulatory guidance, quality compliance programs, and industry standards to animal supplement manufacturers and suppliers. Its offerings include the NASC Quality Seal certification program, the NASC Treat Program for pet treats with health claims, adverse event reporting systems, and advocacy for federal legislation (Animal Health Supplement Act) to create a distinct legal category for animal health supplements. NASC also facilitates industry education through annual conferences and networking events.

Product overview

The National Animal Supplement Council (NASC) is a nonprofit industry trade association representing animal supplement manufacturers and suppliers. Rather than offering commercial products, NASC provides regulatory guidance, quality compliance programs, and industry standards for its member companies. Key programs include the NASC Treat Program, which addresses regulatory requirements for pet treats with health supplement claims, and the proposed Animal Health Supplement Act, federal legislation to establish a distinct legal category for animal health supplements. NASC also facilitates networking and education through annual conferences.

Differentiator

Problem solved

Functional benefit

Products and services

  • NASC Quality Seal Program Quality certification program that establishes cGMP standards and provides a recognized quality seal for animal supplement manufacturers and suppliers who meet NASC compliance requirements.
  • NASC Treat Program Compliance program addressing regulatory requirements for pet treats with health supplement claims, providing members with guidance in a category with significant regulatory uncertainty.
  • NASC Annual Conference Annual industry gathering providing networking, education, and regulatory updates for pet supplement manufacturers, suppliers, and industry stakeholders.

Quantifiable outcome

  • Market growth from $800 million to $5.5 billion over 25 years

Companies that use National Animal Supplement Council

Customer profile

Named customers5 records

Segments2 records

Ideal customer profiles1 record

National Animal Supplement Council technology and API

Technology

Technology focussed No

API detail

Has API
No
API docs
API detail

Core technology

AI maturity

App detail

National Animal Supplement Council partnerships and signals

Strategic signal

Partnerships

One partnership is on record.

  • FoodScienceflagshipStrategic or Co-development Partner · 18 March 2026FoodScience, a founding NASC member, became the first company to join the NASC Treat Program. This program addresses regulatory gray areas in the treats category and demonstrates FoodScience's long-standing commitment to NASC quality standards and compliance guidance.

Scale indicators3 records

Recent moves4 records

Expansion highlights4 records

National Animal Supplement Council competitors and assessment

Company assessment

Broad incumbents

  • American Veterinary Medical Association (AVMA): Principal U.S. veterinary professional association with broad regulatory and policy advocacy in animal health. Comparable to NASC as a major animal health policy voice, but representing veterinary professionals rather than supplement manufacturers and operating at much greater scale.
  • Pet Industry Distributors Association (PIDA): Trade association representing distributors and manufacturers in the pet industry. Comparable to NASC as a pet industry trade body with regulatory and standards work, but oriented around distribution channels rather than a specific product category like supplements.
  • American Pet Products Association (APPA): Largest U.S. pet industry trade association covering the full pet products category. Comparable to NASC as a membership-based industry body serving pet manufacturers and suppliers, but with a much broader scope across food, toys, accessories, and services rather than a focus on health supplements.
  • American Feed Industry Association (AFIA): Trade association representing the U.S. animal feed manufacturing industry. Comparable to NASC as a membership-based body setting quality and regulatory standards for animal nutrition products, but covering livestock feed rather than companion animal supplements specifically.
  • Natural Products Association (NPA): Largest U.S. trade association representing the natural products industry including dietary supplements. Comparable to NASC as a non-profit standards and certification body for supplements, but with a much broader scope across human supplements, food, and personal care rather than animal-specific supplements.
  • Animal Health Institute (AHI): U.S. trade association representing manufacturers of animal health products including pharmaceuticals and vaccines. Comparable to NASC in regulatory advocacy role for animal health, but focused on pharmaceutical manufacturers rather than supplement companies and operating at a larger scale.

Direct peers

  • Pet Food Institute (PFI): The primary U.S. trade association representing pet food manufacturers. Closely comparable to NASC in structure (non-profit trade body, member dues, regulatory advocacy on pet nutrition), but focused on complete pet food rather than health supplements and nutraceuticals.

Emerging players

  • International Pet and Animal Transportation Association (IPATA): Trade association serving the international pet transport and relocation industry. Adjacent peer to NASC as a pet industry membership body, but focused on transportation logistics rather than supplement regulation and operating globally rather than U.S.-only.
  • American Holistic Veterinary Medical Association (AHVMA): U.S. professional association for veterinarians practicing holistic and integrative medicine, with strong overlap on supplement and nutraceutical usage. Comparable to NASC as a stakeholder organization in the animal supplement ecosystem, but representing veterinarians rather than manufacturers.

Regional players

  • National Grain and Feed Association (NGFA): U.S. trade association for grain, feed, and grain-based product industries with overlapping regulatory interests in animal nutrition. Comparable to NASC as a trade body operating in adjacent animal nutrition regulation, but primarily oriented around grain-handling infrastructure rather than supplements.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

National Animal Supplement Council social profiles

Digital presence

National Animal Supplement Council financial estimates

Financial estimate

Revenue estimate

Valuation estimate

National Animal Supplement Council leadership team

Management profile

Number of profiles

National Animal Supplement Council funding detail

Funding detail

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

National Animal Supplement Council M&A and investment

M&A and investment

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about National Animal Supplement Council

What does National Animal Supplement Council do?

The National Animal Supplement Council is a non-profit trade association providing regulatory guidance, quality compliance programs, and industry standards to animal supplement manufacturers and suppliers. Its offerings include the NASC Quality Seal certification program, the NASC Treat Program for pet treats with health claims, adverse event reporting systems, and advocacy for federal legislation (Animal Health Supplement Act) to create a distinct legal category for animal health supplements. NASC also facilitates industry education through annual conferences and networking events.

Is National Animal Supplement Council a public or private company?

National Animal Supplement Council is a private company. It is classified as nonprofit foundation owned and is currently operating.

When was National Animal Supplement Council founded?

National Animal Supplement Council was founded in 2001. It employs 1 to 10 people.

Where is National Animal Supplement Council based?

National Animal Supplement Council is headquartered in Sun City West, United States, in the North America region.

Who are National Animal Supplement Council's main competitors?

Broad incumbents on record are American Veterinary Medical Association (AVMA), Pet Industry Distributors Association (PIDA), American Pet Products Association (APPA), American Feed Industry Association (AFIA), Natural Products Association (NPA) and Animal Health Institute (AHI). Pet Food Institute (PFI) is listed as a direct peer. Emerging players are International Pet and Animal Transportation Association (IPATA) and American Holistic Veterinary Medical Association (AHVMA). National Grain and Feed Association (NGFA) is listed as a regional player.

Does National Animal Supplement Council have an API?

No public API is recorded for National Animal Supplement Council.

What industry is National Animal Supplement Council in?

National Animal Supplement Council's product category is Industry Trade Association. Its primary akta.pro industry code is AFAEALAC, Animal Welfare & Advocacy Organizations, with a secondary code of HLAMAJAO, Animal Health Policy, Standards & International Coordination (e.g., WOAH/FAO). Its SIC code is 8600.

Unlock the full company data

50 free credits on sign-up, no credit card required.

Contact sales
Live signals
Petfood IndustryUpdate: Animal Health Supplement Act would give products legal homeThe National Animal Supplement Council is finalizing the Animal Health Supplement Act, which would give animal health supplements permanent legal status, FDA oversight, cGMP standards, product registration and a national listing system. NASC plans to seek congressional sponsors in September, with formal introduction expected in January 2027. The bill covers only companion animals and structure/function claims, excluding pet food, treats and food-producing animals.Petfood Industry10 takeaways for supplement makers eyeing the Canadian marketA National Animal Supplement Council (NASC) webinar featured Paul Dick and Associates presenting regulatory guidance for U.S. companion animal supplement brands seeking to enter the Canadian market, covering Health Canada's Veterinary Health Product (VHP) notification system. Speakers emphasized that claims language is the primary determinant of regulatory classification, with terms like "supports" and "maintains" keeping products in supplement territory rather than triggering drug classification. The Canadian animal health supplement market is projected to reach approximately US$276 million by 2031, representing roughly 10% growth from current levels.PetageAnimal Health Supplement Act: Proposed Legislation Aims to Create Clear Rules, Protect SupplementsThe National Animal Supplement Council is seeking legislation to establish a permanent legal category and regulatory framework for animal health supplements, which are currently classified as unapproved drugs. The proposed act would provide legal certainty, clear labeling, and consistent quality standards, potentially affecting 90 million U.S. pet-owning households.WholefoodsmagazineThe Future of Animal Health Supplements: NASC's Vision for Quality, Innovation, and Regulatory ClarityThe National Animal Supplement Council celebrated its 25th anniversary at its annual conference in Phoenix, Arizona (May 19-21), drawing 450 attendees, 30 speakers, and 72 sponsors to discuss market growth, quality standards, and regulatory modernization. The conference announced two major initiatives: a new treats program to address regulatory gray areas between pet foods and supplements, and proposed federal legislation—the Animal Health Supplements Act—designed to establish a distinct legal category for animal health supplements under federal law. The event highlighted the industry's remarkable growth from approximately $800 million in consumer spending at NASC's 2001 founding to an estimated $3.6 billion today, with the U.S. pet wellness market estimated at $5.5 billion.EIN PresswireKND Labs President Nicholas Wilson Elected to National Animal Supplement Council Board of DirectorsNicholas Wilson, president of KND Labs, was elected to the National Animal Supplement Council board. KND Labs, a Colorado-based contract manufacturer, has been named NASC Supplier of the Year in 2022 and 2023. The company now focuses on non-hemp-derived manufacturing for pet and human wellness products.Petage5 Things Pet Retailers Should Know About the NASC Treat ProgramThe National Animal Supplement Council launched a new Treat Program extending its Quality Seal to pet treats for dogs, cats, and horses. Participating companies must undergo third-party audits and maintain ongoing compliance. The program aims to provide retailers with trusted, quality-assured products.PetageWilson Elected to National Animal Supplement Council Board of Directors, Hartog RetiresNich Wilson, president of KND Labs, was elected to the National Animal Supplement Council board of directors, with his three-year term beginning in May 2026. He succeeds Nick Hartog, who retired after 25 years of service. NASC President Bill Bookout praised Wilson's leadership style and commitment to the industry.Petfood IndustryNASC proposes Animal Health Supplement Act for regulatory clarityThe National Animal Supplement Council (NASC) has proposed the Animal Health Supplement Act, a federal law that would create a permanent legal category for animal health supplements, which have operated under regulatory enforcement discretion since the 1990s. The act would establish ingredient and product listing pathways, set cGMP standards, require adverse event reporting, and preempt inconsistent state regulations, while also enabling U.S. companies to obtain certificates of free sale for international exports. NASC expects draft legislative language within weeks and is targeting 2027 for passage, given that the current enforcement discretion framework leaves the industry vulnerable to policy reversals.Petfood IndustryPetfood Industry, NASC launch newsletter for pet supplement professionalsPetfood Industry and the National Animal Supplement Council (NASC) have launched Pet Supplements Pro, a semi-monthly newsletter targeting pet food manufacturers, formulators, nutritionists and veterinarians in the pet supplements and treats sector. The newsletter will cover regulatory developments, compliance considerations, supplier innovation and market trends, with its first edition scheduled for April 1. NASC President Bill Bookout cited rising consumer expectations and the industry's pace of change as driving factors behind the collaboration, noting that the pet supplements category has grown from an emerging niche to an essential part of pet wellness over the past two decades.PetfoodprocessingSupplement science: Developing efficacious, science-backed pet supplementsThe pet supplement market continues to grow as companies develop science-backed products targeting pet health needs like digestion, joint health, and calming. Key players including PetAg, Native Pet, Vetnique, and CompletePet discussed their approaches to ingredient selection, format innovation, and supply chain management at the November/December 2025 Pet Food Processing industry event. The article highlights the regulatory framework governing pet supplements, noting they are regulated by the FDA and state authorities under stricter rules than human supplements, with the National Animal Supplement Council providing compliance guidance.