TravTech
TravTech is a privately held SaaS travel technology company founded in 2001, headquartered in Fairfax, Virginia, that builds cruise booking platforms for travel agencies and corporate travel data analytics platforms for enterprise travel programs, serving SMB and mid-market customers globally.
- Company typePrivate
- Founded2001
- HeadquartersFairfax, United States
- Headcount51–100
- GTM typeB2B
- OfferingSoftware
What TravTech does
TravTech Inc. is a privately held travel technology company founded in 2001 and headquartered in Fairfax, Virginia, with a software engineering and platform operations center in Bengaluru, India. The company builds and operates SaaS-based solutions for two distinct customer segments: travel agencies (primarily cruise-focused) and corporate travel programs, with a management team led by Chairman and CEO Gloria Bohan and Executive Vice President Vinod George. TravTech markets a 25-year operating track record and claims the web's largest cruise content database, with reported customer relationships exceeding 12 years and self-service online booking adoption above 80% among its installed base.
The product portfolio is anchored by CruiseBase, an integrated platform comprising the Agent Booking Engine (ABE) for agent workflow, the Consumer Booking Engine (CBE) for agency-branded websites, and the Agent Booking Center (ABC) for back-office financial tracking and invoicing. This is supplemented by CruiseSearch (customizable search widgets with CSS theming), Cruise Content (daily-updated itinerary, ship, and pricing data feeds), and the CruiseBase API for custom integrations. The corporate travel stack includes the Travel Data Platform for aggregating and normalizing GDS, HR, and expense data feeds, the Travelytics reporting system with predictive analytics and carbon emission tracking, the TravelGo mobile app with Uber/Lyft integration, and an Expense Data Integration module. The company also offers white-label cruise fulfillment services, host agency solutions for independent agents, loyalty and points-redemption support, and custom development services.
TravTech generates revenue primarily through multi-year SaaS subscriptions priced on a quote basis (no public pricing), supplemented by professional services for custom API development, white-label fulfillment, and host agency operations. GTM is sales-led and consultative, using demo request forms that capture agency size, booking volumes, and agent counts to qualify prospects. Distribution is direct across all segments, with additional API/white-label embedding into partner platforms and a host agency channel reaching independent agents. The company is bootstrapped with no disclosed institutional investors and holds GDPR, CCPA, and PCI-DSS-aligned security certifications.
TravTech firmographics
Firmographics- Name
- TravTech
- Legal name
- TravTech Inc.
- Website
- https://travtech.com
- Company type
- Private
- Founded year
- 2001
- Operating status
- Operating
- Headcount range
- 51–100 employees
- Short description
- TravTech is a privately held SaaS travel technology company founded in 2001, headquartered in Fairfax, Virginia, that builds cruise booking platforms for travel agencies and corporate travel data analytics platforms for enterprise travel programs, serving SMB and mid-market customers globally.
- Ownership category
- akta.pro rank
TravTech industry classification
Industry- Product category
- Travel Technology Software
- NAICS
- Travel Agencies (561510), Travel Agencies (56151)
- akta.pro primary industry
- Cruise Booking Platforms (THALAFAG)
- akta.pro secondary industries
- Corporate Travel & Expense Booking Platforms (BPAMAIAI), Online Booking Tools (OBT) & Corporate Booking UX (THALAGAD)
Keywords
Where TravTech is headquartered
LocationHeadquarters
- HQ city
- Fairfax
- HQ country
- United States
- HQ region
- North America
Offices2 records
Markets served
TravTech business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Personnel, Technology or R&D, Infrastructure
Revenue model
- SaaS Subscription - CruiseBase: Subscription-based access to the CruiseBase platform providing cruise booking, content services, and back-office management for travel agencies. Setup takes approximately 2-3 weeks after contract signing.
- Corporate Travel Solutions: Subscription-based SaaS solutions for corporate travel including Travel Data Platform, Travelytics reporting, TravelGo app, and Expense Data Integration modules.
- Custom Development Services: Custom API development, white-label fulfillment services, and host agency solutions for agencies requiring bespoke integrations or outsourced fulfillment operations.
- Cruise Content Service: Data content licensing providing cruise itineraries, sailings, maps, ships, vendors, categories, images, deck plans, and lead prices updated daily. Configured per client requirements.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Multi-year contract | Quote-based SaaS pricing tailored to agency size and requirements |
Go-to-market motion2 records
Distribution channels3 records
Marketing channels3 records
TravTech product offering
Product offeringCore offering
TravTech sells a SaaS travel technology platform focused on two segments: Leisure Travel (cruise booking) and Corporate Travel. The Leisure Travel suite—anchored by the CruiseBase platform—provides travel agencies with search widgets, consumer and agent booking engines, back-office management, cruise content data, and a developer API. The Corporate Travel suite provides corporations with a travel data aggregation platform, predictive reporting/analytics, a traveler mobile app, and expense data integration. The company also offers custom development, white-label fulfillment, and host agency services.
Product overview
TravTech offers a SaaS-based travel technology platform focused on two segments: Leisure Travel and Corporate Travel. The Leisure Travel segment is anchored by the CruiseBase platform suite, which includes the core CruiseBase booking engine (comprising Agent Booking Engine, Consumer Booking Engine, and Agent Booking Center), supplemented by CruiseSearch for search widgets, CruiseContent for data services, and CruiseBase API for custom development. The Corporate Travel segment centers on the Travel Data Platform for data aggregation, paired with Travelytics for reporting and analytics, TravelGo mobile app, and Expense Data Integration. Additional services include loyalty programs, fulfillment services, and host agency solutions.
Differentiator
Problem solved
Functional benefit
Brands
- CruiseBase: Full product suite for cruise booking including agent booking engine, consumer booking engine, and back office platform for travel agencies
- CruiseSearch
- Cruise Content
- Travel Data Platform
- Travelytics
- TravelGo
- Expense Data Integration
Products and services
- CruiseBase Full cruise booking product suite for travel agencies, including a customizable widget and booking flow site, Agent Booking Platform, and back-office system. Supports group inventory management, revenue management, and reporting for travel agencies ranging from small businesses to large interline sellers.
- CruiseSearch Cruise search widget and workflow product that lets travel agencies search multiple cruise lines and route contacts to agents by email or telephone. Available in Basic (widget and workflow) and Advanced (white-label widget with marketing features such as Hot Deals, Featured Sailings, and Special Offers). Supports mobile responsive design and multiple languages and currencies.
- Cruise Content Data service providing cruise content including itineraries, sailings, maps, ships, vendors, categories, images, deck plans, and lead prices, updated daily. Designed for larger agencies and organizations developing their own cruise applications; can be configured to deliver all files or a subset of text and image data.
- CruiseBase API Developer API providing cruise content, prices, and booking capabilities to multiple cruise lines for agencies or corporations building their own search and book platforms.
- Custom Development Custom build services for agencies or corporations wanting to build their own search and book platforms using the CruiseBase API, including content, prices, and booking capabilities.
- Travel Data Platform SaaS platform for gathering, curating, normalizing, and standardizing travel data from multiple sources including GDS systems, HR data sets, and expense data. Provides data exports as files for third-party visualization platforms or can be paired with the proprietary Travelytics visualization platform.
- Travelytics Proprietary SaaS reporting system providing standard and advanced views of corporate travel data with predictive analytics and what-if analysis. Features include traveler and carbon emission tracking, benchmarking to industry averages, executive summary dashboards with drill-down, trend analysis, and dashboard export and email functionality.
- TravelGo Mobile app providing quick access to travel itineraries with features including flight mobile check-in, real-time flight status and alerts, detailed travel guides, tour booking, itinerary sharing via text, email, and tweet, and integration with Uber and Lyft APIs. TravelGoPlus adds online booking for air, car, and hotel.
- Expense Data Integration Integration service for incorporating expense management system data to provide insight into business traveler buying patterns. Tracks expense and reimbursement workflow and provides a better view of total travel spend.
- Cruise Fulfillment Services White-label cruise fulfillment services for larger agencies, available 24/7 with experienced cruise agents. Customer interactions are fully white labeled to maintain agency brand integrity.
- Host Agency Solutions Host agency services for independent agents or agencies without credentials. Offers the highest commissions in the cruise industry along with exclusive pricing and promotions.
Quantifiable outcome
- Over 80% of customers make bookings online independently
- +2 more outcomes
Companies that use TravTech
Customer profileNamed customers2 records
Segments3 records
Ideal customer profiles3 records
TravTech technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- Yes
- API docs
- API detail
Core technology
AI maturity
App detail
Integration6 records
AI capability1 record
Feature6 records
TravTech partnerships and signals
Strategic signalScale indicators5 records
Recent moves6 records
Expansion highlights6 records
TravTech competitors and assessment
Company assessmentMarket position
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
TravTech social profiles
Digital presenceTravTech compliance and trust
Trust signalCompliance3 records
TravTech financial estimates
Financial estimateRevenue estimate
Valuation estimate
TravTech leadership team
Management profileNumber of profiles
Profiles4 records
TravTech funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
TravTech M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about TravTech
What does TravTech do?
TravTech sells a SaaS travel technology platform focused on two segments: Leisure Travel (cruise booking) and Corporate Travel. The Leisure Travel suite—anchored by the CruiseBase platform—provides travel agencies with search widgets, consumer and agent booking engines, back-office management, cruise content data, and a developer API. The Corporate Travel suite provides corporations with a travel data aggregation platform, predictive reporting/analytics, a traveler mobile app, and expense data integration. The company also offers custom development, white-label fulfillment, and host agency services.
Is TravTech a public or private company?
TravTech is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was TravTech founded?
TravTech was founded in 2001. It employs 51 to 100 people.
Where is TravTech based?
TravTech is headquartered in Fairfax, United States, in the North America region.
How does TravTech make money?
Four revenue lines are on record. SaaS Subscription - CruiseBase is the primary driver. The others are corporate Travel Solutions, custom Development Services and cruise Content Service.
Does TravTech have an API?
Yes. CruiseBase API provides content, prices, and booking capabilities to multiple cruise lines. The API enables agencies and corporations to build their own search and book platforms with access to cruise line data. Search Widget applications use Query String (QS) parameters on Iframe source URLs and can be customized via customer-hosted 'skin-override' CSS files.
What industry is TravTech in?
TravTech's product category is Travel Technology Software. Its primary akta.pro industry code is THALAFAG, Cruise Booking Platforms, with a secondary code of BPAMAIAI, Corporate Travel & Expense Booking Platforms. Its NAICS code is 561510.