Sales & Orders
Sales & Orders (OmniOne AI) is a B2B SaaS platform that uses AI to manage and optimize product data feeds for e-commerce retailers, syndicating catalogs across 2,000+ channels and 100+ platforms for SMB through enterprise customers.
- Company typePrivate
- Founded2012
- HeadquartersGrand Rapids, United States
- Headcount11–50
- GTM typeB2B
- OfferingSoftware
What Sales & Orders does
Sales & Orders, operating as OmniOne AI (legal entity Omni Tek LLC, headquartered in Dallas, TX), is a B2B SaaS platform that provides AI-assisted product data feed management for e-commerce operators. The platform ingests product catalogs and synchronizes them across more than 100 e-commerce platforms and over 2,000 online channels, handling feed creation, attribute management, custom labeling, categorization, and compliance monitoring. Core modules include Platform Manager (connectivity/sync), Catalog Manager (attribute and label control), Channel Syndication (per-channel feed dispatch), Feed Optimization AI (personalization, predictive analytics, content moderation) and Compliance AI with OmniAlerts (anomaly detection with dual customer/internal alerting).
The company serves online retailers and e-commerce brands — primarily SMBs but extending to mid-market and enterprise via the Agency Alliance program. Its commercial model is a four-tiered subscription (Connect, Pro, Grow, Enterprise/GrowPlus) differentiated by SKU limits (5,000 to 100,000+) and AI/managed-service features, with monthly billing at lower tiers and annual billing at higher tiers. Go-to-market combines product-led growth (14-day free trial via app portal) with sales-assisted motion for enterprise accounts (scheduled product demos via Calendly) and an indirect channel through agency partners.
Founded in 2012 and based in Grand Rapids, MI with 11–50 employees, the company reports operating across 40+ countries and 31 industries, processing "billions" of products over its operating history. It is privately held with no disclosed external funding, no M&A activity, and no public revenue figure.
Sales & Orders firmographics
Firmographics- Name
- Sales & Orders
- Legal name
- Omni Tek LLC
- Website
- https://salesandorders.com
- Company type
- Private
- Founded year
- 2012
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Sales & Orders (OmniOne AI) is a B2B SaaS platform that uses AI to manage and optimize product data feeds for e-commerce retailers, syndicating catalogs across 2,000+ channels and 100+ platforms for SMB through enterprise customers.
- Ownership category
- akta.pro rank
Sales & Orders industry classification
Industry- Product category
- E-commerce Feed Management Software
- NAICS
- Advertising Agencies (54181), Media Buying Agencies (541830)
- SIC
- Services-Advertising Agencies (7311)
- akta.pro primary industry
- Feed/Product Listing Ads Management (Shopping, Catalog Ads) (BPAFACAK)
- akta.pro secondary industries
- Feed Management & Shopping Ads (PLA/Product Ads) (MPAAACAL), Order Management & Inventory Orchestration (OMS) (CRAFAMAC), Omnichannel Commerce & Click-and-Collect Platforms (BPAMAGAL)
Keywords
Where Sales & Orders is headquartered
LocationHeadquarters
- HQ city
- Grand Rapids
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Sales & Orders business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Technology or R&D, Personnel, Infrastructure, Marketing or Sales, Operations
Revenue model
- Subscription Plans: Tiered subscription model with four tiers (Connect, Pro, Grow, Enterprise/GrowPlus) differentiated by SKU limits and feature access. Pricing scales with business size from up to 5,000 SKUs to 100,000+ SKUs.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Monthly | Connect - Entry-level plan for small e-commerce operations |
| Subscription | Monthly | Pro - Mid-tier plan with enhanced AI capabilities |
| Subscription | Annual | Grow - Growth-oriented plan with marketing channel management |
| Subscription | Annual | Enterprise/GrowPlus - Full-service enterprise solution |
Go-to-market motion2 records
Distribution channels3 records
Marketing channels4 records
Sales & Orders product offering
Product offeringCore offering
Sales & Orders, operating as OmniOne AI, provides an AI-powered e-commerce feed management platform that helps online retailers centralize, optimize, and syndicate product data across more than 2,000 sales and advertising channels. The platform combines catalog management, channel integration, automated compliance monitoring, and feed optimization AI to improve advertising performance and ensure real-time product data synchronization across 100+ e-commerce platforms.
Product overview
Sales & Orders (OmniOne AI) offers a modular e-commerce feed management platform with AI-powered capabilities. The platform consists of core modules including Platform Manager for managing 100+ e-commerce platform connections, Catalog Manager for product data control, Channel Syndication for distributing to 2,000+ channels, and Feed Optimization AI for personalization. AI features include Compliance AI with OmniAlerts for proactive issue detection. The platform is available through four pricing tiers: Connect (up to 5,000 SKUs), Pro (up to 100,000 SKUs with Data Cleansing AI), Grow (with social and search channel management), and Enterprise (full-service with dedicated account leadership).
Differentiator
Problem solved
Functional benefit
Products and services
- Platform Manager Centralized connection management tool enabling stable data connections and rapid data processing for real-time product data synchronization across 100+ e-commerce platforms. Built for online retailers requiring unified infrastructure across multiple storefront backends.
- Catalog Manager Product data management tool providing complete control to adjust and refine product feeds, including attribute customization, custom labels for bidding strategies, and product categorization. Designed for e-commerce merchants managing large, multi-channel product catalogs.
- Feed Optimization AI AI-powered system that personalizes product feed content through behavior analysis, ranks and filters content by relevance, popularity and engagement, and applies predictive analytics and automated content moderation. Built for online retailers seeking AI-driven product feed enhancement.
- Channel Syndication Capability that generates unique per-channel feeds from an optimized product catalog and dispatches them to over 2,000 online channels including shopping, search, social, and video advertising platforms. Designed for omnichannel retailers and brands running multi-channel campaigns.
- Compliance AI & OmniAlerts AI-driven compliance monitoring system that proactively detects product feed issues and channel-policy violations, with a dual-alert mechanism notifying both the customer and the internal Feed Management Response Team for immediate issue resolution. Built for e-commerce merchants operating under evolving channel regulations.
- OmniOne AI Platform Unified AI-powered e-commerce feed management platform combining Platform Manager, Catalog Manager, Channel Syndication, Feed Optimization AI, and Compliance AI & OmniAlerts into a single subscription offering for online retailers and brands managing multi-channel product data.
Companies that use Sales & Orders
Customer profileNamed customers1 record
Segments1 record
Ideal customer profiles3 records
Sales & Orders technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
AI capability7 records
Feature6 records
Sales & Orders partnerships and signals
Strategic signalScale indicators6 records
Recent moves6 records
Expansion highlights6 records
Sales & Orders competitors and assessment
Company assessmentMarket position
Competitive moat4 records
Key highlights6 records
Customer concentration
Sales & Orders social profiles
Digital presenceSales & Orders financial estimates
Financial estimateRevenue estimate
Valuation estimate
Sales & Orders leadership team
Management profileNumber of profiles
Profiles4 records
Sales & Orders funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Sales & Orders M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Sales & Orders
What does Sales & Orders do?
Sales & Orders, operating as OmniOne AI, provides an AI-powered e-commerce feed management platform that helps online retailers centralize, optimize, and syndicate product data across more than 2,000 sales and advertising channels. The platform combines catalog management, channel integration, automated compliance monitoring, and feed optimization AI to improve advertising performance and ensure real-time product data synchronization across 100+ e-commerce platforms.
Is Sales & Orders a public or private company?
Sales & Orders is a private company. It is classified as unknown and is currently operating.
When was Sales & Orders founded?
Sales & Orders was founded in 2012. It employs 11 to 50 people.
Where is Sales & Orders based?
Sales & Orders is headquartered in Grand Rapids, United States, in the North America region.
How does Sales & Orders make money?
One revenue line is on record: subscription Plans.
Does Sales & Orders have an API?
No public API is recorded for Sales & Orders.
What industry is Sales & Orders in?
Sales & Orders's product category is E-commerce Feed Management Software. Its primary akta.pro industry code is BPAFACAK, Feed/Product Listing Ads Management (Shopping, Catalog Ads), with a secondary code of MPAAACAL, Feed Management & Shopping Ads (PLA/Product Ads). Its NAICS code is 54181 and its SIC code is 7311.