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sprylab

Full company profile

uuid0009rwt

Namestring
sprylab
Legal namestring
sprylab technologies GmbH
Websiteurl
sprylab.com
Company typeenum
Private
Founded yearint
2007
Descriptiontext

sprylab technologies GmbH is a Berlin-based IT services firm founded in 2007 by two developers (Benjamin Kolb, CTO; Stephan Heck, CEO) and led operationally by Managing Director Arthur Silber. The company delivers custom large-scale platforms, mobile and web applications, AI solutions, and technology innovation services for DAX corporations and German Mittelstand clients, with a stated 70-person in-house team of developers, strategists, and designers.

The firm is organized around four service pillars — Platform Development (frontend, backend, cloud, microservices, APIs), App Development (native iOS/Android, Flutter, React Native, hybrid, web apps), AI Solution Development (generative AI, conversational AI, process automation), and Technology Innovation (PoC, MVP). Notable proprietary assets include 'The Spec', a structured project documentation methodology for AI-era delivery, and Purple DS, a headless e-publishing CMS offered as a sub-brand. Engagements span publishing, healthcare, transport, automotive, insurance, retail, energy, sports, and public-sector verticals, with named references including Axel Springer, Deutsche Bahn, Daimler/Mercedes-Benz, Sodexo, Evonik, BIBB, MSF, and Ringier.

Sprylab operates a quote-based, project-driven professional services model with a EUR 50,000 minimum engagement size, sold via direct consultative enterprise sales and supported by AI readiness workshops and a monthly tech newsletter (2,000+ subscribers). The company is privately held and founder-owned, with 83% of new orders generated through referrals, 300+ projects completed over 17 years, and clients across 5 countries. Only one disclosed funding event (EUR 2.19M from Investitionsbank Berlin in 2015) appears in the record, indicating organic, debt-light growth.

Short descriptiontext

sprylab technologies GmbH is a Berlin-based IT services firm (founded 2007, ~70 in-house specialists) that builds custom platforms, mobile apps, AI solutions, and innovation prototypes for DAX enterprises and German Mittelstand clients across publishing, healthcare, automotive, and public-sector verticals.

Operating statusenum
Operating
Ownership categoryenum
Headcount rangeband
51–100
akta.pro rankint
HeadquartersBerlin, Germany
HQ citystring
Berlin
HQ countrystring
Germany
HQ regionstring
Europe
Markets served

Serves global market

Offices1 record

Each record includes

City, Country, Type, Description, Source

Keyword5 values
custom software development, mobile app development, AI solution development, headless CMS, digital platform engineering
Industry2 codes
1Low-Code/No-Code Application Platforms
CodeHDAEAKAAPrimaryYes
2GraphQL, gRPC & Modern API Protocols
CodeBPAMAOAKPrimaryNo
NAICS code1 code
  • Software Publishers513210
SIC code1 code
  • Services-Prepackaged Software7372
Product category
Custom Software Development Services
GTM motion1 record

Each record includes

Type, Description, Source

Revenue model1 record
1Custom Software Development Services
TypeProfessional Services
Description

Professional services revenue from bespoke platform, app, and AI solution development for enterprise clients. Projects are scoped and delivered on time, budget, and quality basis. Minimum project budget starts at 50,000 EUR.

sprylab.com
Marketing channels9 records

Each record includes

Title, Type, Stage, Description, Source

Distribution channels1 record

Each record includes

Title, Type, Scope, Target buyer, Description, Source

Cost components4 values
Personnel, Technology or R&D, Marketing or Sales, Operations
Pricing details1 tier
1Enterprise project minimum threshold
ModelOne time/ perpetual licenseBilling cadenceMulti-year contract
Notes

Minimum project budget of 50,000 EUR for complex applications. Simple apps start from 50k EUR investment. Exact pricing varies by project scope and complexity.

sprylab.com
GTM typeB2B
B2B
Offering typeServices
Services
Brand1 record
1Purple DS®
Description

An innovative and unique e-Publishing solution developed by sprylab.

sprylab.com
Core offering1 text field

Sprylab is a Berlin-based custom software development agency that designs, builds, and operates bespoke digital platforms, mobile applications, AI-enabled solutions, and IoT applications for enterprise and mid-market clients. Its portfolio spans custom platform development, native and cross-platform app development, AI/GenAI solution engineering, technology innovation consulting, and the proprietary Purple DS e-publishing / headless CMS product, all delivered by a permanent in-house team of specialists.

Differentiator
Functional benefit
Problem solved
Quantifiable outcome1 of 5 values shown
  • 300+ successful projects completed
+4 more records
Product overview1 text field

SPRYLAB is a Berlin-based IT service provider offering a comprehensive portfolio of software development services organized around four core pillars: Platform Development, App Development, AI Solution Development, and Technology Innovation. The platform development services encompass full-stack development including frontend, backend, cloud architecture, microservices, and APIs. App development spans native iOS (Swift) and Android (Kotlin/Java) development, cross-platform solutions using Flutter and React Native, hybrid apps with Ionic and Capacitor, and web applications using Angular, React, Node.js, Django, and Nest.js. The AI practice includes generative AI development with LLMs, conversational AI/voice solutions, and AI-powered process automation. The company also provides specialized services through partnerships with Directus for headless CMS implementation, and offers dedicated IoT app development capabilities. Projects are delivered through agile methodologies with in-house teams of 70 specialists based in Berlin.

Product and service8 records
1Custom Digital Platform Development
CategoryCustom Software Development
Description

End-to-end design, build, and operation of bespoke customer-facing and internal digital platforms for enterprise and mid-market organizations, delivered by an in-house specialist team in Berlin.

2Mobile App Development (iOS, Android, Flutter, React Native, native & hybrid)
CategoryMobile Application Development
Description

Cross-platform and native mobile application development service covering iOS, Android, Flutter, React Native, and hybrid builds for enterprise clients, as illustrated by the Berliner Dom app integration.

3AI Solution Development
CategoryArtificial Intelligence Services
Description

Design and engineering of AI- and generative-AI-powered applications and features for enterprise customers, including generative-AI data exploration workflows.

4IoT App Development
CategoryIoT Application Development
Description

Development of Internet-of-Things-enabled applications that connect physical sensors/devices with mobile and web front-ends, such as location-based visitor experiences at tourist sites.

5Technology Innovation Consulting
CategoryTechnology Consulting
Description

Advisory and prototyping services helping enterprise clients identify, evaluate, and pilot emerging technologies (including AI) into their digital roadmaps.

6KI-Workshop (AI Workshop)
CategoryAI Enablement / Training
Description

Workshop-format engagement that introduces and applies artificial intelligence methods inside client organizations, supporting AI literacy, ideation, and use-case validation.

7Purple DS (Headless CMS / E-Publishing Platform)
CategoryHeadless CMS / E-Publishing Software
Description

SaaS-style headless content management and e-publishing platform for publishers and content-driven organizations, enabling multi-channel content distribution across web, mobile, and connected devices.

8Directus Agency Implementation Services
CategoryCMS Implementation Services
Description

Implementation and customization services around the Directus headless platform, including integration work for clients such as Sodexo.

Scale indicator6 records

Each record includes

Type, Value, Description, Source

Recent move6 records

Each record includes

Date, Type, Title, Description, Source

Expansion highlight6 records

Each record includes

Type, Description

Peers10 records
TypeDirect peer
Description

German IT consultancy specializing in custom software, cloud, and data/AI engineering for enterprise clients. Direct peer in custom platform development with a stronger engineering/AI tilt that mirrors sprylab's emerging AI practice.

TypeEmerging player
Description

Berlin-based headless CMS platform used by enterprise digital teams. Adjacent competitor to Purple DS in the headless / API-first CMS category, with a stronger SaaS / PLG motion that threatens to disintermediate custom-built publishing platforms.

TypeDirect peer
Description

Netherlands-headquartered provider of digital publishing and content workflow software. Direct peer specifically to Purple DS, competing for the same magazine and subscription publisher customers in the e-publishing CMS category.

TypeDirect peer
Description

Cologne-based UX, design, and software engineering agency. Direct peer in user-centered platform and app development for enterprise clients, with a similar-sized specialist team and DACH enterprise customer base.

TypeBroad incumbent
Description

Global systems integrator with a strong German practice in custom software, AI, and digital engineering. Overlaps with sprylab on enterprise platform delivery, though at much larger scale and with a more global delivery model.

TypeDirect peer
Description

Düsseldorf-based digital agency delivering custom platforms, apps, and connected-product solutions for enterprise and mid-market clients. Comparable in custom app/portal delivery, vertical breadth, and Mittelstand focus.

TypeBroad incumbent
Description

Large Porsche-owned IT and management consultancy with deep automotive and enterprise platform delivery capabilities. Comparable as an incumbent competitor for enterprise platform deals — particularly in automotive (sprylab's Daimler work) — but at materially larger scale.

TypeDirect peer
Description

German full-service digital agency with a comparable portfolio of platform development, e-commerce, and content management for enterprise clients. Closely comparable in size (~400 staff) and service mix, especially in the CMS/portal space where Purple DS competes.

TypeBroad incumbent
Description

Deutsche Telekom's enterprise IT subsidiary delivering large-scale platform, cloud, and AI solutions. Listed by sprylab as a reference customer partner, and a broad incumbent competing for many of the same DAX digital build mandates.

TypeDirect peer
Description

Hamburg- and Berlin-based digital agency historically focused on custom platform and app development for DAX enterprises; now part of Accenture Song. Direct peer because sprylab competes for the same large-enterprise digital build mandates across DACH.

Market position
Strengths5 records

Each record includes

Headline, Details, Source

Weaknesses5 records

Each record includes

Headline, Details, Source

Competitive moat5 records

Each record includes

Type, Details

Key risks6 records

Each record includes

Headline, Details, Source

Key highlights7 records

Each record includes

Headline, Details, Source

Customer concentration

Classification, Details

Named customers12 records

Each record includes

Name, Industry, Type, Use case, Source, UUID

Segment8 records

Each record includes

Title, Type, Primary, Description, Pain point addressed, Use case, Source

Ideal customer profile3 records

Each record includes

Profile, Firmographic size, Sales motion, Sales cycle length, Buying structure, Purchase trigger, Buyer persona, Geography, Industry vertical, Primary use case, Description, Pain points, Evidence proof points, Target buyer

Technology focused
Yes
API detail
Has APIbool
No

Docs URL, Description

Integration7 records

Each record includes

Title, Type, Description, Source

AI capability9 records

Each record includes

Type, Description, Source

AI maturity
App detail

Has app

Feature2 records

Each record includes

Title, Differentiator, Description, Source

Core technology
Revenue estimate
Valuation estimate
Number of profiles
Profiles3 records

Each record includes

Name, Designation, Designation category, Overview, Profile commentary, Source

No data
No data
Funding overview

Funding stage, Last funding date, Total funding USD

Funding rounds1 record

Each record includes

Round, Amount USD, Date, Pre money valuation, Total investors, Investors, News

Investors1 record

Each record includes

Name, Type, Date of entry, Rounds participated, Website

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Each record includes

Name, Acquisition type, Announced date, Completed date, Status, Website, News

Investment

Each record includes

Name, Round, Announced date, Lead investor, Website, News

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

sprylab

Custom Software Development Servicessprylab.com

sprylab technologies GmbH is a Berlin-based IT services firm (founded 2007, ~70 in-house specialists) that builds custom platforms, mobile apps, AI solutions, and innovation prototypes for DAX enterprises and German Mittelstand clients across publishing, healthcare, automotive, and public-sector verticals.

What sprylab does

sprylab technologies GmbH is a Berlin-based IT services firm founded in 2007 by two developers (Benjamin Kolb, CTO; Stephan Heck, CEO) and led operationally by Managing Director Arthur Silber. The company delivers custom large-scale platforms, mobile and web applications, AI solutions, and technology innovation services for DAX corporations and German Mittelstand clients, with a stated 70-person in-house team of developers, strategists, and designers.

The firm is organized around four service pillars — Platform Development (frontend, backend, cloud, microservices, APIs), App Development (native iOS/Android, Flutter, React Native, hybrid, web apps), AI Solution Development (generative AI, conversational AI, process automation), and Technology Innovation (PoC, MVP). Notable proprietary assets include 'The Spec', a structured project documentation methodology for AI-era delivery, and Purple DS, a headless e-publishing CMS offered as a sub-brand. Engagements span publishing, healthcare, transport, automotive, insurance, retail, energy, sports, and public-sector verticals, with named references including Axel Springer, Deutsche Bahn, Daimler/Mercedes-Benz, Sodexo, Evonik, BIBB, MSF, and Ringier.

Sprylab operates a quote-based, project-driven professional services model with a EUR 50,000 minimum engagement size, sold via direct consultative enterprise sales and supported by AI readiness workshops and a monthly tech newsletter (2,000+ subscribers). The company is privately held and founder-owned, with 83% of new orders generated through referrals, 300+ projects completed over 17 years, and clients across 5 countries. Only one disclosed funding event (EUR 2.19M from Investitionsbank Berlin in 2015) appears in the record, indicating organic, debt-light growth.

sprylab firmographics

Firmographics
Name
sprylab
Legal name
sprylab technologies GmbH
Website
https://sprylab.com
Company type
Private
Founded year
2007
Operating status
Operating
Headcount range
51–100 employees
Short description
sprylab technologies GmbH is a Berlin-based IT services firm (founded 2007, ~70 in-house specialists) that builds custom platforms, mobile apps, AI solutions, and innovation prototypes for DAX enterprises and German Mittelstand clients across publishing, healthcare, automotive, and public-sector verticals.
Ownership category
akta.pro rank

sprylab industry classification

Industry
Product category
Custom Software Development Services
NAICS
Software Publishers (513210)
SIC
Services-Prepackaged Software (7372)
akta.pro primary industry
Low-Code/No-Code Application Platforms (HDAEAKAA)
akta.pro secondary industry
GraphQL, gRPC & Modern API Protocols (BPAMAOAK)

Keywords

  • Custom software development
  • Mobile app development
  • AI solution development
  • Headless CMS
  • Digital platform engineering

Where sprylab is headquartered

Location

Headquarters

HQ city
Berlin
HQ country
Germany
HQ region
Europe

Offices1 record

Markets served

sprylab business model

Business model
GTM type
B2B
Offering type
Services
Cost components
Personnel, Technology or R&D, Marketing or Sales, Operations

Revenue model

  1. Custom Software Development Services: Professional services revenue from bespoke platform, app, and AI solution development for enterprise clients. Projects are scoped and delivered on time, budget, and quality basis. Minimum project budget starts at 50,000 EUR.

Pricing tiers

ModelBillingPrice
One time/ perpetual licenseMulti-year contractEnterprise project minimum threshold

Go-to-market motion1 record

Distribution channels1 record

Marketing channels9 records

sprylab product offering

Product offering

Core offering

Sprylab is a Berlin-based custom software development agency that designs, builds, and operates bespoke digital platforms, mobile applications, AI-enabled solutions, and IoT applications for enterprise and mid-market clients. Its portfolio spans custom platform development, native and cross-platform app development, AI/GenAI solution engineering, technology innovation consulting, and the proprietary Purple DS e-publishing / headless CMS product, all delivered by a permanent in-house team of specialists.

Product overview

SPRYLAB is a Berlin-based IT service provider offering a comprehensive portfolio of software development services organized around four core pillars: Platform Development, App Development, AI Solution Development, and Technology Innovation. The platform development services encompass full-stack development including frontend, backend, cloud architecture, microservices, and APIs. App development spans native iOS (Swift) and Android (Kotlin/Java) development, cross-platform solutions using Flutter and React Native, hybrid apps with Ionic and Capacitor, and web applications using Angular, React, Node.js, Django, and Nest.js. The AI practice includes generative AI development with LLMs, conversational AI/voice solutions, and AI-powered process automation. The company also provides specialized services through partnerships with Directus for headless CMS implementation, and offers dedicated IoT app development capabilities. Projects are delivered through agile methodologies with in-house teams of 70 specialists based in Berlin.

Differentiator

Problem solved

Functional benefit

Brands

  • Purple DS®: An innovative and unique e-Publishing solution developed by sprylab.

Products and services

  • Custom Digital Platform Development End-to-end design, build, and operation of bespoke customer-facing and internal digital platforms for enterprise and mid-market organizations, delivered by an in-house specialist team in Berlin.
  • Mobile App Development (iOS, Android, Flutter, React Native, native & hybrid) Cross-platform and native mobile application development service covering iOS, Android, Flutter, React Native, and hybrid builds for enterprise clients, as illustrated by the Berliner Dom app integration.
  • AI Solution Development Design and engineering of AI- and generative-AI-powered applications and features for enterprise customers, including generative-AI data exploration workflows.
  • IoT App Development Development of Internet-of-Things-enabled applications that connect physical sensors/devices with mobile and web front-ends, such as location-based visitor experiences at tourist sites.
  • Technology Innovation Consulting Advisory and prototyping services helping enterprise clients identify, evaluate, and pilot emerging technologies (including AI) into their digital roadmaps.
  • KI-Workshop (AI Workshop) Workshop-format engagement that introduces and applies artificial intelligence methods inside client organizations, supporting AI literacy, ideation, and use-case validation.
  • Purple DS (Headless CMS / E-Publishing Platform) SaaS-style headless content management and e-publishing platform for publishers and content-driven organizations, enabling multi-channel content distribution across web, mobile, and connected devices.
  • Directus Agency Implementation Services Implementation and customization services around the Directus headless platform, including integration work for clients such as Sodexo.

Quantifiable outcome

  • 300+ successful projects completed
  • +4 more outcomes

Companies that use sprylab

Customer profile

Named customers12 records

Segments8 records

Ideal customer profiles3 records

sprylab technology and API

Technology

Technology focussed Yes

API detail

Has API
No
API docs
API detail

Core technology

AI maturity

App detail

Integration7 records

AI capability9 records

Feature2 records

sprylab partnerships and signals

Strategic signal

Scale indicators6 records

Recent moves6 records

Expansion highlights6 records

sprylab competitors and assessment

Company assessment

Direct peers

  • codecentric: German IT consultancy specializing in custom software, cloud, and data/AI engineering for enterprise clients. Direct peer in custom platform development with a stronger engineering/AI tilt that mirrors sprylab's emerging AI practice.
  • WoodWing: Netherlands-headquartered provider of digital publishing and content workflow software. Direct peer specifically to Purple DS, competing for the same magazine and subscription publisher customers in the e-publishing CMS category.
  • Centigrade: Cologne-based UX, design, and software engineering agency. Direct peer in user-centered platform and app development for enterprise clients, with a similar-sized specialist team and DACH enterprise customer base.
  • TWT Digital: Düsseldorf-based digital agency delivering custom platforms, apps, and connected-product solutions for enterprise and mid-market clients. Comparable in custom app/portal delivery, vertical breadth, and Mittelstand focus.
  • diva-e: German full-service digital agency with a comparable portfolio of platform development, e-commerce, and content management for enterprise clients. Closely comparable in size (~400 staff) and service mix, especially in the CMS/portal space where Purple DS competes.
  • SinnerSchrader (Accenture Song): Hamburg- and Berlin-based digital agency historically focused on custom platform and app development for DAX enterprises; now part of Accenture Song. Direct peer because sprylab competes for the same large-enterprise digital build mandates across DACH.

Emerging players

  • Contentful: Berlin-based headless CMS platform used by enterprise digital teams. Adjacent competitor to Purple DS in the headless / API-first CMS category, with a stronger SaaS / PLG motion that threatens to disintermediate custom-built publishing platforms.

Broad incumbents

  • Capgemini Engineering: Global systems integrator with a strong German practice in custom software, AI, and digital engineering. Overlaps with sprylab on enterprise platform delivery, though at much larger scale and with a more global delivery model.
  • MHP (a Porsche company): Large Porsche-owned IT and management consultancy with deep automotive and enterprise platform delivery capabilities. Comparable as an incumbent competitor for enterprise platform deals — particularly in automotive (sprylab's Daimler work) — but at materially larger scale.
  • T-Systems: Deutsche Telekom's enterprise IT subsidiary delivering large-scale platform, cloud, and AI solutions. Listed by sprylab as a reference customer partner, and a broad incumbent competing for many of the same DAX digital build mandates.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

sprylab social profiles

Digital presence

sprylab financial estimates

Financial estimate

Revenue estimate

Valuation estimate

sprylab leadership team

Management profile

Number of profiles

Profiles3 records

sprylab funding detail

Funding detail

Funding overview

Funding rounds1 record

Investors1 record

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

sprylab M&A and investment

M&A and investment

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about sprylab

What does sprylab do?

Sprylab is a Berlin-based custom software development agency that designs, builds, and operates bespoke digital platforms, mobile applications, AI-enabled solutions, and IoT applications for enterprise and mid-market clients. Its portfolio spans custom platform development, native and cross-platform app development, AI/GenAI solution engineering, technology innovation consulting, and the proprietary Purple DS e-publishing / headless CMS product, all delivered by a permanent in-house team of specialists.

Is sprylab a public or private company?

sprylab is a private company. It is classified as founder individual operated bootstrapped and is currently operating.

When was sprylab founded?

sprylab was founded in 2007. It employs 51 to 100 people.

Where is sprylab based?

sprylab is headquartered in Berlin, Germany, in the Europe region.

How does sprylab make money?

One revenue line is on record: custom Software Development Services.

Who are sprylab's main competitors?

Direct peers on record are codecentric, WoodWing, Centigrade, TWT Digital, diva-e and SinnerSchrader (Accenture Song). Contentful is listed as an emerging player. Broad incumbents are Capgemini Engineering, MHP (a Porsche company) and T-Systems.

Does sprylab have an API?

No public API is recorded for sprylab.

What industry is sprylab in?

sprylab's product category is Custom Software Development Services. Its primary akta.pro industry code is HDAEAKAA, Low-Code/No-Code Application Platforms, with a secondary code of BPAMAOAK, GraphQL, gRPC & Modern API Protocols. Its NAICS code is 513210 and its SIC code is 7372.

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