Cardale Garage Doors
Cardale Garage Doors is a UK manufacturer of made-to-order residential garage doors — sectional, up and over, roller, side hinged, personnel, and bespoke — sold exclusively through a nationwide independent dealer network and supplied by parent Novoferm Group from its Luton headquarters.
- Company typePrivate
- Founded1970
- HeadquartersLuton, United Kingdom
- Headcount101–250
- GTM typeB2B and B2C
- OfferingHardware or Manufacturing
What Cardale Garage Doors does
Cardale Garage Doors is a UK residential garage door manufacturer headquartered in Luton, operating as Cardale Garage Doors LTD under the C/O Novoferm UK Limited umbrella and owned by the German Novoferm Group. The company manufactures made-to-order garage doors in steel, glass-reinforced plastic (GRP), and aluminium, organised across five core door categories: Sectional Doors (the Thermalift 20, 45, and 70 insulated range), Up and Over Doors (steel and GRP, with canopy or retractable gear), Roller Doors (the Steeline steel range and the Thermaglide 77/55 insulated aluminium range), Side Hinged Doors (steel and GRP, including the premium DuoPort), and Personnel Doors. Cardale holds ISO 9001, CE Mark, GS Mark, and Secured by Design (CS 5051 STS202, ACPO-endorsed) certifications across its range and offers a fully bespoke manufacturing service for custom size, shape, style, and finish specifications.
Cardale sells exclusively through a nationwide network of independent distributors and garage door specialists — never directly to the general public — with dealers providing showroom display, professional installation, and after-sales service under a Service Passport maintenance programme. Revenue is generated through B2B hardware sales to dealers (UK mainland delivery is included; site delivery costs £54; a 25% handling charge applies to unwanted returns), supplemented by an online Spare Parts Shop (cardale.com/shop/) selling springs, locking straps, cables, rollers, and remotes, plus a dedicated Supply Only Department for trade customers. Demand generation runs through a free Survey service, brochure requests, the cardale.com website, SEO-optimised product and geographic pages, and dealer showrooms.
The business serves two principal customer segments: UK residential homeowners seeking replacement or new installation doors (primary), and leading UK residential housebuilders specifying doors for new-build developments (secondary). Cardale's positioning rests on British manufacturing heritage of over fifty years, the proprietary origin of the UK's panel door design format, robust security certifications, and tiered product pricing from standard through fully bespoke specification.
Cardale Garage Doors firmographics
Firmographics- Name
- Cardale Garage Doors
- Legal name
- Cardale Garage Doors LTD
- Website
- https://cardale.com
- Company type
- Private
- Founded year
- 1970
- Operating status
- Operating
- Headcount range
- 101–250 employees
- Short description
- Cardale Garage Doors is a UK manufacturer of made-to-order residential garage doors — sectional, up and over, roller, side hinged, personnel, and bespoke — sold exclusively through a nationwide independent dealer network and supplied by parent Novoferm Group from its Luton headquarters.
- Ownership category
- akta.pro rank
Cardale Garage Doors industry classification
Industry- Product category
- Residential Garage Doors
- NAICS
- Metal Window and Door Manufacturing (332321)
- SIC
- Metal Doors, Sash, Frames, Moldings & Trim (3442)
- akta.pro primary industry
- Garage Doors & Rolling Shutters (IMADAIAE)
- akta.pro secondary industries
- Garage Door Cable, Roller & Hinge Repair (HSAGAMAC), Garage Door Hardware & Safety Component Replacement (Brackets, Bearings, Pulleys) (HSAGAMAJ), Smart Garage Door & Gate Controllers Retail (CRAIAMAK), Interior Doors (IMADAIAB)
Keywords
Where Cardale Garage Doors is headquartered
LocationHeadquarters
- HQ city
- Luton
- HQ country
- United Kingdom
- HQ region
- Europe
Offices1 record
Markets served
Cardale Garage Doors business model
Business model- GTM type
- B2B and B2C
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure
Revenue model
- Garage door sales to dealer network: Cardale manufactures garage doors and sells exclusively through a network of independent distributors and garage door specialists across the UK. Dealers handle retail sales, installation, and after-sales service to end customers.
- Spare parts sales: Cardale operates an online shop selling spare parts directly to customers and dealers. Products include springs, locking straps, cables, rollers, remotes, and other replacement components.
Go-to-market motion2 records
Distribution channels3 records
Marketing channels5 records
Cardale Garage Doors product offering
Product offeringCore offering
Cardale Garage Doors manufactures and supplies a comprehensive range of residential garage doors — including sectional, up-and-over, roller, side-hinged, and personnel doors — made to order in steel, GRP, and aluminium materials. The company operates exclusively through a nationwide UK dealer network for sales, installation, and after-sales service, and sells genuine spare parts directly through an online shop. It also offers bespoke custom-manufactured doors and a free on-site survey service to route customers to local accredited installers.
Product overview
Cardale Garage Doors is a British-owned manufacturer with over 50 years of experience, producing a comprehensive range of residential garage doors through a nationwide dealer network. The product portfolio includes five core door types: Sectional Doors (Thermalift 20, 45, 70 with varying insulation levels), Up and Over Doors (in steel with powder coated, coloured, Golden Oak, and Rosewood finishes, plus GRP options), Roller Doors (Steeline steel and Thermaglide 77/55 aluminium insulated), Side Hinged Doors (in steel and GRP materials including the premium DuoPort range), and Personnel Doors (side entrance doors). The company also offers fully Bespoke Garage Doors custom-manufactured to specification, alongside spare parts through their online shop. All doors feature Secured by Design certification, with various opening mechanisms (canopy, retractable, roller, side-hinged, sectional) and automation options. Cardale sells exclusively through accredited dealers who provide installation, repair, and maintenance services.
Differentiator
Problem solved
Functional benefit
Brands
- DuoPort: Side hinged doors available in four styles, finished in various 'Super-Colour' colours and rustic wood effects, with optional woodgrain or noblesse (smooth) patterns.
- Thermaglide
- Thermalift
- Steeline
Products and services
- Thermalift 20 Insulated Sectional Garage Door Insulated sectional garage door offering basic thermal insulation for residential garages. Part of Cardale's Thermalift sectional door range.
- Thermalift 45 Insulated Sectional Garage Door Mid-range insulated sectional garage door with enhanced thermal insulation properties. Part of Cardale's Thermalift sectional door range.
- Thermalift 70 Insulated Sectional Garage Door Premium insulated sectional garage door with maximum thermal insulation for superior energy efficiency. Part of Cardale's Thermalift sectional door range.
- Up and Over Garage Doors Steel and GRP up and over garage doors in multiple finishes including white powder coated, coloured, Golden Oak wood-effect, and Rosewood laminate. Built for longevity and corrosion resistance.
- Steeline Roller Garage Door Roller garage door crafted from premium steel, designed for strength, security, and space efficiency. Part of Cardale's roller door range.
- Thermaglide 77/55 Insulated Aluminium Roller Door Insulated aluminium roller door with slimmed-down options requiring less headroom, preventing heat escape and cold ingress. Suitable for garage workshops.
- Steel Side Hinged Garage Door Traditional side-hinged garage door in steel with centre overlap for forced entry prevention and draught reduction, available in 50/50 and 70/30 split options.
- GRP Side Hinged Garage Door Glass Reinforced Plastic side-hinged garage door with low maintenance requirements and wood-effect finish options.
- DuoPort Side Hinged Door Premium side hinged door with excellent insulation values, available in four styles with active leaf configuration options for utility, hobby, or leisure spaces. Finished in various Super-Colour colours and rustic wood effects, with optional woodgrain or noblesse patterns.
- Side Entrance Personnel Door Personnel door for side entrance to garage, pre-framed with Euro profile night latch, deadlock, and anti-drop anchored bolt hinges.
- Bespoke Garage Doors Custom-made garage doors designed and manufactured to specific customer requirements, available in steel, composite, and timber materials with full customisation of size, shape, style, and finish. Certified to CS 5051 STS202 Secured by Design standard.
- Cardale Spares Shop Online shop for genuine Cardale spare parts including springs, locking straps, roller spindles, cables, remotes, and other replacement components.
- Free Survey Service Complimentary on-site survey to ensure proper door selection and installation suitability, with leads routed to local accredited dealers.
Companies that use Cardale Garage Doors
Customer profileNamed customers1 record
Segments2 records
Ideal customer profiles3 records
Cardale Garage Doors technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature5 records
Cardale Garage Doors partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- Novoferm GroupcoreCardale is part of the Novoferm group and follows Novoferm group privacy policy guidelines and procedures. Novoferm GmbH is a European manufacturer of industrial doors, garage doors, and loading technology equipment headquartered in Germany. Cardale operates under C/O Novoferm UK Limited.
Scale indicators2 records
Recent moves6 records
Expansion highlights5 records
Cardale Garage Doors competitors and assessment
Company assessmentDirect peers
- Hörmann: Hörmann is Europe's largest manufacturer of garage and industrial doors, headquartered in Germany with a major UK presence. It directly competes with Cardale across sectional, roller, and up-and-over doors for residential and commercial customers, and represents the dominant scale competitor in the UK market.
- Garador: Garador is a UK-based garage door manufacturer offering a comparable range of up-and-over, sectional, roller, and side-hinged doors through a national dealer network. It is one of Cardale's closest UK competitors with overlapping product portfolio, channel model, and customer segments.
- Wessex Garage Doors: Wessex is a long-established UK manufacturer of timber and GRP garage doors, selling through independent installers. It overlaps with Cardale's side-hinged and bespoke offering, particularly in the premium and made-to-measure segment.
- SWS UK (SeceuroGlide): SWS UK markets the SeceuroGlide and SeceuroGuard roller and shutter products through UK installers. It is a direct competitor in the residential roller door category where Cardale sells Steeline and Thermaglide.
- Birchwood (by Hörmann): Birchwood is a UK heritage garage door brand now part of the Hörmann group, offering timber, steel, and GRP doors through UK dealers. It is a direct overlap with Cardale's premium and bespoke UK residential positioning.
Emerging players
- Wisniowski: Wisniowski is a Polish manufacturer expanding across Europe with residential garage doors, gates, and fencing. It competes with Cardale in the insulated sectional and roller segments and represents a growing cross-border competitive threat in the UK.
- Ryterna: Ryterna is a Lithuanian manufacturer of sectional and roller garage doors selling across the UK and Europe. It overlaps with Cardale's Thermalift and Thermaglide ranges and competes on price-performance in the residential segment.
Broad incumbents
- Novoferm: Novoferm is Cardale's German parent group and one of Europe's largest industrial and garage door manufacturers. As both shareholder and competing brand owner, it shapes Cardale's strategic positioning and competes with it in certain European channels.
- ASSA ABLOY Entrance Systems: ASSA ABLOY Entrance Systems (formerly Crawford) supplies industrial and commercial doors across Europe and overlaps with Cardale in the broader doors-and-openings category, particularly for residential developer and commercial accounts.
Others
- Wickes: Wickes is a UK home-improvement retailer that sells and installs garage doors from various manufacturers, including competitor SKUs to Cardale's range. It is a distribution channel that Cardale's products reach via dealers but also a competing route-to-market for competing brands.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
Cardale Garage Doors social profiles
Digital presenceCardale Garage Doors compliance and trust
Trust signalCompliance5 records
Cardale Garage Doors financial estimates
Financial estimateRevenue estimate
Valuation estimate
Cardale Garage Doors leadership team
Management profileNumber of profiles
Cardale Garage Doors funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Cardale Garage Doors M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Cardale Garage Doors
What does Cardale Garage Doors do?
Cardale Garage Doors manufactures and supplies a comprehensive range of residential garage doors — including sectional, up-and-over, roller, side-hinged, and personnel doors — made to order in steel, GRP, and aluminium materials. The company operates exclusively through a nationwide UK dealer network for sales, installation, and after-sales service, and sells genuine spare parts directly through an online shop. It also offers bespoke custom-manufactured doors and a free on-site survey service to route customers to local accredited installers.
Is Cardale Garage Doors a public or private company?
Cardale Garage Doors is a private company. It is classified as corporate owned and is currently operating.
When was Cardale Garage Doors founded?
Cardale Garage Doors was founded in 1970. It employs 101 to 250 people.
Where is Cardale Garage Doors based?
Cardale Garage Doors is headquartered in Luton, United Kingdom, in the Europe region.
How does Cardale Garage Doors make money?
Two revenue lines are on record. Garage door sales to dealer network is the primary driver. The others are spare parts sales.
Who are Cardale Garage Doors's main competitors?
Direct peers on record are Hörmann, Garador, Wessex Garage Doors, SWS UK (SeceuroGlide) and Birchwood (by Hörmann). Emerging players are Wisniowski and Ryterna. Broad incumbents are Novoferm and ASSA ABLOY Entrance Systems. Wickes is listed as an others.
Does Cardale Garage Doors have an API?
No public API is recorded for Cardale Garage Doors.
What industry is Cardale Garage Doors in?
Cardale Garage Doors's product category is Residential Garage Doors. Its primary akta.pro industry code is IMADAIAE, Garage Doors & Rolling Shutters, with a secondary code of HSAGAMAC, Garage Door Cable, Roller & Hinge Repair. Its NAICS code is 332321 and its SIC code is 3442.