Vuframe

What Vuframe does

Vuframe, legally Vu3D Software GmbH, is a Regensburg, Germany-based B2B technology company founded in 2015 that builds SmartVu®, a no-code 3D visualization platform purpose-built for the mechanical engineering and manufacturing industry. The platform ingests CAD files from major formats — SolidWorks, STEP, CATIA, Inventor, Revit, IGES, JT — and converts them into interactive 3D models, augmented reality experiences, and virtual reality environments without manual file cleaning. A proprietary non-reverse-engineering mechanism protects customers' digital assets from being reconstructed, addressing a core industrial espionage concern when sharing visual content with prospects and dealers.

The core technology comprises a CAD-to-3D conversion pipeline, a SaaS layer for managing and publishing 3D content and digital twins, and configurable output formats (3D, AR, VR, web-based configurators). Revenue is generated through two streams: (1) professional services covering CAD-to-3D conversion, 3D animations, photo-realistic renderings, and custom AR/VR development; and (2) SaaS subscription access to SmartVu® for ongoing content creation and management. Go-to-market is an enterprise field-sales motion targeting large machinery OEMs, supported by trade-show presence at BAU, LogiMAT, Interpack, and AMB Stuttgart.

The customer base includes Siemens, Weber-Stephen, Palfinger, Fette Compacting, Kautex Maschinenbau, DEHN, Eirich, Bürkle, Greif Velox, Steinert, Rovema, Titan Maschinenbau, Siemag Tecberg, EFAFLEX, Gebhardt, and Zimmermann. The company states 200+ projects delivered across more than 15 countries. Leadership comprises founder/CEO Andreas Zeitler and CFO Sebastian Apel; the firm operates with a headcount of 11–50. A 2024 German Design Award was received jointly with Siemens, and the Copilot Sales App was launched in 2024 as an AI-assisted extension to the platform.

Name

Vuframe

Legal name

Vu3D Software GmbH

Website

https://vuframe.com

Company type

Private

Founded year

2010

Operating status

Operating

Headcount range

11–50 employees

Short description

Vuframe (Vu3D Software GmbH) provides the no-code SmartVu® platform, converting CAD files into interactive 3D, AR, and VR experiences for industrial machinery manufacturers and OEMs, with named enterprise customers including Siemens, Weber-Stephen, and Palfinger.

Ownership category

akta.pro rank

Product category

Industrial 3D Visualization Software

NAICS

Custom Computer Programming Services (541511), Computer Systems Design Services (541512)

SIC

Services-Prepackaged Software (7372), Services-Computer Programming Services (7371)

akta.pro primary industry

Digital Twins & Scenario-Based Systems Training (Equipment/Process Simulators) (EDAFAJAJ)

akta.pro secondary industry

VR/AR Gaming Platforms (BPAMAKAG)

Keywords

• 3D visualization software
• CAD-to-3D conversion
• Augmented reality solutions
• Virtual showroom platform
• Mechanical engineering software

Headquarters

HQ city

Regensburg

HQ country

Germany

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Software

Cost components

Personnel, Technology or R&D, Marketing or Sales, Operations, Infrastructure

Revenue model

1. Professional 3D Services: Custom 3D visualization, animation, and AR/VR development services tailored to individual client needs. Includes interactive sales presentations, 3D tradeshow solutions, and augmented reality sales tools development.
2. SaaS Platform Subscription: Subscription-based access to the Vuframe platform for creating and managing 3D content, sales apps, and digital twins. Implied by the no-code platform mentioned in case studies.
3. CAD-to-3D Conversion Services: Automated conversion of CAD files to interactive 3D models at scale, positioned as a time-saving service for engineering departments.
4. Mobile App Development: Development of white-label mobile AR/3D apps for iOS and Android, as seen with Weber, Gebhardt, and Siemag Tecberg implementations.

Pricing tiers

Go-to-market motion2 records

Distribution channels3 records

Marketing channels7 records

Core offering

Vuframe provides a no-code SaaS platform called SmartVu that automatically converts CAD/3D files into web-ready interactive 3D models, augmented and virtual reality experiences, virtual showrooms, and digital twins. The platform is delivered through web apps, mobile apps, and touch-display applications for mechanical engineering and industrial manufacturing customers, and is complemented by professional services for CAD-to-3D conversion, 3D animations, photo-realistic renderings, and digital twin development.

Product overview

Vuframe offers a comprehensive 3D visualization platform specifically designed for the Mechanical Engineering industry. The core product is SmartVu®, which serves as the foundation for multiple solutions including Sales App, Corporate Metaverse, Virtual Showroom, and 3D Trade Fair Applications. These are complemented by professional services for CAD-to-3D conversion, 3D animations, photo-realistic renderings, and digital twin solutions. The platform enables mechanical engineering companies to present complex machinery through interactive 3D, augmented reality, and virtual reality experiences, supporting the entire sales, marketing, and training lifecycle.

Differentiator

Problem solved

Functional benefit

Brands

• SmartVu: Interactive 3D model viewer and showcase platform enabling real-time 3D visualization and augmented reality experiences
• Vuframe Copilot App

Products and services

• SmartVu® Platform Vuframe's core no-code 3D visualization platform that turns CAD/3D files into interactive web, mobile and touch-display applications with hotspots, annotations, 360-degree views, animations, product configurators, dark/light modes and detail views. Sold to mechanical engineering and industrial manufacturing companies.
• 3D Sales App Mobile sales-enablement application that presents machinery and industrial products in interactive 3D and AR for field sales teams. Sold to enterprise machinery manufacturers and dealers.
• Corporate Metaverse Immersive VR/XR collaboration platform for global teams to explore 3D models together, conduct risk-free training, run design reviews and visualize data spatially. Sold to enterprise industrial customers; reported to cut training time by 60% and accelerate product development by 25%.
• Virtual Showroom Immersive virtual environment with ego-tours and first-person navigation that lets prospects explore digital product spaces interactively from anywhere. Sold to machinery manufacturers for remote product demos and sales.
• 3D Trade Fair Application Windows-based touchscreen application for trade fair booths enabling 3D product viewing, configuration (color, size, options) and interactive presentations at exhibitions such as BAU, LogiMAT, Interpack and AMB Stuttgart. Sold to exhibitors in industrial machinery and adjacent verticals.
• Augmented Reality Sales Tools AR-powered tools that let prospects place and interact with full-scale virtual machinery in their own environment via smartphones and tablets, driving engagement and accelerating B2B sales cycles for industrial manufacturers.
• Copilot Sales App Sales enablement application for mechanical engineering businesses that guides users through 3D and AR product presentations using digital twins of machinery. Sold to enterprise machinery manufacturers.
• CAD-to-3D Conversion Service Professional service that automatically converts native CAD files (SolidWorks, STEP, CATIA, Inventor, Revit, IGES, JT, etc.) into interactive 3D models at scale, without manual cleaning or reduction by engineering teams. Sold to industrial manufacturers with large CAD libraries.
• 3D Animations Service Service producing detailed animated product videos that showcase functionality and intricate workings of industrial machines for marketing, training and sales use cases. Sold to machinery manufacturers.
• Photo-realistic 3D Renderings Service Service delivering high-quality, true-to-life 3D renderings 10x faster and at approximately 90% lower cost than traditional rendering methods, used for catalogs, brochures, web and print marketing. Sold to B2B industrial customers.
• Digital Twin Solutions Industry 4.0 service creating functional digital replicas of machinery and plants — including production processes — for training, visualization, sales and operational use cases. Sold to industrial and manufacturing customers.
• Free 3D Showcase App (iOS & Android) Free Vuframe-branded mobile app for iOS and Android that lets users present and explore 3D models on any device; serves as a freemium entry point for the broader platform and is distributed via the Apple App Store and Google Play Store.

Quantifiable outcome

• 2.5x increase in customer engagement through 3D visualizations
• +7 more outcomes

Named customers14 records

Segments2 records

Ideal customer profiles2 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature8 records

Partnerships

One partnership is on record.

• SiemenscoreStrategic or Co-development PartnerCo-developed award-winning 3D visualization solutions including the German Design Award together with Siemens. Siemens uses Vuframe for campus virtual tours, office configurators, and digital twin implementations.

Scale indicators12 records

Recent moves6 records

Expansion highlights5 records

Market position

Competitive moat5 records

Key highlights7 records

Customer concentration

• Xx.com/vuframe
• Facebookfacebook.com/vuframe
• LinkedInlinkedin.com/company/vuframe

Revenue estimate

Valuation estimate

Number of profiles

Profiles3 records

Funding overview

Funding rounds1 record

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Vuframe