LiveGreen
LiveGreen is a B2B SaaS platform that helps companies engage employees in carbon footprint reduction through emissions quizzes, personalized daily tips, gamified tree-planting rewards via global reforestation projects, and shareable climate progress dashboards.
- Company typePrivate
- Founded2019
- HeadquartersGainesville, United States
- Headcount1–10
- GTM typeB2B
- OfferingSoftware
What LiveGreen does
LiveGreen is a B2B SaaS company, founded in 2019 and headquartered in Gainesville, Florida, that sells an employee sustainability engagement platform to businesses seeking to reduce organizational carbon footprints and demonstrate climate action to employees, press, and the public. The company operates with a small team of 1-10 employees and runs a sales-led go-to-market motion, directing prospects to book a discovery call or email [email protected]. Pricing is not publicly disclosed.
The core product, "LiveGreen for Business," is a single integrated platform with four functional modules: a quiz-based carbon footprint estimation tool that establishes a baseline per employee, a daily tip engine that delivers three personalized reduction recommendations based on lifestyle and company goals, a points-based gamification layer that converts employee actions and competitive rankings into real tree plantings through global reforestation projects sponsored by the employer, and a shareable real-time webpage that documents company-level climate progress and trees planted. Emissions calculations are grounded in climate research from Oxford, Berkeley, and the EPA. LiveGreen does not offer a dedicated mobile app and has no documented public API or SDK.
The business operates two revenue streams: recurring subscription or platform licensing fees paid by companies for employee access, and per-tree transaction/sponsorship fees tied to the reforestation incentives. The product is distributed directly to enterprise and mid-market buyers, with end users (employees) accessing the platform individually once the employer contract is in place. There are no disclosed funding rounds, named customers, partnerships, patents, awards, or management team details beyond founder Brian De Souza.
LiveGreen firmographics
Firmographics- Name
- LiveGreen
- Legal name
- LiveGreen
- Website
- https://livegreen.io
- Company type
- Private
- Founded year
- 2019
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- LiveGreen is a B2B SaaS platform that helps companies engage employees in carbon footprint reduction through emissions quizzes, personalized daily tips, gamified tree-planting rewards via global reforestation projects, and shareable climate progress dashboards.
- Ownership category
- akta.pro rank
LiveGreen industry classification
Industry- Product category
- Corporate Sustainability Software
- NAICS
- Environmental Consulting Services (541620)
- SIC
- Services-Commercial Physical & Biological Research (8731)
- akta.pro primary industry
- ESG/Sustainability Reporting & Disclosure Platforms (EUABAEAB)
- akta.pro secondary industries
- Benchmarking, Ratings & Stakeholder Reporting Portals (Scorecards, Dashboards) (EUABAEAJ), GHG Accounting & Net-Zero/Decarbonization Planning (Scopes 1–3) (EUAHAJAC)
Keywords
Where LiveGreen is headquartered
LocationHeadquarters
- HQ city
- Gainesville
- HQ country
- United States
- HQ region
- North America
Markets served
LiveGreen business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Technology or R&D, Marketing or Sales, Operations, Personnel
Revenue model
- Business Subscription / Platform Licensing: Companies pay to access the LiveGreen platform for their employees, enabling emission tracking, gamification, and tree planting programs. The platform is offered as a B2B SaaS solution.
- Corporate Tree Sponsorship: Companies sponsor tree planting in global reforestation projects as part of the employee incentive program, generating revenue through per-tree sponsorship fees.
Go-to-market motion1 record
Distribution channels1 record
Marketing channels1 record
LiveGreen product offering
Product offeringCore offering
LiveGreen operates a B2B SaaS platform called LiveGreen for Business that helps companies measure, understand, and reduce their carbon footprint by engaging employees through gamified sustainability actions. Employees take a baseline emissions quiz, receive three personalized daily reduction tips, earn points through actions and friendly competition, and redeem those points to plant real trees in global reforestation projects sponsored by their employer. Companies get a shareable real-time webpage that documents progress toward climate goals and showcases trees planted in company forests.
Product overview
LiveGreen for Business is a single, unified employee sustainability engagement platform. The core product combines emissions tracking via user quizzes, personalized daily reduction tips, a points-based gamification system that rewards employees with trees planted in global reforestation projects, and a company-level realtime webpage for showcasing climate progress.
Differentiator
Problem solved
Functional benefit
Products and services
- LiveGreen for Business
Quantifiable outcome
- Companies can track emissions reduction progress and showcase trees planted to stakeholders
Companies that use LiveGreen
Customer profileSegments1 record
Ideal customer profiles1 record
LiveGreen technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature4 records
LiveGreen partnerships and signals
Strategic signalScale indicators1 record
Recent moves3 records
Expansion highlights2 records
LiveGreen competitors and assessment
Company assessmentMarket position
Weaknesses1 record
Competitive moat2 records
Key risks6 records
Key highlights5 records
Customer concentration
LiveGreen social profiles
Digital presenceLiveGreen financial estimates
Financial estimateRevenue estimate
Valuation estimate
LiveGreen leadership team
Management profileNumber of profiles
Profiles1 record
LiveGreen funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
LiveGreen M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about LiveGreen
What does LiveGreen do?
LiveGreen operates a B2B SaaS platform called LiveGreen for Business that helps companies measure, understand, and reduce their carbon footprint by engaging employees through gamified sustainability actions. Employees take a baseline emissions quiz, receive three personalized daily reduction tips, earn points through actions and friendly competition, and redeem those points to plant real trees in global reforestation projects sponsored by their employer. Companies get a shareable real-time webpage that documents progress toward climate goals and showcases trees planted in company forests.
Is LiveGreen a public or private company?
LiveGreen is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was LiveGreen founded?
LiveGreen was founded in 2019. It employs 1 to 10 people.
Where is LiveGreen based?
LiveGreen is headquartered in Gainesville, United States, in the North America region.
How does LiveGreen make money?
Two revenue lines are on record. Business Subscription / Platform Licensing is the primary driver. The others are corporate Tree Sponsorship.
Does LiveGreen have an API?
No public API is recorded for LiveGreen.
What industry is LiveGreen in?
LiveGreen's product category is Corporate Sustainability Software. Its primary akta.pro industry code is EUABAEAB, ESG/Sustainability Reporting & Disclosure Platforms, with a secondary code of EUABAEAJ, Benchmarking, Ratings & Stakeholder Reporting Portals (Scorecards, Dashboards). Its NAICS code is 541620 and its SIC code is 8731.