PRC

What PRC does

PRC (Positive Resource Center) is a 501(c)(3) nonprofit organization (EIN 94-3078431) founded in 1987 as AIDS Benefits Counselors and rebranded to PRC in 2017 following mergers with Baker Places, Inc. and AIDS Emergency Fund. Headquartered at 170 9th Street in San Francisco, the organization serves over 5,000 clients per year affected by HIV/AIDS, mental health conditions, substance use disorders, homelessness, and unemployment. PRC operates four integrated service lines: Legal Advocacy (Disability Advocacy Program for SSDI/SSI/CAPI; Equal Access to Healthcare Program for Medi-Cal/Medicare/Covered CA), Residential Services (288 beds across 38 properties including Baker Street, Robertson Place, San Jose Place, Fostel House, Ferguson Place, Hummingbird Place respite, Leland House, Co-Op scattered-site transitional housing, and Odyssey House permanent supportive housing), Workforce Development (job placement, FirstStep/NextStep/StepUp computer training, and LiftUp SF), and Emergency Financial Assistance (including eviction-prevention grants up to $1,000). All client services are delivered free of charge using a harm-reduction model.

PRC's service delivery rests on integrated case management, licensed legal advocacy, and clinical treatment programs rather than proprietary technology. Operational infrastructure is anchored by a Director of Database Systems & Contract Compliance with 25+ years of non-profit data systems experience, and the organization maintains a Candid Platinum Seal of Transparency (2026). Specialized programs include the Black Leadership Council (statewide policy advocacy at blacklc.org) and SF HIV FOG, a coalition of 50+ San Francisco HIV-serving organizations. Distribution combines drop-in services at the Integrated Service Center (9AM–5PM weekdays), scheduled appointments, community-partner referrals (SFHOT, PES, SF Health Plan), and employer partnerships for job placements.

PRC's revenue model is a multi-stream nonprofit funding stack typical of large human-services organizations. Sources include federal and state government contracts (HRSA, California Department of Public Health, San Francisco Department of Public Health, Ryan White CARE Act, HUD), individual and corporate donations (major donors include Gilead Sciences, ViiV Healthcare, Wells Fargo Foundation, Target Corporation, and California Black Freedom Fund), corporate sponsorships ($300–$25,000 per event; $2,500–$10,000 for corporate volunteer programs), and annual fundraising events (Mighty Real Gala, Songs of the Season cabaret, Open House, Advocacy Day). Workforce Development delivers measurable economic outcomes — $26.48/hour average placement wage in 2024/25 (38% above SF minimum wage), $1.58M in client wages, and a $4 return per dollar invested — making it both a service line and a fundraising proof point.

Name

PRC

Legal name

Positive Resource Center

Website

https://prcsf.org

Company type

Private

Founded year

1987

Operating status

Operating

Headcount range

251–500 employees

Short description

PRC (Positive Resource Center) is a San Francisco-based 501(c)(3) nonprofit delivering integrated legal advocacy, residential treatment, workforce development, and emergency financial assistance to over 5,000 clients annually affected by HIV/AIDS, mental health, substance use, and homelessness.

Ownership category

akta.pro rank

Product category

Social Services Nonprofit (HIV/AIDS, Behavioral Health, Housing, Workforce)

NAICS

Residential Mental Health and Substance Abuse Facilities (62322), Services for the Elderly and Persons with Disabilities (62412), Emergency and Other Relief Services (624230), Social Assistance (624)

SIC

Services-Social Services (8300), Services-Nursing & Personal Care Facilities (8050), Services-Misc Health & Allied Services, Nec (8090)

akta.pro primary industry

Housing Assistance & Homeless Services (BPAGAEAB)

akta.pro secondary industries

Behavioral Health–Capable Assisted Living (Mental Health/SUD Support) (HLADABAI), Legal Aid & Client Advocacy Services (BPAGAEAM), Disability Employment & Vocational Rehabilitation (VR) Programs (EDAAAOAI), Income Support & Cash Assistance Programs (BPAIAKAE)

Keywords

• Social services nonprofit
• HIV/AIDS support services
• Disability benefits advocacy
• Workforce development training
• Residential behavioral health

Headquarters

HQ city

San Francisco

HQ country

United States

HQ region

North America

Offices3 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Marketing or Sales, Technology or R&D, Others

Revenue model

1. Donations and Charitable Contributions: PRC relies heavily on donations from individuals, foundations, and corporations to fund operations. The organization is a 501(c)(3) nonprofit (EIN: 94-3078431) with multiple giving vehicles: monthly giving, employer-matched giving, workplace giving through United Way, stock donations, in-kind donations, and legacy/planned giving.
2. Fundraising Events: Annual events including the Mighty Real Gala, Songs of the Season, Open House, Staff Appreciation Month, and Advocacy Day generate revenue through ticket sales, sponsorships, and auction/raffle proceeds.
3. Corporate Sponsorships and Partnerships: Corporate sponsors support Healing Spaces volunteer activations and fundraising events. Sponsorship levels range from $300-$25,000 for events and $2,500-$10,000 for corporate volunteer programs.
4. Government Contracts and Grants: PRC receives federal funding through the Health Resources and Services Administration, California Department of Public Health, San Francisco Department of Public Health, and Ryan White CARE Act. These contracts support specific programs including disability advocacy, healthcare access, and residential treatment services.

Pricing tiers

Go-to-market motion3 records

Distribution channels4 records

Marketing channels11 records

Core offering

PRC provides free, integrated social services for San Francisco residents affected by HIV/AIDS, mental health and substance use disorders, homelessness, and unemployment. Core offerings include Legal Advocacy (disability and healthcare benefits representation), Residential Services (288 treatment and supportive housing beds), Workforce Development (career counseling, computer training, and job placement), and Emergency Financial Assistance grants for housing, medical, and utility needs.

Product overview

PRC (Positive Resource Center) is a nonprofit social services organization that provides an integrated continuum of care for San Francisco residents affected by HIV/AIDS, substance use, and mental health challenges. The organization operates as a unified service delivery model combining Legal Advocacy (including the Disability Advocacy Program and Equal Access to Healthcare Program), Residential Services (featuring Baker Street, Robertson Place, San Jose Place, Fostel House, Ferguson Place, Hummingbird Place, Leland House, Co-Op Transitional Living, and Odyssey House), Workforce Development (with FirstStep, NextStep Computer Training, StepUp Training, and LiftUp SF programs), and Emergency Financial Assistance. These interconnected services work together to provide wrap-around support addressing the broad range of social risk factors that impact wellness—from emergency housing and financial assistance to long-term residential treatment, legal advocacy for disability benefits, and employment training—helping over 5,000 clients per year achieve long-term stability and independence.

Differentiator

Problem solved

Functional benefit

Products and services

• Legal Advocacy Legal representation and advocacy for San Francisco residents covering disability benefits (SSDI, SSI, CAPI) and healthcare access (Medi-Cal, Medicare, Covered California, private insurance), including the Disability Advocacy Program and Equal Access to Healthcare Program.
• Residential Services Residential treatment, transitional housing, and supportive housing for people with mental health, substance use, and HIV/AIDS-related issues across 288 beds at 38 properties in San Francisco, including acute, navigation, and residential treatment programs.
• Workforce Development (Employment Services) Individualized employment services for low-income, health-challenged, and disabled adults including career counseling, computer training (FirstStep, NextStep, StepUp), skills building (LiftUp SF), and job placement with major San Francisco employers.
• Emergency Financial Assistance (EFA) One-time grants for urgent needs threatening health, housing, or stability including housing costs, medical, dental, vision, hearing needs, and utility bills for low-income San Francisco residents living with HIV/AIDS, plus Eviction Prevention grants up to $1,000 per cycle.
• Black Leadership Council A PRC policy initiative that brings together leaders to improve conditions for Black Californians and other vulnerable populations across the state through policy advocacy, including annual Advocacy Day in Sacramento.

Quantifiable outcome

• Over 5,000 clients served annually
• +5 more outcomes

Named customers9 records

Segments5 records

Ideal customer profiles6 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Six partnerships are on record, tiered key partner and core.

• Bare Chest Calendarkey partnerGTM or Marketing PartnerBare Chest Calendar is a longtime partner that raises vital funds for PRC through its annual calendar sales, supporting PRC's essential services and other LGBTQ+-serving organizations for over 40 years.
• University of California at San Francisco (UCSF)coreStrategic or Co-development PartnerUCSF is a major employer partner that hires PRC workforce development clients. The partnership provides employment opportunities for individuals who have overcome significant barriers including HIV/AIDS, mental health challenges, and substance use disorders.
• City and County of San FranciscocoreStrategic or Co-development PartnerThe City and County of San Francisco is a key employer partner and government contractor. PRC receives contracts from San Francisco Department of Public Health and provides services aligned with city public health priorities.
• State of CaliforniacoreStrategic or Co-development PartnerThe State of California is an employer partner and funder through California Department of Public Health and Office of AIDS programs. PRC's workforce development program partners with California Department of Rehabilitation for client enrollment in training programs.
• California Department of RehabilitationcoreStrategic or Co-development PartnerPRC partners with the California Department of Rehabilitation to support individual client enrollment in diverse training and education programs at certificate, 2-year college, and 4-year college levels.
• SF HIV FOG Partner OrganizationscoreStrategic or Co-development PartnerSF HIV FOG is a collaboration of 50+ San Francisco organizations serving people living with HIV, including San Francisco AIDS Foundation, Shanti, UCSF, City Clinic, GLIDE, MNHC, SFCHC, HIV Health Services, CHLI, and others. The coalition provides training, networking, and resource sharing for frontline workers.

Scale indicators7 records

Recent moves8 records

Expansion highlights6 records

Direct peers

• San Francisco AIDS Foundation: San Francisco-based nonprofit providing HIV/AIDS prevention, care, and support services to the same client population PRC serves. Operates the SF HIV Frontline Organizing Group adjacent to PRC and shares referral pathways and city funding channels.
• HealthRIGHT 360: San Francisco-based nonprofit operating integrated behavioral health, substance use disorder, and primary care programs across multiple residential sites. Provides a comparable continuum-of-care model to PRC's combined residential treatment and support services.
• Glide Foundation: San Francisco nonprofit serving homeless, low-income, and marginalized populations with integrated services including meals, housing, and recovery programs. Comparable integrated service model and overlapping client base in SF's Tenderloin/Civic Center area.
• Shanti Project: San Francisco-based nonprofit providing support services for people living with HIV/AIDS, including case management, peer support, and benefits navigation. PRC is a member of the SF HIV FOG coalition alongside Shanti, serving the same HIV/AIDS community.
• Project Open Hand: San Francisco nonprofit providing meals, nutrition, and support services to people living with HIV/AIDS, seniors, and critically ill individuals. Shares PRC's HIV/AIDS client base and SF HIV FOG coalition participation.
• AIDS Legal Referral Panel: San Francisco-based legal services nonprofit for people living with HIV/AIDS. Provides direct legal advocacy mirroring PRC's Legal Advocacy Program, including disability benefits and healthcare access representation.
• Housing Works: New York City nonprofit providing housing, healthcare, and advocacy services for people living with HIV/AIDS and homelessness. Operates a comparable integrated continuum of housing, health, and legal advocacy at greater scale.

Broad incumbents

• Tipping Point Community: Bay Area anti-poverty funder supporting many of the same housing, workforce, and homelessness programs that PRC operates. Comparable SF funding ecosystem position rather than direct service competition.
• APLA Health: Los Angeles-based nonprofit providing HIV/AIDS medical care, behavioral health, and supportive services. Comparable integrated HIV/AIDS service portfolio in another major California metro, though geographically separate.

Emerging players

• Larkin Street Youth Services: San Francisco nonprofit serving homeless and at-risk youth with housing, education, and employment services. Comparable workforce development and housing stabilization focus, though specialized to a younger demographic.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/@prc958
• Facebookfacebook.com/positiveresource
• LinkedInlinkedin.com/company/prc-sf
• Instagraminstagram.com/prc_sf
• Xx.com/prc_sf

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles27 records

Subsidiaries2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about PRC