Accord
- Company typePrivate
- Founded2013
- HeadquartersSan Francisco, United States
- Headcount1–10
- GTM typeB2B
- OfferingServices
Accord firmographics
Firmographics- Name
- Accord
- Legal name
- Accord Group Holdings LLC
- Website
- https://accord-group.net
- Company type
- Private
- Founded year
- 2013
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Ownership category
- akta.pro rank
Accord industry classification
Industry- Product category
- Real Estate Investment Advisory
- NAICS
- Securities and Commodity Contracts Intermediation and Brokerage (5231), Portfolio Management and Investment Advice (523940), Other Financial Vehicles (52599)
- SIC
- Security Brokers, Dealers & Flotation Companies (6211), Services-Management Consulting Services (8742)
- akta.pro primary industry
- Buy-Side M&A Advisory (FSAEAGAB)
- akta.pro secondary industries
- Corporate Strategic Real Assets & Infrastructure Venture Investing (FSANAHAN), Corporate Strategic Partnership & Ecosystem Investment Arms (FSANAHAF)
Keywords
Where Accord is headquartered
LocationHeadquarters
- HQ city
- San Francisco
- HQ country
- United States
- HQ region
- North America
Offices5 records
Markets served
Accord business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure
Revenue model
- Capital Advisory Fees: Accord, through its broker/dealer affiliates, provides real estate M&A advisory and capital raising services. The firm delivers structuring expertise, valuation knowledge, and investor relationships to clients. Revenue is generated through advisory fees and placement agent compensation for capital raising engagements.
- Strategic Investment Returns: Direct investment of capital through Accord Equity Advisors LLC to align the firm with clients through co-investment and strategic stakes. Returns generated from portfolio company investments and GP co-investments in real estate managers.
- Placement Agent Compensation: For private fund placements, Accord receives compensation directly from issuers for the sale of interests in private funds. Compensation terms vary with each investment and are disclosed in engagement letters.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Multi-year contract | Institutional capital raising and advisory services |
Go-to-market motion3 records
Distribution channels3 records
Marketing channels4 records
Accord product offering
Product offeringCore offering
Accord Group Holdings is a global strategic investment and capital advisory firm focused on private equity real estate, founded in 2013. It delivers two integrated services: Strategic Investment (direct capital deployment as GP co-investments and strategic stakes via Accord Equity Advisors LLC and Accord Catalyst Fund) and Capital Advisory (M&A advisory and capital raising via broker/dealer affiliates in the US, UK, and Europe). Since inception the firm has completed approximately $14.5 billion in transaction activity, the majority of which were cross-border.
Product overview
Accord Group Holdings is a global strategic investment and capital advisory firm focused on private equity real estate. The firm operates through a platform structure consisting of broker/dealer affiliates (Accord Capital Partners LLC for US, Accord Europe Limited for UK, Accord Europe GmbH for Europe), an investment adviser (Accord Equity Advisors LLC), and a strategic investment vehicle (Accord Catalyst Fund). Services are delivered through two integrated modules: Strategic Investment Services for direct capital deployment and co-investments, and Capital Advisory Services for M&A advisory and capital raising. The firm completed approximately $14.5 billion in transaction activity since inception in 2013.
Differentiator
Problem solved
Functional benefit
Brands
- Accord Catalyst Fund: A discretionary institutional commingled fund that seeks to catalyze the growth of real estate managers in the U.S. and Western Europe.
- Accord Equity Advisors
Products and services
- Strategic Investment Services Direct capital investment services for real estate fund managers and sponsors, including GP co-investments, succession finance, and platform investments, focused on core, core-plus and value-add real estate strategies in North America and Europe. Capital is deployed via Accord Equity Advisors LLC and the Accord Catalyst Fund to align the firm with its clients.
- Capital Advisory Services Real estate M&A advisory and capital raising services delivered through regulated broker/dealer affiliates, including comprehensive review and assessment, preparation of offering materials, prioritization of target audience, creative and active marketing, and closing support for fund placements and GP-level transactions across multiple sectors, strategies, and geographies.
- Accord Catalyst Fund A discretionary institutional commingled fund that invests in real estate managers in the US and Western Europe to catalyze GP business plans through strategic capital commitments and co-investments.
Quantifiable outcome
- ~$14.5 billion in completed transaction activity since inception in 2013
- +3 more outcomes
Companies that use Accord
Customer profileNamed customers9 records
Segments3 records
Ideal customer profiles3 records
Accord technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Accord partnerships and signals
Strategic signalPartnerships
Eight partnerships are on record, tiered core and minor.
- The Dermot CompanycoreAccord Capital Partners LLC served as capital advisor to The Dermot Company for a $30 million investment in 20 Exchange Place (767-unit luxury apartment building in NYC). Accord has made a GP co-investment in Dermot since March 2022. Dermot is a vertically integrated multifamily investment manager, owner, and operator managing approximately $5 billion in assets.
- UBS Unified Global Alternatives (UGA)minorUBS UGA team invested $30 million alongside Dermot in 20 Exchange Place. UBS UGA brings together leading alternatives manager selection franchises from Asset Management and Global Wealth Management with combined invested assets of approximately $295 billion.
- Bixby Land CompanycoreAccord served as exclusive financial adviser to Bixby Land Company for establishment of Bixby Industrial Fund 1 ($200 million recapitalization). Equity investors include Goldman Sachs Alternatives and Ares Management Real Estate Secondaries. Portfolio of five industrial properties totaling over 836,000 square feet.
- Matter Real EstatecoreAccord Europe served as exclusive financial advisor to Matter Real Estate on £110 million recapitalization. Advised on establishment of Matter UK Residential Income Fund (MUKRIF) for acquisition of 560 SFR units from Placefirst. Matter Real Estate targets over 12,000 build-to-rent units.
- PlacefirstminorUK SFR market leader developing, owning, and operating high-quality build-to-rent housing. Seller of 560 units to MUKRIF. Has completed 1,500 homes with 1,000 more in construction. Stabilized occupancy of 99% with annualised rent growth of greater than 5%.
- Newcore CapitalcoreAccord Europe Limited served as appointed capital advisor for Newcore Strategic Situations V (£190 million final close). Fund invests in UK physical social infrastructure with focus on Greater London and South-East England. Notable investors include Merseyside and Clwyd Local Government Pension Schemes, European fund-of-funds managers, and FTSE-100 corporate pension fund.
- High Street Real EstatecoreAccord served as lead placement agent for High Street Real Estate Fund VII ($486 million, December 2022) and Fund VI ($500 million, March 2020). Fund targets smaller US multi-tenant and single-tenant industrial warehouse/distribution centers in primary markets.
- Sares-Regis GroupcoreAccord served as exclusive global capital advisor to Sares-Regis for Multifamily Value-Add Fund III ($328 million, October 2019) and Fund II ($304 million, August 2016). Western US value-add multifamily investments.
Scale indicators8 records
Recent moves2 records
Expansion highlights5 records
Accord competitors and assessment
Company assessmentDirect peers
- Hodes Weill & Associates: Hodes Weill is a boutique real estate capital advisory firm serving institutional investors and fund managers. It is a close comparable to Accord in scope (capital raising, strategic advisory) and client base (RE fund managers and LPs).
- Park Hill (PJT Partners): Park Hill, the placement agent group within PJT Partners, is the largest dedicated private fund placement agent in real estate and alternatives. It is the most directly comparable peer to Accord's Capital Advisory business, competing head-to-head on real estate GP fund mandates globally.
- StepStone Group: StepStone is a global private markets investment firm focused on fund selection, co-investments, and secondaries with a significant real estate vertical. It overlaps with Accord on real estate LP advisory and GP co-investment sourcing.
- Robert A. Stanger & Co. Stanger is a specialized real estate investment banking and capital advisory firm that has historically focused on tax-exempt sponsor capital raising. It is comparable to Accord in mid-market RE fund placement and M&A advisory.
- Eaton Partners: Eaton Partners (part of MUFG) is a leading private fund placement agent with a dedicated real estate practice. It is comparable to Accord's Capital Advisory business across GP fund placement, co-invest sourcing, and secondary advisory.
Others
- Ares Management Real Estate: Ares Management is a global alternative investment manager with a real estate secondaries practice that has directly co-invested in Accord-advised deals (e.g., Bixby Industrial Fund 1). It is an LP/counterparty in transactions where Accord sits on the GP side.
Broad incumbents
- JLL Capital Markets: JLL Capital Markets is the investment sales, debt placement, and equity placement arm of Jones Lang LaSalle. It competes with Accord on real estate capital raising and M&A mandates at a much larger institutional scale.
- Newmark Group: Newmark is a full-service commercial real estate services firm with a capital markets advisory practice. It overlaps with Accord on real estate investment sales and capital raising, but as a much broader diversified platform.
- Lazard Real Estate: Lazard's Real Estate investment banking group advises on real estate M&A and capital raising. It is a broader incumbent competitor to Accord on mid- and large-cap RE mandates but lacks a dedicated placement agent arm.
- Eastdil Secured (Wells Fargo): Eastdil Secured is the dominant real estate investment banking and capital markets advisory firm, now a subsidiary of Wells Fargo. It competes with Accord on real estate M&A and capital raising mandates, but at the institutional large-cap end of the market.
Market position
Strengths4 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
Accord financial estimates
Financial estimateRevenue estimate
Valuation estimate
Accord leadership team
Management profileNumber of profiles
Profiles8 records
Accord subsidiaries and ownership
Company hierarchySubsidiaries5 records
Accord funding detail
Funding detailFunding overview
Funding rounds1 record
Investors1 record
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Accord M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Accord
What does Accord do?
Accord Group Holdings is a global strategic investment and capital advisory firm focused on private equity real estate, founded in 2013. It delivers two integrated services: Strategic Investment (direct capital deployment as GP co-investments and strategic stakes via Accord Equity Advisors LLC and Accord Catalyst Fund) and Capital Advisory (M&A advisory and capital raising via broker/dealer affiliates in the US, UK, and Europe). Since inception the firm has completed approximately $14.5 billion in transaction activity, the majority of which were cross-border.
Is Accord a public or private company?
Accord is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Accord founded?
Accord was founded in 2013. It employs 1 to 10 people.
Where is Accord based?
Accord is headquartered in San Francisco, United States, in the North America region.
How does Accord make money?
Three revenue lines are on record. Capital Advisory Fees are the primary driver. The others are strategic Investment Returns and placement Agent Compensation.
Who are Accord's main competitors?
Direct peers on record are Hodes Weill & Associates, Park Hill (PJT Partners), StepStone Group, Robert A. Stanger & Co. and Eaton Partners. Ares Management Real Estate is listed as an others. Broad incumbents are JLL Capital Markets, Newmark Group, Lazard Real Estate and Eastdil Secured (Wells Fargo).
Does Accord have an API?
No public API is recorded for Accord.
What industry is Accord in?
Accord's product category is Real Estate Investment Advisory. Its primary akta.pro industry code is FSAEAGAB, Buy-Side M&A Advisory, with a secondary code of FSANAHAN, Corporate Strategic Real Assets & Infrastructure Venture Investing. Its NAICS code is 5231 and its SIC code is 6211.