OneUp Trader
OneUp Trader LLC is a privately held proprietary trading evaluation platform that recruits individual futures traders through a 1-Step Evaluation and routes passing candidates to funding partners for funded accounts of $25K–$250K, monetizing via monthly subscriptions and affiliate commissions.
- Company typePrivate
- Founded2016
- HeadquartersWilmington, United States
- Headcount11–50
- GTM typeB2C
- OfferingServices
What OneUp Trader does
OneUp Trader LLC is a privately held, Delaware-incorporated proprietary trading evaluation platform founded in 2016 and headquartered in Wilmington, Delaware. The company operates a single core product, a 1-Step Funded Trader Evaluation, that recruits and qualifies individual futures traders to receive funded accounts ranging from $25,000 to $250,000 in buying power. Capital is supplied by an underlying network of "funding partners" rather than OneUp Trader itself; the company monetizes by charging traders a split evaluation subscription ($65 to $325 per month depending on account size) plus a 50% activation fee upon passing the evaluation, with a 90% profit split favoring the trader once funded.
The technology stack is a self-serve web platform (app.oneuptrader.com) that integrates with 20+ third-party trading platforms—including NinjaTrader (preferred), R|Trader Pro, Sierra Chart, MotiveWave, MultiCharts, Bookmap, and Jigsaw Trading—all anchored on a Rithmic data feed with a Chicago area gateway. Proprietary mechanics include a trailing drawdown that freezes at the initial starting balance, a consistency rule capping top-day profit concentration, advanced analytics with daily updates, and a Social Trading Dashboard for community interaction. The platform is PCI DSS compliant for payment handling and routes support through Help Scout with 24/7 phone, live chat, and email coverage.
Commercially, OneUp Trader pursues a product-led growth motion with heavy reliance on content marketing (blog, YouTube), SEO, Trustpilot social proof, and a three-tier affiliate program paying up to 25% recurring commissions. Customers are exclusively individual futures traders globally (excluding OFAC-sanctioned jurisdictions), with no disclosed enterprise or institutional segment. The company remains bootstrapped with 11–50 employees and no external venture or private equity investment recorded, serving what it describes as "thousands of successful funded traders worldwide."
OneUp Trader firmographics
Firmographics- Name
- OneUp Trader
- Legal name
- OneUp Trader LLC
- Website
- https://oneuptrader.com
- Company type
- Private
- Founded year
- 2016
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- OneUp Trader LLC is a privately held proprietary trading evaluation platform that recruits individual futures traders through a 1-Step Evaluation and routes passing candidates to funding partners for funded accounts of $25K–$250K, monetizing via monthly subscriptions and affiliate commissions.
- Ownership category
- akta.pro rank
OneUp Trader industry classification
Industry- Product category
- Proprietary Trading Evaluation
- NAICS
- Commodity Contracts Intermediation (52316), Securities and Commodity Contracts Intermediation and Brokerage (5231), Commodity Contracts Intermediation (523160)
- SIC
- Commodity Contracts Brokers & Dealers (6221), Security & Commodity Brokers, Dealers, Exchanges & Services (6200)
- akta.pro primary industry
- Algorithmic Trading & Execution Platforms (FSAFANAN)
- akta.pro secondary industries
- Listed Derivatives Market Making (Futures & Options) (FSACANAD), Equity Derivatives Trading (Options/Single-Stock & Index) (FSACAFAF)
Keywords
Where OneUp Trader is headquartered
LocationHeadquarters
- HQ city
- Wilmington
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
OneUp Trader business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Technology or R&D, Personnel, Marketing or Sales, Operations
Revenue model
- Evaluation Subscription: Monthly recurring subscription fees for trading evaluation accounts ranging from $65/month for $25K accounts to $325/month for $250K accounts. Traders pay 50% upfront at sign-up and 50% activation fee upon passing evaluation.
- Affiliate Commission: Earn up to 25% commission on all subscriptions including recurring subscriptions through affiliate partner program. Commission tiers: Platinum (20%), Diamond (25%). Additional revenue from 3-tier multi-level marketing network.
- Platform Data Feed (Rithmic): Rithmic R|Trader Pro provided free during evaluation and funded trading. Funding partners cover data fees as part of the funded trader arrangement.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Monthly | $25,000 Funded Account - $65/month |
| Subscription | Monthly | $50,000 Funded Account - $75/month |
| Subscription | Monthly | $100,000 Funded Account - $150/month |
| Subscription | Monthly | $150,000 Funded Account - $175/month |
| Subscription | Monthly | $250,000 Funded Account - $325/month |
| Subscription | Monthly | Express Funding Account - Same as regular evaluation pricing |
Go-to-market motion1 record
Distribution channels3 records
Marketing channels5 records
OneUp Trader product offering
Product offeringCore offering
OneUp Trader operates as a proprietary trading evaluation firm that allows individual retail traders to demonstrate their trading skills through a one-step evaluation process. Successful candidates earn funded trading accounts ranging from $25,000 to $250,000 to trade the firm's capital rather than their own.
Product overview
OneUp Trader is a proprietary trading recruitment platform offering a single unified product: the Funded Trader Program. The core offering is a 1-Step Evaluation process that identifies traders with skill and risk management ability. Upon passing, traders receive funded trading accounts from $25,000 to $250,000 through funding partners. The product portfolio includes five account tiers ($25K, $50K, $100K, $150K, $250K), Express Funding for previously funded traders, and an Affiliate Partner Program. The evaluation integrates with over 20 trading platforms (primarily NinjaTrader and R|Trader via Rithmic data feed), includes social trading features, advanced analytics dashboard, and industry news. The ecosystem also encompasses a trading blog for educational content and a multi-tier affiliate program for partner recruitment.
Differentiator
Problem solved
Functional benefit
Products and services
- One-Step Trader Evaluation Program OneUp Trader's flagship offering is a one-step evaluation program for individual retail traders. Traders pay a subscription fee, demonstrate their trading skills against the firm's criteria, and, upon passing, receive a funded trading account sized from $25,000 up to $250,000 to trade the firm's capital.
Quantifiable outcome
- Funded in 5 days with Express Account option
- +4 more outcomes
Companies that use OneUp Trader
Customer profileNamed customers4 records
Segments3 records
Ideal customer profiles1 record
OneUp Trader technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration27 records
Feature4 records
OneUp Trader partnerships and signals
Strategic signalPartnerships
Three partnerships are on record, tiered core and moderate.
- NinjaTradercoreNinjaTrader is the preferred and recommended trading platform. Offered free during evaluation and free on NinjaTrader Desktop Version V.8.1 once funded. Deep integration with Rithmic connection for real-time market data and trade execution. Company provides step-by-step setup guides for connecting NinjaTrader to the evaluation system.
- Rithmic (R|Trader, R|Trader Pro)coreRithmic provides the core data feed infrastructure. R|Trader Pro is offered completely FREE on both evaluation and funded accounts. Traders connect through Rithmic system with Chicago Area gateway. Required for market data and trade execution across all supported platforms.
- Affiliate PartnersmoderateAffiliate partners promote OneUp Trader through tracking links and banners. Earn up to 25% commission on all subscriptions including recurring. Multi-tier structure with 3 levels. Partners receive marketing materials, tracking dashboard, and milestone bonuses including free evaluation accounts.
Scale indicators4 records
Recent moves6 records
Expansion highlights6 records
OneUp Trader competitors and assessment
Company assessmentDirect peers
- Surge Trading: Surge Trading offers futures evaluation accounts with funded capital from partner prop firms and a similar subscription-based entry point. It competes head-to-head with OneUp Trader on price, evaluation rules, and platform integrations.
- MyFundedFX: MyFundedFX is a futures and forex prop firm offering evaluation-based funded accounts with aggressive trader-friendly terms. It targets the same retail trader audience as OneUp Trader and competes directly on evaluation pricing and rule generosity.
- FTMO: FTMO is the dominant global prop firm for retail traders, offering 2-step funded accounts for forex, indices, commodities, and crypto. While primarily forex-focused, its scale, brand recognition, and similar evaluation-to-funded pipeline make it a comparable platform despite the asset-class difference.
- Apex Trader Funding: Apex Trader Funding is a leading futures prop firm offering evaluation accounts up to $300K with frequent payout promotions and a popular affiliate program. Its pricing structure, evaluation mechanics, and futures-only focus make it a near-substitute for OneUp Trader's offering.
- TopStep: TopStep is the largest US futures prop firm, offering 1-step and 2-step evaluation accounts up to $150K with funded accounts from third-party capital. It is the most direct competitor to OneUp Trader, sharing the same futures-only evaluation model, trader-friendly rules (no daily loss limits), and Express-style re-evaluation paths.
- The Trading Pit: The Trading Pit is a European-based prop firm offering funded futures and CFD accounts through evaluation challenges. It competes with OneUp Trader in the same global retail-trader pool, particularly in Europe where OneUp has a smaller footprint.
- Earn2Trade: Earn2Trade runs the Gauntlet Mini and Gauntlet 50 evaluation programs for futures traders, partnering with prop firms to fund graduates. Its evaluation-as-a-service model and futures-only scope directly parallel OneUp Trader's structure.
Others
- NinjaTrader: NinjaTrader is the preferred retail futures trading platform integrated with OneUp Trader's evaluation and funded accounts (offered free to traders). As a technology partner and platform incumbent, NinjaTrader is an enabling ecosystem participant rather than a direct competitor, but its pricing terms directly shape OneUp's value proposition.
- Rithmic: Rithmic is the market data and order routing infrastructure provider powering OneUp Trader's free R|Trader Pro offering and the broader 20+ platform integration network. As a critical infrastructure dependency, Rithmic is an enabling technology partner that defines the execution backbone of OneUp's evaluation platform.
Emerging players
- FundedNext: FundedNext is a fast-growing prop firm offering Stellar and Evaluation Challenge funded accounts across forex and futures. It is a newer entrant that has gained significant share through aggressive pricing and a strong affiliate program, posing a competitive threat to mid-tier players like OneUp Trader.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks7 records
Key highlights7 records
Customer concentration
OneUp Trader social profiles
Digital presenceOneUp Trader compliance and trust
Trust signalCompliance1 record
OneUp Trader financial estimates
Financial estimateRevenue estimate
Valuation estimate
OneUp Trader leadership team
Management profileNumber of profiles
OneUp Trader funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
OneUp Trader M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about OneUp Trader
What does OneUp Trader do?
OneUp Trader operates as a proprietary trading evaluation firm that allows individual retail traders to demonstrate their trading skills through a one-step evaluation process. Successful candidates earn funded trading accounts ranging from $25,000 to $250,000 to trade the firm's capital rather than their own.
Is OneUp Trader a public or private company?
OneUp Trader is a private company. It is classified as unknown and is currently operating.
When was OneUp Trader founded?
OneUp Trader was founded in 2016. It employs 11 to 50 people.
Where is OneUp Trader based?
OneUp Trader is headquartered in Wilmington, United States, in the North America region.
How does OneUp Trader make money?
Three revenue lines are on record. Evaluation Subscription is the primary driver. The others are affiliate Commission and platform Data Feed (Rithmic).
Who are OneUp Trader's main competitors?
Direct peers on record are Surge Trading, MyFundedFX, FTMO, Apex Trader Funding, TopStep, The Trading Pit and Earn2Trade. Others are NinjaTrader and Rithmic. FundedNext is listed as an emerging player.
Does OneUp Trader have an API?
No public API is recorded for OneUp Trader.
What industry is OneUp Trader in?
OneUp Trader's product category is Proprietary Trading Evaluation. Its primary akta.pro industry code is FSAFANAN, Algorithmic Trading & Execution Platforms, with a secondary code of FSACANAD, Listed Derivatives Market Making (Futures & Options). Its NAICS code is 52316 and its SIC code is 6221.