PULS

What PULS does

PULS GmbH is a German privately held industrial power-electronics manufacturer headquartered in Munich, specializing in DIN rail power supplies for control cabinets and industrial automation. The company sells a catalog of 227+ stocked products organized into branded families — DIMENSION (C, Q, X series), FIEPOS (Low Power, Mid Power, Basic, eFused series — winner of the 2021 Product of the Year award), PIANO (PIC, PIM series), PISA, PLANET, and MiniLine — spanning single-phase and three-phase supplies, DC/DC converters, and IP54–IP67-rated field power supplies for harsh environments. Supplementary modules include DC-UPS units, buffer modules, redundancy modules, electronic circuit breakers (eFuses), and battery modules; smart power supplies with IO-Link connectivity extend the lineup into Industry 4.0 applications. The CP20.241 model holds a 95.6% world-record efficiency rating.

The company's revenue model is B2B hardware sales priced on a custom-quote basis with multi-year enterprise contracts, distributed via direct enterprise field sales backed by application engineering, regional sales offices across the Americas, Europe, and Asia, and an authorized distributor network. PULS serves seven primary verticals: automotive manufacturing, building automation, energy infrastructure, machine building, intralogistics/material handling, medical technology, and railway. Manufacturing runs from Munich (HQ), Suzhou (China), and Chomutov (Czech Republic); newer sales/subsidiary entities operate in India, Japan, and South Korea (Korean subsidiary established May 2025).

The company has expanded its technology base through the October 2023 acquisition of Wiferion GmbH (wireless inductive charging for industrial AGVs and robots) and the acquisition of Italy's Adelsystem (DC-UPS specialist). R&D is staffed by 100+ developers, led by founder and CEO Bernhard Erdl, who received a 2025 Manager of the Year Lifetime Achievement award. PULS is privately held, with no parent company, no public listing, and no disclosed external funding rounds.

Name

PULS

Legal name

PULS GmbH

Website

https://pulspower.com

Company type

Private

Founded year

1980

Operating status

Operating

Headcount range

501–1,000 employees

Short description

PULS GmbH is a privately held German manufacturer of industrial DIN rail power supplies and related modules (DC-UPS, redundancy, buffer, circuit breakers), serving automation, energy, railway, medical, and intralogistics OEMs globally through direct sales, distributors, and three manufacturing sites.

Ownership category

akta.pro rank

Product category

Industrial Power Supplies

NAICS

Electrical Equipment Manufacturing (33531), Other Electrical Equipment and Component Manufacturing (3359), Relay and Industrial Control Manufacturing (335314)

SIC

Electrical Industrial Apparatus (3620), Electronic & Other Electrical Equipment (No Computer Equip) (3600), Miscellaneous Electrical Machinery, Equipment & Supplies (3690)

akta.pro primary industry

AC-DC Power Supplies (Industrial PSUs, DIN-rail, enclosed/open-frame) (IMAGADAA)

akta.pro secondary industries

Backup Power & Critical Power Systems (Generators/UPS) (IMAIABAJ), EV/Industrial Charging Power Electronics (Chargers, rectifiers, power stages) (IMAGADAF), Charging Infrastructure Components (connectors, cables, dispensers, payment/controls) (IMAGAHAH)

Keywords

• Industrial power supplies
• DIN rail power supplies
• DC-UPS systems
• Industrial wireless charging
• Electronic circuit breakers

Headquarters

HQ city

Saint Charles

HQ country

United States

HQ region

North America

Offices6 records

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Personnel, Technology or R&D, Infrastructure, Marketing or Sales

Revenue model

1. Power Supply Hardware Sales: PULS generates revenue through the manufacture and sale of DIN rail power supplies, DC/DC converters, and related power electronics. The company sells a comprehensive portfolio of 227+ products including single-phase and three-phase power supplies, field power supplies (IP54-IP67 rated), and supplementary units such as DC-UPS, buffer modules, redundancy modules, and electronic circuit breakers.

Pricing tiers

Go-to-market motion2 records

Distribution channels3 records

Marketing channels5 records

Core offering

PULS designs, manufactures, and sells industrial DIN rail power supplies (1-phase, 3-phase, DC/DC converters, and ruggedized IP54/IP65/IP67 field power supplies) along with supplementary units such as DC-UPS, buffer modules, electronic circuit breakers, redundancy modules, and battery modules. Its branded product families (DIMENSION, FIEPOS, PIANO, PISA, PLANET, MiniLine) plus Wiferion wireless charging and Adelsystem DC-UPS target OEMs and integrators in industrial automation, automotive, building automation, energy, intralogistics, medical, and railway applications.

Product overview

PULS is a manufacturer of DIN rail power supplies and related industrial power products. The core offering consists of 1-phase and 3-phase power supplies, DC/DC converters, and ruggedized field power supplies (IP54-IP67 ratings). The product portfolio is organized into branded families including DIMENSION (C/Q/X series), FIEPOS (awarded Product of the Year 2021), PIANO (PIC/PIM series), PISA, PLANET, and MiniLine. Supplementary products include buffer modules, DC-UPS units, electronic circuit breakers, redundancy modules, and battery modules. PULS has expanded through acquisitions of Wiferion (wireless charging technology in 2023) and Adelsystem (DC-UPS specialist), adding wireless charging capabilities and DC-UPS solutions to the portfolio. Smart Power Supplies with IO-Link connectivity support Industry 4.0 applications.

Differentiator

Problem solved

Functional benefit

Brands

• DIMENSION: Product family of power supplies including C series, Q series, and X series
• FIEPOS
• PIANO
• PISA
• MiniLine
• PLANET
• Wiferion
• Adelsystem

Products and services

• DIN Rail Power Supplies
• 1-Phase Power Supplies
• 3-Phase Power Supplies
• DC/DC Converters
• Field Power Supplies (IP54, IP65, IP67)
• Smart Power Supplies
• DC-UPS
• Buffer Modules
• Electronic Circuit Breakers
• Redundancy Modules
• Battery Modules
• DIMENSION Product Family
• FIEPOS Product Family
• PIANO Product Family
• PISA Product Family
• PLANET Product Family
• MiniLine Product Family
• Wiferion Wireless Charging Systems
• Adelsystem DC-UPS Solutions

Quantifiable outcome

• 95.6% efficiency - world record for DIN rail power supplies (CP20.241)
• +2 more outcomes

Named customers6 records

Segments7 records

Ideal customer profiles6 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Partnerships

One partnership is on record.

• Wiferion GmbHcoreTechnology or Integration · 1 October 2023In October 2023, German technology firm PULS GmbH acquired Wiferion GmbH, also based in Germany, to incorporate Wiferion's wireless charging technology into PULS's industrial charging solutions portfolio. This acquisition enables PULS to offer wireless charging systems for industrial applications including automated guided vehicles (AGVs).

Scale indicators5 records

Recent moves7 records

Expansion highlights6 records

Broad incumbents

• Siemens: Global industrial conglomerate with a broad automation portfolio (SIMATIC, SITOP power supplies). SITOP DIN rail PSUs directly overlap with PULS's core offering, but Siemens competes as part of a much larger automation bundle.
• ABB: Swiss-Swedish industrial conglomerate with a broad electrification and automation portfolio, including DIN rail and industrial power supplies. Competes with PULS in process and discrete automation power applications globally.
• Schneider Electric: Global energy management and automation major offering DIN rail power supplies (Phaseo, Modicon) alongside PLCs, drives, and distribution. Competes with PULS in industrial cabinet power, especially in European machine-building accounts.
• Omron: Japanese automation specialist offering DIN rail power supplies alongside PLCs, sensors, and safety products. Overlaps with PULS in factory automation power, especially in APAC.
• Eaton: US power-management major offering industrial DIN rail power supplies alongside UPS, breakers, and distribution. Overlaps with PULS in North American industrial customers seeking integrated power solutions.

Direct peers

• Mean Well: Taiwanese global leader in standard power supplies with a substantial DIN rail portfolio. Competes with PULS primarily on price in mid-tier and Asian industrial applications.
• Phoenix Contact: German-headquartered leader in industrial connectivity, automation, and DIN rail power supplies. Directly competes with PULS in DIN rail PSUs for control cabinets and is one of the closest direct competitors, particularly in the EMEA market.
• Bel Fuse: US-based power conversion and connectivity specialist with a meaningful industrial / DIN rail power supply portfolio. Comparable to PULS in product category and B2B OEM customer base.
• TDK-Lambda: Specialist industrial power supply division of TDK focused on DIN rail, configurable, and programmable PSUs. Closely comparable to PULS in product breadth and target OEM customers.

Emerging players

• Cosel: Japanese specialist in industrial AC/DC and DC/DC power supplies with growing DIN rail and embedded offerings. Comparable to PULS in power electronics focus and OEM channel, though smaller global scale.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/pulspowersupply
• YouTubeyoutube.com/user/PULSpower
• Facebookfacebook.com/pulspower
• LinkedInlinkedin.com/company/puls-gmbh

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Subsidiaries3 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A1 record

Investments1 record

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about PULS