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Samuel Merritt University

Full company profile

uuid000a56j

Namestring
Samuel Merritt University
Legal namestring
Samuel Merritt University
Company typeenum
Private
Founded yearint
1909
Descriptiontext

Samuel Merritt University (SMU) is a private, non-profit health sciences institution founded in 1909 and headquartered in Oakland, California. It operates four Northern California campuses — Oakland, Sacramento, Fresno, and Foster City — and delivers select programs online. The institution is organized into three colleges: Nursing, Health Sciences, and Podiatric Medicine, offering undergraduate, graduate, doctoral, and certificate credentials including a 12-month Accelerated Bachelor of Science in Nursing (ABSN), an online Master of Science in Nursing – Family Nurse Practitioner (MSN-FNP), a Registered Nurse to Bachelor of Science in Nursing (RN to BSN) completion track, a Bachelor of Health Science, an Occupational Therapy Doctorate (OTD), a Master of Health Administration (MHA), a Doctor of Podiatric Medicine (DPM), and a Bridge to Podiatric Residency for international medical graduates.

Revenue is generated primarily through tuition and fees across these programs, with 86% of students receiving Cal Grant, institutional, or other aid. Course-materials revenue is captured via the SMU Books+ program, an exclusive partnership with Barnes & Noble College that bundles textbooks into tuition, and tuition discounts are offered through employer partnerships including a 20% alumni and Sutter Health employee scholarship.

The underlying technology infrastructure centers on an iLearn iPad initiative that distributes Apple devices to students, a dedicated Health Sciences Simulation Center for clinical skills training, and Canvas as the learning management system for course delivery. SMU maintains a 10:1 student-to-faculty ratio and is ranked #1 in California for post-graduation employment (Zippia) and #1 in the U.S. for early career prospects (Forbes), reflecting an educational model oriented toward workforce placement in clinical professions.

Short descriptiontext

Samuel Merritt University is a private, non-profit health sciences institution founded in 1909, operating four Northern California campuses plus online programs across colleges of Nursing, Health Sciences, and Podiatric Medicine.

Operating statusenum
Operating
Ownership categoryenum
akta.pro rankint
HeadquartersOakland, United States
HQ citystring
Oakland
HQ countrystring
United States
HQ regionstring
North America
Markets served

Serves global market

Offices4 records

Each record includes

City, Country, Type, Description, Source

Keyword5 values
health sciences education, nursing programs, medical education, physician assistant studies, graduate health professions
Industry1 code
1Comprehensive Doctoral Research Universities (Multi-Disciplinary)
CodeEDAHABAAPrimaryYes
NAICS code2 codes
  • Colleges, Universities, and Professional Schools6113
  • Colleges, Universities, and Professional Schools611310
SIC code1 code
  • Services-Educational Services8200
Product category
Higher Education - Health Sciences
GTM motion1 record

Each record includes

Type, Description, Source

Revenue model3 records
1Tuition and Fees
TypeSubscription Recurring
Description

Primary revenue from tuition and fees for undergraduate, graduate, doctoral, and certificate healthcare programs across nursing, health sciences, and podiatric medicine disciplines. Financial aid packages combine grants, loans, scholarships, and work-study.

samuelmerritt.edu
2Course Materials (Books+)
TypeSubscription Recurring
Description

Course materials cost included in student tuition through SMU Books+ program partnered with Barnes & Noble College. Physical books on rental basis with digital access through Canvas LMS.

samuelmerritt.edu
3Scholarships and Grants
TypeSubscription Recurring
Description

Offers institutional scholarships including 20% tuition scholarship for alumni returning for another degree, and 20% tuition scholarship for Sutter Health employees in College of Nursing programs.

samuelmerritt.edu
Marketing channels6 records

Each record includes

Title, Type, Stage, Description, Source

Distribution channels3 records

Each record includes

Title, Type, Scope, Target buyer, Description, Source

Cost components3 values
Personnel, Operations, Infrastructure
Pricing details3 tiers
1Cal Grant for California residents
ModelOtherBilling cadenceAnnual
Notes

California state grant program for legal California residents without bachelor's degree. Submit FAFSA and Cal Grant GPA Verification Form by March 2nd deadline.

samuelmerritt.edu
2SMU Alumni Scholarship - 20% tuition discount
ModelSubscriptionBilling cadenceAnnual
Notes

20% tuition scholarship for students returning to complete another degree after receiving a previous SMU degree. Cannot be combined with other tuition discounts. Some programs may qualify for reduced amount.

samuelmerritt.edu
3Sutter Employee Scholarship - 20% tuition discount
ModelSubscriptionBilling cadenceAnnual
Notes

20% tuition scholarship per semester for Sutter Health employees enrolled in College of Nursing programs. Cannot be combined with other tuition discount scholarships.

samuelmerritt.edu
GTM typeB2C
B2C
Offering typeServices
Services
Core offering1 text field

Samuel Merritt University is a private health sciences institution that delivers higher-education degree programs in nursing, medicine, physician assistant studies, podiatry, physical and occupational therapy, and other allied health professions, primarily serving students seeking careers in clinical healthcare. It also operates health-focused clinical learning environments and a health center. [Inferred from company name and absent detailed source content]

Differentiator
Functional benefit
Problem solved
Quantifiable outcome1 of 3 values shown
  • 86% of students receive financial aid
+2 more records
Product overview1 text field

Samuel Merritt University is a healthcare-focused educational institution offering undergraduate, graduate, doctoral, and nursing certificate programs across four Northern California campuses and online. The university's academic portfolio centers on three colleges: College of Nursing (ABSN, MSN-FNP, RN to BSN), College of Health Sciences (BHS, OTD, MHA), and College of Podiatric Medicine (DPM, Bridge to Podiatric Residency). Supporting educational delivery are technology programs including iLearn with iPads providing device access to students, and SMU Books+ managing course material distribution. The institution also operates specialized facilities including the Health Sciences Simulation Center for hands-on clinical training and the Motion Analysis Research Center for podiatric research. SMU Central serves as the student portal for accessing institutional resources.

Product and service1 record
1Health Sciences Degree Programs
CategoryHigher Education
Description

Undergraduate and graduate degree programs in nursing, medicine, physician assistant studies, podiatry, physical therapy, occupational therapy, and other allied health professions, for students pursuing clinical healthcare careers. [Inferred from company name]

Scale indicator4 records

Each record includes

Type, Value, Description, Source

Partnership3 partners
Strategic tierCoreTypeStrategic or Co-development Partner
Description

Barnes & Noble College is SMU's exclusive course materials partner for the SMU Books+ program. The partnership provides textbook rental, digital delivery through Canvas LMS, and course material packaging and fulfillment. Students receive all required materials before first day of class with cost included in tuition, saving students an estimated 35-50% on books each term.

Strategic tierCoreTypeGTM or Marketing Partner
Description

Sutter Health employees enrolled in College of Nursing programs receive a 20% tuition scholarship per semester. This partnership helps address healthcare workforce shortages while supporting Sutter employees in advancing their nursing careers.

Strategic tierMinorTypeStrategic or Co-development Partner
Description

Arthaus Properties partners with SMU to offer students affordable housing near the Oakland campus. Available properties include Ninth (685 9th St.), Jack London (233 Broadway), Grand (220 Grand Ave.), Hannah Park (2850 Hannah St.), and Yerba Buena (1035 Yerba Buena, Emeryville). Students receive SMU discounted rates.

Recent move7 records

Each record includes

Date, Type, Title, Description, Source

Expansion highlight5 records

Each record includes

Type, Description

Peers10 records
TypeDirect peer
Description

USF is a private Jesuit university in San Francisco with comparable nursing, health sciences, and graduate health programs serving the same Bay Area student market as SMU. Both compete for healthcare-focused students in Northern California.

TypeDirect peer
Description

MGH IHP is a private health-sciences-only graduate school offering nursing, physical therapy, OT, and other clinical programs—directly mirroring SMU's health-sciences specialization with similar accelerated and bridge pathways.

TypeDirect peer
Description

Rush is a private health-sciences university in Chicago with colleges of nursing, health sciences, and medicine—matching SMU's three-college structure and focus on accelerated and graduate-level clinical training.

TypeDirect peer
Description

Rosalind Franklin is a private, health-sciences-only university in Illinois offering nursing, podiatric medicine, and allied health programs—an unusually close structural peer given SMU's podiatry college is one of only a handful in the U.S.

TypeDirect peer
Description

Loma Linda is a private health-sciences university in Southern California with schools of nursing, allied health, and medicine—competing with SMU for California nursing and health-sciences applicants statewide.

TypeDirect peer
Description

Touro California is a private health-professions university offering osteopathic medicine, nursing, and health sciences in Vallejo—directly overlapping with SMU's program mix in the California Bay/Valley region.

TypeBroad incumbent
Description

National University is a large private, non-profit university based in San Diego offering broad online and campus-based programs including nursing and health administration—cited in SMU's own governance context and a broader competitor for online nursing and healthcare degrees.

TypeBroad incumbent
Description

Chamberlain is a national, for-profit health-sciences university (Adtalem) offering BSN, accelerated nursing, and graduate nursing programs online and across multiple campuses—a scaled competitor particularly for SMU's online and ABSN programs.

TypeBroad incumbent
Description

West Coast University is a for-profit health-sciences university with strong California campus presence (including LA, Ontario, and Orange County) competing directly for BSN, MSN, and OTD applicants.

TypeDirect peer
Description

USAHS is a private, health-sciences-only graduate university offering OTD, DPT, and nursing programs—comparable in mission and target audience to SMU's College of Health Sciences and College of Nursing.

Market position
Strengths5 records

Each record includes

Headline, Details, Source

Weaknesses5 records

Each record includes

Headline, Details, Source

Competitive moat5 records

Each record includes

Type, Details

Key risks6 records

Each record includes

Headline, Details, Source

Key highlights7 records

Each record includes

Headline, Details, Source

Customer concentration

Classification, Details

Segment3 records

Each record includes

Title, Type, Primary, Description, Pain point addressed, Use case, Source

Ideal customer profile1 record

Each record includes

Profile, Firmographic size, Sales motion, Sales cycle length, Buying structure, Purchase trigger, Buyer persona, Geography, Industry vertical, Primary use case, Description, Pain points, Evidence proof points, Target buyer

Technology focused
No
API detail
Has APIbool
No

Docs URL, Description

Integration8 records

Each record includes

Title, Type, Description, Source

AI maturity
App detail

Has app

Feature3 records

Each record includes

Title, Differentiator, Description, Source

Core technology
Revenue estimate
Valuation estimate
Number of profiles
Profiles1 record

Each record includes

Name, Designation, Designation category, Overview, Profile commentary, Source

No data
Compliance1 record

Each record includes

Name, Class, Description

Funding overview

Funding stage, Last funding date, Total funding USD

Funding rounds

Each record includes

Round, Amount USD, Date, Pre money valuation, Total investors, Investors, News

Investors

Each record includes

Name, Type, Date of entry, Rounds participated, Website

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Each record includes

Name, Acquisition type, Announced date, Completed date, Status, Website, News

Investment

Each record includes

Name, Round, Announced date, Lead investor, Website, News

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Samuel Merritt University

Higher Education - Health Sciencessamuelmerritt.edu

Samuel Merritt University is a private, non-profit health sciences institution founded in 1909, operating four Northern California campuses plus online programs across colleges of Nursing, Health Sciences, and Podiatric Medicine.

What Samuel Merritt University does

Samuel Merritt University (SMU) is a private, non-profit health sciences institution founded in 1909 and headquartered in Oakland, California. It operates four Northern California campuses — Oakland, Sacramento, Fresno, and Foster City — and delivers select programs online. The institution is organized into three colleges: Nursing, Health Sciences, and Podiatric Medicine, offering undergraduate, graduate, doctoral, and certificate credentials including a 12-month Accelerated Bachelor of Science in Nursing (ABSN), an online Master of Science in Nursing – Family Nurse Practitioner (MSN-FNP), a Registered Nurse to Bachelor of Science in Nursing (RN to BSN) completion track, a Bachelor of Health Science, an Occupational Therapy Doctorate (OTD), a Master of Health Administration (MHA), a Doctor of Podiatric Medicine (DPM), and a Bridge to Podiatric Residency for international medical graduates.

Revenue is generated primarily through tuition and fees across these programs, with 86% of students receiving Cal Grant, institutional, or other aid. Course-materials revenue is captured via the SMU Books+ program, an exclusive partnership with Barnes & Noble College that bundles textbooks into tuition, and tuition discounts are offered through employer partnerships including a 20% alumni and Sutter Health employee scholarship.

The underlying technology infrastructure centers on an iLearn iPad initiative that distributes Apple devices to students, a dedicated Health Sciences Simulation Center for clinical skills training, and Canvas as the learning management system for course delivery. SMU maintains a 10:1 student-to-faculty ratio and is ranked #1 in California for post-graduation employment (Zippia) and #1 in the U.S. for early career prospects (Forbes), reflecting an educational model oriented toward workforce placement in clinical professions.

Samuel Merritt University firmographics

Firmographics
Name
Samuel Merritt University
Legal name
Samuel Merritt University
Website
https://samuelmerritt.edu
Company type
Private
Founded year
1909
Operating status
Operating
Short description
Samuel Merritt University is a private, non-profit health sciences institution founded in 1909, operating four Northern California campuses plus online programs across colleges of Nursing, Health Sciences, and Podiatric Medicine.
Ownership category
akta.pro rank

Samuel Merritt University industry classification

Industry
Product category
Higher Education - Health Sciences
NAICS
Colleges, Universities, and Professional Schools (6113), Colleges, Universities, and Professional Schools (611310)
SIC
Services-Educational Services (8200)
akta.pro primary industry
Comprehensive Doctoral Research Universities (Multi-Disciplinary) (EDAHABAA)

Keywords

  • Health sciences education
  • Nursing programs
  • Medical education
  • Physician assistant studies
  • Graduate health professions

Where Samuel Merritt University is headquartered

Location

Headquarters

HQ city
Oakland
HQ country
United States
HQ region
North America

Offices4 records

Markets served

Samuel Merritt University business model

Business model
GTM type
B2C
Offering type
Services
Cost components
Personnel, Operations, Infrastructure

Revenue model

  1. Tuition and Fees: Primary revenue from tuition and fees for undergraduate, graduate, doctoral, and certificate healthcare programs across nursing, health sciences, and podiatric medicine disciplines. Financial aid packages combine grants, loans, scholarships, and work-study.
  2. Course Materials (Books+): Course materials cost included in student tuition through SMU Books+ program partnered with Barnes & Noble College. Physical books on rental basis with digital access through Canvas LMS.
  3. Scholarships and Grants: Offers institutional scholarships including 20% tuition scholarship for alumni returning for another degree, and 20% tuition scholarship for Sutter Health employees in College of Nursing programs.

Pricing tiers

ModelBillingPrice
OtherAnnualCal Grant for California residents
SubscriptionAnnualSMU Alumni Scholarship - 20% tuition discount
SubscriptionAnnualSutter Employee Scholarship - 20% tuition discount

Go-to-market motion1 record

Distribution channels3 records

Marketing channels6 records

Samuel Merritt University product offering

Product offering

Core offering

Samuel Merritt University is a private health sciences institution that delivers higher-education degree programs in nursing, medicine, physician assistant studies, podiatry, physical and occupational therapy, and other allied health professions, primarily serving students seeking careers in clinical healthcare. It also operates health-focused clinical learning environments and a health center. [Inferred from company name and absent detailed source content]

Product overview

Samuel Merritt University is a healthcare-focused educational institution offering undergraduate, graduate, doctoral, and nursing certificate programs across four Northern California campuses and online. The university's academic portfolio centers on three colleges: College of Nursing (ABSN, MSN-FNP, RN to BSN), College of Health Sciences (BHS, OTD, MHA), and College of Podiatric Medicine (DPM, Bridge to Podiatric Residency). Supporting educational delivery are technology programs including iLearn with iPads providing device access to students, and SMU Books+ managing course material distribution. The institution also operates specialized facilities including the Health Sciences Simulation Center for hands-on clinical training and the Motion Analysis Research Center for podiatric research. SMU Central serves as the student portal for accessing institutional resources.

Differentiator

Problem solved

Functional benefit

Products and services

  • Health Sciences Degree Programs Undergraduate and graduate degree programs in nursing, medicine, physician assistant studies, podiatry, physical therapy, occupational therapy, and other allied health professions, for students pursuing clinical healthcare careers. [Inferred from company name]

Quantifiable outcome

  • 86% of students receive financial aid
  • +2 more outcomes

Companies that use Samuel Merritt University

Customer profile

Segments3 records

Ideal customer profiles1 record

Samuel Merritt University technology and API

Technology

Technology focussed No

API detail

Has API
No
API docs
API detail

Core technology

AI maturity

App detail

Integration8 records

Feature3 records

Samuel Merritt University partnerships and signals

Strategic signal

Partnerships

Three partnerships are on record, tiered core and minor.

  • Barnes & Noble CollegecoreStrategic or Co-development PartnerBarnes & Noble College is SMU's exclusive course materials partner for the SMU Books+ program. The partnership provides textbook rental, digital delivery through Canvas LMS, and course material packaging and fulfillment. Students receive all required materials before first day of class with cost included in tuition, saving students an estimated 35-50% on books each term.
  • Sutter HealthcoreGTM or Marketing PartnerSutter Health employees enrolled in College of Nursing programs receive a 20% tuition scholarship per semester. This partnership helps address healthcare workforce shortages while supporting Sutter employees in advancing their nursing careers.
  • Arthaus PropertiesminorStrategic or Co-development PartnerArthaus Properties partners with SMU to offer students affordable housing near the Oakland campus. Available properties include Ninth (685 9th St.), Jack London (233 Broadway), Grand (220 Grand Ave.), Hannah Park (2850 Hannah St.), and Yerba Buena (1035 Yerba Buena, Emeryville). Students receive SMU discounted rates.

Scale indicators4 records

Recent moves7 records

Expansion highlights5 records

Samuel Merritt University competitors and assessment

Company assessment

Direct peers

  • University of San Francisco (USF): USF is a private Jesuit university in San Francisco with comparable nursing, health sciences, and graduate health programs serving the same Bay Area student market as SMU. Both compete for healthcare-focused students in Northern California.
  • MGH Institute of Health Professions: MGH IHP is a private health-sciences-only graduate school offering nursing, physical therapy, OT, and other clinical programs—directly mirroring SMU's health-sciences specialization with similar accelerated and bridge pathways.
  • Rush University: Rush is a private health-sciences university in Chicago with colleges of nursing, health sciences, and medicine—matching SMU's three-college structure and focus on accelerated and graduate-level clinical training.
  • Rosalind Franklin University of Medicine and Science: Rosalind Franklin is a private, health-sciences-only university in Illinois offering nursing, podiatric medicine, and allied health programs—an unusually close structural peer given SMU's podiatry college is one of only a handful in the U.S.
  • Loma Linda University: Loma Linda is a private health-sciences university in Southern California with schools of nursing, allied health, and medicine—competing with SMU for California nursing and health-sciences applicants statewide.
  • Touro University California: Touro California is a private health-professions university offering osteopathic medicine, nursing, and health sciences in Vallejo—directly overlapping with SMU's program mix in the California Bay/Valley region.
  • University of St. Augustine for Health Sciences: USAHS is a private, health-sciences-only graduate university offering OTD, DPT, and nursing programs—comparable in mission and target audience to SMU's College of Health Sciences and College of Nursing.

Broad incumbents

  • National University: National University is a large private, non-profit university based in San Diego offering broad online and campus-based programs including nursing and health administration—cited in SMU's own governance context and a broader competitor for online nursing and healthcare degrees.
  • Chamberlain University: Chamberlain is a national, for-profit health-sciences university (Adtalem) offering BSN, accelerated nursing, and graduate nursing programs online and across multiple campuses—a scaled competitor particularly for SMU's online and ABSN programs.
  • West Coast University: West Coast University is a for-profit health-sciences university with strong California campus presence (including LA, Ontario, and Orange County) competing directly for BSN, MSN, and OTD applicants.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

Samuel Merritt University social profiles

Digital presence

Samuel Merritt University compliance and trust

Trust signal

Compliance1 record

Samuel Merritt University financial estimates

Financial estimate

Revenue estimate

Valuation estimate

Samuel Merritt University leadership team

Management profile

Number of profiles

Profiles1 record

Samuel Merritt University funding detail

Funding detail

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

Samuel Merritt University M&A and investment

M&A and investment

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Samuel Merritt University

What does Samuel Merritt University do?

Samuel Merritt University is a private health sciences institution that delivers higher-education degree programs in nursing, medicine, physician assistant studies, podiatry, physical and occupational therapy, and other allied health professions, primarily serving students seeking careers in clinical healthcare. It also operates health-focused clinical learning environments and a health center. [Inferred from company name and absent detailed source content]

Is Samuel Merritt University a public or private company?

Samuel Merritt University is a private company. It is classified as nonprofit foundation owned and is currently operating.

When was Samuel Merritt University founded?

Samuel Merritt University was founded in 1909.

Where is Samuel Merritt University based?

Samuel Merritt University is headquartered in Oakland, United States, in the North America region.

How does Samuel Merritt University make money?

Three revenue lines are on record. Tuition and Fees are the primary driver. The others are course Materials (Books+) and scholarships and Grants.

Who are Samuel Merritt University's main competitors?

Direct peers on record are University of San Francisco (USF), MGH Institute of Health Professions, Rush University, Rosalind Franklin University of Medicine and Science, Loma Linda University, Touro University California and University of St. Augustine for Health Sciences. Broad incumbents are National University, Chamberlain University and West Coast University.

Does Samuel Merritt University have an API?

No public API is recorded for Samuel Merritt University.

What industry is Samuel Merritt University in?

Samuel Merritt University's product category is Higher Education - Health Sciences. Its primary akta.pro industry code is EDAHABAA, Comprehensive Doctoral Research Universities (Multi-Disciplinary). Its NAICS code is 6113 and its SIC code is 8200.

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Live signals
Business InsiderGraduates of a small West Coast college are earning more than Harvard and Stanford alums. Here's why.Samuel Merritt University, a small Bay Area health sciences college, ranks third nationally for graduate pay, with a median income of $148,182 four years after graduation. Its nursing-focused program and high-wage California location contribute to the earnings.FinancialContent Business PageSamuel Merritt University Signs 16 Enrollment Partnerships to Open a Clearer Path Into Health Care DegreesSamuel Merritt University announced 16 partnership agreements with colleges, universities, health systems and community health organizations across Northern California, with eight more contracts under review. Employees and students at partners may apply to SMU's nursing and health sciences programs, paying less than otherwise, with agreements waiving application fees and offering tuition discounts, reimbursement, guaranteed interviews or seats.Business Wire BlogSamuel Merritt University Signs 16 Enrollment Partnerships to Open a Clearer Path Into Health Care DegreesSamuel Merritt University signed 16 enrollment partnerships with Northern California colleges and health systems, with eight more under review. The agreements let partner employees and students apply to nursing programs at reduced cost, including tuition discounts and waived application fees. The partnerships aim to retain nurses in local communities.MorningstarSamuel Merritt University Expands Bay Area Presence with New Foster City CampusSamuel Merritt University has opened a newly relocated San Francisco Peninsula campus in Foster City, California, replacing its previous San Mateo location with significantly expanded facilities including modern classrooms, simulation labs, and student gathering areas. The new campus will host the university's Accelerated Bachelor of Science in Nursing program as part of efforts to address ongoing healthcare workforce shortages across California and the Bay Area. The expansion provides students on the Peninsula improved access to health sciences education without needing to travel to SMU's Oakland, Sacramento, or Fresno locations.PR NewswireSamuel Merritt University Named New West Coast Hub for "Hotspotting" Healthcare ModelSamuel Merritt University (SMU) was designated by the Camden Coalition of Healthcare Providers as the West Coast hub for its national student hotspotting program, which trains healthcare students in a data-driven model to treat high-need patients with complex medical and social needs. The initiative, supported by Sutter Health's Better Health East Bay philanthropic foundation, will kick off on September 24, 2017, at SMU's Oakland campus with over 80 students from nine California universities. The hotspotting model aims to reduce costly repeated emergency department visits and hospital stays by better understanding barriers faced by the sickest patients.