Ulterra
Ulterra Drilling Technologies is a Fort Worth-based, wholly-owned subsidiary of Patterson-UTI Energy that designs and manufactures polycrystalline diamond compact (PDC) drill bits, downhole tools, and complementary cutter programs for oil and gas E&P operators, with additional exposure to mining and geothermal energy markets across 26 countries.
- Company typePrivate
- Founded2005
- HeadquartersFort Worth, United States
- Headcount251–500
- GTM typeB2B
- OfferingHardware or Manufacturing
What Ulterra does
Ulterra Drilling Technologies, L.P. is a Fort Worth, Texas-headquartered manufacturer of polycrystalline diamond compact (PDC) drill bits and complementary downhole tools, founded in 2005 and operating as a wholly-owned subsidiary of Patterson-UTI Energy, Inc. (NASDAQ: PATT). The company designs and produces a portfolio of application-specific PDC bit families — including CounterForce (vibration mitigation), Split Blade (double-barrel hydraulics), RipSaw (active torque control), WaveCut (dual-phase waved blades), FastBack (high ROP), AirRaid (the first AirPDC bit for air drilling), XP (extreme parameters), Hog (Canadian heavy oil multi-leg), and the Scorch geothermal line — supported by the Omega Cutters development program with leading global PDC suppliers, and downhole tools Mitigator (torsional damper for HFTO/stick-slip) and SoftDrive (mining shock absorber). Manufacturing is anchored in Fort Worth, TX and Leduc, Alberta, with repair facilities in Oman, Colombia, Argentina, and Kurdistan.
The business model centers on direct enterprise field sales to E&P operators, with field-based application engineers co-located with drilling operations in 26 countries. Revenue is generated primarily through one-time PDC bit sales plus a rental subscription stream (bit title retained by Ulterra, customer liable for loss beyond normal wear), supplemented by downhole tool sales and bit repair services. Pricing is custom and quote-based in U.S. dollars with 30-day payment terms and letter-of-credit requirements for international orders. Customer segments are vertical-structured: oil and gas E&P operators as the primary market, with adjacent exposure to mining (drill and blast) and geothermal energy (EGS). The company claims the #1 PDC drill bit partner position in North America for seven consecutive years, serving nearly 575 operating partners across the U.S., Canada, the Middle East, Latin America, and Asia-Pacific. Ulterra holds API 7-1 Monogram, API Q1, ISO 9001, ISO 14001, and ISO 45001 certifications across multiple jurisdictions, and in 2025 secured an $11.5 million U.S. Department of Energy grant via its Amermin recycling partnership to expand tungsten carbide recovery operations.
Ulterra firmographics
Firmographics- Name
- Ulterra
- Legal name
- Ulterra Drilling Technologies, L.P.
- Website
- https://ulterra.com
- Company type
- Private
- Founded year
- 2005
- Operating status
- Operating
- Headcount range
- 251–500 employees
- Short description
- Ulterra Drilling Technologies is a Fort Worth-based, wholly-owned subsidiary of Patterson-UTI Energy that designs and manufactures polycrystalline diamond compact (PDC) drill bits, downhole tools, and complementary cutter programs for oil and gas E&P operators, with additional exposure to mining and geothermal energy markets across 26 countries.
- Ownership category
- akta.pro rank
Ulterra industry classification
Industry- Product category
- Drill Bits and Downhole Tools for Oil & Gas
- NAICS
- Oil and Gas Field Machinery and Equipment Manufacturing (333132), Mining and Oil and Gas Field Machinery Manufacturing (33313)
- SIC
- Oil & Gas Field Machinery & Equipment (3533), Mining Machinery & Equip (No Oil & Gas Field Mach & Equip) (3532)
- akta.pro primary industry
- Rock Drilling & Blasthole Drilling Equipment (IMAHAMAC)
- akta.pro secondary industry
- Exploration & Production Drilling Services (RC, Core, Directional, Sonic, Auger) (IMAKAKAB)
Keywords
Where Ulterra is headquartered
LocationHeadquarters
- HQ city
- Fort Worth
- HQ country
- United States
- HQ region
- North America
Offices22 records
Markets served
Ulterra business model
Business model- GTM type
- B2B
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Technology or R&D, Personnel, Operations, Infrastructure
Revenue model
- PDC Drill Bit Sales: Sale of premium PDC drill bits for oil & gas, mining, and geothermal applications. Bits are sold with 6-month warranty and delivered to customer-specified delivery points.
- PDC Drill Bit Rentals: Rental of PDC drill bits for drilling operations with title remaining with Ulterra. Customer responsible for loss/damage beyond normal wear and tear.
- Downhole Tools: Sale of downhole tools including Mitigator torsional dampers that protect BHA components and improve drilling performance.
- Repair Services: Bit repair and maintenance services at facilities in Oman, Colombia, Argentina and Kurdistan. Manufacturing facilities in Fort Worth, TX and Leduc, Alberta.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| One time/ perpetual license | Pay-as-you-go | PDC Drill Bits - Custom quotes based on specifications |
| Subscription | Multi-year contract | Rental Program - Bits remain property of Ulterra |
Go-to-market motion1 record
Distribution channels3 records
Marketing channels8 records
Ulterra product offering
Product offeringCore offering
Ulterra is a manufacturer of polycrystalline diamond compact (PDC) drill bits and downhole tools for the oil and gas, mining, and geothermal drilling industries. The company designs, engineers, and produces a portfolio of proprietary PDC bit technologies (CounterForce, Split Blade, RipSaw, WaveCut, FastBack, AirRaid, XP, Hog) along with downhole tools such as the Mitigator torsional damper and SoftDrive shock absorber. Products are sold or rented directly to E&P operators and mining customers, with rapid design-to-delivery in 3-6 days and global field-based application engineering support.
Product overview
Ulterra is a PDC (Polycrystalline Diamond Compact) drill bit manufacturer offering a comprehensive portfolio of drilling technology products. The core offering includes multiple PDC bit variants (CounterForce, Split Blade, RipSaw, WaveCut, FastBack, AirRaid, XP, Hog) each engineered for specific drilling challenges such as vibration mitigation, improved hydraulics, depth of cut control, high ROP, air drilling, extreme parameters, and heavy oil applications. Supporting the drill bits is a downhole tools division producing the Mitigator (HFTO/stick-slip damper) and SoftDrive (mining shock absorber). Ulterra also offers Omega Cutters as a technology component program, specialized geothermal and mining application products, and online engineering calculators. The company operates DesignLab for custom bit design. With manufacturing facilities in Fort Worth, TX and Leduc, Alberta, Canada, Ulterra has been the #1 PDC drill bit provider in North America for 7 consecutive years.
Differentiator
Problem solved
Functional benefit
Brands
- Omega Cutters: Deep-leached cutter technology program with rapid iterative development and partnership with world's leading PDC suppliers.
- Mitigator
- SoftDrive
- CounterForce
- Split Blade
- RipSaw
- WaveCut
- FastBack
- AirRaid
- XP
- HOG
Products and services
- CounterForce PDC Drill Bit Patented PDC directional drill bit with vibration mitigation technology that harnesses and redirects lateral vibration energy back into the formation for improved rate of penetration (ROP). Field-proven across 20+ basins with over 195 million feet drilled. For oil & gas E&P operators.
- Split Blade PDC Drill Bit Award-winning PDC bit featuring patented double-barrel hydraulics that separates flow channels from cone and shoulder for improved cuttings evacuation. Over 283 million feet drilled. For oil & gas E&P operators.
- RipSaw PDC Drill Bit
Quantifiable outcome
- CounterForce has drilled over 195 million feet with records set in over 20 basins globally
- +6 more outcomes
Companies that use Ulterra
Customer profileNamed customers8 records
Segments3 records
Ideal customer profiles3 records
Ulterra technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature11 records
Ulterra partnerships and signals
Strategic signalPartnerships
Two partnerships are on record, tiered core.
- AmermincoreCritical mineral refiner partnership for recycling of drill bit materials. Expanded from US operations to include Argentina and Canada. Partnership processed over 1.4 million pounds of material from Ulterra in 2025, returning over $1.7 million in value. Jointly secured $11.5 million DOE grant for tungsten carbide recycling expansion. Recycles over 21 material streams including tungsten, cobalt, copper, nickel, zinc, silver, and industrial diamond.
- OMEGA PDC Cutter SupplierscorePartnership with world's leading PDC cutter suppliers representing top 90% of premium PDC cutter production globally. Dedicated engineering teams and production cells focused exclusively on Ulterra product development. Continuous feedback loop: drill, evaluate, optimize, repeat cycle delivering latest diamond technology to field.
Scale indicators12 records
Recent moves6 records
Expansion highlights6 records
Ulterra competitors and assessment
Company assessmentDirect peers
- Smith Bits (Halliburton): Halliburton's PDC drill bit subsidiary - Ulterra's closest large-scale direct competitor in fixed-cutter drill bits for the global oil & gas market, with comparable product depth and a similarly broad E&P customer base.
- Varel International: Independent PDC drill bit manufacturer serving oil & gas and mining - directly comparable to Ulterra's core product portfolio and customer segments, with similar focus on fixed-cutter bit technology.
- Epiroc: Mining and infrastructure drill rig and consumables supplier - the most direct comparator to Ulterra's mining bit and SoftDrive lines in drill & blast applications, with overlapping focus on abrasive and hard-rock drilling.
- Drill Bits International: Independent PDC and roller cone bit manufacturer serving oil & gas and water-well markets - a small but direct peer competing for the same operator customers as Ulterra, particularly outside North America.
- Rubicon Oilfield International: Specialty oilfield products manufacturer offering PDC drill bits and downhole tools - directly comparable to Ulterra's combined bits and downhole tools portfolio, focused on similar completions and drilling applications.
Broad incumbents
- Hughes Christensen (Baker Hughes): Baker Hughes' drill bit product line competes head-to-head with Ulterra in PDC bits, but within a much broader oilfield services and equipment portfolio that gives it cross-bundling power Ulterra lacks.
- Schlumberger (SLB): Global oilfield services major offering drill bits and integrated drilling solutions; competes with Ulterra via bits sold alongside drilling services and digital offerings to the same E&P operators.
- NOV (National Oilwell Varco): Diversified oilfield equipment supplier whose drill string products compete with Ulterra's downhole tools and bits in the same drilling contractor and operator procurement processes.
- Sandvik: Parent of Varel International and a major mining drill bit supplier; directly comparable to Ulterra's mining segment via Sandvik Mining and Rock Solutions, with similar PDC-for-mining technology overlap as SoftDrive/Rippa.
Emerging players
- Boart Longyear: Drilling services and products provider for mining and energy - adjacent peer that overlaps Ulterra's mining drilling product line and competes with PDC bits against traditional rotary tooling in drill & blast.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat6 records
Key risks6 records
Key highlights7 records
Customer concentration
Ulterra social profiles
Digital presenceUlterra compliance and trust
Trust signalCompliance5 records
Ulterra financial estimates
Financial estimateRevenue estimate
Valuation estimate
Ulterra leadership team
Management profileNumber of profiles
Profiles1 record
Ulterra subsidiaries and ownership
Company hierarchySubsidiaries4 records
Ulterra funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Ulterra M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Ulterra
What does Ulterra do?
Ulterra is a manufacturer of polycrystalline diamond compact (PDC) drill bits and downhole tools for the oil and gas, mining, and geothermal drilling industries. The company designs, engineers, and produces a portfolio of proprietary PDC bit technologies (CounterForce, Split Blade, RipSaw, WaveCut, FastBack, AirRaid, XP, Hog) along with downhole tools such as the Mitigator torsional damper and SoftDrive shock absorber. Products are sold or rented directly to E&P operators and mining customers, with rapid design-to-delivery in 3-6 days and global field-based application engineering support.
Is Ulterra a public or private company?
Ulterra is a private company. It is classified as corporate owned and is currently operating.
When was Ulterra founded?
Ulterra was founded in 2005. It employs 251 to 500 people.
Where is Ulterra based?
Ulterra is headquartered in Fort Worth, United States, in the North America region.
How does Ulterra make money?
Four revenue lines are on record. PDC Drill Bit Sales are the primary driver. The others are PDC Drill Bit Rentals, downhole Tools and repair Services.
Who are Ulterra's main competitors?
Direct peers on record are Smith Bits (Halliburton), Varel International, Epiroc, Drill Bits International and Rubicon Oilfield International. Broad incumbents are Hughes Christensen (Baker Hughes), Schlumberger (SLB), NOV (National Oilwell Varco) and Sandvik. Boart Longyear is listed as an emerging player.
Does Ulterra have an API?
No public API is recorded for Ulterra.
What industry is Ulterra in?
Ulterra's product category is Drill Bits and Downhole Tools for Oil & Gas. Its primary akta.pro industry code is IMAHAMAC, Rock Drilling & Blasthole Drilling Equipment, with a secondary code of IMAKAKAB, Exploration & Production Drilling Services (RC, Core, Directional, Sonic, Auger). Its NAICS code is 333132 and its SIC code is 3533.