Selas Heat Technology Company

What Selas Heat Technology Company does

Selas Heat Technology Company, founded in 1893 and headquartered in Streetsboro, Ohio, is a privately held manufacturer of industrial gas burners and combustion systems. The company serves OEMs and end-use manufacturers across glassmaking, primary metals, food and beverage, plastics and rubber, finishing, ceramics, chemical/refining, pulp and paper, textiles and carpet, and marine applications, with wholly-owned regional subsidiaries Nippon Selas (Tokyo) and Selas Wärmetechnik (Ratingen, Germany) supporting international demand. Its product portfolio spans high-temperature nozzle-mix burners, low-temperature nozzle-mix burners, premix burners, glass furnace burners (oxy-fuel and regenerative), infrared burners (ceramic and metal-fiber), and ribbon burners — consolidated under the Selas, Pyronics, Ray Burner, Red-Ray, Ensign Ribbon Burner (ERB), and Webster Combustion brand portfolio acquired through 2009-2013 transactions. Underlying technology includes proprietary designs such as the patent-pending Energy Sabre 600 recuperative radiant tube with 3D-printed HeatCor siliconized-silicon-carbide heat exchanging inserts and UltraHeat staged combustion, the QuadCool SheetFlame ribbon burner with integral water cooling, the TriZone multi-zone pipe burner family, and the patented Redi-Pak premix burner control (US Patent #8,105,077), plus a full combustion-component layer (MultiFlo mixers, Flomixer, Hijectors, Posimix, CAV controllers, valves, and flame safeguard devices).

The company sells on a quote-based, multi-year contract model via a sales-engineer-led GTM motion: thermal-combustion experts engage customers directly on application design rather than via e-commerce or channel resellers. Field service, installation, safety audits, engineering services, and aftermarket startup/maintenance support generate recurring revenue from the installed base. Pricing is not publicly disclosed because every burner is engineered to specific thermal process requirements; outputs span a wide envelope from small utility burners to 10 million BTU/hr units. Selas operates with 51-100 employees, files no public financial disclosures, and raises equity capital only sparingly (one disclosed $1M round in 2014).

Name

Selas Heat Technology Company

Legal name

Selas Heat Technology Company

Website

https://selas.com

Company type

Private

Founded year

1893

Operating status

Operating

Headcount range

51–100 employees

Short description

Selas Heat Technology Company is a US-based, privately held industrial gas burner and combustion-systems manufacturer serving OEMs and end users across glassmaking, metals, food, plastics, finishing, and marine sectors through multi-brand sales-engineer-led direct sales and aftermarket service.

Ownership category

akta.pro rank

Headquarters

HQ city

Streetsboro

HQ country

United States

HQ region

North America

Offices3 records

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Personnel, Technology or R&D, Marketing or Sales, Infrastructure

Revenue model

1. Industrial Burner Sales: Sale of industrial burners including premix, nozzle mix, radiant tube, infrared, ribbon, high velocity, and specialty burners. Product catalog includes over 15 burner categories with hundreds of configurations.
2. Combustion Components: Sale of combustion system components including air-gas mixers, valves, regulators, blowers, safety devices, flame monitors, and control systems.
3. Aftermarket Services: Field service, installation, safety audits, engineering services, startup support, and maintenance support for existing equipment.

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels5 records

Core offering

Selas Heat Technology Company manufactures and sells industrial gas burners and combustion systems, including premix burners, nozzle mix burners, radiant tube burners, infrared burners, ribbon burners, and combustion components (air-gas mixers, valves, regulators, blowers, safety devices). The company sells directly through sales engineers and global sales representatives, providing custom-engineered thermal processing solutions, combustion components, and aftermarket services to industrial manufacturers.

Product overview

Selas Heat Technology Company offers a comprehensive portfolio of industrial burners and combustion components under multiple acquired brands including Pyronics (2009), Red-Ray (2012), and Ensign Ribbon Burner/ERB (2013), along with Ray Burner and Webster Combustion. The product line centers on Industrial Burners including high-temp nozzle mix burners (Superflame, DNS Series), premix burners (Superheat, PRS Spear Flame, Anti-Involution, KVA Radiant), ribbon burners (QuadCool, Water Cooled, Pipe Burners, TriZone, Hi-Tri), infrared burners (MR-7), and specialty burners. Combustion Components include air-gas mixing equipment (Inspirators, Multiflo, Flomixer, Hijectors, Lojectors, Midget Mixers, Flange Mixing Tees, Posimix, CAV), combustion accessories (Valves, Gas Cocks, Flanges), and electronic controls (Redi-Pak, UV Scanners, Control Panels). Supporting products include process air heaters (HEM), ship heaters (Way-Wolff), and fuel saving technology. Selas provides complete combustion systems meeting NFPA, CE/UL, TSSA and OSHA standards for thermal processing across glass, metal, ceramics, plastics, food, and chemical industries.

Differentiator

Problem solved

Functional benefit

Brands

• Selas: Full line of premix and nozzle mix gas burners for thermal applications including metals, ceramics, chemicals, glass, textiles and fiberglass
• Pyronics
• Ray Burner
• Red-Ray
• ERB (Ensign Ribbon Burner)
• Webster Combustion

Products and services

• Industrial Burners Comprehensive range of gas burners including low NOx burners, fluid burners, duradiant burners, ribbon and flat flame burners, and complete industrial burner systems for thermal processing applications.
• Combustion Components
• Superflame Low NOx High Velocity Burner Low NOx high velocity burners for process temperatures up to 2500°F, featuring two-stage combustion and silicon carbide firing tubes. Available in 11 models from 150,000 to 10,000,000 BTU/hr.
• Energy Sabre 600 Recuperative Radiant Tube Burner Patent-pending recuperative gas burner using Spin-Works HeatCor 3D-printed silicon carbide technology for 80%+ efficiency, providing unmatched tube temperature uniformity with Hot Spot Above Average of 42.5°F.
• QuadCool Ribbon Burner SheetFlame ribbon burner with internal water cooling on four sides, anodized aluminum body, and port-free design that eliminates striation lines. Uses 30% less energy and increases throughput up to 100%.
• Ensign Ribbon Burner (ERB) Ribbon burners for direct flame impingement, flame treating and surface modification. Known for exclusive port to pilot ratio providing highest turndown ratio in industry. Acquired by Selas in 2013.
• TriZone Burner
• Hi-Tri Trizone Burner
• Pipe Burner Schedule 80
• Pipe Burner Schedule 160
• High Capacity Wide Slot Burners
• Special High Capacity Triple Slot Burners
• Water Cooled Burners
• Cast-Steel Utility Ribbon Burner
• Stainless Steel Ribbon T Burners

Quantifiable outcome

• Energy Sabre 600 achieves 80%+ efficiency (HHV) compared to ~70% for ceramic systems
• +6 more outcomes

Named customers1 record

Segments12 records

Ideal customer profiles1 record

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature8 records

Scale indicators3 records

Recent moves6 records

Expansion highlights6 records

Direct peers

• Hauck Manufacturing: Specialty industrial burner manufacturer focused on process heating and air heating applications. Overlaps with Selas's low-temp nozzle mix and premix burner product families across metals, ceramics, and chemical processing customers.
• Zeeco: Global manufacturer of industrial combustion equipment including burners, flares, and thermal oxidizers serving the same process-heating end markets (refining, petrochemical, power, glass) as Selas. Closest direct competitor in custom-engineered gas combustion systems.
• Eclipse (Eclipse Combustion / Eclipse Thermal): Specialty manufacturer of industrial burners, combustion components, and gas control products. Overlaps directly with Selas's Pyronics, ERB, and Selas branded burner and combustion component lines serving metals, food, and process heating customers.
• Riello Burners: Italian-headquartered global manufacturer of residential, commercial, and industrial burners. Directly comparable to Selas in the industrial burner segment, with similar product breadth across premix, nozzle mix, and process heating lines.
• Weishaupt: German family-owned manufacturer of industrial burners, heating systems, and heat pumps. Strong overlap with Selas's Wärmetechnik subsidiary and global burners portfolio, especially in European industrial process heating.
• North American Manufacturing: US-based manufacturer of industrial burners, combustion systems, and burner management controls. Direct competitor in custom-engineered gas burners and packaged combustion systems for process industries and boiler applications.

Broad incumbents

• John Zink (Koch-Glitsch): Major industrial combustion and emissions-control equipment supplier within Koch-Glitsch. Competes with Selas in process burners, flares, and thermal oxidizers for refining, petrochemical, and large industrial process heating applications.
• Cleaver-Brooks (Coen Burners): North American boiler and burner manufacturer offering Coen and Cleaver-Brooks industrial burner lines. Competes with Selas's Ray Burner and Webster Combustion brands in commercial and industrial boiler applications.
• Maxon (Honeywell Thermal Solutions): Industrial burner and valve manufacturer now part of Honeywell Thermal Solutions. Competes with Selas across premix and nozzle-mix burners for industrial process heat, backed by Honeywell's global engineering and service footprint.
• Honeywell Thermal Solutions: Honeywell's portfolio of combustion brands (Maxon, Eclipse, Kromschröder, Hauck). Represents the largest broad-line competitor to Selas, with overlapping industrial burner, combustion component, and burner management offerings worldwide.

Market position

Strengths4 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights6 records

Customer concentration

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Compliance10 records

Revenue estimate

Valuation estimate

Number of profiles

Subsidiaries5 records

Funding overview

Funding rounds1 record

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Selas Heat Technology Company