NCH Software
NCH Software is a privately held, founder-operated software publisher offering 80+ desktop and mobile applications across audio, video, dictation, business, and utility categories, distributed globally via freemium downloads and perpetual licenses with optional premium support subscriptions.
- Company typePrivate
- Founded1996
- HeadquartersGreenwood Village, United States
- Headcount11–50
- GTM typeB2C
- OfferingSoftware
What NCH Software does
NCH Software is a privately held, founder-operated software publisher that develops and distributes a portfolio of approximately 80+ desktop and mobile applications across audio editing, video production, dictation and transcription, business productivity, graphics, telephony, and utility software categories. The company operates through dual legal entities—NCH Software Pty Ltd (Canberra, Australia, governing non-US customers) and NCH Software, Inc. (Greenwood Village, Colorado, governing US customers)—and is led by founder and CEO Peter Lupton. Products are available across Windows, Mac, iOS, Android, and Kindle platforms, with the flagship lineup including WavePad (audio editing), VideoPad (video editing), MixPad (multitrack mixing), Switch (audio conversion), Express Scribe (transcription), Express Burn (disc burning), Debut (video capture), Prism (video conversion), and PhotoPad (photo editing), alongside business tools such as Express Invoice, Express Accounts, Inventoria, and Copper POS.
The company's technology stack combines native desktop application development with third-party AI services from OpenAI, Anthropic, and Google Gemini, which power AI features such as WavePad's AI Audio Enhancer (noise reduction, dereverb, vocal removal) and PhotoPad's AI image editing tools (colorization, upscaling, background removal, logo creation, cartoon conversion). Speech-to-text and text-to-speech capabilities span multiple products, and integrations include YouTube API Services for video publishing and VoIP/TAPI telephony in IVM voicemail systems. NCH Software operates a product-led, freemium go-to-market model: users download free or trial versions directly from the company's multilingual website (available in 15+ language variants serving 200+ countries) or from iTunes, Google Play, and Kindle app stores, then upgrade to paid Standard or Masters/Pro perpetual licenses. Optional Silver (monthly) and Platinum (annual) technical support subscriptions, delivered via a partnership with AltoEdge Pty Ltd, provide recurring revenue, while site licenses, blanket licenses, and reseller programs serve enterprise, government, education, and corporate volume customers.
The company is bootstrapped with no disclosed institutional investment or venture capital backing, and operates with a headcount of 11-50 employees—an exceptionally lean structure relative to its SKU breadth and global distribution footprint. Revenue is generated through a hybrid distribution model spanning direct e-commerce, mobile app stores, third-party software directories, and reseller/affiliate networks. NCH Software holds 25+ registered trademarks covering its major product lines and maintains compliance certifications including HIPAA (for Pocket Dictate and Web Dictate in healthcare contexts), GDPR, and CCPA. The business is fundamentally a long-tail, distributed-revenue niche desktop software publisher, with no enterprise anchor customers disclosed and reliance on volume rather than concentration for revenue stability.
NCH Software firmographics
Firmographics- Name
- NCH Software
- Legal name
- NCH Software Pty Ltd
- Website
- https://nch.com.au
- Company type
- Private
- Founded year
- 1996
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- NCH Software is a privately held, founder-operated software publisher offering 80+ desktop and mobile applications across audio, video, dictation, business, and utility categories, distributed globally via freemium downloads and perpetual licenses with optional premium support subscriptions.
- Ownership category
- akta.pro rank
NCH Software industry classification
Industry- Product category
- Desktop Productivity Software
- NAICS
- Software Publishers (5132), Software Publishers (513210)
- SIC
- Services-Prepackaged Software (7372), Retail-Computer & Computer Software Stores (5734)
- akta.pro primary industry
- PC/Desktop Software Stores (BPAMADAB)
- akta.pro secondary industry
- Creator Music/SFX Asset Libraries & Licensing Platforms (MPACABAM)
Keywords
Where NCH Software is headquartered
LocationHeadquarters
- HQ city
- Greenwood Village
- HQ country
- United States
- HQ region
- North America
Offices2 records
Markets served
NCH Software business model
Business model- GTM type
- B2C
- Offering type
- Software
- Cost components
- Personnel, Technology or R&D, Marketing or Sales, Operations, Infrastructure
Revenue model
- Software Licenses: NCH Software sells individual software licenses with tiered pricing (Standard vs Masters/Pro editions). Products offered include WavePad, VideoPad, MixPad, Switch Audio Converter, Express Burn, Express Scribe, and 80+ other applications across audio, video, dictation, business, and utility categories.
- Premium Support Packages: Silver and Platinum support packages available for purchase with product buy. Silver includes prioritized email support for one month. Platinum adds chat and telephone support during business hours for one year.
- Volume/Business Licensing: Site licenses, blanket licenses, and volume pricing for resellers, distributors, government, education, and corporate customers ordering 5+ units or $1000+ in software.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Freemium | One time/ perpetual license | Free/Trial versions available for all software |
| One time/ perpetual license | One time/ perpetual license | Standard Software Editions |
| One time/ perpetual license | One time/ perpetual license | Masters/Pro Editions |
| Subscription | Monthly | Silver Support Package |
| Subscription | Annual | Platinum Support Package |
| Unit Pricing | Multi-year contract | Volume/Business Licensing |
Go-to-market motion3 records
Distribution channels4 records
Marketing channels6 records
NCH Software product offering
Product offeringCore offering
NCH Software develops and publishes a portfolio of 80+ desktop and mobile applications covering audio editing, video editing, dictation and transcription, business software (accounting, invoicing, inventory), graphics and design, telephony, and utilities. Products are sold via one-time perpetual licenses (Standard and Masters/Pro editions) with free trials available across Windows, Mac, iOS, Android, and Kindle platforms. Optional Silver and Platinum premium support packages provide prioritized email, chat, and telephone support in seven languages, supplemented by volume and site licensing for enterprise, government, education, and reseller customers.
Product overview
NCH Software is a software publisher offering a broad portfolio of approximately 80+ desktop and mobile applications organized into distinct product lines. The company's offerings span audio software (WavePad, MixPad, Switch, Express Burn, Express Rip, SoundTap, Voxal, Zulu DJ, Crescendo, PitchPerfect, TempoPerfect, TwelveKeys), video software (VideoPad, Debut, Prism, PhotoStage, Express Animate, BroadCam), dictation and transcription software (Express Dictate, Express Scribe, Pocket Dictate, Web Dictate, DialDictate, Express Delegate, FastFox), business software (Express Invoice, Express Accounts, Inventoria, Copper POS, HourGuard, FlexiServer, Reflect CRM, Express Schedule), graphics and design software (PhotoPad, DrawPad, ClickCharts, DreamPlan, CardWorks, Disketch, PicoPDF), communication and telephony software (IVM voicemail, Express Talk, Axon VoIP PBX, Quorum conference server, TRx call recording, VRS multi-channel recording, IMS on-hold player), and utilities (Express Zip, Doxillion, Pixillion, Classic FTP, Fling, FileFort, Orion recovery, MEO encryption). The company also offers hardware accessories for dictation, recording, and telephony. Products are available for Windows, Mac, iOS, Android, and some for Linux, with both free trial and paid versions, plus optional premium technical support packages.
Differentiator
Problem solved
Functional benefit
Products and services
- WavePad Audio Editor
Quantifiable outcome
- WavePad ranked #1 Best Buy by ComparedAndReviewed.com
- +2 more outcomes
Companies that use NCH Software
Customer profileNamed customers4 records
Segments5 records
Ideal customer profiles5 records
NCH Software technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration4 records
AI capability6 records
Feature5 records
NCH Software partnerships and signals
Strategic signalPartnerships
Six partnerships are on record, tiered core.
- OpenAIcoreThird-party AI processing provider for AI requests. NCH Software sends text prompts and images to OpenAI for processing in their applications (e.g., AI audio enhancer, AI image editing features).
- AnthropiccoreThird-party AI processing provider for AI requests. NCH Software uses Anthropic for processing text prompts and images in their applications.
- Google GeminicoreThird-party AI processing provider used by NCH Software for AI features in their applications including AI image editing and audio enhancement.
- GooglecoreGoogle provides analytics services for NCH website and YouTube API Services integration for video/file sharing features in NCH applications.
- YouTube (Google)coreYouTube API Services integrated into NCH applications for video sharing features. Users agreeing to YouTube Terms of Service when using these features.
- AltoEdge Pty LtdcoreTechnical support services provider. AltoEdge Pty Ltd is engaged by NCH Software customers when they purchase technical support plans. Provides support subject to separate terms.
Scale indicators4 records
Recent moves6 records
Expansion highlights6 records
NCH Software competitors and assessment
Company assessmentMarket position
Competitive moat5 records
Key highlights7 records
Customer concentration
NCH Software social profiles
Digital presenceNCH Software compliance and trust
Trust signalCompliance3 records
NCH Software financial estimates
Financial estimateRevenue estimate
Valuation estimate
NCH Software leadership team
Management profileNumber of profiles
Profiles1 record
NCH Software funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
NCH Software M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about NCH Software
What does NCH Software do?
NCH Software develops and publishes a portfolio of 80+ desktop and mobile applications covering audio editing, video editing, dictation and transcription, business software (accounting, invoicing, inventory), graphics and design, telephony, and utilities. Products are sold via one-time perpetual licenses (Standard and Masters/Pro editions) with free trials available across Windows, Mac, iOS, Android, and Kindle platforms. Optional Silver and Platinum premium support packages provide prioritized email, chat, and telephone support in seven languages, supplemented by volume and site licensing for enterprise, government, education, and reseller customers.
Is NCH Software a public or private company?
NCH Software is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was NCH Software founded?
NCH Software was founded in 1996. It employs 11 to 50 people.
Where is NCH Software based?
NCH Software is headquartered in Greenwood Village, United States, in the North America region.
How does NCH Software make money?
Three revenue lines are on record. Software Licenses are the primary driver. The others are premium Support Packages and volume/Business Licensing.
Does NCH Software have an API?
No public API is recorded for NCH Software.
What industry is NCH Software in?
NCH Software's product category is Desktop Productivity Software. Its primary akta.pro industry code is BPAMADAB, PC/Desktop Software Stores, with a secondary code of MPACABAM, Creator Music/SFX Asset Libraries & Licensing Platforms. Its NAICS code is 5132 and its SIC code is 7372.