Aries
Aries (TradeAries) is a Detroit-based digital financial services platform, founded in 2019, that offered accounting, investment management, real-time analysis, and credit consultancy to its clients before halting new client acquisition.
- Company typePrivate
- Founded2019
- HeadquartersDetroit, United States
- Headcount1–10
- GTM typeB2B
- OfferingSoftware
What Aries does
Aries is a Detroit-based digital financial services platform founded in 2019, operating under the brand TradeAries. The platform offered a suite of financial services including accounting, investment management, real-time analysis, credit consultancy, and broader financial services to its clients. With a small team of 1-10 employees, the company positioned itself as a technology-enabled financial services provider rather than a traditional advisory firm.
The company raised approximately $1.05 million in a single funding round on December 21, 2023, though the investors and lead participant were not disclosed in available data. The platform's primary customer-facing surface was the tradearies.com website, which has since transitioned to a maintenance state — the site explicitly states that TradeAries is no longer accepting new clients and directs existing users to app.tradearies.com for continued access. There is no disclosed information on founders, management team, regulatory licenses, customer counts, revenue, or pricing structure, and no proprietary app, API, or integration ecosystem has been documented.
Based on the cessation of new client acquisition, the absence of subsequent funding activity, and the minimal headcount, the company appears to be operating in a maintenance or wind-down posture for its existing client book rather than in an active growth phase. The input data also references a separate London-based streetwear brand sharing the "Aries" name with a Champion collaboration; this appears to be a distinct entity from the TradeAries fintech platform and is not reflected in the firmographic record of Aries as a Detroit-based financial services company.
Aries firmographics
Firmographics- Name
- Aries
- Legal name
- Aries
- Website
- https://tradearies.com
- Company type
- Private
- Founded year
- 2019
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Aries (TradeAries) is a Detroit-based digital financial services platform, founded in 2019, that offered accounting, investment management, real-time analysis, and credit consultancy to its clients before halting new client acquisition.
- Ownership category
- akta.pro rank
Aries industry classification
Industry- Product category
- Financial Services Platform
- NAICS
- Securities and Commodity Exchanges (52321)
- SIC
- Security Brokers, Dealers & Flotation Companies (6211)
- akta.pro primary industry
- Multi-Asset Electronic Trading Platforms (FSAFANAH)
- akta.pro secondary industry
- Algorithmic Trading & Execution Platforms (FSAFANAN)
Keywords
Where Aries is headquartered
LocationHeadquarters
- HQ city
- Detroit
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Aries business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Personnel, Technology or R&D, Operations, Infrastructure
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Capsule collection price range |
Distribution channels3 records
Marketing channels1 record
Aries product offering
Product offeringCore offering
Aries operates TradeAries, a digital platform that delivers trading, accounting, investment management, real-time analysis, credit consultancy, and financial services to clients. The product is accessed online via app.tradearies.com, and as of the latest data the platform is no longer accepting new clients, serving only existing accounts.
Product overview
Aries operates two distinct offerings: Aries is a London-based streetwear brand that creates fashion collections, notably through collaborations such as a partnership with Champion on a boxing-themed capsule collection. TradeAries is a separate trading platform (no longer accepting new clients as of the available data). The streetwear brand and trading platform appear to operate as independent product lines under the shared Aries name.
Differentiator
Problem solved
Functional benefit
Products and services
- TradeAries TradeAries is a digital platform that enables clients to access trading, accounting, investment management, real-time analysis, credit consultancy, and broader financial services from a single online interface. The product is targeted at clients seeking consolidated financial services and is delivered via a web application. The platform is no longer accepting new clients as of the available source data.
Companies that use Aries
Customer profileSegments2 records
Ideal customer profiles1 record
Aries technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Aries partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- ChampioncoreChampion partnered with Aries on a 10-piece unisex capsule collection centered around boxing. The collection reworks Champion's classic Reverse Weave using aged deadstock jerseys with Aries-designed graphics. Priced from £79 to £175, it launches in the U.K. with availability at Aries flagship, Champion stores, and online globally.
Recent moves3 records
Expansion highlights2 records
Aries competitors and assessment
Company assessmentBroad incumbents
- Robinhood: US retail trading platform offering commission-free stock, options, ETF, and crypto trading. Comparable as a multi-asset retail trading platform serving similar customer profiles, though vastly larger and more established.
- Webull: Multi-asset retail trading platform with real-time market data and analysis tools. Directly comparable product positioning and target market (active retail traders), with significantly larger user base and capital.
- Interactive Brokers: Global multi-asset brokerage serving retail and institutional clients. Comparable in trading product breadth and analytical tools, with vastly greater scale and longer operating history.
- E*TRADE: Established online brokerage offering trading, investment management, research, and analytical tools. Comparable as a multi-service financial platform serving retail investors; now part of Morgan Stanley.
- tastytrade: Retail trading platform focused on options and derivatives with strong educational content. Comparable in offering real-time analysis and trading tools to retail investors, particularly active traders.
- Tradestation: Online brokerage with advanced trading tools and real-time market analysis. Comparable product scope serving active retail traders, with deeper capital base and longer operating history.
Emerging players
- Public.com: Multi-asset retail investing platform with social and educational features. Comparable in targeting retail investors seeking breadth of investments and community features in a single app, with stronger capitalization.
- Alpaca: API-first brokerage and trading infrastructure provider. Comparable in offering trading platform technology to fintech builders, though primarily B2B infrastructure rather than direct retail consumer focus.
Market position
Strengths3 records
Weaknesses4 records
Competitive moat3 records
Key risks5 records
Key highlights4 records
Customer concentration
Aries social profiles
Digital presenceAries financial estimates
Financial estimateRevenue estimate
Valuation estimate
Aries leadership team
Management profileNumber of profiles
Aries funding detail
Funding detailFunding overview
Funding rounds1 record
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Aries M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Aries
What does Aries do?
Aries operates TradeAries, a digital platform that delivers trading, accounting, investment management, real-time analysis, credit consultancy, and financial services to clients. The product is accessed online via app.tradearies.com, and as of the latest data the platform is no longer accepting new clients, serving only existing accounts.
Is Aries a public or private company?
Aries is a private company. It is classified as unknown and is currently operating.
When was Aries founded?
Aries was founded in 2019. It employs 1 to 10 people.
Where is Aries based?
Aries is headquartered in Detroit, United States, in the North America region.
Who are Aries's main competitors?
Broad incumbents on record are Robinhood, Webull, Interactive Brokers, E*TRADE, tastytrade and Tradestation. Emerging players are Public.com and Alpaca.
Does Aries have an API?
No public API is recorded for Aries.
What industry is Aries in?
Aries's product category is Financial Services Platform. Its primary akta.pro industry code is FSAFANAH, Multi-Asset Electronic Trading Platforms, with a secondary code of FSAFANAN, Algorithmic Trading & Execution Platforms. Its NAICS code is 52321 and its SIC code is 6211.