MarketPsych
MarketPsych provides AI-driven NLP sentiment, emotion, and thematic data feeds from financial text to institutional investors, banks, research firms, and government agencies. Products include real-time data feeds, stock prediction models, ESG datasets, and AI agent integrations distributed primarily through LSEG.
- Company typePrivate
- Founded2004
- HeadquartersDover, United States
- Headcount11–50
- GTM typeB2B
- OfferingSoftware
What MarketPsych does
MarketPsych is a private U.S. financial data and analytics company founded in 2004 by quantitative analysts with backgrounds in behavioral economics and technology. The firm develops AI-driven natural language processing (NLP) technology that quantifies sentiment, emotion, and thematic signals from unstructured financial text, including news articles, regulatory filings, earnings call transcripts, and social media. Its proprietary Text Tagging Engine processes content from more than 1,000 news and social sources in 13 languages, extracting 14 emotion dimensions, 1,000+ topics, 4,000+ events, and 20+ entity types across 130,000+ companies, 170 currencies, 112 commodities, 600+ cryptocurrencies, and 3,000 geographic locations, with point-in-time historical coverage dating to 1998. The Bond Fear Index, a flagship predictive product, has been documented at 22-30% out-of-sample R-squared for U.S. Treasury risk premia.
The product portfolio centers on institutional data feed subscriptions delivered via API, SFTP, and Web. Downstream products include the MarketPsych Media Sentiment (MMS) stock prediction model, Media Radar (real-time signal feed), the Global Leaders Feed (geopolitical signal stream), Radar UI (thematic basketing tool), and Radar MCP (a Model Context Protocol integration enabling AI agents such as Claude to query MarketPsych data). LSEG MarketPsych Transcript Analytics provides earnings call NLP, and LSEG MarketPsych ESG Data covers 130,000 companies across 250 countries. Distribution is dominated by the LSEG Data & Analytics channel partnership, supplemented by WRDS for academic users and the Databricks Marketplace for enterprise data engineering teams.
MarketPsych operates a B2B subscription revenue model with institution-level annual pricing; significant academic discounts are offered for research use, and specific pricing is not publicly disclosed. Customers are sophisticated institutional users, including investment funds, hedge funds, banks, research firms, and government agencies, with use cases spanning alpha generation, portfolio construction, risk management, and ESG monitoring. Marketing is content-driven through a blog, LinkedIn, Twitter/X, joint webinars with LSEG, and conference appearances. MarketPsych data has appeared in 300+ academic papers in journals including the Journal of Finance and the Journal of Financial Economics, providing third-party validation of its research rigor.
MarketPsych firmographics
Firmographics- Name
- MarketPsych
- Legal name
- MarketPsych
- Website
- https://marketpsych.com
- Company type
- Private
- Founded year
- 2004
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- MarketPsych provides AI-driven NLP sentiment, emotion, and thematic data feeds from financial text to institutional investors, banks, research firms, and government agencies. Products include real-time data feeds, stock prediction models, ESG datasets, and AI agent integrations distributed primarily through LSEG.
- Ownership category
- akta.pro rank
MarketPsych industry classification
Industry- Product category
- Alternative Financial Data & Analytics
- NAICS
- Software Publishers (5132)
- akta.pro primary industry
- NLP for Compliance, eDiscovery & Contract Analytics (HDAAADAJ)
- akta.pro secondary industry
- Moderation, Safety & Toxicity Detection (HDAAADAH)
Keywords
Where MarketPsych is headquartered
LocationHeadquarters
- HQ city
- Dover
- HQ country
- United States
- HQ region
- North America
Markets served
MarketPsych business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Personnel, Technology or R&D, Marketing or Sales, Operations, Infrastructure
Revenue model
- Data Feed Subscriptions: Subscription-based access to sentiment, ESG, and thematic data feeds delivered via API, SFTP, and Web. Available through LSEG Data & Analytics partnership and directly. Provides daily and minutely data with institutional-level subscriptions and academic discounts.
- LSEG Data & Analytics Distribution: Data distributed through LSEG's platform and enterprise sales force, broadening reach to LSEG's institutional client base. Includes LSEG MarketPsych Transcript Analytics for earnings call sentiment analysis.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Annual | Institutional Subscription |
Go-to-market motion2 records
Distribution channels5 records
Marketing channels6 records
MarketPsych product offering
Product offeringCore offering
MarketPsych operates a proprietary AI-driven NLP text-tagging engine that ingests news articles, filings, transcripts, and online posts from 1,000+ sources to produce real-time, point-in-time sentiment, emotion, topic, entity, and event data. It sells and licenses these datasets and downstream predictive tools (MMS, Bond Fear Index, ESG controversy monitoring, Media Radar, Global Leaders Feed, Radar MCP, Radar UI, Transcript Analytics) to institutional investors, banks, research firms, and government agencies via subscriptions delivered through API, SFTP, and Web.
Product overview
MarketPsych offers a unified platform of NLP and AI-powered financial analytics products centered on sentiment, emotion, and thematic data extraction from unstructured text. The core offering is the MarketPsych Data Feeds (available via API, SFTP, and Web), which power multiple downstream products including the MarketPsych Media Sentiment (MMS) prediction model, Radar MCP (AI agent integration with Claude), Radar UI (thematic search tool), Media Radar (real-time signal feed), and LSEG MarketPsych Transcript Analytics. The portfolio also includes ESG data products and the newly launched Global Leaders Feed. Data covers 130,000+ companies, 170 currencies, 112 commodities, and 600+ cryptocurrencies from 1,000+ news and social media sources since 1998.
Differentiator
Problem solved
Functional benefit
Brands
- MarketPsych Research Accelerator: A tool providing 12 months of unrestricted trial access to LSEG Data & Analytics datasets for testing and integration.
- Media Radar
- Global Leaders Feed
- Radar MCP
- Radar UI
- LSEG MarketPsych Transcript Analytics
Products and services
- MarketPsych Data Feeds Real-time and historical sentiment, emotion, and thematic data feeds covering 130,000+ companies, 170 currencies, 112 commodities, 600+ cryptocurrencies, 275 equity indices, and 3,000 locations. Delivered daily and minutely via API, SFTP, and Web to institutional investors for alpha generation, portfolio construction, and risk management.
- MarketPsych Media Sentiment (MMS) Model AI-based stock prediction model that ranks stocks daily by expected relative performance over the following 30 days, using machine learning applied to media themes and sentiment analysis. Launched commercially in January 2020 via the LSEG StarMine partnership and designed to be orthogonal to other StarMine models.
- MarketPsych Research Accelerator 12-month trial access program, in partnership with LSEG Data & Analytics, that gives quants and researchers unrestricted access to LSEG MarketPsych datasets so they can test alternative data for alpha generation before full subscription.
- Media Radar Real-time NLP-powered feed extracting early signals from high-impact media platforms, delivered as structured JSON with entities (20+ types), topics (1,000+), events (4,000+), sentiment scores, and emotion dimensions (14). Plugs into quant models, signal engines, and alerting systems.
- Radar MCP Model Context Protocol integration that lets AI agents like Claude query MarketPsych data directly, enabling thematic basket creation based on media commentary, ESG controversy timeline extraction, and election analysis.
- Radar UI API-driven thematic search and basketing tool for creating thematic portfolios based on media commentary. Complements the Radar MCP AI agent integration.
- Web App & Python Notebooks Visualization tools and Python notebooks provided to data subscribers so researchers and quants can access, analyze, and build predictive models using MarketPsych data.
- LSEG MarketPsych Transcript Analytics NLP-powered analytics for earnings call transcripts, extracting sentiment, 13 emotional dimensions evaluated per sentence, and topical insights from corporate transcripts. Co-distributed with LSEG.
- LSEG MarketPsych ESG Data Point-in-time ESG data covering 130,000 companies and 250 countries and territories, including ESG Buzz and Sentiment scores for dozens of ESG topics published separately for news and social media.
- Global Leaders Feed Real-time stream of social and news announcements from influential U.S. cabinet members and global leaders, designed to capture market-moving information with low latency ahead of traditional financial media.
Quantifiable outcome
- MarketPsych's Bond 'Fear' predicts U.S. Treasury bond risk premia with 22-30% out-of-sample R-squared after controlling for traditional yield curve, macroeconomic, and sentiment predictors
- +3 more outcomes
Companies that use MarketPsych
Customer profileNamed customers5 records
Segments4 records
Ideal customer profiles4 records
MarketPsych technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- Yes
- API docs
- API detail
Core technology
AI maturity
App detail
Integration3 records
AI capability5 records
Feature5 records
MarketPsych partnerships and signals
Strategic signalPartnerships
Three partnerships are on record, tiered core.
- DatabrickscoreData feeds now available on Databricks Marketplace. Clients onboarded and using MarketPsych Research Accelerator, testing 4 LSEG Data & Analytics datasets over 12-month period. Integration enables clients to access sentiment data within Databricks environment.
- WRDS (Wharton Research Data Services)coreMarketPsych WRDS Edition available for academic research. Includes Buzz and Sentiment scores derived from thousands of global news and social media sources dating back to 1998. Data accessible for researchers and quants in over 25 countries.
- LSEG Data & AnalyticscorePrimary distribution partner for MarketPsych data feeds. Partnership includes LSEG MarketPsych Analytics, Transcript Analytics, and FX Sentiment data. Data distributed through LSEG's platform to institutional clients globally. Joint product development including MarketPsych Research Accelerator for 12-month trial access to datasets.
Scale indicators11 records
Recent moves6 records
Expansion highlights6 records
MarketPsych competitors and assessment
Company assessmentDirect peers
- AlphaSense: AlphaSense (which acquired Sentieo) is an enterprise market-intelligence and NLP search platform for earnings transcripts, filings, news, and broker research, serving investment funds and corporates. Competes with MarketPsych in NLP-driven extraction from earnings calls and filings, with broader workflow UI.
- RavenPack: RavenPack is the closest direct competitor: it builds NLP-driven sentiment and event analytics over financial news and unstructured data, sold as data feeds and analytics APIs to hedge funds, banks, and asset managers. Overlaps directly with MarketPsych's core data-feed product for the same institutional buyers.
- Prattle (State Street): Prattle built NLP-based sentiment analytics for central bank communications and corporate disclosures before acquisition by State Street. Direct precedent for a specialized financial-NLP vendor being absorbed into an institutional data platform — a relevant comparability and exit pathway for MarketPsych.
- Amenity Analytics: Amenity Analytics applies NLP to financial and news text to extract sentiment, themes, and entity-level signals for institutional finance and enterprise clients. Closely comparable to MarketPsych's NLP-for-financial-text positioning and target buyer set.
Broad incumbents
- FactSet: FactSet provides integrated financial data, analytics, and alternative datasets (including sentiment content from third parties) to investment firms. Comparable as a broad incumbent that resells and competes with niche alternative-data vendors like MarketPsych for the same institutional budget.
- S&P Global Market Intelligence: S&P Global Market Intelligence serves the same institutional clients with broad financial, ESG, and alternative data plus analytics (e.g., Xpressfeed, Capital IQ Pro). Comparable as a large incumbent that could bundle sentiment analytics, raising competitive pressure on MarketPsych's standalone feeds.
- MSCI ESG Research: MSCI ESG Research provides ESG ratings, controversies data, and climate analytics to institutional investors — directly comparable to MarketPsych's ESG Controversy Monitoring product, though MSCI's coverage is more rating-driven while MarketPsych emphasizes real-time media-derived signals.
- LSEG (Refinitiv) Data & Analytics: LSEG is both MarketPsych's primary distribution partner and a broad incumbent in financial market data, indices, and analytics (including StarMine quantitative models). Comparable as a strategic partner/competitive overlap and as the benchmark for global institutional data distribution.
- Bloomberg: Bloomberg Terminal serves the same institutional buy-side and sell-side clients with embedded NLP features for news, transcripts, and ESG, bundled into the Terminal subscription. Represents both a distribution threat (Bloomberg could build deeper sentiment analytics) and a benchmark for institutional pricing.
Emerging players
- Eigen Technologies: Eigen Technologies is a no-code NLP platform used by financial institutions to extract data from contracts, filings, and documents. Comparable as an emerging NLP-for-finance player, though more focused on document extraction than MarketPsych's media/sentiment niche.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks5 records
Key highlights6 records
Customer concentration
MarketPsych social profiles
Digital presenceMarketPsych financial estimates
Financial estimateRevenue estimate
Valuation estimate
MarketPsych leadership team
Management profileNumber of profiles
Profiles4 records
MarketPsych funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
MarketPsych M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about MarketPsych
What does MarketPsych do?
MarketPsych operates a proprietary AI-driven NLP text-tagging engine that ingests news articles, filings, transcripts, and online posts from 1,000+ sources to produce real-time, point-in-time sentiment, emotion, topic, entity, and event data. It sells and licenses these datasets and downstream predictive tools (MMS, Bond Fear Index, ESG controversy monitoring, Media Radar, Global Leaders Feed, Radar MCP, Radar UI, Transcript Analytics) to institutional investors, banks, research firms, and government agencies via subscriptions delivered through API, SFTP, and Web.
Is MarketPsych a public or private company?
MarketPsych is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was MarketPsych founded?
MarketPsych was founded in 2004. It employs 11 to 50 people.
Where is MarketPsych based?
MarketPsych is headquartered in Dover, United States, in the North America region.
How does MarketPsych make money?
Two revenue lines are on record. Data Feed Subscriptions are the primary driver. The others are LSEG Data & Analytics Distribution.
Who are MarketPsych's main competitors?
Direct peers on record are AlphaSense, RavenPack, Prattle (State Street) and Amenity Analytics. Broad incumbents are FactSet, S&P Global Market Intelligence, MSCI ESG Research, LSEG (Refinitiv) Data & Analytics and Bloomberg. Eigen Technologies is listed as an emerging player.
Does MarketPsych have an API?
Yes. MarketPsych offers data feeds via API, SFTP, and Web delivery. Data subscriptions include live data on daily and minutely basis. The API provides access to sentiment, emotion, and thematic analytics data for financial assets. Developer documentation is at www.marketpsych.com.
What industry is MarketPsych in?
MarketPsych's product category is Alternative Financial Data & Analytics. Its primary akta.pro industry code is HDAAADAJ, NLP for Compliance, eDiscovery & Contract Analytics, with a secondary code of HDAAADAH, Moderation, Safety & Toxicity Detection. Its NAICS code is 5132.