Health Magazine

What Health Magazine does

Health is a digital health and wellness publication operating as Health.com, founded in 1981 and currently owned by People Inc. It targets general health-conscious consumers seeking trustworthy, evidence-based information across health conditions, nutrition, fitness, mental health, and wellness. The platform is organized as a comprehensive content portal with a main website plus a network of specialized resource hubs covering conditions A-Z (Endometriosis, Anxiety, Type 2 Diabetes, Headaches and Migraines, Cold, Flu, and others), Nutrition (Eat Well, Vitamins and Supplements), Wellness (Mental Health, Fitness, Skincare), News, and a Recalls and Food Safety Center, alongside a "What to Buy" commerce content section. Content is produced by health journalists and expert writers, and is medically reviewed by a Medical Expert Board of 140+ board-certified healthcare providers (MDs, RDs, PharmDs, PhDs), constituting the core operational technology and editorial process.

The business model is direct-to-consumer, ad-supported publishing. Content is free to users with no paywall or subscription pricing; revenue is generated through display advertising, sponsored content, and brand partnerships in the health, wellness, and consumer goods sectors. Distribution is primarily digital: the health.com website, email newsletters, and a multi-million-follower social media presence (notably Instagram) drive an audience of 134M+ people annually through organic SEO and social engagement. The publication also runs an Annual Health Awards program, which in 2026 expanded into the UAE and GCC healthcare ecosystem through a partnership with Thumbay Media and Knight Frank as Jury Partner, extending the brand's commercial footprint into events and B2B stakeholder engagement beyond its core US digital audience.

Name

Health Magazine

Legal name

Health

Website

https://health.com

Company type

Private

Founded year

1982

Operating status

Operating

Headcount range

1–10 employees

Short description

Health is a digital health and wellness publication (Health.com) operated by People Inc., providing medically-reviewed content across conditions, nutrition, fitness, and wellness to general consumers, monetized through advertising to a 134M+ annual audience.

Ownership category

akta.pro rank

Product category

Consumer Health & Wellness Digital Media

NAICS

Newspaper, Periodical, Book, and Directory Publishers (5131), Information (51)

SIC

Periodicals: Publishing Or Publishing & Printing (2721)

akta.pro primary industry

Health, Fitness & Wellness Magazines (MPAJAEAD)

akta.pro secondary industry

Health, Wellness & Patient Communities (MPACAJAL)

Keywords

• Health and wellness publishing
• Consumer health information
• Digital health content
• Medical expert reviews
• Wellness media platform

Headquarters

HQ city

New York

HQ country

United States

HQ region

North America

Markets served

GTM type

B2C

Offering type

Digital Commerce or Content

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Others

Revenue model

1. Advertising: Health Magazine generates revenue through advertising on its digital platform, including display ads, sponsored content, and partnerships with brands in the health, wellness, and consumer goods sectors. The publication is part of People Inc. publishing family and operates as an ad-supported media property.

Go-to-market motion1 record

Distribution channels1 record

Marketing channels5 records

Core offering

Health Magazine operates Health.com, a free digital health and wellness publication that delivers evidence-based, medically-reviewed editorial content across conditions A-Z, nutrition, fitness, mental health, and wellness. The platform is supported by a 140+ member Medical Expert Board and reaches 134 million people annually, monetized through advertising and sponsored content. The brand also runs the Annual Health Awards program in partnership with Thumbay Media.

Product overview

Health.com is a comprehensive digital health and wellness publication organized as a content platform with multiple specialized resource hubs. The core offering is the main Health.com website providing evidence-based health content, with integrated topic-specific modules including condition-specific resource centers (Endometriosis, Anxiety, Type 2 Diabetes, Headaches, Common Cold, Flu), a News Section, a Recalls and Food Safety Center, and lifestyle-focused content hubs (Nutrition, Eat Well, Wellness, Mental Health, Fitness, Skincare). The platform also features condition directories (Health Conditions A-Z) and educational resources (Nutrition Basics, Vitamins and Supplements). All content is developed by a team of medical experts, writers, and editors, reviewed by a Medical Expert Board, and backed by science-based research.

Differentiator

Problem solved

Functional benefit

Products and services

• Health.com A comprehensive digital health and wellness publication providing evidence-based health content, news, condition-specific information, and product recommendations to help people make informed health decisions. It targets general consumers seeking trusted and empathetic health information and is backed by a 140+ member Medical Expert Board.
• Annual Health Awards An annual awards program that celebrates excellence across the UAE and GCC healthcare ecosystem, featuring 50+ categories and partnering with Thumbay Media for multi-channel reach and Knight Frank as the official Jury Partner for independent, audited evaluation.

Quantifiable outcome

• 134M+ people reached annually
• +1 more outcomes

Segments1 record

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature2 records

Partnerships

Three partnerships are on record, tiered core.

• Thumbay MediacoreStrategic or Co-development Partner · 7 April 2026Health Magazine partnered with Thumbay Media to host the Annual Health Awards 2026, featuring more than 50 categories celebrating excellence across the UAE and GCC healthcare ecosystem. The grand ceremony is scheduled for October 2026 in Dubai. The partnership provides nominees visibility through Thumbay Media's multi-channel reach.
• Knight FrankcoreStrategic or Co-development Partner · 7 April 2026Knight Frank has joined as the official Jury Partner for the Annual Health Awards 2026 to ensure an independent, audited evaluation framework for the awards program.
• People Inc.coreOthersHealth is part of the People Inc. publishing family, operating as a consumer health and wellness publication under this media parent company.

Scale indicators3 records

Recent moves5 records

Expansion highlights5 records

Market position

Strengths4 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• Instagraminstagram.com/health
• Xx.com/healthmagazine
• LinkedInlinkedin.com/company/health-nuts

Revenue estimate

Valuation estimate

Number of profiles

Profiles9 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Health Magazine