114study.com

What 114study.com does

114study.com (远播国际教育 / Yuanbo International Education) is a Shanghai-headquartered Chinese international education services company founded in 2006-2007 and listed on China's NEEQ (neeq:839024). It operates a one-stop platform (guoji.114study.com) that connects K12 families seeking international education with international schools across China, complemented by a WeChat mini-program, public account, and a network of offline consultation events. Core offerings include school information aggregation, an AI-assisted school matching/evaluation system, 1-on-1 consulting teams (described as 6 specialists per family), campus open-day booking, offline consultation fairs, the annual IEIC International Education Innovation Conference, and downstream services such as overseas study planning and immigration consulting.

The underlying technology stack is a web platform with WeChat ecosystem integration (mini-program, public account, parent community groups) and a proprietary matching system developed over 4 years. The platform claims partnerships with 1,000+ international schools across 20+ Chinese cities and a cumulative base of 5.2 million+ families served. Beyond the platform, the company has expanded into direct K12 school operations through the 2023 opening of Shanghai Pudong Concord School (上海浦东新区民办康德学校) under the Concord (康德) brand.

The business model is freemium for families and B2B for schools. Families access information, assessments, and consultation for free; the company monetizes through listing/placement fees and visibility services charged to partner international schools, plus revenue from organizing the IEIC conference and regional consultation fairs where schools participate as paid exhibitors. Distribution is omnichannel: SEO/organic search, WeChat content and community, the mini-program, a 400 hotline (4008-200-288), school open days, and large offline events. Reported scale metrics include 19 years of category presence, 8 IEIC editions (2018-2025), and 9 main forums with 100+ experts at the most recent conference.

Name

114study.com

Legal name

上海远播教育科技集团股份有限公司

Website

https://114study.com

Company type

Private

Founded year

2006

Operating status

Operating

Headcount range

11–50 employees

Short description

114study.com (远播国际教育) is a Shanghai-based, NEEQ-listed Chinese education platform that connects K12 families with 1,000+ international schools via a web and WeChat platform, AI-assisted matching, offline counseling events, and the annual IEIC conference, having served over 5.2 million families since 2007.

Ownership category

akta.pro rank

Product category

K12 International Education Services

NAICS

Educational Support Services (611710)

SIC

Services-Educational Services (8200)

akta.pro primary industry

Language School Placement Agencies & Aggregators (EDAIAEAM)

akta.pro secondary industry

Application Support, Matching Platforms & Scholarship Administration Services (EDAIAOAN)

Keywords

• International school selection
• K12 education consulting
• Study abroad planning
• School placement platform
• Education advisory services

Headquarters

HQ city

Xuhui

HQ country

China

HQ region

Asia

Offices1 record

Markets served

GTM type

B2B and B2C

Offering type

Digital Commerce or Content

Cost components

Personnel, Marketing or Sales, Operations, Technology or R&D, Others

Revenue model

1. 学校招生代理/咨询服务: Platform generates revenue by listing international schools and providing consultation/placement services to partnering schools. Schools pay for visibility and access to prospective student families through the platform.
2. 国际教育咨询会收入: Revenue from organizing and hosting international education exhibitions and consultation events (IEIC conferences, regional consultation sessions), where schools participate as exhibitors

Pricing tiers

Go-to-market motion1 record

Distribution channels5 records

Marketing channels8 records

Core offering

114study.com (远播国际教育) is a one-stop international school selection and education planning platform that connects Chinese K12 families with 1000+ international schools across China. The platform provides intelligent school matching via a proprietary 4-year-developed evaluation system, 6:1 personalized planning teams, school open day booking, offline consultation events, and study abroad advisory services, monetizing primarily through listing and placement fees from partner schools.

Product overview

远播国际教育 operates as a one-stop international education service platform under Shanghai Yuanbo Education Technology Group, serving over 5.2 million families since 2007. The platform connects families with 1000+ international schools across China through its website (114study.com), WeChat mini-program, and offline consultation events. Key offerings include the IEIC International Education Innovation Conference, school selection consulting services, campus tour bookings, entrance assessment tools, and study abroad planning services. The platform covers international schools from kindergarten through high school, supporting multiple curricula including A-Level, IB, AP, Canadian, Australian, and other international programs.

Differentiator

Problem solved

Functional benefit

Brands

• IEIC国际教育创新大会: Annual International Education Innovation Conference organized by 远播国际教育

Products and services

• 远播国际教育平台 (Yuanbo International Education Platform) Core platform serving as a one-stop international school selection service connecting families with international schools across China, offering school information browsing, intelligent matching, online consultation, and appointment booking features for K12 families seeking international curricula (A-Level, IB, AP, Canadian, Australian).
• 远播择校小程序 (Yuanbo School Selection Mini-Program)

Quantifiable outcome

• 累计服务520万+家庭与用户
• +1 more outcomes

Segments2 records

Ideal customer profiles2 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature2 records

Partnerships

One partnership is on record.

• 各合作国际学校（1000+所）coreChannel Partner/ Reseller/ Distributor远播国际教育平台与全国1000+所国际学校建立合作关系，学校通过平台进行招生宣传、预约咨询、开放日活动推广等服务

Scale indicators5 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• 宜校 (Yixiao / YiXiao.com): Chinese international school ranking and selection platform that aggregates school data and provides family-facing school comparison — directly comparable as a marketplace/aggregator in the same K-12 international school selection category as 114study.com.
• 启德教育 (EIC Education): One of China's largest study abroad and international education consultancies with school placement, overseas admissions consulting, and education fairs — overlaps directly with Yuanbo's study abroad planning and consultation services.
• 新航道 (New Channel / Xindadao): Major Chinese international education and study abroad services provider covering test prep, school placement, and overseas admissions — competes with Yuanbo's consulting, school matching, and overseas study planning offerings.
• 留学监理网 (LiuxueJianli.com): Chinese online platform aggregating overseas study agencies and consultancies — comparable as a family-facing aggregator/marketplace model in the study abroad category that intersects with Yuanbo's overseas study planning services.
• 国际学校网 (GuojiXuexiao.com): Online portal aggregating international schools in China with school listings and family-facing content — a close functional comparator as a school marketplace/platform.

Emerging players

• SchoolApply: International K-12 school marketplace and admissions platform — a comparable aggregator model globally, though primarily focused on inbound placements for international students rather than outbound Chinese families.
• 朗阁教育 (Longre Education): Chinese language training and overseas study services provider with school placement and exam prep offerings — competes with Yuanbo on the study abroad consulting and language test prep adjacencies.

Broad incumbents

• 好未来 (TAL Education): Large K-12 education technology and services company in China with growing international education and overseas study exposure — comparable as a broad incumbent with adjacent offerings.
• 新东方 (New Oriental): China's largest private education conglomerate spanning K-12, test prep, study abroad, and overseas consulting — overlaps with Yuanbo via its international education and overseas study consulting arms, though much broader in scope.

Others

• 京领 (JingLing / KingLead): Chinese international education research and ranking platform that publishes the influential 国际学校创新竞争力百强榜 — an ecosystem participant that Yuanbo has partnered with for school rankings, making it thematically adjacent as a data/research provider to the international school selection value chain.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds1 record

Investors1 record

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about 114study.com