FBD Partnership, LP
FBD Partnership, LP (FBD Frozen) is a privately-held, San Antonio-based manufacturer of commercial frozen beverage dispensers serving 453+ global brands across QSR, convenience, entertainment, and retail channels via proprietary technology and a worldwide distributor and service network.
- Company typePrivate
- Founded1996
- HeadquartersSan Antonio, United States
- Headcount251–500
- GTM typeB2B
- OfferingHardware or Manufacturing
What FBD Partnership, LP does
FBD Partnership, LP, doing business as FBD Frozen, is a privately-held US limited partnership founded in 1996 and headquartered in San Antonio, Texas. The company designs, manufactures, and sells commercial frozen beverage dispensing equipment under proprietary technologies branded RapidFreeze™, OptiFreeze™, Inline Carbonation™, and a closed-sealed Bag-in-Box system that together enable sub-freezing slush-style drinks at pressures up to 40 PSI and equipment lifespans of 7-10 years, roughly double those of competing open-bowl systems. Its product portfolio spans the entry-level 15X series, the mid-volume 37X, the high-volume three-flavor 77X, touchscreen Multi-Flavor machines offering up to 32 flavor combinations, dedicated frozen cocktail dispensers (77X-FC/774-FC), and supporting accessories, with over 532 unique configurations. Manufacturing is anchored in a 140,000 sq ft San Antonio facility and a Shenzhen, China site, with sales and service offices in Dallas, Atlanta, Singapore, Hong Kong, Eindhoven, and Adelaide, plus a global distributor and certified service-provider network.
FBD generates revenue primarily through one-time hardware sales of its dispensers via this global distributor and direct-sales channel, complemented by ongoing aftermarket support, training, and service contracts. Pricing is not publicly disclosed but spans roughly $500 for entry-level units to over $10,000 for premium commercial machines, with the company emphasizing total cost of ownership and ROI typically achieved in 12-16 months for moderate-traffic locations. Its customer base spans 453+ brands across quick-service restaurants (Taco Bell, Burger King), convenience stores (QuikTrip, 7-Eleven), beverage majors (Coca-Cola, PepsiCo, ICEE), entertainment venues (Six Flags, AMC Theatres, Walt Disney World), and retail (Target), with FBD claiming to be trusted by approximately 80% of the world's frozen beverage retailers. The go-to-market combines an enterprise field-sales motion through approved distributors and direct offices with a digital-led top-of-funnel content engine (website, blog, ROI calculator, video library) and inside-sales response to inbound inquiries.
FBD Partnership, LP firmographics
Firmographics- Name
- FBD Partnership, LP
- Legal name
- FBD Partnership, LP
- Website
- https://fbdfrozen.com
- Company type
- Private
- Founded year
- 1996
- Operating status
- Operating
- Headcount range
- 251–500 employees
- Short description
- FBD Partnership, LP (FBD Frozen) is a privately-held, San Antonio-based manufacturer of commercial frozen beverage dispensers serving 453+ global brands across QSR, convenience, entertainment, and retail channels via proprietary technology and a worldwide distributor and service network.
- Ownership category
- akta.pro rank
FBD Partnership, LP industry classification
Industry- Product category
- Commercial Beverage Dispensing Equipment
- NAICS
- Ventilation, Heating, Air-Conditioning, and Commercial Refrigeration Equipment Manufacturing (33341), Soft Drink and Ice Manufacturing (31211)
- SIC
- Air-Cond & Warm Air Heatg Equip & Comm & Indl Refrig Equip (3585), Refrigeration & Service Industry Machinery (3580)
- akta.pro primary industry
- Frozen & Refrigerated Snack Foods (Ice Cream Novelties, Snack Bites) (CRADABAL)
- akta.pro secondary industry
- Smoothie & Protein Shake Bars (THAFAKAB)
Keywords
Where FBD Partnership, LP is headquartered
LocationHeadquarters
- HQ city
- San Antonio
- HQ country
- United States
- HQ region
- North America
Offices9 records
Markets served
FBD Partnership, LP business model
Business model- GTM type
- B2B
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Personnel, Operations, Technology or R&D, Marketing or Sales, Infrastructure
Revenue model
- Frozen Beverage Dispenser Equipment Sales: FBD manufactures and sells frozen beverage dispensing machines with over 532 unique equipment configurations. Products include 15X, 37X, and 77X series dispensers, multi-flavor machines, frozen cocktail dispensers, and accessories. Revenue is generated through direct equipment sales via their distributor network and direct sales team.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| One time/ perpetual license | Pay-as-you-go | Entry-level frozen carbonated beverage dispenser |
| One time/ perpetual license | Pay-as-you-go | Premium frozen carbonated beverage dispensers |
Go-to-market motion2 records
Distribution channels4 records
Marketing channels8 records
FBD Partnership, LP product offering
Product offeringCore offering
FBD Partnership, LP designs, manufactures, and sells commercial-grade frozen beverage dispensing machines — including the 15X, 37X, 77X, and Multi-Flavor series plus Frozen Cocktail dispensers — and supporting accessories to foodservice and retail operators. The dispensers deploy proprietary RapidFreeze™, OptiFreeze™, and Inline Carbonation™ technologies to deliver high-margin frozen carbonated, uncarbonated, nitro-infused, and alcoholic beverages. Equipment is sold through a global distributor network and direct enterprise sales force to quick-serve restaurants, convenience stores, movie theaters, entertainment venues, and bars.
Product overview
FBD Partnership, LP is a frozen beverage dispenser manufacturer offering a portfolio of commercial-grade frozen beverage machines and related products. The core product line consists of four main dispenser series (15X, 37X, 77X, and Multi-Flavor) that serve different capacity and venue needs, from small cafes to high-volume entertainment venues. The 15X Series targets small spaces with lowest acquisition costs, the 37X Series offers compact 1-2 barrel configurations, the 77X Series provides high-volume 3-barrel/3-flavor capacity, and the Multi-Flavor Series enables touchscreen-based customization with up to 32 flavor combinations. FBD also offers product categories including Frozen Carbonated Beverages (slushies using CO2), Frozen Uncarbonated Beverages (granita-style), Nitro-Infused Beverages (nitrogen-infused), and Frozen Cocktails (alcoholic). With over 532 unique equipment configurations available, the dispensers are designed for industries including convenience stores, quick-serve restaurants, movie theaters, entertainment venues, and bars/restaurants. The company manufactures from a 140,000 sq ft facility in San Antonio, Texas and operates globally with sales/service offices in multiple regions.
Differentiator
Problem solved
Functional benefit
Products and services
- 37X Series frozen beverage dispenser Compact frozen carbonated beverage dispenser available in 1-2 barrel configurations, designed for smaller venues with moderate traffic and producing up to 105 cups per hour.
- 77X Series frozen beverage dispenser Three-barrel, three-flavor frozen carbonated beverage dispenser designed for high-volume operations needing multiple simultaneous product options.
- 15X Series frozen beverage dispenser Entry-level frozen carbonated beverage dispenser with the lowest acquisition cost, designed for small spaces, snack bars, and cafes, offering up to 1,320 oz/hr capacity in a 2-barrel configuration.
- Multi-Flavor Dispensers (771, 772, 372 MFLV) Touchscreen-based frozen beverage dispensers enabling customers to select 1 base flavor plus 4-8 additional flavor shots, supporting up to 16-32 flavor combinations, including spirit-based frozen cocktail variants.
- Frozen Cocktail Dispensers (77X-FC / 774-FC) Four-barrel frozen cocktail machine designed for bars and restaurants, dispensing margaritas, daiquiris, and other frozen alcoholic beverages with portion-controlled dispensing.
- Frozen Beverage Dispenser Accessories Supporting equipment for FBD dispensers, including base carts, installation kits, stackable BIB racks, buck and boost transformers, cup/lid/straw dispensers, and service tools and supplies.
Quantifiable outcome
- Frozen carbonated beverages yield 70-120% gross profit margins
- +6 more outcomes
Companies that use FBD Partnership, LP
Customer profileNamed customers13 records
Segments6 records
Ideal customer profiles4 records
FBD Partnership, LP technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature5 records
FBD Partnership, LP partnerships and signals
Strategic signalScale indicators10 records
Recent moves7 records
Expansion highlights5 records
FBD Partnership, LP competitors and assessment
Company assessmentDirect peers
- Lancer Worldwide: Lancer Worldwide designs and manufactures beverage dispensing equipment — including cold and frozen beverage systems — for the foodservice industry. Overlapping technology, customer base (QSRs, c-stores, entertainment), and B2B equipment model make it a direct comparable to FBD.
- Taylor Company: Taylor Company is a foodservice equipment manufacturer specializing in frozen beverage (milkshake, smoothie, frozen cocktail) and ice cream equipment. Direct overlap with FBD in frozen beverage dispensing technology and QSR/restaurant customer segments.
- Cornelius (Marmon Foodservice Technologies): Marmon Foodservice Technologies (a Marmon/Berkshire Hathaway business, formerly Cornelius) is the most direct competitor to FBD, manufacturing beverage dispensing equipment including frozen carbonated beverage systems for major QSR and c-store chains. Comparable product portfolio, customer base, and business model make it FBD's closest head-to-head peer.
- BUNN (Bunn-O-Matic Corporation): BUNN manufactures commercial beverage equipment including frozen beverage systems for foodservice, c-store, and QSR operators. Comparable product category, distribution model, and enterprise customer base position it as a direct competitor to FBD's frozen beverage dispensers.
Others
- ICEE Company: ICEE Company owns the iconic ICEE frozen beverage brand and operates its own dispensing equipment/operations with major retailers. It is a key FBD customer and brand partner rather than a direct equipment competitor, but its vertical integration could represent either partnership upside or competitive risk to FBD over time.
Broad incumbents
- Welbilt: Welbilt (formerly Manitowoc Foodservice) is a major commercial foodservice equipment manufacturer with broad portfolio including beverage and refrigeration solutions. Comparable as a large incumbent with overlap in QSR/enterprise foodservice equipment channels served by FBD.
- Hoshizaki: Hoshizaki is a Japanese-headquartered global leader in commercial ice machines, refrigeration, and beverage equipment. Comparable as a broad incumbent in the commercial refrigeration and beverage dispensing space, with overlapping enterprise foodservice customers.
- Middleby Corporation: Middleby is a publicly-traded global leader in commercial foodservice equipment, owning multiple beverage and refrigeration brands including Taylor. While its portfolio is much broader than FBD's, it competes in the same foodservice equipment category with overlap in frozen beverage dispensing.
Regional players
- Carpigiani: Carpigiani is an Italy-based global manufacturer of frozen dessert and gelato equipment. While primarily a frozen dessert rather than frozen beverage equipment maker, it competes for the same frozen-dispenser capital budget in European and international hospitality customers and shares frozen-dispensing technology adjacency with FBD.
Emerging players
- Blendtec: Blendtec manufactures commercial blending equipment used for smoothies, frozen beverages, and cocktails. While it competes in adjacent beverage equipment categories rather than directly with FBD's closed-system dispensers, it overlaps in the QSR, c-store, and restaurant frozen beverage opportunity.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights6 records
Customer concentration
FBD Partnership, LP social profiles
Digital presenceFBD Partnership, LP financial estimates
Financial estimateRevenue estimate
Valuation estimate
FBD Partnership, LP leadership team
Management profileNumber of profiles
Profiles2 records
FBD Partnership, LP funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
FBD Partnership, LP M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about FBD Partnership, LP
What does FBD Partnership, LP do?
FBD Partnership, LP designs, manufactures, and sells commercial-grade frozen beverage dispensing machines — including the 15X, 37X, 77X, and Multi-Flavor series plus Frozen Cocktail dispensers — and supporting accessories to foodservice and retail operators. The dispensers deploy proprietary RapidFreeze™, OptiFreeze™, and Inline Carbonation™ technologies to deliver high-margin frozen carbonated, uncarbonated, nitro-infused, and alcoholic beverages. Equipment is sold through a global distributor network and direct enterprise sales force to quick-serve restaurants, convenience stores, movie theaters, entertainment venues, and bars.
Is FBD Partnership, LP a public or private company?
FBD Partnership, LP is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was FBD Partnership, LP founded?
FBD Partnership, LP was founded in 1996. It employs 251 to 500 people.
Where is FBD Partnership, LP based?
FBD Partnership, LP is headquartered in San Antonio, United States, in the North America region.
How does FBD Partnership, LP make money?
One revenue line is on record: frozen Beverage Dispenser Equipment Sales.
Who are FBD Partnership, LP's main competitors?
Direct peers on record are Lancer Worldwide, Taylor Company, Cornelius (Marmon Foodservice Technologies) and BUNN (Bunn-O-Matic Corporation). ICEE Company is listed as an others. Broad incumbents are Welbilt, Hoshizaki and Middleby Corporation. Carpigiani is listed as a regional player. Blendtec is listed as an emerging player.
Does FBD Partnership, LP have an API?
No public API is recorded for FBD Partnership, LP.
What industry is FBD Partnership, LP in?
FBD Partnership, LP's product category is Commercial Beverage Dispensing Equipment. Its primary akta.pro industry code is CRADABAL, Frozen & Refrigerated Snack Foods (Ice Cream Novelties, Snack Bites), with a secondary code of THAFAKAB, Smoothie & Protein Shake Bars. Its NAICS code is 33341 and its SIC code is 3585.