Bard
Bárd na nGleann is an Ireland-based professional services firm that provides technical writing, documentation, marketing communications, content creation, and editing services to global enterprise IT clients, with named customers including Google, Cisco, Brocade, and SAP.
- Company typePrivate
- Founded1999
- HeadquartersCork, Ireland
- Headcount101–250
- GTM typeB2B
- OfferingServices
Bard firmographics
Firmographics- Name
- Bard
- Legal name
- Bárd na nGleann
- Website
- https://bardnangleann.com
- Company type
- Private
- Founded year
- 1999
- Operating status
- Operating
- Headcount range
- 101–250 employees
- Short description
- Bárd na nGleann is an Ireland-based professional services firm that provides technical writing, documentation, marketing communications, content creation, and editing services to global enterprise IT clients, with named customers including Google, Cisco, Brocade, and SAP.
- Ownership category
- akta.pro rank
Where Bard is headquartered
LocationHeadquarters
- HQ city
- Cork
- HQ country
- Ireland
- HQ region
- Europe
Offices2 records
Markets served
Bard business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Infrastructure
Revenue model
- Technical Writing Services: Professional technical writing and documentation services provided to enterprise clients on a project or retainer basis. Services include technical documentation, user guides, configuration guides, reference manuals, API programming guides, and marketing communications.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Multi-year contract | Custom project-based pricing for enterprise clients |
Go-to-market motion1 record
Distribution channels1 record
Marketing channels1 record
Bard product offering
Product offeringCore offering
Bárd na nGleann is a professional technical writing and consulting firm that transforms complex information into clear, audience-appropriate content for enterprise clients. Its core offerings span technical documentation (user guides, configuration guides, reference manuals, API programming guides, software documentation), marketing communications and brand messaging, content creation with SEO alignment, communications consulting, and editorial/proofreading services, delivered on a project or retainer basis.
Product overview
Bárd na nGleann is a technical writing and information-management company offering a suite of professional services including technical writing and documentation, marketing communications, content creation, communications consulting, and editing/proofreading. The group is headquartered in Ballingeary, County Cork, Ireland, with a subsidiary in California (Bárd na nGleann International). The company operates partner brands including BárdWrite and Bard International for technical writing services, and Litríocht for Irish language book retail. Established in 1999, the company provides outsourcing services to global enterprise clients.
Differentiator
Problem solved
Functional benefit
Brands
- Bárd na nGleann International: Technical writing and project management services for IT companies, located in Sea Reach, California.
- BárdWrite
- Bard International
- Litríocht
Products and services
- Technical Writing and Documentation Professional technical writing services that transform complex information about products and services into clear, readable content tailored for specific audiences; covers user guides, configuration guides, reference manuals, API programming guides, software documentation, product release notes, and data sheets for enterprise IT companies.
- Marketing and Brand Messaging Marketing communications and branding services that help enterprise clients reach their marketing objectives, delivered alongside documentation projects for IT companies.
- Content Creation Engaging content creation services aligned to brand audience and tone of voice, incorporating SEO best practices, for enterprise clients' digital and editorial needs.
- Communications Consulting Expert consulting strategies to improve communications to internal and external audiences for enterprise clients, drawing on the firm's long-standing international consultancy experience.
- Editing and Proofreading Editorial services covering grammar, spelling, punctuation, formatting, structure, tone, and language improvements across client documentation and marketing content.
Companies that use Bard
Customer profileNamed customers4 records
Segments1 record
Ideal customer profiles1 record
Bard technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Bard partnerships and signals
Strategic signalPartnerships
Three partnerships are on record, tiered core and minor.
- BárdWritecoreBárdWrite provides technical writing and project management services for IT companies. It is a subsidiary/partnership under the Bárd na nGleann group, offering the same core services as the parent company.
- Bard InternationalcoreBard International provides technical writing and project management services for IT companies. Located in Sea Reach, California, it serves as the US subsidiary of the Bárd na nGleann group.
- LitríochtminorLitríocht is an award-winning online book store specialising in books printed in the Irish language. It is a partner-site of Bárd na nGleann.
Scale indicators2 records
Recent moves6 records
Expansion highlights1 record
Bard competitors and assessment
Company assessmentEmerging players
- Acrolinx: Acrolinx provides a content quality platform that helps enterprise teams create on-brand, consistent technical and marketing content. It serves the same enterprise IT buyer as Bard but competes through tooling rather than human-delivered writing services.
- Heretto: Heretto is a knowledge management and product documentation platform used by enterprise software companies to author, manage, and deliver technical content. It is an emerging player whose tooling overlaps with the workflow Bard supports through services.
Broad incumbents
- ComTech Services (TransPerfect): ComTech Services, now part of TransPerfect, provides technical documentation and content lifecycle services for software and hardware vendors. It is a broader incumbent offering overlapping technical writing capabilities as part of a much larger language and content services portfolio.
- Tata Consultancy Services: TCS is a global IT services conglomerate whose offerings include technical writing and documentation services for enterprise software clients. It is a broad incumbent competing with Bard on large enterprise documentation engagements at much greater scale.
- TransPerfect: TransPerfect is a global language, content, and business services conglomerate that includes technical documentation and content services within its portfolio. It competes with Bard for enterprise content work and represents a potential acquirer at scale.
Direct peers
- Content Rules: Content Rules is a technical content services firm that helps technology companies plan, create, and manage user assistance content. It is a direct peer to Bard in the outsourced technical writing services market.
- Precision Content: Precision Content is a content strategy and technical writing consultancy focused on software and technology clients. It competes with Bard in the same outsourced technical writing and content services category for enterprise buyers.
- Cherryleaf: Cherryleaf is a UK-based technical writing, editing, and content strategy services firm serving software companies. It is a directly comparable peer offering similar outsourced technical documentation and training services to enterprise IT clients.
- Scriptorium: Scriptorium is a dedicated technical writing and information design firm serving enterprise software companies. It is a directly comparable specialist services peer to Bard, offering outsourced documentation, content strategy, and information architecture to similar enterprise IT buyers.
Others
- Stilo International: Stilo International provides XML-based technical documentation tools and services, including content conversion and structured authoring. It is an adjacent enabler serving the same technical documentation ecosystem as Bard rather than a direct services competitor.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat3 records
Key risks5 records
Key highlights6 records
Customer concentration
Bard social profiles
Digital presenceBard financial estimates
Financial estimateRevenue estimate
Valuation estimate
Bard leadership team
Management profileNumber of profiles
Profiles1 record
Bard subsidiaries and ownership
Company hierarchySubsidiaries1 record
Bard funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Bard M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Bard
What does Bard do?
Bárd na nGleann is a professional technical writing and consulting firm that transforms complex information into clear, audience-appropriate content for enterprise clients. Its core offerings span technical documentation (user guides, configuration guides, reference manuals, API programming guides, software documentation), marketing communications and brand messaging, content creation with SEO alignment, communications consulting, and editorial/proofreading services, delivered on a project or retainer basis.
Is Bard a public or private company?
Bard is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Bard founded?
Bard was founded in 1999. It employs 101 to 250 people.
Where is Bard based?
Bard is headquartered in Cork, Ireland, in the Europe region.
How does Bard make money?
One revenue line is on record: technical Writing Services.
Who are Bard's main competitors?
Emerging players on record are Acrolinx and Heretto. Broad incumbents are ComTech Services (TransPerfect), Tata Consultancy Services and TransPerfect. Direct peers are Content Rules, Precision Content, Cherryleaf and Scriptorium. Stilo International is listed as an others.
Does Bard have an API?
No public API is recorded for Bard.