Remodeling.com
Remodeling.com is a two-sided digital marketplace connecting homeowners with local home improvement contractors across 15+ service categories. It monetizes via flat-rate lead generation fees paid by subscribing contractors, supported by an SEO-driven cost guide content library.
- Company typePrivate
- Founded2023
- HeadquartersTorrance, United States
- Headcount51–100
- GTM typeB2B and B2C
- OfferingDigital Commerce or Content
What Remodeling.com does
Remodeling.com is a two-sided digital marketplace that connects homeowners seeking home improvement services with professional contractors. The platform serves two distinct customer bases: homeowners receive free access to a directory of local contractors, project cost guides, and quote-request functionality; contractors subscribe to a paid lead generation service that delivers high-intent homeowner leads directly to their phones at flat rates with no long-term contracts. The site organizes its offerings across 15+ service categories — including bathrooms, kitchens, roofing, siding, windows, solar, flooring, HVAC, plumbing, landscaping, cabinets, garage doors, gutters, water damage repair, and others — each with a dedicated cost guide page optimized for organic search traffic.
The product is a directory-style matching platform built on a conventional web content management system (asset URLs indicate WordPress deployment), augmented by a large SEO-oriented content library of cost guides, calculators, and educational articles. Marketing channels are dominated by content marketing, SEO, and project cost guide pages targeting top-of-funnel remodeling-related search queries. The platform claims 110,000+ satisfied homeowners served historically, 70,000+ monthly leads generated for contractors, and 8,500+ closed deals facilitated each month. There are no disclosed AI/ML features, no proprietary APIs, no patents, and no management team bios in the source data.
Remodeling.com generates revenue primarily through marketplace lead generation fees paid by contractors on a transaction-basis (per valid lead), with pay-as-you-go billing and no minimum commitments. The company operates across the United States. Firmographic data lists Torrance, California as the headquarters city with 51-100 employees, while another source records a registered office at 57 W. 57th Street, New York (a conflict not resolved by the available data). The business model directly parallels the home services lead-gen category pioneered by larger players such as Angi (formerly Angie's List) and HomeAdvisor, with whom Remodeling.com competes primarily on SEO-driven organic traffic and a lower-friction, no-contract contractor pricing proposition.
Remodeling.com firmographics
Firmographics- Name
- Remodeling.com
- Legal name
- Remodeling.com
- Website
- https://remodeling.com
- Company type
- Private
- Founded year
- 2023
- Operating status
- Operating
- Headcount range
- 51–100 employees
- Short description
- Remodeling.com is a two-sided digital marketplace connecting homeowners with local home improvement contractors across 15+ service categories. It monetizes via flat-rate lead generation fees paid by subscribing contractors, supported by an SEO-driven cost guide content library.
- Ownership category
- akta.pro rank
Remodeling.com industry classification
Industry- Product category
- Home Improvement Marketplace
- NAICS
- Residential Remodelers (236118)
- SIC
- General Bldg Contractors - Residential Bldgs (1520)
- akta.pro primary industry
- Construction, Home Improvement & Building Materials Marketplaces (CRAFABAO)
- akta.pro secondary industry
- Pre-Sale / Move-In Whole-Home Refresh & Modernization (HSAPAEAJ)
Keywords
Where Remodeling.com is headquartered
LocationHeadquarters
- HQ city
- Torrance
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Remodeling.com business model
Business model- GTM type
- B2B and B2C
- Offering type
- Digital Commerce or Content
- Cost components
- Technology or R&D, Marketing or Sales, Operations, Personnel
Revenue model
- Lead Generation for Contractors: Remodeling.com generates revenue by connecting its network of contractors with homeowners who subscribe to the service. Contractors pay to access the platform and receive leads from homeowners posting job descriptions. The company offers flat-rate pricing for valid leads from high-intent customers actively seeking remodeling services.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Transaction based/ take rate | Pay-as-you-go | Flat-rate lead generation for contractors |
Go-to-market motion2 records
Distribution channels2 records
Marketing channels3 records
Remodeling.com product offering
Product offeringCore offering
Remodeling.com operates a two-sided online marketplace that connects homeowners seeking home improvement and remodeling services with local contractors. The platform is free for homeowners, who can search professionals by project type and request quotes, while contractors pay flat-rate fees to receive qualified, conversion-ready leads delivered directly to their phones. The site also publishes SEO-optimized project cost guides and educational content across 15+ home improvement categories to drive organic traffic.
Product overview
Remodeling.com is a home improvement lead generation platform that operates as a two-sided marketplace connecting homeowners with local home remodeling professionals. The platform offers a suite of service categories including bathroom, kitchen, cabinet, flooring, roofing, window, door, HVAC, plumbing, solar, siding, landscaping, and other home improvement services. The core product is the matching platform that enables homeowners to find and connect with contractors, complemented by project cost guides and calculators. For contractors, the company offers Pro Lead Generation Services that deliver qualified leads at flat rates. The platform is organized as a directory and lead generation service rather than a modular software platform.
Differentiator
Problem solved
Functional benefit
Products and services
- Homeowner Matching Platform A digital marketplace that connects homeowners with local home remodeling contractors and professionals across various service categories, enabling homeowners to search by project type, access cost guides, and request free quotes.
- Pro Lead Generation Service Lead generation service for contractors that delivers qualified homeowner leads directly to their phone at flat rates, covering categories like windows, roofing, solar, bathrooms, kitchens, and siding with no hidden fees or long-term contracts.
- Project Cost Guides Educational cost estimation guides and calculators for home remodeling projects including bathrooms, kitchens, roofing, flooring, siding, windows, HVAC, solar, plumbing, cabinets, garage doors, and landscaping with average pricing ranges.
Quantifiable outcome
- 110,000+ satisfied homeowners have used the platform
- +2 more outcomes
Companies that use Remodeling.com
Customer profileSegments2 records
Ideal customer profiles2 records
Remodeling.com technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Remodeling.com partnerships and signals
Strategic signalScale indicators3 records
Recent moves4 records
Expansion highlights4 records
Remodeling.com competitors and assessment
Company assessmentMarket position
Weaknesses5 records
Competitive moat5 records
Key risks7 records
Key highlights6 records
Customer concentration
Remodeling.com social profiles
Digital presenceRemodeling.com financial estimates
Financial estimateRevenue estimate
Valuation estimate
Remodeling.com leadership team
Management profileNumber of profiles
Remodeling.com funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Remodeling.com M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Remodeling.com
What does Remodeling.com do?
Remodeling.com operates a two-sided online marketplace that connects homeowners seeking home improvement and remodeling services with local contractors. The platform is free for homeowners, who can search professionals by project type and request quotes, while contractors pay flat-rate fees to receive qualified, conversion-ready leads delivered directly to their phones. The site also publishes SEO-optimized project cost guides and educational content across 15+ home improvement categories to drive organic traffic.
Is Remodeling.com a public or private company?
Remodeling.com is a private company. It is classified as unknown and is currently operating.
When was Remodeling.com founded?
Remodeling.com was founded in 2023. It employs 51 to 100 people.
Where is Remodeling.com based?
Remodeling.com is headquartered in Torrance, United States, in the North America region.
How does Remodeling.com make money?
One revenue line is on record: lead Generation for Contractors.
Does Remodeling.com have an API?
No public API is recorded for Remodeling.com.
What industry is Remodeling.com in?
Remodeling.com's product category is Home Improvement Marketplace. Its primary akta.pro industry code is CRAFABAO, Construction, Home Improvement & Building Materials Marketplaces, with a secondary code of HSAPAEAJ, Pre-Sale / Move-In Whole-Home Refresh & Modernization. Its NAICS code is 236118 and its SIC code is 1520.