NUS Business School

What NUS Business School does

NUS Business School is a department of the National University of Singapore (NUS), a publicly chartered university, established in 1965 as the Faculty of Business Administration and renamed NUS Business School in 2005. It operates from the Mochtar Riady Building on the Kent Ridge campus in Singapore, with a secondary BIZ 2 building at 1 Business Link. The school delivers a portfolio of academic programmes spanning undergraduate (BBA with 9 majors), postgraduate (11 specialised MSc programmes, MBA, Executive MBA, Chinese-language Executive MBA, UCLA-NUS Executive MBA, PhD), and executive education tracks. Its research infrastructure comprises 280+ international faculty from over 20 countries across seven academic departments, plus research centres including the Business Analytics Centre, Centre for Governance and Sustainability (CGS), Centre for Investor Protection (CIP), and the Sustainable and Green Finance Institute (SGFIN).

The school generates revenue through tuition across degree programmes, fees from executive education (including sustainability-focused short courses), research grants, and corporate partnerships. Pricing is not publicly disclosed; admissions proceed through formal application portals and corporate partnerships handle customised executive programmes. Distribution combines direct admissions (BBA, MSc, MBA, PhD), executive education direct sales, and channel relationships via global alliances such as CEMS and the Global Network for Advanced Management (GNAM). Marketing leverages rankings, the BizBeat thought-leadership platform, alumni engagement through BizAlum, and industry events with firms such as PwC, EY, and IBM.

The school's positioning is anchored by #1 in Asia and #10 globally in the QS World University Rankings 2027 and #14 globally in the 2026 QS Executive MBA Rankings, with triple-crown accreditation (AACSB, EQUIS, AMBA). As a department of a government-linked university, NUS Business School operates under public-sector governance without external shareholders, funded through tuition, government subsidies, endowments, and executive education revenue. The 60th anniversary in 2025 coincided with continued programme expansion, including the MSc in Sustainable and Green Finance and growing partnerships such as the Siemens Healthineers-led total-body PET/CT collaboration involving NUS Medicine and NUH.

Name

NUS Business School

Legal name

NUS Business School (National University of Singapore Business School)

Website

https://bschool.nus.edu.sg

Company type

Private

Founded year

1965

Operating status

Operating

Headcount range

101–250 employees

Short description

NUS Business School is a department of the National University of Singapore offering undergraduate BBA, 11 MSc programmes, MBA, Executive MBA, PhD, and executive education. It serves students, executives, and corporate clients globally, ranked #1 in Asia and #10 worldwide by QS 2027.

Ownership category

akta.pro rank

Product category

Higher Education / Business School

NAICS

Colleges, Universities, and Professional Schools (6113), Business and Secretarial Schools (611410)

SIC

Services-Educational Services (8200)

akta.pro industry

PRIMARYEDAHAHAA

Undergraduate Business Schools (BBA/BSBA Programs)

Education/Higher Education (Colleges & Universities)/Business Schools & Management Institutes

SECONDARYEDAHAHAN

Executive Education & Corporate Programs (Non-degree)

Education/Higher Education (Colleges & Universities)/Business Schools & Management Institutes

SECONDARYEDAHAHAM

Real Estate & Construction Management Schools (within Business Schools)

Education/Higher Education (Colleges & Universities)/Business Schools & Management Institutes

Keywords

• Business school education
• Executive education programs
• MBA degree programs
• Graduate business degrees
• Management research

Headquarters

HQ city

Singapore

HQ country

Singapore

HQ region

Asia

Offices2 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel

Revenue model

1. Degree Program Tuition: Revenue from undergraduate BBA, MSc, MBA, Executive MBA, and PhD programs. Programs include NUS BBA (4-year Direct Honours), 11 MSc specializations, NUS MBA, Executive MBA, UCLA-NUS Executive MBA, and Executive MBA (Chinese).
2. Executive Education: Professional development programs for business leaders including sustainability-focused courses. Programs include Climate Change and Sustainability, Social and Sustainable Investing, Sustainability: The Next Challenge, Leading Transformational Change, and Sustainability in Marketing.
3. Research Grants and Partnerships: Funding from research centres including Centre for Governance and Sustainability, Centre for Investor Protection, and Business Analytics Centre, as well as collaborations with corporate partners.

Go-to-market motion1 record

Distribution channels4 records

Marketing channels5 records

Core offering

NUS Business School delivers tertiary business education through degree programmes including the 4-year NUS BBA, 11 specialised MSc tracks, the NUS MBA, Executive MBA variants, the joint UCLA-NUS Executive MBA, and PhD programmes. It also runs non-degree Executive Education courses for working professionals and supports research through centres such as the Business Analytics Centre, Centre for Governance and Sustainability, and Centre for Investor Protection. The school operates from its Mochtar Riady Building headquarters in Singapore and is part of the National University of Singapore.

Product overview

NUS Business School is a comprehensive educational institution offering a portfolio of academic programmes at undergraduate, postgraduate, and executive levels. The school operates a platform-plus-modules architecture with core degree programmes (BBA, MBA, Executive MBA variants, PhD) as the primary offerings, complemented by 11 specialised MSc programmes and executive education modules. Research centres including the Business Analytics Centre, Centre for Governance and Sustainability (CGS), Centre for Investor Protection (CIP), and Sustainable and Green Finance Institute (SGFIN) support the academic offerings. The school also provides thought leadership content through its BizBeat platform. All programmes emphasise Asia-Pacific positioning with global connectivity, and the school maintains triple crown accreditation (AACSB, EQUIS, AMBA).

Differentiator

Problem solved

Functional benefit

Brands

• BizBeat: Thought leadership platform and publication featuring research articles, thought leadership content, and business insights from NUS Business School faculty.
• BizAlum
• BizAd Club

Products and services

• NUS Bachelor of Business Administration (BBA) A 4-year Direct Honours undergraduate programme providing a strong foundation in business with 9 majors and a broad-based, all-rounded curriculum designed to prepare students for the future.
• NUS Master of Science (MSc) Eleven specialised postgraduate programmes providing in-depth expertise across various business disciplines, including the MSc in Sustainable and Green Finance, MSc in Accounting, and other specialised tracks.
• NUS Master of Business Administration (MBA) Full-time MBA programme providing a global business outlook with a focus on Asia, designed to turn promising managers into business leaders.
• NUS Executive MBA Executive education programme featuring a global immersive classroom and diverse student pool, designed for senior executives seeking to broaden their horizons.
• NUS Executive MBA (Chinese) Chinese-language executive MBA programme tailored for experienced Chinese-speaking executives, focusing on strategic thinking and leadership capabilities.
• UCLA-NUS Master of Business Administration Joint MBA programme designed by UCLA Anderson School of Management and NUS Business School to turn promising managers into global business leaders.
• Executive Education Professional development programmes for leaders and organisations, including sustainability-focused courses such as Climate Change and Sustainability, Social and Sustainable Investing, Sustainability: The Next Challenge, Leading Transformational Change, and Sustainability in Marketing.
• Doctor of Philosophy (PhD) Doctoral research programme enabling students to contribute to cutting-edge global business research across various accounting, finance, and management disciplines.
• MSc in Sustainable and Green Finance First MSc programme among leading Asian universities focusing on sustainable and green finance, launched by NUS Business School in collaboration with the Sustainable and Green Finance Institute (SGFIN).

Quantifiable outcome

• NUS retained #1 position in Asia-Pacific in 2026 QS Executive MBA Rankings, placed 14th globally
• +1 more outcomes

Named customers7 records

Segments5 records

Ideal customer profiles5 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Nine partnerships are on record, tiered core and minor.

• Siemens HealthineerscoreStrategic or Co-development Partner · 17 October 2025Siemens Healthineers, NUH, and NUS Medicine launched Singapore's first total-body PET/CT system at the Molecular Imaging and Theranostics Centre to enhance diagnostics and research. The new facility aims to transform cancer diagnosis and therapy, supporting clinical trials and research efforts.
• NUH (National University Hospital)coreStrategic or Co-development Partner · 17 October 2025NUH partnered with Siemens Healthineers and NUS Medicine to launch Singapore's first total-body PET/CT system at the Molecular Imaging and Theranostics Centre.
• NUS MedicinecoreStrategic or Co-development Partner · 17 October 2025NUS Medicine collaborated with Siemens Healthineers and NUH to launch Singapore's first total-body PET/CT system for advanced diagnostics and research.
• Sustainable and Green Finance Institute (SGFIN)coreStrategic or Co-development PartnerSGFIN at NUS is dedicated to advancing research in sustainable and green finance with strong focus on Asia. It provides insights shaping sustainability policies across the financial sector and broader economy.
• CEMS Global AlliancecoreStrategic or Co-development PartnerNUS Business School is a member of CEMS Global Alliance in Management Education, enabling global exchange and joint program opportunities.
• UCLA Anderson School of ManagementcoreStrategic or Co-development PartnerJoint UCLA-NUS Executive MBA program designed by two top schools to turn promising managers into global business leaders with an all-rounded curriculum.
• Global Network for Advanced Management (GNAM)minorStrategic or Co-development PartnerNUS Business School is a member of GNAM, a global network of business schools enabling collaboration and student exchange.
• NUS EnterprisecoreStrategic or Co-development PartnerNUS Enterprise supports entrepreneurship initiatives including NUS Overseas College programs and startup ecosystem development.
• Asia Pacific Association for Business Accounting (AAPBS)minorStrategic or Co-development PartnerNUS Business School maintains membership in AAPBS for regional business education collaboration.

Scale indicators6 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• CEIBS (China Europe International Business School): Leading China-headquartered business school with strong MBA and EMBA programs and a Europe-Asia positioning. Direct competitor for Chinese executive students and corporate clients, particularly in EMBA.
• Tsinghua University School of Economics and Management: Top-ranked mainland Chinese business school with elite programs in finance, accounting, and management. Directly competes with NUS Business School for Greater China students and corporate executive education mandates.
• HKU Business School: University of Hong Kong's business school, offering comparable BBA, MBA, EMBA, and MSc programs and competing directly for Hong Kong, mainland China, and international applicants.
• SMU Lee Kong Chian School of Business: Singapore Management University's business school, also based in Singapore and competing for the same domestic and regional applicants, with comparable BBA, MBA, EMBA, MSc, and executive education offerings.
• Nanyang Business School (NTU Singapore): NUS Business School's principal local competitor in Singapore, also part of a public research university. Offers parallel undergraduate, MBA, EMBA, MSc, and PhD programs and competes for the same Singapore-anchored and regional talent pool.
• HKUST Business School: Hong Kong's flagship business school and NUS Business School's closest regional competitor. Offers BBA, MBA, EMBA, MSc, PhD, and executive education with strong rankings across QS, FT, and Bloomberg, competing head-to-head for Asia-Pacific applicants and corporate clients.
• CUHK Business School: Chinese University of Hong Kong's business school, with comparable BBA, MBA, MSc, EMBA, and PhD programs and a similar positioning targeting Greater China and Asia-Pacific students. Direct overlap in applicant pool and corporate partnerships.

Broad incumbents

• INSEAD: Global business school with a major Asia campus in Singapore. Competes for the same Asia-anchored MBA, EMBA, and executive education market but operates at a broader global scale and is not Asia-native.
• MIT Sloan School of Management: Top US-based business school competing with NUS Business School for global MBAs, executive education, and faculty talent. Sets the global benchmark on rankings, research output, and graduate outcomes that NUS Business School benchmarks against.

Emerging players

• Kellogg-HKUST: Joint Kellogg-HKUST EMBA program combining a top US brand with HKUST's Asia platform. Comparable to NUS Business School's UCLA-NUS EMBA in offering a US-Asia hybrid executive degree for senior leaders.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• YouTubeyoutu.be/eShck8cbMto
• Facebookfacebook.com/NUSBusinessSchool
• LinkedInlinkedin.com/school/nus-business-school-executive-education
• Xx.com/NUSBizSchool

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about NUS Business School