VIKING - Life Saving Equipment
VIKING Life-Saving Equipment is a privately held Danish manufacturer of maritime safety products including liferafts, PPE, lifeboats, evacuation systems, and firefighting equipment, serving commercial shipping, cruise, oil and gas, offshore wind, defense, shipyards, fishing, and yachting clients across 85+ countries via 280+ certified service stations.
- Company typePrivate
- Founded1960
- HeadquartersEsbjerg, Denmark
- Headcount11–50
- GTM typeB2B
- OfferingHardware or Manufacturing
What VIKING - Life Saving Equipment does
VIKING Life-Saving Equipment A/S is a privately held Danish maritime safety equipment manufacturer founded in 1960 by Tage Sørensen in Esbjerg, now operating with 3,700+ employees across 8 production facilities, 85+ branch offices, 288+ certified service stations, and 8 training academies worldwide. The company manufactures and services liferafts, personal protective equipment (immersion suits, lifejackets, aviation PPE, firefighter protection), VIKING Norsafe lifeboats, fast rescue boats, marine and offshore evacuation systems, firefighting equipment, and additional life-saving appliances under brands including YouSafe, Norsafe, Nadiro, and TOR. Proprietary mechanical technologies include the patented Nadiro Drop-In-Ball Hook System with gravitational-force closing and the Norsafe TOR MK2 and K4-D release hooks with multi-decade safety track records, while aviation PPE integrates RFID chips for ETSO-authorized digital tracking.
VIKING generates revenue through a hybrid model combining one-time equipment sales, fixed-price subscription safety compliance agreements (Shipowner Agreement and the newer Offshore Safety Agreement), equipment rental, and professional services (training, dry-docking). The Shipowner Agreement covers 25,000+ vessels worldwide and is the strategic anchor of the recurring revenue base, while the service station network provides OEM-quality multi-brand servicing at all major ports and offshore hubs. Customer base spans eight maritime verticals - commercial shipping, cruise and ferry, oil and gas, offshore wind, defense and professional (navies, coast guards, SAR), shipyards, fishing, and yachting - with no single end-market or customer publicly disclosed as dominant. The company's market position rests on multi-jurisdiction regulatory certifications (SOLAS, MED, EASA Part 145, ETSO, DNV GL, CE EN standards) that materially raise the barrier to entry and on a 65-year safety brand synonymous with maritime lifesaving.
VIKING - Life Saving Equipment firmographics
Firmographics- Name
- VIKING - Life Saving Equipment
- Legal name
- VIKING Life-Saving Equipment A/S
- Website
- https://viking-life.com
- Company type
- Private
- Founded year
- 1960
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- VIKING Life-Saving Equipment is a privately held Danish manufacturer of maritime safety products including liferafts, PPE, lifeboats, evacuation systems, and firefighting equipment, serving commercial shipping, cruise, oil and gas, offshore wind, defense, shipyards, fishing, and yachting clients across 85+ countries via 280+ certified service stations.
- Ownership category
- akta.pro rank
VIKING - Life Saving Equipment industry classification
Industry- Product category
- Maritime Safety Equipment
- NAICS
- Ship Building and Repairing (336611), Boat Building (336612), Support Activities for Water Transportation (4883)
- SIC
- Ship & Boat Building & Repairing (3730), Aircraft Parts & Auxiliary Equipment, Nec (3728), Services-Miscellaneous Equipment Rental & Leasing (7350)
- akta.pro primary industry
- Life-Saving Appliances & Safety Equipment (Davit Systems, Lifeboats, Firefighting) (IMAJAIAG)
- akta.pro secondary industries
- Firefighting & Emergency Marine Services (Fireboats, Onboard Fire Response) (TLAHAIAG), Underwater Hull Inspection, Cleaning & Propeller Services (TLAKAKAJ)
Keywords
Where VIKING - Life Saving Equipment is headquartered
LocationHeadquarters
- HQ city
- Esbjerg
- HQ country
- Denmark
- HQ region
- Europe
Offices8 records
Markets served
VIKING - Life Saving Equipment business model
Business model- GTM type
- B2B
- Offering type
- Hardware or Manufacturing
- Cost components
- Personnel, Operations, Supply Chain, Infrastructure, Technology or R&D, Marketing or Sales
Revenue model
- Safety Equipment Sales: Direct sales of lifeboats, liferafts, evacuation systems, personal protective equipment, firefighting equipment, and additional life-saving appliances to maritime operators across all industry verticals.
- Shipowner Agreement (Fixed-Price Safety Subscription): Subscription-based safety compliance management covering equipment servicing, certification, and administration. Customers pay fixed price for comprehensive safety coverage, reducing administrative burden and risk.
- Equipment Rental: Flexible rental options for liferafts, boats, PPE, breathing apparatus, gas detection, offshore flight gear, and work/immersion suits. Short-term and long-term agreements available.
- Training Services: Safety and emergency response training including online e-learning, blended learning, practical training at VIKING centers, and hands-on field training. Approved for certification under internationally agreed standards.
- Dry Docking Services: Comprehensive technical services for vessels in dry dock including marine fire safety, lifeboat/davit service and refurbishment, marine evacuation systems and liferaft servicing, all with OEM quality.
Go-to-market motion3 records
Distribution channels6 records
Marketing channels8 records
VIKING - Life Saving Equipment product offering
Product offeringCore offering
VIKING manufactures and globally services maritime and offshore safety equipment, offering liferafts, personal protective equipment (immersion suits, lifejackets, aviation gear, firefighter suits), boats and davits with proprietary release hooks, marine and offshore evacuation systems, firefighting equipment and additional life-saving appliances. The company complements these physical products with a subscription-based safety compliance service (Shipowner Agreement), 280+ certified service stations, 8 training academies and equipment rental options, delivering one-stop maritime safety solutions to shipowners and offshore operators worldwide.
Product overview
VIKING Life-Saving Equipment is a global maritime safety solutions leader offering a comprehensive portfolio of life-saving and protective equipment. The core offerings include liferafts, personal protective equipment (PPE) across multiple categories (suits, lifejackets, aviation gear, firefighter protection), boats and davits (VIKING Norsafe branded boats and release hooks), evacuation systems (marine and offshore), firefighting equipment, and additional life-saving appliances. The company operates a platform-plus-services model, combining physical products with a global service network of 280+ certified service stations, 8 training academies, and subscription-based safety compliance agreements (Shipowner Agreement, Offshore Safety Agreement). Products include branded lines such as YouSafe immersion suits and lifejackets, YouSafe Torch firefighting gear, VIKING Norsafe boats and hooks, and Skysafe fall protection equipment. The portfolio serves commercial shipping, cruise and ferry, oil and gas, offshore wind, defense, shipyards, fishing, and yachting industries.
Differentiator
Problem solved
Functional benefit
Brands
- VIKING Norsafe: Boats brand for defence, patrol, interceptor, rescue and support craft
- VIKING YouSafe
- VIKING Nadiro
- VIKING TOR
Products and services
- Liferafts and Accessories VIKING-branded liferafts and related accessories providing emergency flotation and survival equipment for vessels and offshore installations, sold to maritime operators across all served verticals.
- Personal Protective Equipment — Immersion and Survival Suits VIKING YouSafe Blizzard (tested to -60°C), Breeze and Storm immersion suits providing thermal protection and buoyancy for professional maritime users operating in extreme conditions.
- Personal Protective Equipment — Lifejackets YouSafe Crew Pro, Mission, Mission+, Vanguard, Command and Raw lifejackets providing personal flotation for maritime crew.
- Personal Protective Equipment — Aviation Suits and Lifejackets (VIKING YouSafe Aviation) VIKING YouSafe Aviation safety PPE including pilot, crew and passenger suits, lifejackets and emergency breathing systems, compliant with EASA ETSO approvals and tracked via RFID chips.
- Personal Protective Equipment — Firefighter Protection (VIKING YouSafe Torch and Fire Ship Package) Professional-grade fire suits, trousers, hoods, gloves, boots and complete Fire Ship Package Y2 meeting SOLAS/MED and EN469 standards for firefighting on cargo and passenger vessels.
- Boats and Davits (VIKING Norsafe) Free-fall and conventional lifeboats, rescue boats, fast rescue boats and davits including Patrol, Pilot, Interceptor and Magnum 850 rescue and support craft, manufactured at VIKING Norsafe facilities and meeting international offshore safety standards.
- VIKING Nadiro Drop-In-Ball Hook System Proprietary patented hook for lifeboats featuring safe click-in system, gravitational closing, hydraulic powered release and backup release mechanism, replacing conventional lifeboat release hooks.
- VIKING Norsafe TOR MK2 Release Hook Duplex-manufactured on-load release hook with maintenance-free bearing and passive system where cables are not under tension when not in use.
- VIKING Norsafe K4-D Release Hook Off-load release hook for single fall lifting, can only be opened when there is no load on the fall wire, successfully tested and approved by DNV GL.
- Marine and Offshore Evacuation Systems Chute-based marine evacuation systems and liferaft-based offshore evacuation systems providing efficient escape and exceptional stability for wind farms, offshore platforms and passenger vessels.
- Firefighting Equipment Includes electric car firefighting, container firefighting, breathing apparatus (EEBDs, SCBAs), fire extinguishers, hoses, nozzles, foam systems, helicopter emergency equipment, and fireman's outfit.
- Additional Life-Saving Appliances (LSA) Signals and light, polar survival, transfer/descent/recovery, stretchers, storage boxes, occupational safety harnesses and helmets, communication, gas detection and chemical protection, medical oxygen, and first aid equipment.
- Shipowner Agreement (Fixed-Price Safety Compliance Subscription) Fixed-price safety compliance subscription managing all aspects of onboard safety including equipment service, administration and risk management, reducing administrative burden for shipowners.
- Offshore Safety Agreement Fixed-price compliance management for the offshore wind industry covering PPE servicing, certificate management and equipment maintenance.
- Safety and Emergency Response Training Services Globally approved safety and emergency response training covering equipment operation, service, maintenance, evacuation systems, lifeboats and marine fire safety, offered at VIKING training academies and via digital/field formats.
- Equipment Rental Rental options for liferafts, boats, offshore wind PPE, work and immersion suits, breathing and respiratory equipment, gas detection and offshore flight gear for short or long-term operational needs.
- Global Equipment Service and Dry Docking Services Worldwide multi-brand equipment service covering marine fire safety, lifeboat and davit service and refurbishment, marine evacuation systems and liferaft servicing with OEM quality.
Quantifiable outcome
- 280+ certified service stations worldwide
- +3 more outcomes
Companies that use VIKING - Life Saving Equipment
Customer profileNamed customers5 records
Segments8 records
Ideal customer profiles3 records
VIKING - Life Saving Equipment technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature5 records
VIKING - Life Saving Equipment partnerships and signals
Strategic signalPartnerships
Three partnerships are on record, tiered core.
- U.S. Coast GuardcoreCollaboration with U.S. Coast Guard Science and Technology Directorate to conduct open-water testing of new mass rescue floatation device at USCG Station Oregon Inlet, North Carolina. The 100-person capacity device was successfully deployed from a USCG MH-60T helicopter demonstrating potential solution for mass rescue operations 25-100+ miles offshore.
- U.S. Coast Guard Science and Technology DirectoratecoreGovernment research partnership developing advanced maritime rescue technology for closing capability gaps in mass rescue operations beyond current USCG rescue raft limits of 30-40 persons.
- VIKING NorsafecoreIn-house manufacturing of lifeboats and proprietary hook systems including Norsafe TOR MK2 and K4-D hooks designed and manufactured at VIKING Norsafe facilities.
Scale indicators9 records
Recent moves6 records
Expansion highlights6 records
VIKING - Life Saving Equipment competitors and assessment
Company assessmentDirect peers
- Survitec Group: UK-based global provider of survival and safety solutions for maritime, offshore, and defense markets, including liferafts, lifeboats, PPE, and firefighting equipment. Closest direct competitor to VIKING with overlapping product portfolio and global service station footprint.
- RFD Beaufort: UK manufacturer of liferafts, marine evacuation systems, and survival equipment serving commercial shipping, offshore, and defense markets. Directly comparable product portfolio in liferafts and life-saving appliances with global distribution.
- DSB (Deutsche Schlauchboot): German manufacturer of inflatable boats, liferafts, and marine safety equipment. Directly comparable as a European competitor in liferaft manufacturing and marine safety products serving commercial and military markets.
- Zodiac Nautic: French-based manufacturer of inflatable boats and marine equipment with strong heritage in professional and military inflatable craft. Comparable in marine boat manufacturing and life-saving equipment categories.
- Plastimo: French marine safety and equipment brand offering liferafts, lifejackets, PPE, and navigation equipment. Direct peer in personal marine safety equipment with overlapping distribution channels across European leisure and professional markets.
- Crewsaver: UK-based manufacturer of lifejackets, immersion suits, and personal safety equipment for commercial and offshore maritime markets. Directly comparable in maritime PPE category with focus on commercial and defense segments.
- Fassmer Maritime: German shipyard and manufacturer of lifeboats, rescue boats, and marine equipment including free-fall lifeboats. Directly comparable in lifeboat manufacturing and davit systems for commercial shipping and offshore markets.
Broad incumbents
- Wilhelmsen: Norwegian global maritime industry leader providing ship services, maritime safety products, and ship management. Overlaps with VIKING in maritime safety equipment distribution and servicing, though Wilhelmsen's portfolio is much broader including parts, chemicals, and ship management.
- Ansell: Global PPE manufacturer serving industrial, healthcare, and specialty markets. Comparable in maritime PPE category (immersion suits, protective gloves), though Ansell is broader-based with much larger scale across multiple industries.
- Honeywell Safety Products: Industrial safety division of Honeywell offering PPE, fall protection, and gas detection products globally. Comparable in the occupational safety and PPE segments that VIKING serves for maritime applications, with broader industrial market exposure.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat6 records
Key risks6 records
Key highlights7 records
Customer concentration
VIKING - Life Saving Equipment social profiles
Digital presenceVIKING - Life Saving Equipment compliance and trust
Trust signalCompliance12 records
VIKING - Life Saving Equipment financial estimates
Financial estimateRevenue estimate
Valuation estimate
VIKING - Life Saving Equipment leadership team
Management profileNumber of profiles
VIKING - Life Saving Equipment subsidiaries and ownership
Company hierarchySubsidiaries1 record
VIKING - Life Saving Equipment funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
VIKING - Life Saving Equipment M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about VIKING - Life Saving Equipment
What does VIKING - Life Saving Equipment do?
VIKING manufactures and globally services maritime and offshore safety equipment, offering liferafts, personal protective equipment (immersion suits, lifejackets, aviation gear, firefighter suits), boats and davits with proprietary release hooks, marine and offshore evacuation systems, firefighting equipment and additional life-saving appliances. The company complements these physical products with a subscription-based safety compliance service (Shipowner Agreement), 280+ certified service stations, 8 training academies and equipment rental options, delivering one-stop maritime safety solutions to shipowners and offshore operators worldwide.
Is VIKING - Life Saving Equipment a public or private company?
VIKING - Life Saving Equipment is a private company. It is classified as unknown and is currently operating.
When was VIKING - Life Saving Equipment founded?
VIKING - Life Saving Equipment was founded in 1960. It employs 11 to 50 people.
Where is VIKING - Life Saving Equipment based?
VIKING - Life Saving Equipment is headquartered in Esbjerg, Denmark, in the Europe region.
How does VIKING - Life Saving Equipment make money?
Five revenue lines are on record. Safety Equipment Sales are the primary driver. The others are shipowner Agreement (Fixed-Price Safety Subscription), equipment Rental, training Services and dry Docking Services.
Who are VIKING - Life Saving Equipment's main competitors?
Direct peers on record are Survitec Group, RFD Beaufort, DSB (Deutsche Schlauchboot), Zodiac Nautic, Plastimo, Crewsaver and Fassmer Maritime. Broad incumbents are Wilhelmsen, Ansell and Honeywell Safety Products.
Does VIKING - Life Saving Equipment have an API?
No public API is recorded for VIKING - Life Saving Equipment.
What industry is VIKING - Life Saving Equipment in?
VIKING - Life Saving Equipment's product category is Maritime Safety Equipment. Its primary akta.pro industry code is IMAJAIAG, Life-Saving Appliances & Safety Equipment (Davit Systems, Lifeboats, Firefighting), with a secondary code of TLAHAIAG, Firefighting & Emergency Marine Services (Fireboats, Onboard Fire Response). Its NAICS code is 336611 and its SIC code is 3730.