Objectif Lune

What Objectif Lune does

Objectif Lune, founded in 1995 and headquartered in Montréal, Canada, develops document composition and automation software that helps organizations produce, manage, and distribute transactional and promotional documents. Its core platform, OL Connect, is middleware that intercepts raw print streams from legacy ERP and mainframe systems and maps data onto branded, multi-channel document templates without requiring replacement of the underlying accounting or line-of-business infrastructure. The product portfolio centers on OL Connect and is supplemented by PlanetPress Connect, PReS Connect, Capture OnTheGo (mobile data capture), and PrintShop Mail Connect (variable data printing), along with legacy suites (PlanetPress Suite, PReS Suite, PrintShop Mail). The technical architecture emphasizes integration and interoperability, with native connectivity to ERP, ECM/DMS, email, digital signature, and print production applications, and the platform supports multi-channel output spanning print, email, and digital delivery.

The company sells primarily to enterprise customers in print services, financial services, manufacturing, healthcare, retail and distribution, and the public sector, addressing pain points such as manual document handling, regulatory compliance, legacy system modernization, and customer communication personalization. Revenue is generated through subscription-based software licensing with three scalable OL Connect editions, quote-based pricing, and annual billing, distributed via a direct enterprise field-sales motion complemented by a global reseller/partner portal with dedicated sales, technical, and marketing support. The company holds ISO 27001 certification (BSI certified), reinforcing its positioning in regulated industries.

Since 2022, Objectif Lune has operated as a wholly-owned division of Upland Software, Inc. (NASDAQ: UPLD), integrated into Upland's Content Lifecycle Automation portfolio alongside AccuRoute, Intelligent Capture, InterFAX, FileBound, BA Insight, and Qvidian. Didier Gombert serves as CEO. Under Upland ownership, the business has continued to invest in the OL Connect platform, releasing OL Connect 2025.2 (introducing OL Connect Automate, improved JSON handling, grayscale output, OLRP plugins, and German mailing standards compliance) and OL Connect 2026.1 (a modernized layout engine supporting current HTML, CSS, and JavaScript standards with PDF/UA-compliant output generation).

Name

Objectif Lune

Legal name

Upland Software, Inc.

Website

https://objectiflune.com

Company type

Private

Founded year

1995

Operating status

Operating

Headcount range

251–500 employees

Short description

Objectif Lune, a division of Upland Software, provides document composition and automation middleware that modernizes outputs from legacy ERP systems without replacing core infrastructure, serving financial services, manufacturing, healthcare, print services, retail, and public sector enterprises globally.

Ownership category

akta.pro rank

Product category

Document Automation Software

NAICS

Software Publishers (513210), Custom Computer Programming Services (541511)

SIC

Services-Prepackaged Software (7372), Services-Computer Programming Services (7371)

akta.pro primary industry

Intelligent Document Processing (IDP) & OCR Automation (HDAEAHAC)

akta.pro secondary industries

Document Capture, Scanning, OCR/ICR & Intelligent Document Processing (IDP) (HDAEAGAD), E-Signature & Digital Transaction Management (DTM) (HDAEAGAF), Content Governance, Compliance, Retention & eDiscovery (HDAEAGAJ)

Keywords

• Document automation software
• Customer communications management
• Variable data printing
• Enterprise output management
• Transactional document composition

Headquarters

HQ city

Montréal

HQ country

Canada

HQ region

North America

Offices2 records

Markets served

GTM type

B2B

Offering type

Software

Cost components

Personnel, Technology or R&D, Marketing or Sales, Operations, Infrastructure

Revenue model

1. Software Licenses (OL Connect): Three OL Connect license editions to meet diverse business needs and applications. Subscription-based software model with scalable options for different business sizes.
2. Software Products: Products include PlanetPress Connect, PlanetPress Suite, PReS Connect, PReS Suite, Capture OnTheGo, PrintShop Mail Connect, and PrintShop Mail.

Pricing tiers

Go-to-market motion2 records

Distribution channels3 records

Marketing channels5 records

Core offering

Objectif Lune develops and sells document composition and automation software, led by its OL Connect platform. The software acts as middleware that intercepts raw print streams from legacy ERP and mainframe systems and maps data onto branded, multi-channel document templates. The portfolio also includes PlanetPress Connect, PReS Connect, Capture OnTheGo, and PrintShop Mail Connect for variable data printing and mobile data capture, sold to enterprises across print services, financial services, manufacturing, healthcare, retail, and public sector.

Product overview

Objectif Lune, a division of Upland Software, offers a document composition and automation platform focused on optimizing transactional and promotional documents. The product portfolio centers on OL Connect as the core platform, supported by complementary products including PlanetPress Connect and PReS Connect for document creation, along with their respective legacy suites (PlanetPress Suite, PReS Suite). Add-on capabilities include Capture OnTheGo for mobile data capture and PrintShop Mail Connect for variable data printing. The platform serves industries including financial services, manufacturing, healthcare, retail, public sector, and print service providers, providing middleware technology that bridges legacy ERP systems and modern document templates without requiring infrastructure changes.

Differentiator

Problem solved

Functional benefit

Brands

• OL Connect: Document composition and automation platform that optimizes outbound data-driven documents and automates manual processes.
• PlanetPress Connect
• PReS Connect
• Capture OnTheGo
• PrintShop Mail Connect
• OL Care

Products and services

• OL Connect

Quantifiable outcome

• Tapi Carpets and Floors boosts conversions by 123% with Upland Adestra
• +3 more outcomes

Named customers3 records

Segments6 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

Yes

API docs

API detail

Core technology

AI maturity

App detail

Integration6 records

AI capability5 records

Feature6 records

Partnerships

One partnership is on record.

• Upland SoftwarecoreOEM/ Whitelabel/ Licensing Partner · 1 January 2022Objectif Lune was acquired by Upland Software in 2022 and operates as a division of Upland Software, providing document composition and automation solutions under the Upland brand.

Scale indicators1 record

Recent moves6 records

Expansion highlights5 records

Emerging players

• Messagepoint: Messagepoint is a CCM platform focused on message management and customer communications, with a more modern SaaS architecture. It overlaps with OL Connect's customer communication personalization and template management capabilities, particularly for mid-market financial services and insurance customers.
• Precisely: Precisely (formerly HelpSystems, including the Quadient Inspire rival products and DocSuite) offers document output management and data integrity solutions, with overlapping customer bases in financial services and insurance.

Direct peers

• DocPath: DocPath is a direct competitor in enterprise document generation and customer communication management software, offering similar template-driven composition, multi-channel output, and ERP integration capabilities as OL Connect.
• Quadient: Quadient (formerly GMC Software and Neopost) is a direct competitor in customer communication management and document automation, offering Inspire for document composition and output management—closely overlapping with OL Connect's value proposition for enterprise document generation.
• Kofax (Tungsten Automation): Kofax (now Tungsten Automation) provides document capture, intelligent document processing, and output management solutions, directly overlapping with OL Connect's capture-to-composition workflow and competing for the same enterprise document automation budget.
• Smart Communications: Smart Communications (formerly Smart Document) is a direct competitor in customer communications management and document composition for regulated industries, particularly financial services and insurance, competing for similar transactional document modernization budgets.
• Ecrion: Ecrion provides customer communication management and document generation software with strong template and multi-channel output capabilities, directly competing with OL Connect in the enterprise CCM space.

Broad incumbents

• OpenText: OpenText is a broad enterprise content management and document output incumbent (including StreamServe, Documentum, and Exstream) that competes with OL Connect in transactional document generation and multi-channel output management at large enterprises.
• Adobe: Adobe Document Services and Adobe Experience Manager offer document generation and output management capabilities embedded in a broader content and customer experience platform, competing indirectly with OL Connect for digital document transformation budgets.
• Microsoft (Power Platform / Dynamics): Microsoft Power Platform and Dynamics 365 offer document generation, e-signature, and workflow capabilities as part of a broader enterprise suite, representing a competitive threat when customers prefer platform consolidation over a dedicated document automation point solution.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/ObjLune
• Facebookfacebook.com/UplandSoftware
• LinkedInlinkedin.com/company/upland-software

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A1 record

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Objectif Lune