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Ace Insurance Brokers

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uuid000aj7r

Namestring
Ace Insurance Brokers
Legal namestring
Ace Insurance Brokers Pvt. Ltd.
Company typeenum
Private
Founded yearint
2001
Descriptiontext

Ace Insurance Brokers Pvt. Ltd. is an IRDAI-licensed composite insurance broker headquartered in New Delhi that provides direct and reinsurance broking services to large Indian corporates. The firm operates across six service lines — Corporate & Commercial Insurance, Employee Benefits & Group Health Solutions, SME & Startup Packages, Risk Management & Regulatory Consulting, Specialty Covers and Claims Advocacy, and Reinsurance & Cross-Border Solutions — and serves verticals including real estate and infrastructure, healthcare and pharmaceuticals, manufacturing and engineering, technology and startups, education, and energy, media, and aviation. Its core capability is structuring complex multi-line insurance programs and providing claims advocacy for accounts where standard coverage is insufficient, particularly in infrastructure, energy, and engineering risks.

The company generates revenue through commissions earned on insurance policies placed with insurers and reinsurers on behalf of clients, operating as a relationship-driven enterprise B2B intermediary rather than a technology platform. Go-to-market is direct field sales with senior advisors engaging risk managers and finance leaders at corporate buyers. No proprietary technology platforms or AI/ML capabilities are disclosed; the competitive proposition rests on the IRDAI composite license (no. 246), sector-specific expertise built over 20+ years, and dedicated claims support.

In October 2025, Blackstone Group acquired a 65-70% majority stake for approximately $400-425 million (₹1,700 crore), the largest foreign investment in India's insurance broking sector. The deal has been followed by senior leadership additions, including former Mercer India executive Arvind Laddha as President, and a stated shift in strategy toward technology upgrades, reinsurance capability build-out, and international expansion under the IFSCA Registration No. 016 framework.

Short descriptiontext

Ace Insurance Brokers is an IRDAI-licensed composite insurance broker in New Delhi providing direct and reinsurance broking, risk advisory, employee benefits, and claims advocacy services to large Indian corporates across infrastructure, healthcare, manufacturing, energy, and other verticals.

Operating statusenum
Operating
Ownership categoryenum
Headcount rangeband
101–250
akta.pro rankint
HeadquartersNew Delhi, India
HQ citystring
New Delhi
HQ countrystring
India
HQ regionstring
Asia
Markets served

Serves global market

Offices1 record

Each record includes

City, Country, Type, Description, Source

Keyword5 values
commercial insurance brokerage, reinsurance intermediary services, corporate risk advisory, group health benefits brokerage, claims advocacy services
Industry5 codes
1Reinsurance Brokerage
CodeFSAEADAEPrimaryYes
2Specialty Insurance Brokerage (Marine, Aviation, Cyber, Professional Lines)
CodeFSAEADAJPrimaryNo
3Facultative Reinsurance Brokerage
CodeFSAOAHABPrimaryNo
4Aviation Specialty
CodeFSAJAGAKPrimaryNo
5Professional Liability (E&O)
CodeFSAJAGACPrimaryNo
NAICS code1 code
  • Insurance Agencies and Brokerages52421
SIC code1 code
  • Insurance Agents, Brokers & Service6411
Product category
Insurance Brokerage
GTM motion1 record

Each record includes

Type, Description, Source

Revenue model1 record
1Insurance Brokerage Commissions
TypeTransaction Fee
Description

Ace Insurance Brokers generates revenue through commissions earned on insurance policies placed for corporate clients. As an insurance intermediary, the company earns transaction-based fees from insurers for arranging coverage. The firm operates as a composite broker offering direct and reinsurance solutions.

aceinsurance.com
Marketing channels6 records

Each record includes

Title, Type, Stage, Description, Source

Distribution channels1 record

Each record includes

Title, Type, Scope, Target buyer, Description, Source

Cost components5 values
Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure
GTM typeB2B
B2B
Offering typeServices
Services
Core offering1 text field

Ace Insurance Brokers is an IRDAI-licensed composite insurance broker (License No. 246) that places direct and reinsurance coverage on behalf of India's leading corporates. It structures complex programs across six service lines — corporate & commercial insurance, employee benefits & group health, SME/startup packages, risk management & regulatory consulting, specialty covers with claims advocacy, and reinsurance & cross-border solutions — and earns commissions from insurers and reinsurers for arranging coverage.

Differentiator
Functional benefit
Problem solved
Product overview1 text field

Ace Insurance Brokers offers a unified insurance broking platform with six distinct service lines: Corporate & Commercial Insurance, Employee Benefits & Group Health Solutions, SME & Startup Packages, Risk Management & Regulatory Consulting, Specialty Covers and Claims Advocacy, and Reinsurance & Cross-Border Solutions. The company operates as an IRDAI-licensed composite broker providing end-to-end risk advisory and insurance broking services to large corporates, with deep expertise in infrastructure, energy, and engineering risks, delivering complex program structuring and exceptional claims support.

Product and service6 records
1Corporate & Commercial Insurance
CategoryCorporate Insurance Brokerage
Description

Bespoke insurance solutions tailored to a client's industry and business profile, leveraging financial strength and technical acumen to offer trusted coverages and scalable strategies. Targeted at large corporates and complex commercial risks across infrastructure, manufacturing, energy, healthcare, technology, and other sectors.

2Employee Benefits & Group Health Solutions
CategoryEmployee Benefits Brokerage
Description

Benefits programs combining data, global health expertise, and local insight to support workforce wellbeing while helping control cost and regulatory exposure. Targeted at corporate HR and benefits buyers across industries.

3SME & Startup Packages
CategoryCommercial Insurance Packages
Description

Comprehensive protection packages designed for SMEs and startups, covering operational risks, liability, and the business growth journey at appropriate scale. Targeted at growth-stage businesses with limited budgets needing bundled coverage.

4Risk Management & Regulatory Consulting
CategoryRisk Advisory & Consulting
Description

Risk mitigation embedded into everyday decision-making, covering compliance, audit readiness, regulatory reporting, and supply-chain continuity. Provides forward-looking, actionable risk strategies to corporate clients.

5Specialty Covers and Claims Advocacy
CategorySpecialty Insurance & Claims Advocacy
Description

Specialist underwriting support and claims advocacy for niche exposures or complex claims scenarios, guided by integrity, responsiveness, and long-term partnership. Targeted at corporate clients with complex or non-standard risks.

6Reinsurance & Cross-Border Solutions
CategoryReinsurance Brokerage
Description

Tailored reinsurance programs and international coverage structures that protect businesses operating across geographies, ensuring resilience in a global risk landscape. Targeted at corporates with cross-border risk exposures.

Scale indicator3 records

Each record includes

Type, Value, Description, Source

Recent move6 records

Each record includes

Date, Type, Title, Description, Source

Expansion highlight6 records

Each record includes

Type, Description

Peers10 records
1Surerope Insurance Brokers (Surerope Group)
TypeRegional player
Description

Surerope is an Indian insurance and reinsurance broker with strong specialty expertise in energy, engineering, and construction lines. It is a direct regional peer to Ace in the Indian market, particularly for complex infrastructure and energy risk placements.

TypeDirect peer
Description

WTW operates in India offering commercial insurance brokerage, reinsurance, and risk advisory services. It is a direct competitor to Ace for complex corporate risks, employee benefits, and reinsurance placements, particularly for multinational clients.

TypeDirect peer
Description

J.B. Boda is one of India's oldest and largest composite insurance and reinsurance brokers, with deep expertise in marine, aviation, and engineering lines. It is a direct peer to Ace in specialty and reinsurance broking for Indian corporates.

TypeDirect peer
Description

Gallagher is a global insurance broker expanding in India with a focus on commercial, specialty, and reinsurance solutions. It competes with Ace for large corporate and specialty risks and is comparable in its relationship-driven, specialty-led approach.

TypeDirect peer
Description

Aon India is a major global insurance and reinsurance broker with a strong presence in commercial risk, employee benefits, and risk consulting. It competes head-to-head with Ace in serving large Indian corporates and multinationals with cross-border risk needs.

TypeDirect peer
Description

Tuli is a domestic Indian composite insurance broker serving corporate clients across multiple verticals including infrastructure and energy. It is a direct peer in size, scope, and target market to Ace within the Indian market.

TypeDirect peer
Description

Prudent is an Indian composite insurance broker offering direct and reinsurance solutions to corporate clients. It is comparable to Ace in business model, regulatory standing (IRDAI composite license), and target customer base of large Indian corporates.

TypeDirect peer
Description

Alliance Insurance Brokers is an IRDAI-licensed Indian composite broker offering commercial insurance, reinsurance, and risk advisory to corporates. It competes directly with Ace in the Indian mid-to-large enterprise market across multiple verticals.

TypeDirect peer
Description

Marsh India is the Indian arm of Marsh & McLennan, the world's largest insurance broker. It directly competes with Ace across corporate insurance, reinsurance, and risk advisory for large Indian corporates, particularly in infrastructure, energy, and engineering lines.

TypeEmerging player
Description

Howden is a fast-growing global specialty insurance broker expanding aggressively in India. It is an emerging competitor to Ace in specialty lines, particularly for complex and non-standard risks in infrastructure and energy.

Market position
Strengths5 records

Each record includes

Headline, Details, Source

Weaknesses5 records

Each record includes

Headline, Details, Source

Competitive moat5 records

Each record includes

Type, Details

Key risks6 records

Each record includes

Headline, Details, Source

Key highlights6 records

Each record includes

Headline, Details, Source

Customer concentration

Classification, Details

Segment8 records

Each record includes

Title, Type, Primary, Description, Pain point addressed, Use case, Source

Ideal customer profile7 records

Each record includes

Profile, Firmographic size, Sales motion, Sales cycle length, Buying structure, Purchase trigger, Buyer persona, Geography, Industry vertical, Primary use case, Description, Pain points, Evidence proof points, Target buyer

Technology focused
No
API detail
Has APIbool
No

Docs URL, Description

AI maturity
App detail

Has app

Core technology
Revenue estimate
Valuation estimate
Number of profiles
Profiles3 records

Each record includes

Name, Designation, Designation category, Overview, Profile commentary, Source

No data
Compliance1 record

Each record includes

Name, Class, Description

Funding overview

Funding stage, Last funding date, Total funding USD

Funding rounds

Each record includes

Round, Amount USD, Date, Pre money valuation, Total investors, Investors, News

Investors

Each record includes

Name, Type, Date of entry, Rounds participated, Website

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Each record includes

Name, Acquisition type, Announced date, Completed date, Status, Website, News

Investment

Each record includes

Name, Round, Announced date, Lead investor, Website, News

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Ace Insurance Brokers

Insurance Brokerageaceinsuranceindia.com

Ace Insurance Brokers is an IRDAI-licensed composite insurance broker in New Delhi providing direct and reinsurance broking, risk advisory, employee benefits, and claims advocacy services to large Indian corporates across infrastructure, healthcare, manufacturing, energy, and other verticals.

What Ace Insurance Brokers does

Ace Insurance Brokers Pvt. Ltd. is an IRDAI-licensed composite insurance broker headquartered in New Delhi that provides direct and reinsurance broking services to large Indian corporates. The firm operates across six service lines — Corporate & Commercial Insurance, Employee Benefits & Group Health Solutions, SME & Startup Packages, Risk Management & Regulatory Consulting, Specialty Covers and Claims Advocacy, and Reinsurance & Cross-Border Solutions — and serves verticals including real estate and infrastructure, healthcare and pharmaceuticals, manufacturing and engineering, technology and startups, education, and energy, media, and aviation. Its core capability is structuring complex multi-line insurance programs and providing claims advocacy for accounts where standard coverage is insufficient, particularly in infrastructure, energy, and engineering risks.

The company generates revenue through commissions earned on insurance policies placed with insurers and reinsurers on behalf of clients, operating as a relationship-driven enterprise B2B intermediary rather than a technology platform. Go-to-market is direct field sales with senior advisors engaging risk managers and finance leaders at corporate buyers. No proprietary technology platforms or AI/ML capabilities are disclosed; the competitive proposition rests on the IRDAI composite license (no. 246), sector-specific expertise built over 20+ years, and dedicated claims support.

In October 2025, Blackstone Group acquired a 65-70% majority stake for approximately $400-425 million (₹1,700 crore), the largest foreign investment in India's insurance broking sector. The deal has been followed by senior leadership additions, including former Mercer India executive Arvind Laddha as President, and a stated shift in strategy toward technology upgrades, reinsurance capability build-out, and international expansion under the IFSCA Registration No. 016 framework.

Ace Insurance Brokers firmographics

Firmographics
Name
Ace Insurance Brokers
Legal name
Ace Insurance Brokers Pvt. Ltd.
Website
https://aceinsuranceindia.com
Company type
Private
Founded year
2001
Operating status
Operating
Headcount range
101–250 employees
Short description
Ace Insurance Brokers is an IRDAI-licensed composite insurance broker in New Delhi providing direct and reinsurance broking, risk advisory, employee benefits, and claims advocacy services to large Indian corporates across infrastructure, healthcare, manufacturing, energy, and other verticals.
Ownership category
akta.pro rank

Ace Insurance Brokers industry classification

Industry
Product category
Insurance Brokerage
NAICS
Insurance Agencies and Brokerages (52421)
SIC
Insurance Agents, Brokers & Service (6411)
akta.pro primary industry
Reinsurance Brokerage (FSAEADAE)
akta.pro secondary industries
Specialty Insurance Brokerage (Marine, Aviation, Cyber, Professional Lines) (FSAEADAJ), Facultative Reinsurance Brokerage (FSAOAHAB), Aviation Specialty (FSAJAGAK), Professional Liability (E&O) (FSAJAGAC)

Keywords

  • Commercial insurance brokerage
  • Reinsurance intermediary services
  • Corporate risk advisory
  • Group health benefits brokerage
  • Claims advocacy services

Where Ace Insurance Brokers is headquartered

Location

Headquarters

HQ city
New Delhi
HQ country
India
HQ region
Asia

Offices1 record

Markets served

Ace Insurance Brokers business model

Business model
GTM type
B2B
Offering type
Services
Cost components
Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

  1. Insurance Brokerage Commissions: Ace Insurance Brokers generates revenue through commissions earned on insurance policies placed for corporate clients. As an insurance intermediary, the company earns transaction-based fees from insurers for arranging coverage. The firm operates as a composite broker offering direct and reinsurance solutions.

Go-to-market motion1 record

Distribution channels1 record

Marketing channels6 records

Ace Insurance Brokers product offering

Product offering

Core offering

Ace Insurance Brokers is an IRDAI-licensed composite insurance broker (License No. 246) that places direct and reinsurance coverage on behalf of India's leading corporates. It structures complex programs across six service lines — corporate & commercial insurance, employee benefits & group health, SME/startup packages, risk management & regulatory consulting, specialty covers with claims advocacy, and reinsurance & cross-border solutions — and earns commissions from insurers and reinsurers for arranging coverage.

Product overview

Ace Insurance Brokers offers a unified insurance broking platform with six distinct service lines: Corporate & Commercial Insurance, Employee Benefits & Group Health Solutions, SME & Startup Packages, Risk Management & Regulatory Consulting, Specialty Covers and Claims Advocacy, and Reinsurance & Cross-Border Solutions. The company operates as an IRDAI-licensed composite broker providing end-to-end risk advisory and insurance broking services to large corporates, with deep expertise in infrastructure, energy, and engineering risks, delivering complex program structuring and exceptional claims support.

Differentiator

Problem solved

Functional benefit

Products and services

  • Corporate & Commercial Insurance Bespoke insurance solutions tailored to a client's industry and business profile, leveraging financial strength and technical acumen to offer trusted coverages and scalable strategies. Targeted at large corporates and complex commercial risks across infrastructure, manufacturing, energy, healthcare, technology, and other sectors.
  • Employee Benefits & Group Health Solutions Benefits programs combining data, global health expertise, and local insight to support workforce wellbeing while helping control cost and regulatory exposure. Targeted at corporate HR and benefits buyers across industries.
  • SME & Startup Packages Comprehensive protection packages designed for SMEs and startups, covering operational risks, liability, and the business growth journey at appropriate scale. Targeted at growth-stage businesses with limited budgets needing bundled coverage.
  • Risk Management & Regulatory Consulting Risk mitigation embedded into everyday decision-making, covering compliance, audit readiness, regulatory reporting, and supply-chain continuity. Provides forward-looking, actionable risk strategies to corporate clients.
  • Specialty Covers and Claims Advocacy Specialist underwriting support and claims advocacy for niche exposures or complex claims scenarios, guided by integrity, responsiveness, and long-term partnership. Targeted at corporate clients with complex or non-standard risks.
  • Reinsurance & Cross-Border Solutions Tailored reinsurance programs and international coverage structures that protect businesses operating across geographies, ensuring resilience in a global risk landscape. Targeted at corporates with cross-border risk exposures.

Companies that use Ace Insurance Brokers

Customer profile

Segments8 records

Ideal customer profiles7 records

Ace Insurance Brokers technology and API

Technology

Technology focussed No

API detail

Has API
No
API docs
API detail

Core technology

AI maturity

App detail

Ace Insurance Brokers partnerships and signals

Strategic signal

Scale indicators3 records

Recent moves6 records

Expansion highlights6 records

Ace Insurance Brokers competitors and assessment

Company assessment

Regional players

  • Surerope Insurance Brokers (Surerope Group): Surerope is an Indian insurance and reinsurance broker with strong specialty expertise in energy, engineering, and construction lines. It is a direct regional peer to Ace in the Indian market, particularly for complex infrastructure and energy risk placements.

Direct peers

  • Willis Towers Watson (WTW) India: WTW operates in India offering commercial insurance brokerage, reinsurance, and risk advisory services. It is a direct competitor to Ace for complex corporate risks, employee benefits, and reinsurance placements, particularly for multinational clients.
  • J.B. Boda Group: J.B. Boda is one of India's oldest and largest composite insurance and reinsurance brokers, with deep expertise in marine, aviation, and engineering lines. It is a direct peer to Ace in specialty and reinsurance broking for Indian corporates.
  • Arthur J. Gallagher India: Gallagher is a global insurance broker expanding in India with a focus on commercial, specialty, and reinsurance solutions. It competes with Ace for large corporate and specialty risks and is comparable in its relationship-driven, specialty-led approach.
  • Aon India: Aon India is a major global insurance and reinsurance broker with a strong presence in commercial risk, employee benefits, and risk consulting. It competes head-to-head with Ace in serving large Indian corporates and multinationals with cross-border risk needs.
  • Tuli Insurance Brokers: Tuli is a domestic Indian composite insurance broker serving corporate clients across multiple verticals including infrastructure and energy. It is a direct peer in size, scope, and target market to Ace within the Indian market.
  • Prudent Insurance Brokers: Prudent is an Indian composite insurance broker offering direct and reinsurance solutions to corporate clients. It is comparable to Ace in business model, regulatory standing (IRDAI composite license), and target customer base of large Indian corporates.
  • Alliance Insurance Brokers: Alliance Insurance Brokers is an IRDAI-licensed Indian composite broker offering commercial insurance, reinsurance, and risk advisory to corporates. It competes directly with Ace in the Indian mid-to-large enterprise market across multiple verticals.
  • Marsh India: Marsh India is the Indian arm of Marsh & McLennan, the world's largest insurance broker. It directly competes with Ace across corporate insurance, reinsurance, and risk advisory for large Indian corporates, particularly in infrastructure, energy, and engineering lines.

Emerging players

  • Howden India: Howden is a fast-growing global specialty insurance broker expanding aggressively in India. It is an emerging competitor to Ace in specialty lines, particularly for complex and non-standard risks in infrastructure and energy.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights6 records

Customer concentration

Ace Insurance Brokers social profiles

Digital presence

Ace Insurance Brokers compliance and trust

Trust signal

Compliance1 record

Ace Insurance Brokers financial estimates

Financial estimate

Revenue estimate

Valuation estimate

Ace Insurance Brokers leadership team

Management profile

Number of profiles

Profiles3 records

Ace Insurance Brokers funding detail

Funding detail

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

Ace Insurance Brokers M&A and investment

M&A and investment

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Ace Insurance Brokers

What does Ace Insurance Brokers do?

Ace Insurance Brokers is an IRDAI-licensed composite insurance broker (License No. 246) that places direct and reinsurance coverage on behalf of India's leading corporates. It structures complex programs across six service lines — corporate & commercial insurance, employee benefits & group health, SME/startup packages, risk management & regulatory consulting, specialty covers with claims advocacy, and reinsurance & cross-border solutions — and earns commissions from insurers and reinsurers for arranging coverage.

Is Ace Insurance Brokers a public or private company?

Ace Insurance Brokers is a private company. It is classified as private equity controlled and is currently operating.

When was Ace Insurance Brokers founded?

Ace Insurance Brokers was founded in 2001. It employs 101 to 250 people.

Where is Ace Insurance Brokers based?

Ace Insurance Brokers is headquartered in New Delhi, India, in the Asia region.

How does Ace Insurance Brokers make money?

One revenue line is on record: insurance Brokerage Commissions.

Who are Ace Insurance Brokers's main competitors?

Surerope Insurance Brokers (Surerope Group) is listed as a regional player. Direct peers are Willis Towers Watson (WTW) India, J.B. Boda Group, Arthur J. Gallagher India, Aon India, Tuli Insurance Brokers, Prudent Insurance Brokers, Alliance Insurance Brokers and Marsh India. Howden India is listed as an emerging player.

Does Ace Insurance Brokers have an API?

No public API is recorded for Ace Insurance Brokers.

What industry is Ace Insurance Brokers in?

Ace Insurance Brokers's product category is Insurance Brokerage. Its primary akta.pro industry code is FSAEADAE, Reinsurance Brokerage, with a secondary code of FSAEADAJ, Specialty Insurance Brokerage (Marine, Aviation, Cyber, Professional Lines). Its NAICS code is 52421 and its SIC code is 6411.

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Live signals
WhalesbookBlackstone Denies India JV Talks; Insurance Market Entry Still LikelyBlackstone Inc. has categorically denied reports of exploring a joint venture to enter India's general insurance market with Anuj Tyagi, the outgoing MD and CEO of HDFC ERGO General Insurance, who is scheduled to leave in April 2026. The rumored deal reportedly involved an investment of ₹1,000 to ₹1,500 crore with Blackstone taking a 90% stake. Despite the denial, Blackstone's prior acquisition of Ace Insurance Brokers for approximately ₹1,700 crore ($425 million) in late 2025 underscores its ongoing strategic interest in India's expanding insurance sector, where recent regulatory changes now allow 100% foreign direct investment.Business News TodayBig deal: 2025 a record year for M&A in insurance sector amid rising foreign investmentIn December 2025, India passed amendments allowing 100 percent foreign direct investment (FDI) in insurance companies, catalyzing a wave of mergers and acquisitions in the sector. Major deals included Bajaj Finserv acquiring Allianz's stakes, Prudential forming a joint venture with HCL, and private equity firms investing in distribution and broking firms like Blackstone's stake in Ace Insurance Brokers.ReinsuranceNe.wsAce Insurance Brokers adds Mercer India’s Laddha as PresidentAce Insurance Brokers, an Indian insurance intermediary, appointed Arvind Laddha as President. The appointment comes after Blackstone acquired a majority stake in the company earlier this year, and the firm aims to expand its business lines and leverage Blackstone's resources.LinkedInW&I insurance in Indian M&A: Insights from Shardul Amarchand MangaldasUS private equity firm Blackstone has acquired a 70% stake in Ace Insurance Brokers for approximately ₹1,700 crore ($400 million). The deal marks one of the largest transactions in India’s insurance brokerage sector and represents Blackstone's first major investment in this specific vertical. Founders Anil Arora and Raj Vinay Ajmera will continue to lead the company.The Times of IndiaUS fund buys $400mn stake in insurance broker AceBlackstone Group acquired a majority stake in Mumbai-based Ace Insurance Brokers for about $400 million, valuing the company at $425-450 million. The deal is the largest foreign investment in India's insurance broking sector. Promoters will retain a significant minority stake and continue managing operations.