The House
The House is a mobile app that aggregates real-time happy hours, daily specials, live music, events, and brunch from local restaurants, bars, breweries, and music venues across six southeastern US cities, generating revenue through managed B2B partnership fees with venue operators.
- Company typePrivate
- Founded2016
- HeadquartersChattanooga, United States
- Headcount11–50
- GTM typeB2C
- OfferingSoftware
What The House does
The House, legally Eat on The House, Inc., is a privately held Delaware-incorporated mobile application platform headquartered at 800 Market St, Ste 200, Chattanooga, Tennessee. The company aggregates and displays real-time information about happy hours, daily specials, live music, special events, trivia nights, and brunch offerings from local restaurants, bars, breweries, and music venues, operating as a same-day 'what's going on tonight' discovery app for consumers and a managed digital marketing channel for venue operators.
The core product is a single consumer-facing mobile application available on Apple's iOS App Store and Google Play, with city landing pages on the company website supporting six southeastern US markets: Birmingham, Chattanooga, Huntsville, Knoxville, Nashville, and Panama City. The company proactively ingests and updates partner content — pulling events from venue Facebook pages and website calendars — so venue operators face no ongoing content management burden. Underlying technology is a location-based discovery platform rather than an AI-driven recommendation system; no proprietary models, patents, or AI capabilities are disclosed. The app offers Facebook social login, complies with GDPR and COPPA, and has integrated basic engagement signals such as tens of thousands of monthly searches across served markets with continued month-over-month growth.
Revenue is generated on the B2B side through partnership fees paid by venues to feature their happy hours, specials, events, and brunch within the app — effectively a managed, recurring-revenue digital marketing relationship with local SMB operators. The company cites a product-led growth motion on the consumer side (self-serve app downloads driving partner value) and a direct field sales motion on the venue side. Cumulative disclosed equity funding is modest: an early 2017 Lamp Post Group investment and a $325,000 raise on April 27, 2022. The company has 11–50 employees.
The House firmographics
Firmographics- Name
- The House
- Legal name
- Eat on The House, Inc.
- Website
- https://eatonthehouse.com
- Company type
- Private
- Founded year
- 2016
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- The House is a mobile app that aggregates real-time happy hours, daily specials, live music, events, and brunch from local restaurants, bars, breweries, and music venues across six southeastern US cities, generating revenue through managed B2B partnership fees with venue operators.
- Ownership category
- akta.pro rank
The House industry classification
Industry- Product category
- Local Entertainment Discovery Platform
- NAICS
- Other Amusement and Recreation Industries (7139)
- SIC
- Services-Amusement & Recreation Services (7900)
- akta.pro primary industry
- Place-Based / Retail & Venue Media (Malls, Gyms, Cinema, Office Buildings) (BPAFALAE)
Keywords
Where The House is headquartered
LocationHeadquarters
- HQ city
- Chattanooga
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
The House business model
Business model- GTM type
- B2C
- Offering type
- Software
- Cost components
- Personnel, Operations, Technology or R&D, Marketing or Sales, Infrastructure
Revenue model
- B2B Partnership Fees: The House generates revenue by partnering with restaurants, bars, breweries, and music venues who pay to have their happy hours, specials, events, and brunch offerings featured within the app. The company proactively manages all content and uploads partner events from Facebook and website calendars, representing a managed services revenue model.
Go-to-market motion2 records
Distribution channels2 records
Marketing channels3 records
The House product offering
Product offeringCore offering
The House operates a 'what's going on tonight' mobile application that aggregates real-time information about happy hours, daily specials, live music, events, trivia nights, and brunch offerings at local restaurants, bars, breweries, and music venues in supported southeastern U.S. cities. The app serves as a discovery platform for consumers while the company monetizes by partnering with venues to feature and manage their content on the platform.
Product overview
The House is a mobile-first platform that serves as a local entertainment discovery app for restaurants, bars, breweries, and music venues. The product portfolio consists of a single core mobile application available on iOS and Android that aggregates real-time information about happy hours, daily specials, live music, events, trivia nights, and brunch offerings. The app connects venue operators with high-intent consumers actively seeking places to go in real time, enabling partners to upload happy hours, specials, events, and brunch advertisements directly.
Differentiator
Problem solved
Functional benefit
Products and services
- The House Mobile App A 'what's going on tonight' mobile application for iOS and Android that aggregates and displays happy hours, drink deals, food specials, live music, special events, trivia nights, and brunch offerings at local restaurants, bars, breweries, and music venues. Designed for individual consumers in supported southeastern U.S. cities to discover same-day entertainment options.
Quantifiable outcome
- Tens of thousands of monthly searches in served markets
Companies that use The House
Customer profileNamed customers3 records
Segments2 records
Ideal customer profiles2 records
The House technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration1 record
Feature1 record
The House partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- Restaurants (Various Local Establishments)coreThe House partners with local restaurants, bars, breweries, and music venues to feature their happy hours, daily specials, events, live music, and brunch offerings in the app. The company proactively manages all content and uploads partner events from Facebook and website calendars. Featured venues include restaurants, bars, music venues, and community event spaces across Birmingham, Chattanooga, Nashville, and other markets.
Scale indicators2 records
Recent moves5 records
Expansion highlights4 records
The House competitors and assessment
Company assessmentMarket position
Competitive moat3 records
Key risks6 records
Key highlights6 records
Customer concentration
The House social profiles
Digital presenceThe House compliance and trust
Trust signalCompliance2 records
The House financial estimates
Financial estimateRevenue estimate
Valuation estimate
The House leadership team
Management profileNumber of profiles
Profiles1 record
The House funding detail
Funding detailFunding overview
Funding rounds2 records
Investors1 record
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
The House M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about The House
What does The House do?
The House operates a 'what's going on tonight' mobile application that aggregates real-time information about happy hours, daily specials, live music, events, trivia nights, and brunch offerings at local restaurants, bars, breweries, and music venues in supported southeastern U.S. cities. The app serves as a discovery platform for consumers while the company monetizes by partnering with venues to feature and manage their content on the platform.
Is The House a public or private company?
The House is a private company. It is classified as venture growth investor backed and is currently operating.
When was The House founded?
The House was founded in 2016. It employs 11 to 50 people.
Where is The House based?
The House is headquartered in Chattanooga, United States, in the North America region.
How does The House make money?
One revenue line is on record: B2B Partnership Fees.
Does The House have an API?
No public API is recorded for The House.
What industry is The House in?
The House's product category is Local Entertainment Discovery Platform. Its primary akta.pro industry code is BPAFALAE, Place-Based / Retail & Venue Media (Malls, Gyms, Cinema, Office Buildings). Its NAICS code is 7139 and its SIC code is 7900.